Profile No.

: 214 NIC Code: 62012

WEB DESIGN SERVICE CENTRE

1. INTRODUCTION

Computer has grown to become essential in the operations of business. It has

also demonstrated itself, especially in recent years, to be very powerful tool in
design and manufacturing. Through WEB enabled service we can meet any
corner of the world from the work station instantly and we can display our
products or service through web enabled services as marketing. It is essentially a
web site to be developed and managed (for alterations of activity). It is a system
interface with the outside world.

2. SERVICE AND ITS APPLICATION

In addition to the individual professional companies in the field of design for their
own website, the entrepreneurs have scope to develop the website for small
scale industries, educational Institution, hospitals, etc. and also to maintain and
updating it with time scale. Now the marketing through the Web enabled service
are become the integral part of marketing strategy and some time it leads the
market. The industrial establishments, government agencies and research
organisations are now days searching their requirement in the website, since it is
faster, simple and easier plus complete details are also available. By considering
the above factor, the estimated business in a Web Site Design will continue to be
on the better side of challenge and profitability in the coming future.

3. DESIRED QUALIFICATION FOR PROMOTER

Promoter for this service may have higher studies in Web development designing
as well as backend coding in PHP, JAVA, dotNet or any other language plus
background of sales and marketing can be an value added plus point so that it
brings down the cost of building project and also make the implementation
smoother and it will require less time to build with greater quality.
 4. INDUSTRY LOOK OUT AND TRENDS

Everything depends on you and your creativity to make a website. Every year,
we can see the bright future of dynamic web design because we know the
successful work in the Past. In this year, a new list of web design trends for a
company that worked hard to wonder for market and professional web design
services at all levels in India.
In this era of digital marketing, web design has become a need and helpful part
in our life and always attractive the use by providing multiple option in web
design such as advanced tools, Chat Room, Online customer support,
progressive web app, better responsive design bold typography, colour, and
graphics and many other things. Nowadays, dynamic web design is influx and
trending all over the internet that also ‘wow’ factor is your key to standing out
from the crowd. Web designers are always involved in new technique and
method to make relevant, it is most useful in aesthetics with usability.
New technologies and methodologies will easy to design and enable intricate the
web page to open the windows through simple principles. Most important things
are, a user will be able to communicate and access more easily and find the best
result at all over the website.

5. MARKET POTANTAIL AND MARKETING ISSUES. IF ANY

Future of professional web design depends upon of dependency on our phones.

92% of American now owns a mobile phone, with 70% phones being smart-
phones. A responsive website is more growing web design because responsive
design is a web first applications and mobile-friendly best web design in the
world. Responsive web design is too super flexible, excellent user experience
and cost-effective web design. The best part of responsive web design is
recommended by Google and Very Easy to manage.

Standards design, new technologies, and modern website the future of the web
design. In other hand rounded edge, plan shapes, and traditional web designing
patterns are lost day by day. World demand aesthetics, clear, Flat Planar design.
We see daily window 8 and iOS-7, Flat design starter this two operating system
first time. Compatibility with responsive web design are the best this, that thing
is adopted as a fresh approach to user experience. Simple graphics are easy to
understand and able to re-sized or rearranged to display on any website and
mobile screen size. Flat design always believes in a flexible framework and
readable typography. Designer overly focused on trendy design list, who work to
achieve across as modern or flex design. A designer has worked with flat design
and the result referred to as “Flat 2.0” or “almost-flat” design. We also suggest
in design is material design in common with flat design; advantages are a line to
line imagery, high-scale typography, and intentional space with bold graphics.

6. RAW MATERIAL REQUIREMENT

1. Computers with latest OS and Network Infrastructure

2. Advanced Software such as Photoshop, Illustrator, Dreamweaver and more
according to the requirement.

7. SERVICE PROCESS OUTLINE

The Internet has been accepted as the fastest and most prolific growth
registering platform. While it continues to spawn a new breed of entrepreneurs,
as it expands further the scope and challenges faced by marketers will only
multiply. The correct web presence is now a must. This subject of design and
development is vast in it and needs understanding of not only your business but
also the category, competition and knowledge about the online consumer with
regards to your products and service.

Web Designing Services majorly has two stages for the scope of work.
 Website structure Designing
 Website development

Work flow of the single assignment of web designing:

 Defining Site Goal: This is probably the most important phase of any
design project as you define the goals, set up the overall structure, decide
on content and assign roles and the different deliverables throughout the
project.
  Developing Site Structure: The site structure forms the backbone of the
website. It acts as a reference guide for the team during the entire
duration of the project. Use flowcharts to show the flow of the structure.
 Designing and Production: In this phase, make sure the designer works
together with the programmer to ensure the implementation of coherent
design elements. After the client approves the design drafts, the designer
and the graphic team work on the look and the feel of the website.
Compression, transparency, efficient use of color and design combine to
create effective web graphics. The production stage is a point where the
actual website is created. After the design and layout of the site is
completed, the site goes into the engineering part of the work. Here, you
will take all of the individual graphic elements from the prototype and use
them to create the actual, functional site.
 Testing, collecting feedbacks and fixing bugs : Although testing is
something that’s done throughout the development process as well, there
will always be bugs left. And we’re not only talking about software bugs.
Even a design can be buggy. So after giving the final touch the site will be
ready to go live!

8. MANPOWER REQUIREMENT

1. Web Designers: 2 or 3 minimum, who can create attractive ad designs for

print media like banners, catalogue, flyers and other printing material plus
can also design for digital advertise like social media marketing and web
advertising.
2. Tech-Support: 1 - who can manage server data and hosting for various
domains.
3. Sales and marketing: 1 or 2 who can work on official documentation and
can re-present project in front of client.

9. IMPLIMENTATION SHEDULE

The project can be implemented in a period of 3 to 5 months by performing the

various activities in a systematic manner and simultaneous application of various
common activities:
SR. No Task Description Duration
1. Preparation of project reports 15 Days (1st Month)
2 Essential registration 15 Days (1st Month)
3 Site Selection 5-10 Days (1st Month)
4 Arrangement of Finance/ loan 30 Days (2nd Month)
5 Arrangement of ranted accommodation 30 Days (2nd Month)
6 Machinery and Equipment purchase 10 Days (3rd Month)
7 Recruitment of staff and labour 10 Days (3rd Month)
8 Installation of Machinery 10 Days (3rd Month)
9 Trial Operation 4th Month
10 Commercial Operation 5th Month

10. COST OF PROJECT

Sr. No. Particulars Amount in Rs

1 Land ₹ 0.00
2 Building ₹ 0.00
3 Portal and Software Licencing ₹ 56,000.00
4 Equipments/ Vehicle/ Other fixed ₹ 1,95,000.00
investment
5 Working Capital Margin (3 Months) ₹ 2,56,500.00
Total Cost of Project ₹ 5,07,500.00

(a) FIXED CAPITAL CALCULATION

Sr. Description Qtt Amount Total (Rs)

No. y (Rs)
1 Building Website for service Centre itself 1 ₹20,000.00 ₹20,000.00
2 Computers - with all necessary hardware 5 ₹27,000.00 ₹1,35,000.00
and installed Windows and MS Office
3 Purchase bulk hosting services 1 ₹20,000.00 ₹20,000.00
4 Software licensing 1 ₹ 16,000.00 ₹ 16,000.00
5 Network Installation 1 ₹10,000.00 ₹10,000.00
6 Office Furniture 1 ₹50,000.00 ₹50,000.00
A Total ₹2,51,000.00

(b) WORKING CAPITAL CALCULATION

Sr. Description Total (Rs)

No.

1 Salary ₹
60,000.00
1a Web Designers – 3 @ 10,000 Rs per Month ₹ 30,000.00
1b Technical Support – 1 @ 15,000 Rs per Month ₹15,000.00
1c Marketing Representative – 2 @ Rs 7500 Per ₹15,000.00
month
2 Software renewal ₹ 3,500.00
3 Other Expenses ₹ 4,500.00
3a Transportation ₹ 1,000.00
3b Stock images/illustrators ₹ 3,000.00
3c Stationery ₹ 500.00
4 Rent ₹
15,000.00
B Total ₹
83,000.00

