Department of Management

Degree Program BSc in computer science

Module Title Innovation and Project Management
Module Coordinator TBA
Course Number MGMT 3191
Course Title Entrepreneurship and Enterprise Development
ECTS credit points 5
Course Information Academic Year: Semester: III
2018/19
Meeting day: Meeting time:
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Course Objectives The course enables students to have an understanding on:

 Define entrepreneurship within the context of society;

organizations and individuals.
 Understand more about the specific management issues
involved in setting up and running a small enterprise.
 Demonstrate an understanding of the impact of
entrepreneurship on the economy.
 Distinguish between an entrepreneurial and a conventional
approach to management.
 Recognize and overcome obstacles to creative problem-
solving.
 Describe the element of an effective business model/plan.
 Develop a concept for an innovative product or service in his
or her own area of interest.
 Recognize that entrepreneurial success in the 21st century
depends on teamwork and diversity.
 Develop a personal framework for managing the ethical
dilemmas and social responsibilities facing entrepreneurs.
 Describe the leadership studies of entrepreneurs who have
been successful in different sectors (e.g., start-ups,
corporations. Community, public sector, etc.).
Equipped with the basic knowledge and skills of starting and
operating a business for they will be the future managers (or
even Owner-managers) of these firms.
 Identify traits/characteristics of an entrepreneur/ entrepreneurs
as exhibited in behavior.
 Analyze elements of the entrepreneurial mind set and discuss
the implications for functioning as a successful entrepreneur. .
Course This interdisciplinary course is designed to introduce students to
Description/Course the concept of sustainable
Contents entrepreneurship, a manageable process that can be applied across
 careers and work settings. It focuses on building entrepreneurial
attitudes and behaviors that will lead to creative solution within
community and organizational environments. Course topics
include the history of entrepreneurship, the role of entrepreneurs
in the 21st century global economy, and the identification of
entrepreneurial opportunities. The elements of creative problem
solving, the development of a business concept/model, the
examination of feasibility studies and the social
/moral/ethical implication of entrepreneurship will be
incorporated. Issues related to starting and financing a new
venture are included.
Pre-requisites No Prerequisite
Status of the Course Core
Chapter One – After completing this unit, students will be able to:
Entrepreneurship and  Define entrepreneur and entrepreneurship
entrepreneur:
meaning, forms,  Identify the importance of entrepreneurship
And importance  Relate among Entrepreneurship, creativity and
Innovation
Chapter Two – After completing this unit, students will be able to:
The Entrepreneurial
Decisions and Processes  Explain the meaning and importance business
 List the failure factors for business
 Understand the elements while setting business
Chapter Three – At the end of this chapter students will be able to:

Entrepreneurship Vs  Understand the various concepts of Product technology

Project Identification and
Selection  Understand the various concepts of Product development
process
 Understand the types of product protection mechanisms
Chapter Four – At the end of this unit students will be able to:
Developing Business Plan
 Explain the concept of Marketing research
 Explain the term Marketing intelligence
 Understand the concept of Marketing strategies and
International markets
Chapter Six – At the end of this unit students will be able to:

Starting Small Business  Understand the concept of Entrepreneurial team and business
formation
 List out the various sources of finance

Chapter Seven
Financing Small Businesses
Chapter Eight
Business Forecasting

Independent Readings – A. Forms of business organizations

Required  Sole proprietorship
 Partnership
 Corporation
 Joint venture
 Franchises
 Public Enterprises
 Cooperatives
 Ethical issues governing Entrepreneurship

Course expectation Preparedness: You must come to class prepared by bringing with you the
appropriate materials like handouts, worksheets and exercises given, text
books and completed assignments. Complete the individual and group
assignments and other activities on time. You must plan your own learning
through reading various course related materials and chapters in books.
You are expected to work much individually to meet the requirement of the
course. You have to use your time for group work and home study
effectively.
Participation: Make active participation during discussions (you must
participate in class). You are not participating if you are simply talking to a
friend, doing homework, daydreaming, or not doing what the rest of the
class is doing. If you are working in a group or with a partner, you must
talk to your group members or partner and be a part of the group. Always
be ready and willing to give constructive feedback to partners/group
members and to listen to their comments on your work
Medium: Use only English, which is the medium of instruction, especially
in the class room
Policy: Attendance: It is compulsory to come to class on time and every time. If
you are going to miss more than three classes during the term, you should
not take this course
Assignments: You must do your individual and group assignments and
submit on time. No late assignment will be accepted
Tests/Quizzes: You will have short quizzes and tests almost every unit. If
you miss the class or, are late to class, you will miss the quiz or test. No
makeup test or quizzes will be given. You are expected to observe the rules
and the regulations of the University as well
Cheating: You must do your own work and not copy and get answers from
someone else. When you are in class: please do not chew gum, eat
something, listen to recorders or CD players, or involve in acts that spoil
the normal teaching-learning process; switch off your cell phones before
class and exam sessions. Any attempt to use cell phones in exam sessions
will be considered an act of cheating and hence, dealt accordingly.
Reference:  HailayGebretinsae, Entrepreneurship and Small
Business
Management, 2nd Edition.
 Hodgetts, RichardM.Kurakto, DonaldF.
“Entrepreneurship: A contemporary approach
 “. Fourth Edition, the Dryden Press, 1998.
 HirshRobertD. and D. and PetersMichaelP.
“Entrepreneurship” Fifth
Edition, Tata McGraw Hill Edition, 2002.
 Holt David H. “Entrepreneurship – New venture Creation
“Eastern
Economy Edition, 2000.
 DonaldF.Kutatko and RichardM.Hodgetts,
“Entrepreneurship: A Cotemporary Approach” Fourth
Edition.
Assessment Include class quizzes, individual and group tests, class
Assessment discussions, individual and group assignment field projects,
Arrangement presentations and Final Exam.
Quizzes: