AN ORGANIZATION STUDY

AT
“MYSORE FRUIT PRODUCTS
. PVT. LTD

SUBMITTED BY
M.R.RANJITH KUMAR
09NRCMA014
 INTROINNDUCTION
 Title of the study
 Scope of the study
 Objective of the study
 Methodology of the study
 primary data
 Secondary data
 Limitation of study
 Company profile

MFPPL, has been approved by the following:

 HACCP (Hazard Analysis and Critical Control point systems)
 ISO 9002 Certified by DNV of Netherlands for its manufacturing
standards.
 KOSHER Certification for its standards and procedures.
 To cater the additional requirements in domestic market MFPPL
Group Company came out with NEKTAR FRUIT
PRODUCTS LIMITED (NFPL).
 NEKTAR FRUIT PRODUCTS LIMITED (NFPL) is playing an
active role in areas of purchase, production, packing and marketing
of various items and today the company is one of the biggest
manufacturers and exporters of food products in domestic market.
 mission
“MFPPL, Vision
will achieve  To get the market leadership in fruit
product’s exporting
profitability by attaining
the high level of  To prosper in the business through
satisfaction of customer needs
Organizational productivity,
earning the trust of its  Continuous quality improvement
and cost reduction.
customer and associates
and  To increase the market share.

Providing a fulfilling  Extensive research, particularly in

livelihood to its employees.” the optimization of production &
quality.
Product profile
Fruit pulp CONCENTRATE

Pulp commonly referred to as a

Fruit Concentrate is obtained after
‘Pure’ in the US, is the purest extract evaporating water from fruit pulp.
of the fruit, which is in the natural The water is evaporated by treating
form of thick viscous liquid. Pulp is pulp under vacuum at 0 degree
obtained by the commercial process of Celsius. The Yield in concentrate is
mature and ripened fruit by passing more compared to pulp. The yield
it through it through a 0.78 mm sieve differs according to fruit, in case of
mango 2 kg of pulp yields 1 kg of
concentrate.
 COMPOUND Juice
MFPPL through its Fruit juice is more liquid in nature
association with Orana, one of due to its water content. It also
largest Danish suppliers of fruit contains additives and preservatives
based raw material offers a wide approved by the US FDA. Juices
range of tropical fruit compounds have a shelf life of 18 months. Most
developed for the diary industry. fruit based products are fortified
Several different fruits are mixed with omega-3 fatty acids, Calcium,
with more exotic and functional vitamins, minerals, fibers and many
ingredients such as calcium, other functional ingredients.
minerals, fibers and vitamins.
COMPETITORS

 DABUR INDIA PRIVATE LIMITED.

 ITC.
 HINDUSTAN LIVERS.
 BROOKE BOND.
 PARLE GROUPS.
 Departments
HR Department
Finance department
production department
marketing department
Quality assurance & procurement policy
R & D Department
 HR Department Finance Department

It performs the following jobs  Sources of Income:-

 Recruitments  payments
T&d
 Employee relation
 Legal compliances
 Compensation & benefits
 retirement
 Marketing Department
Production Department

 Plant location:-  Marketing

 Plant layout Information System
 PACKAGING  Distribution channel
 Advertising
 Transportation
QUALITY ASSURANCE &
RESEARCH AND
PROCRUEMENT POLICY:- DEVELOPMENT DEPARTMENT

 To enhance customer satisfaction  All incoming raw materials are checked

level. for correct specifications and sub-standard
 To reduce customer complaints. materials are rejected without any
 To minimize the non conformance hesitation.
 Samples are drawn at each stage of
during processing. manufacturing process and tested regularly
 To minimize delays in all activities. to maintain the high quality standards.
 To increase the performance level  Each batch of all products is tested

of the supplier of products. before packing.

 Developing of new products according
 To Maintain a safe and clean work
to customer’s taste. In developing of
environment. new products, samples are taken from
various batches of new products and put
to test, before they are realized into the
market.
 To check the sterility of aseptic bags.
 Swot analysis
WEAKNESS
STRENGTHS
 MFPPL has the enormous scope in Food  Natural fruits are the main raw
process Industry.
materials for the MYCAN
 Farmers are for most strength of the
MFPPL.
products. But they are only
 Offers the Quality products service. seasonable that are not available
 In depth understanding of the market and entire the year.
customer needs.  Maintenance cost of raw
 Well equipped organization.
material for the specific period
 Experienced and qualified director’s board.
up to production process.
 Well trained and experienced personnel.
 Wastage of materials, products
 Wide product range.
 Good Marketing Network.
during the loading and
 In House Research & Development
transportation.
Department for product development.  Company’s respond to changes in
technology is slow.
  Financial restrictions on sales
OPPORTUNITIES promotion &THREATS
advertising the sale of
products.
MFPPL has got the opportunity to serve
the fruit products to all customers.  Multinational companies
 MFPPL has covered the maximum area of
introduced their products with
resources where the fruit farmers are
situated more in numbers. aggressive marketing support
 MFPPL is in the stage of increased is affect company’s market
demand for fruit products both in share.
domestic and other countries.
 A considerable increase in the foreign
 Increased in cost of production
trade specialized in fruit products due to increase in the raw
of all range.
 More scope to enter the global market.
materials.
 Though competition from the
competitors.
 Price deciding factor.
 FINDING,SUGGESTION &
CONCLUSION

FINDING SUGGESTIONS


 Quality products. o By product utilization in

 Developed Production production/beneficiation by downstream
processing.
Process.  Utilization of waste agro-materials.
 Advanced Methods of  Optimal use and conservation of
Packing. resources.
 Competitive Price.  Integration of modern technology and
 Innovative Products. knowledge into traditional and
indigenous/local knowledge.
 Focusing customer
 Accommodation of customs & local
satisfaction. socio-cultural factors.
 CONCLUSION

Mysore Fruit Products is one of the exporting company. The economy of the country is mainly depends on exporting
industries. These industries will support the economy by earning large amount of foreign exchange.

MFPPL is a fruit processing company in the industry, having ample opportunities to expand & market its products.

Itis still moving ahead on its excursion to excellence. At present, MFPPL is constantly innovating & introducing new
products in keeping with the demands of the market. Because of efficient management & committed work by all
levels of organization, the company makes good profits & its sales are gradually increasing.

 MFPPL has an integrated approach to securing fresh fruit produce. It ventures into contract farming with
agriculturists & horticulturists, while the processing is done at MFPPL’S modern fruit processing facilities. This
has positively resulted in the finest quality of aseptically processed & packaged fruit products, fruit pulps, purees,
compounds & concentrates.