Stakeholders Analysis and
Political Mapping
Since 1989
Expanding choices, uplifting lives
through legislation on population and human development
Session Objective
• To discuss the steps in conducting a
stakeholder analysis
• To illustrate the step-by-step process
in conducting political mapping
• To present the significance of
stakeholders analysis and political
mapping in advancing our
advocacies
Since 1989
Stakeholders analysis
Since 1989
Expanding choices, uplifting lives
through legislation on population and human development
Stakeholders Analysis
A stakeholders analysis is an identification,
classification and characterization of potential
major stakeholders to know their position,
interests and power concerning a policy issue
Since 1989
The stakeholder/s
Are those who have a significant interest on
the success or failure of an advocacy project
Since 1989
The stakeholder/s
1. Audience
2. Policy champions
3. Policy advocates/advocacy partners
4. Final beneficiaries
Since 1989
Steps in conducting a policy-
oriented stakeholders analysis
1. Reflect on the selected policy advocacy
issue.
2. Identify all individuals and groups most
likely to have an interest or be affected by
action on the advocacy issue.
(identification)
Since 1989
3. Collect and analyze information regarding
their respective roles or position, interests,
relative power and capacity to participate for
or against the issue. (characterization)
4. Identify and analyze the extent of
cooperation, collaboration or conflict in the
relationships between and among the
stakeholders. (classification)
Since 1989
5. Make conclusions and incorporate
these in the advocacy plan so that
actions will:
a) enhance cooperation among groups,
b) be suited to the stakeholders’ capacity,
c) address distribution and equity issues.
Since 1989
Stakeholders analysis matrix
Stakeholder/s Basic Interest and Position Capacity and Possible
characteristics how affected on motivation to actions to
by the issue policy bring about address
policy change stakeholder
interests
Since 1989
The stakeholders quadrant
Power/influence of stakeholders
Meet their
Key player
needs
Show
Least important
consideration
Interest of stakeholders
Since 1989
Sample: Positive Discipline Bill
Stakeholder/s
(2016)Basic Interest and how Position on policy Capacity and Possible
characteristics affected by the change and power motivation to bring strategies to
issue about policy change address
stakeholder
interests
President Male, single Head of state; OP No clear and specific Can veto laws passed Low interest, high
Noynoy Aquino heads LEDAC, CHR, agenda for children in by Congress; can influence – MEET
NAPC, and existing Philippine prioritize bills NEEDS for
executive Development Plan information and
department (DepEd, capacity-building
DSWD, DILG) through “children’s
cluster” (DepEd,
DSWD-CWC...)
Senator Nancy Female; mother; Filed ACoP bill in Supportive (filed bill) Elected Senator but High interest, low
Binay newly-elected Senate stlil with limited influence (in
senator; NPC influence within Senate) – SHOW
(opposition) but Senate; CONSIDERATION;
may be influential Engage her as a
supporter of the bill,
potential policy
champion for NPC
Jing Highly- Very supportive; can Very supportive As Committee Sec, Should be our BFF
Sumalpong, knowledgeable; mobilize HOR influential to members-
Committee highly influential; employees and staff prioritization and
Secretary of straightforward; action; provides tips;
HOR troubleshooter bridges us to HOR
Committee on Committees; facilitates
Welfare of intro to reps
Children
Since 1989
Power/influence of stakeholders
Meet their
Key player
needs
Show
Least important
consideration
Interest of stakeholders
Since 1989
Political mapping
Since 1989
Expanding choices, uplifting lives
through legislation on population and human development
Political mapping
A technique to record and analyze alliances
and/or positions of political actors or
stakeholders within a specific policy arena
Since 1989
Expected products of
political mapping
• Rapid identification of problems
• Improved communication among
organizations
• New strategies and ideas for policymakers
• Repository of information related to a
political problem
• Improved political feasibility of a policy
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Potential beneficiaries
• Government officials and policymakers
• Civil society organizations
• Technical analysts for policymakers
• Private sector
• Academic researchers
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Features of a political map
• Research and evidence-based
• Quick and easy mapping
• Simple placement criteria
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Questions to ask
1. Who are the players who have a particular interest in
the policy issue?
2. What are their characteristics, position and
motivation, power and influence over the policy
issue?
3. Who could be winners and losers?
4. Who would be included or excluded in the proposed
policy?
5. What strategies can be applied to influence the
policy actor?
Since 1989
Source of data for
political mapping
• One-on-one interview, survey
• Support to related or opposing bills
• Statements in the media
• Actions in the Committee, plenary
deliberations
• Colleagues
• Other channels
Since 1989
Political map matrix
Political mapping worksheet
PRO NEUTRAL ANTI
Since 1989
Rating criteria
1. Is it part of their agenda?
2. Do they mobilize resources and/or get
involved in advocacy activities?
3. Do they consistently declare support?
Since 1989
Sample: RH Law advocacy
High Medium Low Non- Low Medium High
Support Support Support Mobilized Opposition Opposition Opposition
Lagman Mercado- Torres Treñas
Lacson- Noel
Revilla Golez, R.
Noel
Garin, J. Garcia,
Ledesma
P.
Bag-ao
Ilagan Rodriguez,R.
Since 1989
Since 1989
Final thoughts
• Stakeholders analysis and political map is not to be seen as
static. It needs to be updated
• Both tools contributes significantly, but is not the only tool for
advocacy
• They are crucial in determining strategies and approaches for
a) Creating policy champions
b) Network building among those who already support the
policy issue
c) Educating and mobilizing the un-mobilized actors who
otherwise should be supporting the issue
d) Educating and persuading those in the medium and low
opposition to support advocacy or, otherwise, neutralizing
them
Since 1989
Thank
you!
Unit 3C La Residencia Building [Link] @PLCPD1989
114 Maginhawa St. plcpdfound@[Link]
Teachers Village East
Diliman, Quezon City
Stakeholder analysis template
Stakeholder/s Basic Interest and Position on Capacity and Possible
characteristics how policy motivation to actions to
affected by bring about address
the issue policy stakeholder
change interests
Since 1989
Stakeholder quadrant template
Power/influence of stakeholders
Meet their
Key player
needs
Show
Least important
consideration
Interest of stakeholders
Since 1989
Political mapping template
Political mapping worksheet
PRO NEUTRAL ANTI
Since 1989
