Project Details

1. The Core Package includes essential eCommerce features required for a seamless shopping
experience and efficient platform management. This package is designed to serve as the
foundation, allowing for future add-ons and customization.

Core Features Included:

• Unlimited Product Listings & Categories: No restrictions on products or categories.
• Basic Homepage Customization: Tailored brand-focused design and layout.
• Inventory Management: Automated stock tracking with low-inventory alerts.
• Multi-Currency Support: Up to 3 currencies for a global audience.
• Razorpay Integration: Secure payment gateway with GST compliance.
• Order Processing: Comprehensive order management from cart to checkout.
• Discounts & Promotions: Support for coupons, discounts, and discount price display.
• Abandoned Cart Recovery: Automated email reminders for reduced cart abandonment.
• Social Media Integration: Simple integration with Facebook, Instagram, and Twitter.
• User Authentication: Login/register feature with buy-as-guest option.
• WhatsApp for Business: Integration for customer communication, dead cart recovery,
and promotions.
• Product Search and Filters: User-friendly, efficient product navigation.
• Personalized Recommendations: Basic AI recommendations based on customer behavior.
• Return/Exchange Handling: Easy returns/exchanges with automated payment reversal.
• Mobile Compatibility: Includes dark mode and full mobile responsiveness.
• Admin Panel: Centralized management for product, order, analytics, and customer data.
• Daily Sales & Stock Summary: Automated daily sales and stock reports.
• API for Stock Sync: Integration-ready for stock syncing across multiple websites.
• Order Reports Download: Downloadable order reports for manufacturer coordination.
• Heat Maps: Visual insights into user interactions on the platform.
• SEO Optimization: Basic SEO features to improve search engine visibility.
• Shipping Automation: Automatic shipping calculation and major provider integration with
returns and replacements.
• Advanced API Integration: Real-time stock sync with external inventory systems.
• Automated Retargeting Ads: Custom ad recommendations to retarget past customers.
• Basic App with PWA Support: Progressive web app functionality for mobile users.

Custom Package Features and Add-Ons

Feature Feature Description
Category
 Unlimited Product No restrictions on products or categories.
Listings & Categories
Website Customization Brand-focused design and layout customization.

Inventory Automated stock tracking with low-inventory alerts.

Management
Multi-Currency Supports up to 3 currencies for a global audience.
Support
Payment Gateway 3 Secure payment gateways with GST compliance.
Integration
Order Processing Comprehensive order management from cart to
checkout.
Discounts & Support for coupons, discounts, and discount price
Promotions display.
Abandoned Cart Automated email reminders to reduce cart
Recovery abandonment.
Social Media Simple integration with Facebook, Instagram, and
Integration Twitter.
User Authentication Login/register feature with buy-as-guest option.
