A study on the awareness and outcome status of PM-SVANidhi amongst the

street vendors with special reference to Bareilly city

A SYNOPSIS SUBMITTED IN

PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF

BACHELOR OF BUSINESS ADMINISTRATION

BY

Mr. AMIT KUMAR GAUTAM

BB2023289 / 2310101051

UNDER THE SUPERVISION OF

DR. RAJEEV SINGH BHANDARI

ASSOCIATE PROFESSOR

FACULTY OF MANAGEMENT

INVERTIS UNIVERSITY BAREILLY, UTTAR PRADESH, INDIA

SESSION 2024-25
 TABLE OF CONTENTS

INTRODUCTION................................................................................................................1-2

LITERATURE REVIEW.....................................................................................................3-8

RESEARCH GAP....................................................................................................................9

RESEARCH OBJECTIVES...................................................................................................10

RESEARCH METHODOLOGY...................................................................................... 11-12

REFERENCES.......................................................................................................................13

CHAPTER PLAN...................................................................................................................14

REMARKS SHEET................................................................................................................15
 INTRODUCTION

The government of India established a scheme under the name of “PM Street Vendor’s Atma Nirbhar Nidhi”

(PM SVANidhi) which in English means PM Street Vendor's Self-Reliant Fund. This program facilitated street

vendors who were economically stressed due to COVID-19 and its widespread economical impacts

(Unnamalai et al., 2020) The aims of PM SVANidhi include empowering street vendors viewed as

economically passive constituents, primarily by offering them operational and productivity loans that will help

actively revive their businesses and sources of living. The loan program’s objective is to make these street

vendors self-sufficient or “atmanirbhar.” Under this initiative, there are particular criteria that allow approved

street vendors to receive working capital loans to start at ₹10,000 and can go up to ₹20,000. The program

allows for an annual repayment interest subsidy of 7%, which encourages street retailers to repay the loans

promptly. With this, street vendors are able to meet basic financing needs at a lower cost. Digital technology

is used by PM SVANidhi to facilitate the application process. It has developed an online loan application that

is simple to use and increases the number of vendors who can apply for loans throughout the country. This

initiative aims to strengthen the unattended rural and urban informal economies by supporting vendors and

their small businesses to help boost economic growth within the regions. The initiative gets street vendors the

financial means necessary to reestablish their businesses, which subsequently enables them to hire people,

thereby increasing their sources of income, which raises(Kambara & Bairagya, 2021).

➢ Features of PM SVANidhi :

“PM Street Vendor’s Atma Nirbhar Nidhi” or PM SVANidhi has a few crucial elements:-

• Financial Support: The objective of this scheme is to offer working capital loans to street vendors to

help them boost and sustain their businesses after suffering from the negative impacts of COVID 19

and the lockdown.

• Loan Amount: Street vendors who meet the criteria can receive working capital loans of between

₹10,000 and ₹20,000.

• Interest Subsidy: The scheme has an annual interest subsidy of 7% for street vendors who make

loan repayments on time and therefore incur less cost of borrowing.

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•Digital Platform: PM SVANidhi has created a website for vendors to make it easier for them to apply

for loans as the scheme comes with burdensome restrictions in order to ease and simplify the process.

• Eligibility Criteria: Street vendors who were active on or before 24 March 2020 are eligible for this

scheme. Also, they should have been vending in certain urban or peri-urban areas for a minimum period

of time as specified in the scheme.

•Tenure of Loan - The working capital loans under the PM SVANidhi scheme are meant for repayment

in a single year. Street vendors are mandated to make monthly installments during this period.

➢ RESEARCH PROBLEM

The Pradhan Mantri Street Vendor's AtmaNirbhar Nidhi (PM-SVANidhi) program aims to give money

to street vendors helping them restart and keep their businesses going. For this program to work well,

vendors need to know about it and see real changes in their lives. In Bareilly, street selling is a big part

of the city's economy. So it's crucial to check how much vendors understand about the program, what

problems they face when trying to get its benefits, and what happens after they receive financial help.

This study wants to look at how aware vendors in Bareilly are of PM-SVANidhi and what results

they're seeing. The goal is to figure out how far the program reaches and how well it's making vendors'

money situations better.

➢ RESEARCH QUESTIONS

1. How much do street vendors in Bareilly city know about the PM-SVANidhi scheme?

2. Where do street vendors get their info about the scheme?

3. What hurdles do street vendors run into when they try to apply for and get benefits from the PM-

SVANidhi scheme?

4. How has the scheme changed the income and business stability of those who've benefited from it?

5. Which social and economic factors impact how well the scheme works for street vendors?

6. How useful and adequate do street vendors think the PM-SVANidhi scheme is?

7. What policy changes could make PM-SVANidhi more known, easier to access, and more effective

in Bareilly city?

2
 LITERATURE REVIEW

Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

PM Sukhvinder 1. Assess the The case study Awareness Even though 26% of

SVANIDHI Angoori, awareness of method and access vendors managed to

AND ITS Saurabh street vendors combined with of street obtain the loan,
1)
ROLE IN Dhankhar, towards the qualitative vendors to awareness and

RESURRECTI Sanjeev Kumar PM SVANidhi approach made the PM accessibility of the PM

NG THE (2022) scheme 2. use of SVANidhi SVANidhi scheme

SELF- Identify the quantitative scheme among street vendors is

EMPLOYED needs of the methods for low. Many vendors were

INFORMAL vendors and measuring street uninformed about

BUSINESSES the changes vendors' important details, such as

AFTER THE required in the knowledge of who implements the

COVID -19 PM SVANidhi the PM scheme and what are the

CRISIS scheme to SVANidhi possible benefits.

better support scheme and their Additionally, the criteria

them socioeconomic and process of

characteristics implementation posed

some difficulties that

curtailed street vendors’

3
 Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

participation in the

scheme.

2) An Heuristic Shridhar. S.N The research combined with Awareness, The analysis reflects a

Study on (2024) sought to qualitative utilization striking gap between

Pradhan investigate the approach made patterns, men and women in

Mantri Street awareness, use of and participation within the

Vendor’s usage patterns, quantitative challenges PM SVANidhi scheme,

Atmanirbhar and challenges methods to as male participants

Nidhi Yojana: of the PM collect dominate the figure. The

Context on a SVANidhi information on review showed the

Micro Credit scheme among the knowledge, highest concentration of

Scheme urban mobile usage, and people is aged 31 to 50,

street food challenges of with a large number

vendors using mobile street being between 41 and 50,

surveys and food vendors in which suggests that street

interviews. urban areas vending is more

concerning the attractive to people in

their middle age. The

4
 Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

PM SVANidhi examination also

scheme. emphasized that a very

large portion of the

vendors represents the

so-called OBC category,

which as sociologically

specialized indicates the

structures of street

vending and suggests

that the intervention

largely caters to the

socio-economically

disadvantaged groups.

3) Unveiling Ashu Saini, 1. Data was Awareness There exists a

awareness and Fariya, Monika To examine the gathered and relationship between

perception Agarwal, awareness of P through a perception awareness and perception

patterns: a Parveen Kumar, M SVANidhi structured street vendors have of

comprehensive Richa Chauhan, among street questionnaire and regarding the PM-

analysis of PM Lata Surendra, vendors. administered to SVANidhi scheme. What

SVA Nidhi for Prasad Singh 2. a sample of 150 this study has learned

(2024) To measure the street vendors in about awareness and

5
 Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

street vendors ir perceptions Meerut city, perceptions can be used

in Meerut of PM utilizing a to talk about

SVANidhi. convenience communication concepts

sampling and demonstrate how

method information influences

behavior among

marginalized groups,

such as street vendors.

Policymakers can also

use what they have

learned in this study to

implement the PM-

SVANidhi scheme

successfully.

