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INTRODUCTION TO E-COMMERCE
E-commerce is a process of buying and selling or exchanging of
product ,services and information via computer network including the internet.
Types of Commerce
1. Traditional Commerce
2. Electronic Commerce Dimensions Of E-Commerce E-Commerce has different definitions with different perspectives:
From a communication perspective , E-commerce is delivery of information ,products/service,or payments via telephone lines, computer networks, or any other means
From a business process perspective , it is the application of technology toward the automation of business transactions and workflows.
From a service perspective , E-commerce is atool that addresses the desire of firms,consumers and management to cut service costs while improving the quality of goods and increasing the speed of service delivery.
From an on-Line perspective ,electronic commerce provides the capability of buying and selling products and information on the internet and other on-line service. Traditional Transaction Elements of traditional commerce :the sellers side Comparing traditional commerce and E-commerce HOW E-COMMERCE WORKS ? WORKS? Online Consumer Merchant Website Internet Online transaction server Processing Network HOWHOW E-COMMERCE WORKS? E-COMMERCE WORKS? The consumer moves through the internet to the merchant's web site.
From there, he decides that he wants to purchase something, so he is moved to the online transaction server, where all of the information he gives is encrypted.
Once he has placed his order, the information moves through a private gateway to a Processing Network, where the issuing and acquiring banks complete or deny the transaction.
This generally takes place in no more than 5-7 seconds. Examples of Business Processes Business processes well-suited to : E-Commerce Traditional Commerce Combination of both Sale/purchase of books and CDs Sales and purchase of clothes Sales and purchase of automobiles Online delivery of software Sales and purchase of perishable food products Online banking Advertising and promotion o travel services Small-denomination transaction Sale/purchase of insurance products Online tracking of shipments Sale of expensive jewelry and antiques E-COMMERCE FRAMEWORK E-Commerce application will be built on the exsisting technology infrastructure a myraid of computers,communication s networks and communication forming the Information Superhighway.
Basic building blocks in the infrastructure:
Common business services, for facilitating the buying and selling process.
Messaging and information distibution ,as a means of sending and retrieving information.
Multimedia content and network publishing, for creating a product and a means to communicate about it.
Information Superhighway provides highway system along which e- commerce must travel. E-COMMERCE FRAMEWORK Two pillars supporting all e-commerce applications and infrastructure are:
Public policy,to govern such issues as universal access,privacy and information pricing.
Technical standards ,to dictate the nature of information publishing ,user interfaces and tranport in the interest of compatibility across the entire network. Electronic Commerce Framework E-COMMERCE ADVANTAGES
Advantages of doing commerce over the internet.
1) Worldwide availability instantly. Your store is always open and accessible to anyone, anywhere at anytime.
2) Reduced paperwork throughout the buying, shipping and invoicing processes.
3) No redundant data entry which reduces errors, processing time and overhead costs.
4) Shortens the time between order placement,delivery of goods and payment.
5) Easily reach new markets, especially geographically remote ones.
6) Improved market and product analysis. Businesses can collect and store detailed information about who is purchasing their products
TYPES OF E-COMMERCE B2B (business-to-business) e-commerce is conducted between two separate businesses and has been in affect for many years.
B2C (business-to-consumer) e-commerce is conducted between a business and a retail consumer. B2C e-commerce is still relatively new and is gaining more prominence everyday.