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BRM - A 12 Report

The document analyzes responses from a questionnaire of 124 people regarding interest in and knowledge of Indian football. Key findings include that football is the most popular sport among respondents aged 15-25, and the national team players Baichung Bhutia and Sunil Chhetri are the most recognized. Over half of respondents are willing to pay Rs. 100-150 to attend a football match. The conclusion is that football is gaining popularity among youth in India and more promotion is needed to develop the game further.

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Aalok Arora
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0% found this document useful (0 votes)
56 views25 pages

BRM - A 12 Report

The document analyzes responses from a questionnaire of 124 people regarding interest in and knowledge of Indian football. Key findings include that football is the most popular sport among respondents aged 15-25, and the national team players Baichung Bhutia and Sunil Chhetri are the most recognized. Over half of respondents are willing to pay Rs. 100-150 to attend a football match. The conclusion is that football is gaining popularity among youth in India and more promotion is needed to develop the game further.

Uploaded by

Aalok Arora
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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REPORT ON QUESTIONNAIRE ANALYSIS FOR

To Find out the % of people who follow Indian Football.

SUBMITTED BY
Arora Alok P. ISBS Roll no. 12(A)

SUBMITTED TO

AMOL CHAREGAONKAR

INDEX

PARTICULARS TITLE OBJECTIVES RESEARCH METHODOLOGY DATA ANALYSIS AND INTERPREATTION CONCLUSION RECOMMENDATIONS

PAGE NUMBER 3 4 5 7 22 23

TITLE
To Find out the % of people who follow Indian Football.

OBJECTIVES
Primary Objectives: How Football can be brought to the level of Cricket in India

Secondary Objectives: To find out the state of Indian football. To find out which football club in India is more popular . To find out which football stadium is more popular in India. . To make analysis based on the collected information and to suggest suitable recommendations.

RESEARCH METHODOLOGY
The system of collecting data for research projects is known as research methodology. The data may be collected for either theoretical or practical research for example management research may be strategically conceptualized along with operational planning methods and change management. Some important factors in research methodology include validity of research data, Ethics and the reliability of measures most of your work is finished by the time you finish the analysis of your data. Formulating of research questions along with sampling weather probable or non-probable is followed by measurement that includes surveys and scaling. This is followed by research design, which may be either experimental or quasi-experimental. The last two stages are data analysis and finally writing the research paper, which is organized carefully into graphs and tables so that only important relevant data is shown.

Method of research: The research method that I have used is Descriptive Research.

Data type: Gathering data refers to the collection of relevant information essential to complete the subject assigned. It is always important to consider primary as well as secondary data. The report mainly comprises of primary data and some portion of secondary data. Data Collection Tools: Questionnaire method is used to collect desired data and all the questions except one are close ended questions. Sampling plan: The sample size is 66 respondents and the basis of that the analysis has been done and report has been made.

Data analysis techniques: To analyze the data a software, i.e. SPSS has been used to analyze the Data

DATA ANALYSIS AND INTERPRETATION


1. Q)
sex? Objective: The objective of this question was to understand the how many males and females are inclined towards football.
Sex Cumulative Frequency Valid Female. Male. Total 16 108 124 Percent 12.9 87.1 100.0 Valid Percent 12.9 87.1 100.0 Percent 12.9 100.0

Gender

Out of the total respondents, around 12.9% are male and 87.1% are female.

2. Q)What is your Age? Objective:The objective of this question was to understand the behavioral difference of people of different age groups.
Age Cumulative Frequency Valid 15-25 yrs. 2535 yrs. 35-45 yrs. above 45 yrs. below 15 yrs. Total 115 5 1 1 2 124 Percent 92.7 4.0 .8 .8 1.6 100.0 Valid Percent 92.7 4.0 .8 .8 1.6 100.0 Percent 92.7 96.8 97.6 98.4 100.0

Out of the total respondents, around 92.7% were falling within the age group of 15 25yrs. whereas 4% were between 25 35 yrs., 0.8% were between 35 45 yrs., whereas 1.6% were below 15 yrs. and 0.8% were above 45 years of age.

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3. Q) What is your favorite sport? Objective: The objective of this question was to know the favourite sports of the respondents.
Favourite_Sport

Frequency Valid Badminton Cricket F1 Racing Football snooker Tennis Throwball volleyball Total 3 37 1 76 1 3 1 2 124

Percent 2.4 29.8 .8 61.3 .8 2.4 .8 1.6 100.0

Valid Percent 2.4 29.8 .8 61.3 .8 2.4 .8 1.6 100.0

Cumulative Percent 2.4 32.3 33.1 94.4 95.2 97.6 98.4 100.0

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As you can see the favourite sport of the respondents were Football while the second stood was cricket. By looking at the age group 15-25 years in which the maximum respondents lie , Football in India is gaining popularity amongst youngsters.

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4. Q) Select the football stadiums which you have heard of ?

Objective: The objective of this question is to know the familiarity of the football stadiums around India. clubs
Balewadi stadium , Pune. . Jawaharlal Nehru stadium , Delhi. Salt lake stadium , Kolkata. Cooperage stadium , Mumbai. Fatorda stadium, Goa

hits 58 89 82 41 22

100 90 80 70 60 50 40 30 20 10 0 Balewadi Jawaharlal Salt lake stadium Stadium , Pune. Nehru stadium , , Kolkata. Delhi. Cooperage stadium , Mumbai. Fatorda stadium, Goa.

The most common names of Football stadiums heard in India.

Out of the given football stadiums , Jawaharlal Nehru stadium , Delhi was the most familiar with the respondents with salt lake stadium , Kolkata just behind.

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5. Q) Select the Indian football players which you have heard of? Objective: The objective of this question is to know the familiarity of the Indian football players around India. Players
Baichung Bhutia. Jeje Sunil Chhetri Subrata Paul

Hits
109 54 83 70

120

The most familiar name of Indian Football.


100

80

60

40

20

0 Baichung Bhutia Jeje Lalphekua. Sunil Chhetri Subrata Paul

Out of all the Indian football players names given , The most familiar name with the respondents is Baichung Bhutia with Sunil Chhetri at the second place.

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6. Q)Do you know the current ranking of Indian Football Team?


Objective: The objective of this question is to know how many people know the current ranking of Indian Football team in FIFA.
current_ranking_IndianFootball Cumulative Frequency Valid 100 -120 120-140 140-160 Below 100 Total 26 26 54 18 124 Percent 21.0 21.0 43.5 14.5 100.0 Valid Percent 21.0 21.0 43.5 14.5 100.0 Percent 21.0 41.9 85.5 100.0

Out of the respondents ,only 43.55% know the correct ranking of Indian Football Team in FIFA.

15

7. Q) Select the Indian football clubs which you have heard of? Objective: The objective of this question is to know the familiarity of the Indian football clubs around India.

Clubs
Mohun Bagan East Bengal. Pune Fc Dempo SC Salgaocar. 120 97

Hits

86 101

72 66

The most familiar Football club in India.


100

80

60

40

20

0 Mohun Bagan East Bengal. Pune Fc Dempo SC Salgaocar.

Out of all the Indian football clubs names given , The most familiar name with the respondents is PuneFc with MohuBagan at the second place.

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8. Q) Do you know about the Venkys takeover of Blackburn FC?


Objective: The objective of this question is to know how many people know the takeover of Blackburn FC by Venkys chicken of India.

VenkyTakeover_BFC

Frequency Valid No 31

Percent 25.0

Valid Percent 25.0

Cumulative Percent 25.0

Yes Total

93 124

75.0 100.0

75.0 100.0

100.0

Out of all the respondents , 75% of the respondents know the takeover of Venkys.

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9. Q)Have you heard about the Premier League Soccer [PLS] to be launched in Bengal in which many popular european players were about to take part?
Heard_PremierLeagueSoccer

Frequency Valid No 40

Percent 32.3

Valid Percent 32.3

Cumulative Percent 32.3

Yes Total

84 124

67.7 100.0

67.7 100.0

100.0

Out of all the respondents , 67.7% know about the project PLS to be lanched in West Bngal.

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10. Q)DO you know that a friendly match had been played between Argentina

and Venezuela in India in which Messi played?