WhatsApp for Integration for customer communication, dead cart
Business recovery, and promotions.
Product Search and User-friendly product navigation with efficient search
Filters functionality.
Personalized Basic AI recommendations based on customer
Recommendations behavior.
Return/Exchange Easy returns/exchanges with automated payment
Handling reversal.
Mobile Compatibility Full mobile responsiveness, including dark mode.
Admin Panel Centralized management for product, order,
analytics, and customer data.
Daily Sales & Stock Automated daily sales and stock reports.
Summary
API for Stock Sync Integration-ready for stock syncing across multiple
websites.
Order Reports Downloadable order reports for manufacturer
Download coordination.
Heat Maps Visual insights into user interactions on the platform.
SEO Optimization Basic SEO features to improve search engine visibility.
Shipping Automatic shipping calculation and major provider
Automation integration with returns and replacements.
 Advanced API Real-time stock sync with external inventory systems.
Integration
Automated Custom ad recommendations to retarget past
Retargeting Ads customers.
Basic App with PWA Progressive web app functionality for mobile users.
Support
Personalizatio AI Chatbot on AI-powered bot for customer support and product
n Add-Ons Homepage recommendations.
Virtual Fit Allows users to check fits and preview outfits digitally,
including style and fit recommendations.
AI-Driven Product & Automated generation of product titles and
Content Data descriptions, blog posts, and social media captions
Generation with SEO integration.
Advanced Product Pricing Real-time competitor price analysis and dynamic
Functionalitie Optimization pricing adjustments.
s
Customer Sentiment AI-driven analysis of customer reviews and feedback
Analysis to gauge sentiment and improve product offerings.
Marketing Customizable Email Advanced email marketing integration with third-
and Outreach Marketing party tools for automated campaigns, newsletters,
Integration and product updates.
Gift Cards & E- Allows customers to purchase and redeem gift cards
Vouchers and e-vouchers for flexible gifting options.
Customizable Upsell Product suggestions on cart and checkout pages to
& Cross-Sell increase average order value.
Features
Shipping and Custom Payment & Supports multiple payment gateways beyond
Payment Shipping Gateway Razorpay, including UPI QR for quick pay and refunds
Enhancement Integration integration.
s
Inventory Prediction Includes GSTIN, HSN/SAC, codes, invoices, demand
& Reminders forecasting, and streamlined supply chain dynamics
to maintain optimal stock levels.
Customer Customer Automated messaging, personalized offers, loyalty
Engagement Management points, dynamic reviews.
&
Loyalty
Accounting & Accounting Accounts management, costing, sales tax rates, and
Financials ROI tracking integrated like Vyapaar/Zoho for
comprehensive accounting needs.
 Compliance & Standard Inclusions Legal compliance, data protection, security features,
Security SSO integration, chatbots, and order tracking.
SEO & Site SEO and Sitemap Dynamic SEO updates and sitemap for enhanced
Traffic visibility and traffic.
Optimization