4) Utilization of Balamurugan et - Examine the This research Government 1) PMSVAnidhi scheme

PM Street al. (2023) effectiveness constituted a schemes registration has declined

Vendor's of government literature review and their owing to a lack of

AtmaNirbhar programs that utilization awareness, and the

Nidhi (PMSVANidhi predominantly majority of loans are

(PMSVANidhi and PMJJBY) relied on handled by public sector

) and Pradhan in supporting secondary banks. 2) PMJJBY

6
 Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

Mantri Jeevan the urban sources, scheme enrollment has

Jyoti Bima informal including declined year by year, as

Yojana economy research articles, individuals are subjected

(PMJJBY) by during the academic to claim processing

the Urban COVID-19 journals, and problems and low

Informal pandemic. digital media, to payments. 3) There are

Sector assess the loopholes in existing

- Identify
government- schemes that can be
problems and
supported taken advantage of,
challenges in
initiatives limiting their
designing and
PMSVANidhi effectiveness in
implementing
and PMJJBY. providing relief to
such programs.
beneficiaries in times of
Secondary
hardship.
sources such as

research

journals and

reports were

analyzed.

7
 Authors

Name and Design/

Objectives key
Paper Year (In Text Methodology Main findings
SNO of the Study variables
Citation APA / Approach

Style)

5) Examining the (Nandru et al., 1. Explore the - Primary data Financial - Four out of five

influence of 2021) determinants were gathered inclusion, dimensions of financial

financial of financial through financial inclusion (accessibility,

inclusion on inclusion 2. structured well-being availability, usage, and

financial well- Examine the interviews affordability) were found

being of effect of conducted with to be significant

marginalized financial the participants, determinants, while

street vendors: inclusion on utilizing a financial literacy was not

an empirical the financial convenience significant. - Financial

evidence from well-being of sampling inclusion was found to

India marginalized method. contribute substantially

street vendors to the financial well-

in India being of marginalized

street vendors.

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 RESEARCH GAP

• Insufficient Regional Studies – Despite the fact that studies of the scheme, PM-SVANidhi, are well

documented on the national and state levels, very few studies focused on a smaller city like Bareilly

have been taken up.

• Knowledge Uniqueness – The current literature is lacking in the extent to which education, socio-

economic status, and local governance contribute to vendors' awareness of PM-SVANidhi.

• Barriers to Loan Attainment – There remains little to no study on the governmental obstacles,

documentation demands, and issues with technology skills that may have hindered the street vendors'

access to facilitate the benefits of the scheme.

• Post-Loan Utilization and Sustainability – There has been a lurking gap in extensive knowledge

regarding usage insights of loans provided under PM-SVANidhi by the street vendors and whether

these loans actually contribute to continued business knowledge or business autonomy in society.

• Employment and Economic Security – Further attesting for the scheme is mandatory with some

evidence backing it that it meant to target capital for commerce purposes although no one has yet

studied the factor of influence on the income stability or savings or full range of lives of the

beneficiaries based in Bareilly.

• Gender and Social Inequality – Little attention is given to whether certain demographics, such as

woman vendors or those coming from minority communities, experience distinct obstacles in accessing

and benefitting from the scheme.

• Comparison with Other Financial Inclusion Schemes – There little has been research done comparing

the set of PM-SVANidhi with other financial assistance schemes available to street vendors, providing

key insights into best practices and where unused opportunities lie.

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 OBJECTIVES OF STUDY

1. To study the awareness level of PM-SVANidhi schemes of Bareilly city amongst the street vendors of the
Bareilly city.

2. To measure the policy outcomes of PM-SVANidhi schemes of Bareilly City amongst the street vendors of
the Bareilly city.

3. To study the status and role of financial inclusion in achieving the financial well-being of street vendors.

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 RESEARCH METHODOLOGY

1 Research Design.

This study employs a mixed-methods research approach, incorporating both quantitative and qualitative

methodologies. A survey-based questionnaire is used to collect data from street vendors, while interviews

and case studies provide deeper insights into the awareness and policy outcomes of the PM-SVANidhi

scheme.

2. Population and Sampling

Target Population:

• Street vendors operating in Bareilly City, Uttar Pradesh.

