Prof. Gurpreet Singh Mb. 82888-25192 E-Mail:- GSANDHU619@GMAIL.

COM

Store Display Components

Store display components are essential elements that make up an attractive and effective in-
store display. Here are some common components of store displays:
1. Shelving: Shelves are essential for displaying products in a retail store. They come in
various materials, sizes, and shapes and can be arranged in different ways to create a
visually appealing display. Shelving is a key component of store displays, as it provides a
space to showcase products and organize merchandise. There are various types of shelving
that can be used in retail stores, depending on the type of product being sold, the size of the
store, and the overall design aesthetic. Here are some common types of shelving:

 Wall shelving: Wall shelving is mounted on the wall and can be made of various
materials such as metal, wood, or glass. It is ideal for displaying products that need to
be hung or for creating a vertical display to maximize floor space.
 Gondola shelving: Gondola shelving consists of free-standing units that are placed in
the middle of the store. They typically have adjustable shelves and can be used to create
aisles or zones within the store.
 Slatwall shelving: Slatwall shelving is a type of wall shelving that uses slats to hold
accessories such as hooks, shelves, or baskets. It allows for easy customization and
flexibility in displaying different types of products.
 Gridwall shelving: Gridwall shelving is similar to slatwall shelving, but it uses a grid
pattern to hold accessories. It is ideal for displaying products that need to be hung, such
as clothing or accessories.
 End cap shelving: End cap shelving is placed at the end of an aisle and is used to
showcase products that are on sale or to create a featured display.
Shelving can also be customized with various finishes, colors, and shapes to fit the overall
design aesthetic of the store. Overall, shelving is an important component of store displays
as it provides a space to showcase products and organize merchandise in an attractive and
functional way.
2. Mannequins: Mannequins are used to showcase clothing and accessories. They come
in different sizes, poses, and materials, and they can be dressed in different outfits to
create a specific look. Mannequins are another important component of store displays,
especially for retail stores that sell clothing, footwear, and accessories. Mannequins are used
to display merchandise in a way that helps customers visualize how it would look on them.
Here are some common types of mannequins used in retail stores:
 Full-body mannequins: Full-body mannequins are life-size models that showcase the
entire outfit, from head to toe. They can be made of various materials, such as
fiberglass, plastic, or wood, and can be customized with different poses, skin tones, and
facial features.
 Partial-body mannequins: Partial-body mannequins showcase a specific part of the
outfit, such as the torso, legs, or hands. They are often used to display items like shoes,
handbags, or jewelry.
Prof. Gurpreet Singh Mb. 82888-25192 E-Mail:- [email protected]

 Abstract mannequins: Abstract mannequins are simplified versions of full-body

mannequins that have minimal features, such as no facial features or simplified shapes.
They are often used to create a modern or minimalist look in a store.
 Headless mannequins: Headless mannequins are full-body mannequins that do not have
a head. They are often used to showcase clothing items like scarves or turtlenecks that
cover the neck and face.
Mannequins can be dressed in different outfits and accessories to create a specific look or
to showcase the latest fashion trends. They can also be used to create themed displays, such
as holiday or seasonal displays. Overall, mannequins are an important component of store
displays as they help customers visualize how the merchandise will look on them and
encourage them to make a purchase.

3. Display cases: Display cases are used to showcase high-end or fragile products such as
jewellery, electronics, or collectibles. They come in different sizes and shapes and can
be made of glass, acrylic, or other materials. Display cases are another key component of
store displays, especially for stores that sell high-end or fragile merchandise. Display cases are
used to showcase products in a way that protects them from damage while also making them
visually appealing to customers. Here are some common types of display cases used in retail
stores:

 Glass display cases: Glass display cases are the most common type of display case and
are often used to showcase jewelry, watches, or other small, high-end items. They are
made of glass or acrylic and come in various shapes and sizes.
 Museum display cases: Museum display cases are used to showcase artifacts or other
valuable items in a museum or gallery setting. They are designed to protect the items
from damage while also making them easily visible to visitors.
 Countertop display cases: Countertop display cases are small, portable display cases
that can be placed on a countertop or table. They are often used to showcase small items
such as jewelry or souvenirs.
 Wall-mounted display cases: Wall-mounted display cases are mounted on the wall and
are often used to showcase larger items such as sports memorabilia or artwork. They
come in various sizes and shapes and can be customized to fit the specific needs of the
store.
 Freestanding display cases: Freestanding display cases are larger, free-standing units
that can be used to showcase multiple items at once. They often have adjustable shelves
and come in various shapes and sizes.
Display cases can be customized with various finishes, lighting, and locking mechanisms
to fit the specific needs of the store. Overall, display cases are an important component of
store displays as they help to protect and showcase high-end or fragile merchandise in a
way that is visually appealing to customers.
Prof. Gurpreet Singh Mb. 82888-25192 E-Mail:- [email protected]

4. Signage: Signage is essential for communicating with customers about products,

prices, promotions, and other important information. It can be made of different
materials such as paper, cardboard, or vinyl and can be displayed in various ways such
as hanging or standing.
Signage is a crucial component of store displays, as it helps customers navigate the store, find
specific products, and understand pricing and promotions. Here are some common types of
signage used in retail stores:

 Exterior signage: Exterior signage includes signs that are placed outside the store to
attract customers and let them know what type of store it is. Examples include banners,
flags, and store name signs.
 Window signage: Window signage is used to attract customers to the store and promote
specific products or promotions. Examples include window decals, posters, and
window displays.
 Directional signage: Directional signage is used to help customers navigate the store
and find specific products. Examples include aisle signs, department signs, and floor
maps.
 Promotional signage: Promotional signage is used to promote specific products or
promotions in the store. Examples include sale signs, product feature signs, and signage
for special events.
 Pricing signage: Pricing signage is used to display the price of products in the store.
Examples include shelf tags, price stickers, and price signs.
Signage can be customized with various colors, fonts, and designs to fit the overall design
aesthetic of the store. It is important to ensure that signage is clear, concise, and easy to
read to avoid confusion or frustration for customers. Overall, signage is an important
component of store displays as it helps to guide customers through the store and encourages
them to make a purchase.
5. Lighting: Lighting is crucial for creating a visually appealing display. It can highlight
specific products, create shadows and depth, and set the mood of the store. Different
types of lighting, such as ambient, task, or accent lighting, can be used for different
purposes. Lighting is another critical component of store displays, as it can influence the
mood and atmosphere of the store and draw customers' attention to specific products. Here
are some common types of lighting used in retail stores:

 Ambient lighting: Ambient lighting provides overall illumination to the store and
creates a welcoming and comfortable atmosphere for customers. Examples include
ceiling fixtures, wall sconces, and chandeliers.
 Accent lighting: Accent lighting is used to highlight specific products or areas of the
store. Examples include track lighting, spotlights, and display case lighting.
 Task lighting: Task lighting is used to provide focused lighting for specific tasks, such
as reading labels or trying on clothes in a fitting room. Examples include table lamps,
floor lamps, and vanity lighting.
Prof. Gurpreet Singh Mb. 82888-25192 E-Mail:- [email protected]

 Mood lighting: Mood lighting is used to create a specific ambiance in the store, such as
a romantic or luxurious feel. Examples include colored lighting, dimmer switches, and
wall washers.
Lighting can be customized to fit the specific needs of the store, such as the size of the
space, the type of merchandise being sold, and the overall design aesthetic. It is important
to ensure that the lighting is consistent throughout the store and that there are no dark or
shadowy areas that could make customers feel uncomfortable or unsure. Overall, lighting
is an essential component of store displays as it can enhance the shopping experience for
customers and help to promote specific products or areas of the store
6. Props and Decor: Props and decor are used to create a theme or ambiance in the store.
They can include anything from plants and flowers to themed displays and seasonal
decorations. Props and decor are an important component of store displays, as they help to
create a unique and engaging shopping experience for customers. Props and decor can be
used to create a specific theme or mood in the store and draw customers' attention to specific
products. Here are some common types of props and decor used in retail stores:

 Seasonal decorations: Seasonal decorations, such as holiday-themed props and decor,

can create a festive atmosphere in the store and encourage customers to make
purchases.
 Themed props and decor: Themed props and decor can be used to create a specific
atmosphere or theme in the store, such as a beach theme or a vintage theme.
 Product displays: Product displays, such as mannequins, showcases, and shelving units,
can be considered as props in the store display.
 Artwork: Artwork, such as paintings or sculptures, can be used to create a unique and
interesting visual display in the store.
 Interactive displays: Interactive displays, such as touch screens or virtual reality
experiences, can engage customers and create a memorable shopping experience.
 Props and decor can be customized to fit the specific needs of the store and the type of
merchandise being sold. It is important to ensure that the props and decor are visually
appealing and do not overcrowd the store or distract from the merchandise being sold.
Overall, props and decor are an important component of store displays as they help to
create a unique and engaging shopping experience for customers

7. Merchandising Fixtures: Merchandising fixtures are used to create specific displays

for products, such as clothing racks, shoe displays, or countertop displays. They can be
made of various materials such as metal, wood, or plastic and can be customized to fit
the specific needs of the store. Merchandising fixtures are the structures and devices used
to display and organize merchandise in a retail store. These fixtures are essential to create an
efficient and visually appealing store display. Here are some common types of merchandising
fixtures used in retail stores:
Prof. Gurpreet Singh Mb. 82888-25192 E-Mail:- [email protected]

 Gondolas: Gondolas are freestanding fixtures that are typically used to display
merchandise in the center of the store. They are often double-sided, with shelves on
both sides, and can be used to display a wide variety of products.
 Wall shelving: Wall shelving is a common type of fixture used to display merchandise
along the walls of the store. They can be adjustable or fixed, and can be used to display
everything from clothing to small accessories.
 Slatwalls: Slatwalls are a versatile type of fixture that can be mounted on walls or used
as freestanding units. They are often used to display hanging merchandise, such as
clothing or jewelry.
 Countertop displays: Countertop displays are small fixtures that are placed on top of a
counter or table. They can be used to display small items such as jewelry, makeup, or
other accessories.
 Display cases: Display cases are enclosed fixtures that are often used to display high-
value merchandise, such as jewelry or electronics. They can be designed to be lockable
for added security.
 Hangers: Hangers are fixtures used to display clothing on racks. They come in various
sizes and styles to fit different types of clothing, from heavy coats to delicate dresses.
Merchandising fixtures can be customized to fit the specific needs of the store and the type
of merchandise being sold. It is important to ensure that the fixtures are functional and
visually appealing, and that they are placed in strategic locations to maximize visibility and
accessibility. Overall, merchandising fixtures are an essential component of store displays
as they help to create an efficient and visually appealing shopping experience for
customers.
Overall, store display components are essential for creating a visually appealing and effective
display that attracts customers and encourages them to make a purchase.