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Submitted By-:: Ravi Banwani Amlan Dutta Gaurang Kadyan Himanshu Rashee Vishwaroop

The document discusses several major legal and ethical issues in electronic commerce including privacy, intellectual property, consumer protection, free speech, computer crimes, taxation, and other miscellaneous topics. It defines legality versus ethics and examines principles of privacy protection. Key issues around intellectual property, fraud prevention, free speech, spamming, censorship, taxation, and other legal matters are summarized. Mobile commerce and location-based commerce are introduced along with some of their attributes, trends, drivers and obstacles.

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77 views21 pages

Submitted By-:: Ravi Banwani Amlan Dutta Gaurang Kadyan Himanshu Rashee Vishwaroop

The document discusses several major legal and ethical issues in electronic commerce including privacy, intellectual property, consumer protection, free speech, computer crimes, taxation, and other miscellaneous topics. It defines legality versus ethics and examines principles of privacy protection. Key issues around intellectual property, fraud prevention, free speech, spamming, censorship, taxation, and other legal matters are summarized. Mobile commerce and location-based commerce are introduced along with some of their attributes, trends, drivers and obstacles.

Uploaded by

Dutt_Amy_7215
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPT, PDF, TXT or read online on Scribd
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SUBMITTED BY-:

RAVI BANWANI
AMLAN DUTTA
GAURANG KADYAN
HIMANSHU
RASHEE
VISHWAROOP
Major Legal and Ethical Issues in
Electronic Commerce
Privacy
Intellectual Property
Consumer Protection
Free speech
Computer Crimes
Taxation
Miscellaneous
Legality vs. Ethics
Illegal acts break the law while unethical acts may
not be illegal
Ethics
Branch of philosophy that deals with what is considered
right or wrong
Right and wrong not always clear.
Consider,
 Company sells profiles of customers with information collected
through cookies.
 Company allows personal use of Web but secretly monitors
activity.
Privacy Issues
Information privacy: claim of individuals, groups, or
organizations to determine when and to what extent
information about them is disseminated.
Right to privacy is not absolute.
Public’s right to know superseded individuals right to
privacy.
How is private information
collected?
Reading your newsgroup postings.
Finding you in an Internet Directory.
Making your browser collect information about
you.
Recording what your browser says about you.
Most common methods are cookies and site
registration.
Five Principles of Privacy Protection
Notice/Awareness
 Notice of collection practices prior to collecting information
Choice/consent
 Consumers to be made aware of options and give consent
Access/participation
 Must be able to access and challenge information

Integrity/Security
 Must be assured data is secure
Enforcement/Redress
 Government legislation or legal remedies
Principles of Safe Harbor
Companies must tell consumers how and why personal
data is collected and who it's shared with
Consumers must be able to request their data not be
shared
Companies must provide notice and choice before data is
given to third parties
Consumers must have access to data about them and
have the ability to correct mistakes
Companies must take reasonable measures to protect
data
Intellectual Property
Intangible property rights
In E-Commerce
Copyrights
Patents
Trademarks
IP Rights are not absolute
Perishable
Legal exceptions to allow public use at a specific rate
Consumer and merchant
protection against fraud
Easy to reach millions on the Internet and to
conduct different types of E-Commerce-related
Fraud.

The success of E-Commerce depends on the


protection provided to consumers and merchants
Free Speech, Internet Decency,
Spamming, and Censorship
Censorship – attempts to control material on the
Web
Communications Decency Act (CDA) was passed
by Congress but later ruled unconstitutional
Protecting Children
Parental control
Governmental control.
Spamming
Indiscriminate distribution of messages without
permission of receiver
Spam comprised 30% of all AOL mail in 1998
Now down to 10% with spam blockers
Some legislation out there
Unsolicited Commercial Electronic Mail Act
 Requires all spam to start with word “advertisement”
 Includes name and address of sender
Taxation
Internet Tax Moratorium Act (1998-2001)
 prohibits states from taxing the fees that
Internet service providers collect for providing
Internet service and from collecting Internet-
specific taxes on e-commerce transactions
President George W. Bush signed into law
a bill from Congress proposing a new two-
year moratorium extension (starting Nov. 29,
2001)
Other Issues
Consider on your own
Electronic contracts
Online Gambling
Validity of electronic documents
Time and date on documents across borders
Which country has jurisdiction over E-Commerce
transaction
Can web site link to another without permission
 Example Ticketmaster vs. Microsoft
What is M-Commerce?
Also known as pervasive computing
E-commerce done in a wireless environment
Any transaction with a monetary value that is
conducted via a mobile telecommunications network.
Attributes of M-Commerce
Value-Added
Characteristics Attributes
Product and service
localization
Mobility
Product
personalization
M-Commerce Ubiquity

Instant connectivity
Reachability Convenience
Key Trends in M-Commerce
 M-Commerce hype will peak
 Over 1 billion phone worldwide capable of Internet
access in 2003
 Enterprise Applications Will Become the White
Hot Center of Mobile E-business
 Wireless CRM
 Consumer Use of Mobile Will Revolve Around
Information, Not Transactions.
Key trends
 Mobile Security Will Become a Hot Issue
 Advertising Will Continue to Expand to Wireless
Devices .
Other Drivers of E-Commerce
Widespread availability of devices
No need for PC
Cell phone culture
Vendors push
Declining prices
Improvement in bandwidth
E-commerce growth in general
Digital divide (more cell phones in developing
countries)
L-Commerce
“location, location, location”
Satellite-based location technology that is capable
of finding people on foot or in vehicles
General Motors Corp. in Detroit has installed over
1 million of its OnStar GPS-enabled systems in
vehicles.
Obstacles to M-Commerce and L-
Commerce
Usability issues
Effectiveness, efficiency, satisfaction
Transmission limitations
GPS does not work in cities with skyscrapers
Power consumption
Wireless and Health hazards

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