Sampling Technique:

• Convenience sampling is used to select vendors actively engaged in street vending businesses.

• The sample includes 200 street vendors from different market areas in Bareilly.

3. Data Collection Methods

Primary Data Collection:

• A structured questionnaire covering awareness, accessibility, and policy outcomes of PM-

SVANidhi.

• Face-to-face interviews with selected vendors to capture challenges and perspectives.

Secondary Data Collection:

• Reports from government sources (Ministry of Housing and Urban Affairs, PM-SVANidhi official

website).

• Academic journals, books, and research articles on financial inclusion and micro-credit schemes.

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4. Research Instrument

A structured questionnaire is designed with the following sections:

1. Demographic Information (Age, Gender, Type of Business, Years in Business).

2. Awareness of PM-SVANidhi (Scheme knowledge, source of awareness).

3. Application Process & Challenges (Ease of documentation, accessibility).

4. Economic & Social Impact (Income growth, employment status).

5. Satisfaction with the Scheme (Perceived benefits, suggestions for improvement).

5. Data Analysis Techniques

• Descriptive statistics (mean, percentage) to analyze awareness levels.

• Thematic analysis for qualitative responses from interviews.

6. Limitations of the Study

• The sample is limited to Bareilly City, restricting generalizability.

• Self-reported data may introduce bias in responses.

• Limited access to official government records may impact secondary data analysis.

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 REFERENCES

• Angoori, S., Dhankhar, S., & Kumar, S. (2022). PM SVANidhi and its role in resurrecting the self-

employed informal businesses after the COVID-19 crisis. Journal of Economic and Social Policy,

18(3), 45-60.

• Balamurugan, J., Johns, G. M., Das, P., & Basu, P. (2023). Utilization of PM Street Vendor's

AtmaNirbhar Nidhi (PMSVANidhi) and Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY)

by the Urban Informal Sector. Journal of Scientific Research and Reports, 29(7), 107-120.

• Kambara, C., & Bairagya, I. (2021). Earnings and investment differentials between migrants

and natives: A study of female street vendors in Bengaluru city. Environment and Urbanization

ASIA, 12(1), 56-72.

• Nandru, R., Alter, M., & Vanek, J. (2021). Financial inclusion and the financial well-being of

marginalized street vendors in India. International Review of Economics and Finance, 29(1), 60-85

• Saini, A., Fariya, N., Agarwal, M., Kumar, P., Chauhan, R., & Singh, L. S. P. (2024). Unveiling

awareness and perception patterns: a comprehensive analysis of PM SVA Nidhi for street vendors in

Meerut. Journal of Social Economics Research, 11(1), 60–72.

• Shridhar, S. N. (2024). A heuristic study on Pradhan Mantri Street Vendor’s Atmanirbhar Nidhi

Yojana: Context on a micro-credit scheme. International Journal of Business and Public Policy, 22(1),

78-95.

• Unnamalai, T., Alter, M., & Vanek, J. (2020). Socio-economic conditions of women vegetable

vendors in Tiruchirapalli town during Covid-19 period (March - June). A Blind Review &

Refereed Quarterly International Journal, 8(29), 88–93.

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 CHAPTER PLAN

CHAPTER NO. TITLE OF CHAPTER

1. INTRODUCTION

2. REVIEW OF LITERATURE

3. RESEARCH METHODOLOGY

4. DATA ANALYSIS & INTERPRETATION

5. RESEARCH FINDING/CONCLUSION/LIMITATION

6. REFERENCES

7. APPENDIX

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 REMARKS SHEET

1 INTERNAL GUIDE SATISFACTORY NOT SATISFACTORY

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DESIGNATION

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SIGNATURE WITH DATE

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2 HEAD OF THE DEPARTMENT SATISFACTORY NOT SATISFACTORY

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DESIGNATION

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SIGNATURE WITH DATE

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3 RPR COORDINATOR SATISFACTORY NOT SATISFACTORY

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DESIGNATION

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SIGNATURE WITH DATE

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