ALL INCLUDED IN PACKAGE IN DOC BELOW

Add-Ons Based on Client Requirements

Feature Description
1. AI-powered bot for customer support and product recommendations.
2. AI bots for advanced queries and customer engagement. Live Chat: Offer
real-time customer support via live chat, so customers can quickly resolve
any questions or doubts. A responsive customer support team can greatly
AI Chatbot on improve trust and engagement.
Homepage AI Chatbots: Use intelligent chatbots to assist customers 24/7, answering
questions about products, availability, or order status. Make sure the
chatbot is friendly, conversational, and can suggest products based on user
behavior.

Dynamic landing page. Suppose, click on a dress ad on YT/ IG and website

Home Page/ opens on the dress page. If existing user, size highlighted. Page to have quick
Landing page buy option placed on front for convertibility. Easily alter/ change/ update
customization content on homepage/ landing pages from time to time in an easy manner
from within the admin panel.
1. Feature for users to upload photos of themselves and preview outfits
digitally.
2. Include user discretion advisory for virtual try on.
3. Only face to be included. Body not to be included
4. On feeding customer details, specific inbuilt figures are displayed on the
input data. Use Google Chrome to auto translate and check virtual fits.
Virtual Fits
5. Based on customer input, backend calculation to be done based on the
existing sizes of the dresses.
6. Body color to be same as skin face color. In case of tops, de facto jeans/
skirt to be the bottom to give the user a delightful UX.
7. Sample pic to be rotated 360 degrees.
8. UX: Customer logs on the site and is prompted to feel self-data to
 personalize the search and provides the products available in the exact size
best suited to the customer. Customer clicks on a particular thumbnail, goes
to the product page and customer’s size auto chosen.
9. Virtual try on would already have all the details and can immediately give
the photo when customer chooses a specific product. Customer feeds the
data, then website searches in the database and provides the products
available in the exact size best suited to the customer. Virtual try on would
already have all the details and can immediately give the photo.
10. Virtual assistant that recommends styles, fits, and colors for customers,
enhancing personalization.
11. AI suggestions for dress shapes and styles based on customer data.
12. Personalized product suggestions based on user behavior, purchase
history, and browsing patterns.
13. Size recommender based on inputs/ shapes etc.
14. Use artificial intelligence/ browsing history/ cookies/ etc to offer tailored
product suggestions based on browsing history, preferences, and past
purchases. Personalization makes customers feel understood, increasing
their likelihood of purchase.
1. Automated generation of product titles and descriptions for new listings.
2. Automated content generation for product descriptions, blog posts, and
AI-Driven
social media captions with SEO integration.
Product &
3. Blog posts system modules: Mukltiple sections (heading, briefs, details,
Content Data
images, videos, editor, YT video, IG posts, ads, SEO
Generation
4. Customizable Social Media Content Creation: AI-driven content
suggestions and scheduling.
Real-time competitor price analysis and dynamic pricing adjustments.
Product Pricing
/manual scheduling based on some conditions met on our site or our site
Optimization
analytics
Integration with email marketing tools for automated campaigns and
Email Integration
newsletters. Easily send custom emails to customers thru the website based
for Marketing
on browsing history, purchase history, anniversary dates or any other
Automation
customization as required from time to time.
Multi-Language
Setup for additional languages beyond default per language .
Support
Payment & Support for additional payment gateways beyond Razorpay, Phonepe,
Shipping Shiprocket. Auto select lowest chargable option. Integrate UPI QR Code for
Gateway quick pay. Refunds integration
Integration
(Custom)
1. For inventory management, pls refer to write ups on current websites/
apps available online... Discuss further for clarification. Include GSTIN,
HSN/SAC, codes, invoices, taxes, eway bills, delivery chalan (to be integrated
for confirmation on orders, eg delivered/ in process, to be packed etc). To
be packed to give notifications
2. Streamlined supply chain dynamics — Efficiently manage your
relationships with suppliers, ensuring a smooth and reliable flow of goods
3. Items not selling/ in inventory. Fast selling items. Demand forecasting —
Accurately predict customer demand to maintain optimal stock levels,
avoiding both overstocking and stockouts. lean inventory practices to
reduce costs while ensuring product availability. Forecast stock
requirements and set reminders for restocking based on demand and sales
Inventory patterns.
Prediction & 4. Price/Product Tag Card Generator: Generate custom hang tags or price
Reminders cards for each product, including auto-barcode placement and category tags
for warehouse management.
5. Order fulfillment and logistics — Efficient order processing and delivery
systems for customer satisfaction. Each and every stage of order fulfilment
captured accurately. Summarize per order, per item, per day, etc. Sales and
purchase orders tracking and management including item journey eg, to be
packed etc. time take to be fulfilled purchases and sales. Ensure TAT is
accurately measured and the items flagged with respect to department if
TAT missed.
6. Storage management, inventory per item etc
7. Provide inputs based on inventory levels
8. Order & Stock Prediction Analysis: Insights and suggestions for product
restocking and trend forecasting.
1. Automated messaging for customers based on interactions, birthdays, or
loyalty points with personalized offers.
2. Send mailers at regular intervals as selected by Admin. Mass send emails.
Customer 3. Discount coupons/ codes with manual generation and custom auto user
Management based possible as and when required. Auto emailer to customers with
coupon codes scheduled on birthdays, anniversary dates etc. Enables
customers to purchase and redeem gift cards and e-vouchers for flexible
gifting options.
4. Loyalty points and redemption. Loyalty Programs: Reward repeat
customers with points for every purchase and redemption on