ArgentinaVenezuela_friendly match_Kolkata

Frequency Valid No 21

Percent 16.9

Valid Percent 16.9

Cumulative Percent 16.9

Yes Total

103 124

83.1 100.0

83.1 100.0

100.0

Out of all the respondents 83.1% know about the friendly match held in Kolkata.

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11. Q)Do you know that India is the current SAFF [South Asian Football Federation] champions ?
IndianFootball_Champions_SAFF

Frequency Valid No 38

Percent 30.6

Valid Percent 30.6

Cumulative Percent 30.6

Yes Total

86 124

69.4 100.0

69.4 100.0

100.0

Out of the total respondents , 69.4% know that India are the current champions of SAFF.

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12. Q)What is the price range that you are willing to pay for a football match?
PriceRange

Frequency Valid Above Rs. 200. 22

Percent 17.7

Valid Percent 17.7

Cumulative Percent 17.7

Below Rs. 50 Rs. 100 Rs. 150 Rs. 150 Rs. 200 Rs. 50 Rs. 100 Total

7 38 25 32 124

5.6 30.6 20.2 25.8 100.0

5.6 30.6 20.2 25.8 100.0

23.4 54.0 74.2 100.0

As you can see , the respondents are quite comfortable in paying in the price range of Rs.100Rs.150 which is very good and not behind is the price range Rs. 150 Rs. 200 which is also good for the sport.

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CONCLUSION
As said by Mr. Sepp Blatter , the FIFA president some days back, India is a sleeping giant in Football. This survey actually shows exactly the same. The game is gaining popularity among the youths and the English Premier league is very much followed by the Indian people.

The people who follow Indian football is low but if u combine with the people who follow Indian football sometimes , the number becomes high and is more than the people who dont follow it.

So , if the grassroots of Indian Football is built properly and given a good foundation and promotion , India can excel in football.

AIFF should look at the possible ways to build the game .

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SUGGESTIONS &RECOMMENDATIONS
Cricket is popular because it has big stars, glamour, and money. Efforts can be made to make Football that much popular. Game should be made glamour, aggressive and attractive.

To improve the standard of Indian football more tournaments need to be played in India frequently.

AIFF should build a body for football and setup good administration and the officials should be the past players who are retired. Like the IPL, Football too needs to be given a boost. Players are more over joining cricket instead of Football as cricket is giving more money and fame to individual players. To improve Football in India the sports ministry needs to think seriously.

Football should be promoted well by known personalities and more awareness should be made in public. We know cricket can be played anywhere but Football does require place to be played that is one of a big reason for not being a popular sport here in India.

Need to improve and provide good infrastructure and facility for Football.

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Questionnaire
Name: Age:Sex:Location:Profession:below 15 yrs Male 15-25 yrs 2535 yrs Female 35-45 yrs above 45

What is your favorite sport? o Cricket o Football o Hockey o Other , please mention..___________________ Select the football stadiums in India that you have heard ? o BalewadiStadium , Pune. o Jawaharlal Nehru stadium , Delhi. o Salt lake stadium , Kolkata. o Cooperage stadium , Mumbai. o Fatorda stadium, Goa. o Other , please mention..___________________ DO you watch or follow Indian Football (I-league) ? o Yes o No o sometimes Select the names you heard of the following present Indian Footballers? o BaichungBhutia. o JejeLalphekua. o Sunil Chhetri. o Subrata Paul. o Other , please mention..___________________ 24

Do you know what is the current ranking of Indian Football team? o Below 100 o 100 -120 o 120-140 o 140-160 Select o o o o o o the football clubs in India you have heard of ? Mohun Bagan. East Bengal. Pune Fc Dempo SC Salgaocar. Other , please mention..___________________

Do you know about the Venkys takeover of Blackburn Rovers FC? o Yes. o No. Have you heard of PLS [ Premier League Soccer ] of Bengal that involves European players like crespo , Pires etc. ?? o Yes. o No. Do you know Argentina played against Venezuela in a friendly match in Kolkata ? o Yes. o No. Do know Indian Football team are the current champions of the SAFF[South Asian Football federation] cup? o Yes. o No. What should be the price range of the ticket that you will be willing to pay to see an I-league match?? o Below Rs. 50 o Rs. 50 Rs. 100 o Rs. 100 Rs. 150 o Rs. 150 Rs. 200

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