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chap 2 modeling

The document outlines various linear programming models for different companies, including Wyndor Glass Co., Gambit Co., and Back Saver Production, focusing on product mix optimization, advertising costs, and production constraints. Each section specifies unit profits, production hours, advertising costs, and constraints for maximizing profits while adhering to resource limitations. The models aim to determine optimal production rates and advertising strategies to meet sales forecasts and profit goals.
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0% found this document useful (0 votes)
10 views8 pages

chap 2 modeling

The document outlines various linear programming models for different companies, including Wyndor Glass Co., Gambit Co., and Back Saver Production, focusing on product mix optimization, advertising costs, and production constraints. Each section specifies unit profits, production hours, advertising costs, and constraints for maximizing profits while adhering to resource limitations. The models aim to determine optimal production rates and advertising strategies to meet sales forecasts and profit goals.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Wyndor Glass Co.

Product Mix Problem linear programming model

Doors Windows
Unit Profit $300 $500 data cell

Hours used per unit produced Hours Used


Plant 1 1 0 2 <=
Plant 2 0 2 12 <=
Plant 3 3 2 18 <=

Doors Windows
Unit Produced 2 6
changing cell

P is profit, total profit per week from the 2 products, in dollars


D is number of doors to be produced per week
decision variables W is number of windows to be produced per week
P= 300D + 500W ojective fuction
D <= 4
2W <= 12 fuctional constraints
3D +2W <= 18
D>=0 W>=0
1. Decision made: production rate ( number of units produced per week) for 2 new products
Hours Available 2. constraints: number of hours of production time used per week can not exceed the number of h
4 3. measure of performance: total profit per week.
12
18

Total Profit
3600
objective cell
or 2 new products
exceed the number of hours available
GAMBIT CO. ADVERTISING

TV Print Media
Unit cost ( in $millions 1 2

Increse in Sale per unit of advertising


Product TV Print Media Increase sales Minimum required increase
Stain remover 0% 1% 0.03 >= 3%
liquid detergent 3% 2% 0.18 >= 18%
power detergent -1% 4% 0.08 >= 4%

TV Print Media total cost


Advertising unit 4 3 10

Tv= number of unit of advertising on tv


Print= number of unit of advertising on print media
C= TV + 2PM
Minimum required increase
BACK SAVER PRODUCTION

collegiate Mini
Unit profit ($) $32 $24

constraints collegiate mini required


shipment of material 3 2 4950 <= 5000
sales forcast 1 1000 <= 1000
1 975 <= 1200
require time of labor (mins) 45 40 84000 <= 84000

col mini total profit


unit produced 1000 975 55400
beef gravy peas carrots dinner oil
UNIT COST (oz) 40 35 15 18 10

nutrition requirements total in diet


calories 54 20 15 8 40 0 >=
calories from fat 19 15 0 0 10 0
Vitamin A 0 0 15 350 0 0 >=
Vitamin C 0 1 3 1 0 0 >=
Protein 8 0 1 1 1 0 >=

beef gravy peas carrots dinner oil


Diet(ounces 0 0 0 0 0
>=
2
Needed maximum
280 <= 320

600
10
30

total cost
0

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