5. Dynamic customer reviews: Only displays positive reviews for customers.

Negative reviews to be only displayed to the user who has updated them.
Enable customer to update photo in account.
6. Guest/ quick checkout
7. Regional language options
8. Cursor like the logo / peacock feather
9. User data protection
10. Refunds, cancellations (when not dispatched). Refund hold if used/
defect found.
11. Peacock animation for best fit etc. Feather for cursor. Product
suggestions on cart and checkout pages to increase average order value.
12. AI-driven analysis of customer reviews and feedback to gauge sentiment
and improve product offerings. Personalized product suggestions based on
user behavior, purchase history, and browsing patterns.
13. AI-driven analysis of customer reviews and feedback to gauge sentiment
and improve product offerings. Display positive responses, 4* and up, while
the negative responses only visible to the uploader.
14. Option for custom sizes enabling the customer to add/ update the
custom sizes for particular items. Option in the backend to choose the sizes
and custom option by admin.
15. Dynamic Content: Change homepage banners, product highlights, and
promotions depending on user data like location, weather, or browsing
behavior. For example, feature t shirts in southern parts while sweatshirts in
northern parts during winter season, or show popular products during
holidays.
16. Personalized Messaging: Display welcome messages or discounts based
on customer behavior. For instance, show a "Welcome Back" message for
returning users, or offer a personalized discount on products they’ve
previously viewed.
17. 360-Degree Views & Zoom: Allow customers to interact with product
images by zooming in or rotating the product to view it from every angle.
18. First-Time Buyer Discounts (only after becoming site member): Offer a
discount for new customers to motivate them to make their first purchase.
This document is account specific and only limited to first purchase
 19. Bundle Offers: Encourage customers to buy more by offering discounted
bundles or suggesting related products they might be interested in based
on their shopping history.
20. Mobile-First, Seamless Experience
Mobile-Friendly Design: Ensure the site is fully optimized for mobile devices.
This includes fast loading times, mobile-friendly navigation, and easy
checkout options.
Push Notifications: Use push notifications to alert customers to new
products, promotions, or items left in their cart, keeping them engaged
even after they leave your site.
21. Retargeting & Abandoned Cart Strategies
Cart Abandonment Recovery: Send automated, personalized emails or
notifications reminding customers about items they left in their cart. Include
a discount or limited-time offer to encourage them to complete the
purchase.
22. Dynamic Retargeting Ads: Use retargeting ads on social media or other
websites that show customers the products they’ve viewed, encouraging
them to come back and finish their purchase.

1. Accounts Management, costing per vendor, costing per market place/

self. Extensive fields for costs including vendor/ fees etc.
2. Pivot like displays for accounts
3. All fields to be customizable and added/ removed based on discretion.
4. Multiple sales tax rates based on prices and products
5. Accounting from Vyapaar/ Zoho. Formats like Excel. Adding/ removing
fields customizable. To include cash flows, profit and loss statements,
balance sheets, tax sheets, accrual accounting, include custom fields like
Accounting 6. Summarize what products or services are most profitable for the
company based on end profitability.
7. Capture each and every expense, eg. Purchase cost, transportation cost,
marketing cost (apportioned), GST, import/ export costs, etc. Expense
tracking
8. Sales and purchase orders, plus invoices. Invoicing and auto tally with e-
invoice generated per sale
9. Auto calculate tax liability, payments liability, commissions etc and should
do auto tally with sales/ purchases etc
 10. Depicting budgeting, surplus, deficit etc.
11. Change in profit over time
12. Largest expenses and liabilities in the relevant section for costing,
Costing tips, reduction tips.
13. Opportunities to increase the profit margins. Give recommendations for
growth/ campaigns to clear stocks etc
14. Auto balancing: Debits = Credits. Gives items that do not match for
recon purpose. (eg website issue/ service issue to check if a credit or debit
didn’t happen in the relevant account etc)
15. ROI product wise and also campaign wise. For example: Sales campaign,
discount codes etc
16. Integrating/import suggestions, items from Zoho book, Razorpay
inventory and make it easy to use, scalabale etc??
Standard to be included: Legal, personal data policy, customer info security,
data encryption, site security, prevention from copying codes, phishing
attacks, Chat bot, email notification inclusion/ opt out, order tracking,
Standard
support help center, SSO (can be integrated with FB, Twitter, IG, Google etc.
Inclusions
details like DOB, name, address, contact number etc), FAQ for products,
API integration: Genie/ ChatGPT/ Gemini? Plans/ pricing for such/ any other
as required from time to time.
SEO: Dynamic backend SEO constantly updating to direct traffic to the
website based on the updated Google AdWords/ search criteria/ browsing
SEO
history etc.
Sitemap to direct traffic to website