11. MEANS OF FINANCE

Sr. Description %age of Fixed Capital Total

No.
1 Promoter's 25% ₹
Contribution 1,26,875.00
2 Term Loan/Bank 75% ₹
Finance 3,80,625.00
Total ₹
5,07,500.00

(a) Cost of Production

Sr. Particulars
Amount in Rs
No.
Variable Cost
1 Raw Material and Other direct
₹ 8,000.00
inputs
2 Salary (60%) ₹ 36,000.00
3 Power (70%) ₹ 1,750.00
Variable Cost 1 Month ₹ 45,750.00
Total Annual Variable Cost ₹ 5,49,000.00
 Fixed Cost
1 Overheads ₹ 15,000.00
2 Salary (40%) ₹ 24,000.00
3 Power (30%) ₹ 750.00
Sub Total ₹ 39,750.00
Total for 12 Months ₹ 4,77,000.00
4 Interest ₹ 45,675.00
5 Depreciation ₹ 28,650.00
Total Fixed Cost ₹ 5,51,325.00
Total Cost of Production ₹ 11,00,325.00

(b) Turnover

Sr. Description Cost/ Quantity/ Sales/ Revenue/

No. Unit Month month year
1 Static Websites ₹8000.00 15 ₹1,20,000.0 ₹14,40,000.0
0 0
2 Dynamic ₹15,000. 7 ₹1,0500.00 ₹12,60,000.0
Websites 00 0
Total ₹27,00,000.
00

12. WORKING CAPITAL REQUIREMENTS

Sr. Description Total (Rs)

No.
1 Web Designers – 3 @ 10,000 Rs per Month ₹ 30,000.00
2 Technical Support – 1 @ 15,000 Rs per Month ₹15,000.00
3 Marketing Representative – 2 @ Rs 7500 Per ₹15,000.00
month
4 Software renewal ₹ 3,500.00

13. LIST OF MACHINARY REQUIRD

Sr. Description Qtt Amount Total (Rs)
No. y (Rs)
1 Computers - with all necessary hardware 5 ₹27,000.00 ₹1,35,000.00
and installed Windows and MS Office
2 Network Installation devices kit 1 ₹10,000.00 ₹10,000.00

All the machines and equipments are available from local manufacturers. The
entrepreneur needs to ensure proper selection of product mix and proper type of
machines and tooling to have modern and flexible designs. It may be worthwhile
to look at reconditioned imported machines, dies and tooling. Some of the
machinery and dies and tooling suppliers are listed here below:

1. Impressive Computers
Hasan Ali House No. 4/41-A,
Noor Baug, Umerkhadi,
Mumbai - 400009,
Maharashtra, India

2. Computer Planet
Shop No. 1, Shaniwar Peth-53,
Opposite Amruteshwar Mandir,
Amruteshwar Co Operative Housing Society,
Near Shaniwar Wada,
Pune – 411030,
Maharashtra, India

3. Visicube Technologies Private limited

Door No. 1-8-315,
Begumpet, Opposite US Consulate,
Hyderabad - 500016,
Telangana, India

4. Micon Automation Systems Private Limited

A-814, Siddhi Vinayak Towers,
Behind DCP Office, Makarba,
Ahmedabad - 380051,
 Gujarat, India

5. Adaptek Automation Technology

No. 13, F- 3, 2nd Floor,
Main Road, Adyar Nehru Nagar,
Near H.D.F.C. Bank A.T.M.,
Chennai - 600020,
Tamil Nadu, India

