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HBF 2301 Business Strategy Course Outline

The HBF 2301: Business Strategy course aims to enhance learners' capacity to integrate technical and business knowledge for effective strategic management in a global environment. Key learning outcomes include developing analytical skills, understanding the relationship between strategies and organizational structure, and creating business strategies. The course includes various teaching methods and evaluations, with required and reference textbooks listed for comprehensive learning.

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26 views3 pages

HBF 2301 Business Strategy Course Outline

The HBF 2301: Business Strategy course aims to enhance learners' capacity to integrate technical and business knowledge for effective strategic management in a global environment. Key learning outcomes include developing analytical skills, understanding the relationship between strategies and organizational structure, and creating business strategies. The course includes various teaching methods and evaluations, with required and reference textbooks listed for comprehensive learning.

Uploaded by

nyariwobernard744
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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HBF 2301: BUSINESS STRATEGY

Prerequisite – None

Course Purpose
Build Learners’ capacity to integrate technical and business knowledge to help one
succeed as a strategic manager in a dynamic global business environment.
Learning Outcomes:
By the end of this course, the learner should be able to:-
1. Develop analytical skills and acquire decision making tools for dealing with
complex management problems at various levels in an organization.
2. Describe the relationship between different strategies, the organization structure
in a dynamic world.
3. Develop a framework of analysis that enables them to identify the central issues
and problems in complex, comprehensive cases, and to suggest alternative
courses of action
4. Develop business strategy for a firm
Course description
Understanding Strategic Management concepts and applications, The Strategic
Management Process, Mission and vision statement, Environmental scanning: SWOT
analysis, Resource based view of the firm, Competitive Analysis, Porters five forces
model; Identification of core competences and critical success factors; Growth
strategies, competitive strategies & functional strategies; Strategic Analysis and choice;
Strategy implementation (organization structure, employee empowerment, reward
systems, culture, leadership); Strategic control and continuous improvement, Case
study techniques.
Teaching Methods:
Class lecturers, Assignments and exercises, Group discussions
Course Evaluation
Continuous Assessment (CATs 15%, Assignment 5%, Presentation 10%) 30%
End of Semester Examination 70%
Course Textbooks:
1. Pearce / Robinson, (2009), Strategic Management, Formulation, Implementation
and Control, 10th, ISBN 978-81-317-1925-1
2. Jay B. Barney, William S. Hesterly, (2009), Strategic Management and
Competitive Advantage: Concepts and Cases, ISBN 978-81-203-3377-2
3. J. David Hunger, Thomas L. Wheelen, (2007), Essentials of Strategic
Management, 4th Ed, McGraw Hill Irwin, Boston, USA.ISBN 978-81-203-3234-8
4. Fred R. David (2006), Strategic Management: Concepts and Cases, 12th ISBN
978-81-203-3566-0

Reference Textbooks
1. R.M Srivastave Divya Nigam, (2007), Corporate Strategic Management ISBN 81-
8398-190-9
2. Jay B. Barney, (2009), Gaining and Sustaining Competitive Advantage, 3ND Ed
ISBN 978-81-7758-777-7
3. Melissa A. Schilling (2008), Strategic Management of Technological Innovation,
2nd, ISBN 978-0-07-066712-9
4. Azhar Kazmi (2009), Strategic Management and Business Policy, 3rd ISBN 978-
0-07-026363-8
5. Thomas L. Wheelen, J. David Hunger, Krish Rangarajan, (2009), Concepts in
Strategic Management and Business Policy, 9th, Pearson Ed, New Delhi India,
ISBN: 978-81-775-8191-1

Course Journals
1. Strategic Management Journal. ISSN-10: 1133495230

2. International Journal of Strategic Management. ISSN: 1555-2411.

3. Academy of Strategic Management Journal. ISSN: 1939-6104

Reference Journals
1. International Journal of Applied Strategic Management. ISSN print: 1755-8913

2. Journal of Strategy and Management. ISSN: 1097-0266


3. Technology Analysis and Strategic Management Journal. ISSN : 1465-3990

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