14. PROFITABILITY CALCULATION

Net Profit ₹ 15,99,675.00

Net profit Margin 59.25%

(a) Profitability Projection

At Full
Sr. Particular
UOM Year Wise estimates Capacit
No. s
y
Year 1 Year 2 Year 3 Year 4 Year 5
Capacity
1 % 30 40 50 60 70 100
Utilization
2 Sales Rs Lakhs ₹ 8.10 ₹ 10.80 ₹ 13.50 ₹ 16.20 ₹ 18.90 ₹ 27.00
3 Raw Rs Lakhs ₹ 1.65 ₹ 2.20 ₹ 2.75 ₹ 3.29 ₹ 3.84 ₹ 5.49
Materials &
Other
 Direct
Inputs
Gross
4 Rs Lakhs ₹ 6.45 ₹ 8.60 ₹ 10.76 ₹ 12.91 ₹ 15.06 ₹ 21.51
Margin
Overheads
5 Except Rs Lakhs ₹ 4.77 ₹ 4.77 ₹ 4.77 ₹ 4.77 ₹ 4.77 ₹ 4.77
Interest
6 Interest Rs Lakhs ₹ 0.46 ₹ 0.46 ₹ 0.46 ₹ 0.46 ₹ 0.46 ₹ 0.46
Depreciatio
7 Rs Lakhs ₹ 0.29 ₹ 0.29 ₹ 0.29 ₹ 0.29 ₹ 0.29 ₹ 0.29
n
Net Profit
8 Rs Lakhs ₹ 0.94 ₹ 3.09 ₹ 5.24 ₹ 7.39 ₹ 9.54 ₹ 16.00
Before Tax
9 Profit % 11.60% 28.62% 38.83% 45.63% 50.50% 59.25%

The basis of profitability calculation:

This unit will have capacity to build 180 static websites and 84 dynamic website
per year.

The cost of developing static website would be 8000 INR to 15,000 INR per
website, which includes 18-20 static pages and related images (Some premium
image would be chargeable separately.) Developing a dynamic website will cost
15,000 INR to 25,000 INR per website which includes basic master pages and a
basic CMS. (Some extra modules would be charged separately according to the
requirement.)

Energy Costs are considered at Rs 7 per Kwh and fuel cost is considered at Rs.
65 per liter. The depreciation of plant is taken at 10-12 % and Interest costs are
taken at 14 -15 % depending on type of industry.

15. BREAKEVEN ANALYSIS

Sr. Particulars UOM Value

No.
1 Sales at Full Capacity Rs Lakhs 27.00
2 Variable Costs Rs Lakhs 5.49
3 Fixed Cost incl. Interest Rs Lakhs 5.51
4 Break Even Capacity % of Inst 25.63
 BEP = FC/( Sales -Variable Capacity
Cost) *100

16. STATUTORY / GOVERNMENT APPROVALS

Bureau of Indian Standards (BIS) is operating Compulsory Registration

Scheme (CRS) for Electronics & IT Goods as per the provision of Chapter IVA of
THE BUREAU OF INDIAN STANDARDS RULES, 1987 for the product categories
notified by MeitY.
Visit official government website (Bureau of Indian Standards) for notice about
products on: http://crsbis.in/BIS/ Entrepreneur may contact State Pollution
Control Board where ever it is applicable.

17. BACKWARD AND FORWARD INTEGRATIONS

It is assumed that the unit will be viable at 75% efficiency on single shift basis
considering 5 working days or as per demand of area per week.
The rate of interest in the scheme is taken at 11.5 % for both fixed and working
capital. Due to liberalization and competition among banks, lower rate of interest
is possible in future.
The prices of machinery and equipment are approximate which are ruling locally
at the time of preparation of the project. When a tailor-cut project is prepared
the necessary changes are to be made at the local level.
The cost of staff and labour is approximate which is ruling locally at the time of
preparation of the profile. When a tailor-cut project is prepared the necessary
changes are to be made.

18. TRAINING CENTERS AND COURSES

There is no specific course in repairing and assembling services, but the most
authorized centre is government authorized “ITI” available in all the cities across
the country.
India Training institute of computer technology conducts various technical
courses in different cities to enable students to make a bright career. Most of our
vocational programs are job-oriented with which students can start earning the
day they finish their training or can learn them as a hobby. Students can join for
any of these in vacations as all these are short-term certificate courses.

Udyamimitra portal ( link : www.udyamimitra.in ) can also be accessed for hand-

holding services viz. application filling / project report preparation, EDP, financial
Training, Skill Development, mentoring etc.

Entrepreneurship program helps to run business successfully is also available

from Institutes like Entrepreneurship Development Institute of India (EDII) and its
affiliates all over India.

Disclaimer:
Only few machine manufacturers are mentioned in the profile, although many
machine manufacturers are available in the market. The addresses given for
machinery manufacturers have been taken from reliable sources, to the best of
knowledge and contacts. However, no responsibility is admitted, in case any
inadvertent error or incorrectness is noticed therein. Further the same have
been given by way of information only and do not carry any recommendation.