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PUBLIC RELATIONS WRITING: FORM AND STYLE combines the
practical approach of a trade book with the fundamental principles and
theories of Public Relations to provide you with the essential techniques
and methods needed to write with understanding and purpose. This text
guides you through a logical progression of PR writing, starting with an
explanation of how this kind of writing is unique and by exploring the
legal and ethical obligations. It also introduces you to the different styles
and techniques behind writing principles that you'll need to develop. The
10th edition features a "Writing for Select Publics" section that covers
public relations writing assignments that you'll likely come across early
in your career: emails, memos, letters, reports and proposals,
backgrounders and position papers. Writing for mass media and the
more complex public relations writing functions, including media kits,
media pitches, print and online newsletters, brochures, magazines,
including those online, and annual reports also are covered in this
comprehensive guide. The new edition features a separate exercise book
that contains three PR Scenarios and a quick study for each chapter
Doug Newsom, Ph.D., APR and Fellow Public Relations Society of
America (PRSA) is a Texas Christian University professor emerita of
The Schieffer School of Journalism and the senior co-author of THIS IS
PR AND PUBLIC RELATIONS WRITING. She also is the co-author of
three other books and the author of another two, as well as the author of
four current book chapters. She is former member of the Commission on
Public Relations Education, former chair of PRSA's College of Fellows
and is a past chair of the Accrediting Committee for the Accrediting
Council on Education for Journalism and Mass Communications. She
has been president of the Association for Education in Journalism and
Mass Communication, Southwest Education Council for Journalism and
Mass Communication, Texas Public Relations Association, and both the
Dallas and Fort Worth chapters of PRSA. Dr. Newsom has been national
faculty advisor to PRSSA. She has been head of the PR Division of
AEJMC and served as chair of its former division heads. Awards include
the Institute for Public Relations' Pathfinder, PRSA Outstanding
Educator, Public Relations Foundation of Texas's Educator of the Year
Award, Texas Public Relations Association's Golden Spur, the
Association for Women in Communications Headliner, and in 2010 she
was named to the Hall of Excellence of TCU's Schieffer School of
Journalism. She has served Fulbright teaching appointments in India and
Singapore; given workshops in South Africa, Hungary, Bulgaria, Poland
and Vanuatu; and taught in Latvia and England. She has been chair of
the Fulbright discipline committee, served 18 years on a gas research
institute's advisory council and was one of the first women elected to the
board of a publicly held company, she was the first woman elected to the
board of ONEOK where she served 24 years until reaching mandatory
retirement age. Currently, her volunteer public relations work is for
Rotary International.

Jim Haynes is the director of research, senior consultant and a member

of the Board of Directors of QuickSilver Interactive Group, Inc. of
Dallas, Texas. He also is an adjunct professor at UNT, where he teaches
public relations writing. Accredited in Public Relations (APR), he is a
member of Public Relations Society of America's College of Fellows
and is a Certified Records Manager. He served on the Public Relations
Society of America (PRSA) national Board of Directors and the
Universal Accreditation Board, responsible for accreditation for Public
Relations Society of America PRSA and eight other participating
organizations. Former assistant dean in the College of Communication at
The University of Texas at Austin he taught public relations there and at
the University of North Texas, Texas State University-San Marcos,
Southern Methodist University and Texas Christian University. He has
spoken at professional conferences and led seminars and workshops
throughout the US, Canada, England and Norway. Co-founder of the
Public Relations Foundation of Texas, he served as chairman of that
organization as well as president of the Texas Public Relations
Association (TPRA) and the North Texas (now Dallas) Chapter of
PRSA. He has received numerous national, state and local awards from
public relations organizations, including lifetime membership in TPRA.
Through Jim Haynes Consulting, he provides consulting services to
clients that have included major corporations throughout the United
States, as well as associations, municipalities, state agencies and non-
profit organizations in the US, Canada, Norway and Sweden. He worked
with the Norwegian Institute of Journalism for 20 years, coordinating a
two-week short course for Norwegian newspaper editors at The
University of Texas at Austin.
Other documents randomly have
different content
Constable & Co.
SPRING IMPORTATIONS.
PARIS LINGERIE.
Tea Gowns, Matinées.

SHIRT WAISTS.
Glacé Silk Petticoats.

CHILDREN'S WEAR.
Outing Suits,
Gingham and Organdie Frocks,
Reefers, Jackets.

Broadway & 19th st.

NEW YORK.

MR. LAURENCE HUTTON

contributes a short story
The
Uncertain Glory
 of an April Day
to the next number of

Harper's Round Table

Five Cents a Copy. Two Dollars a Year.

HARPER & BROTHERS, Publishers, N. Y.

This Department is conducted in the interest of Amateur Photographers, and the

Editor will be pleased to answer any question on the subject so far as possible.
Correspondents should address Editor Camera Club Department.

LANTERN SLIDES.
So many of our new members have written asking how lantern slides are made, and
what is required for an outfit, that we publish another paper on the subject.
Most young amateurs have an idea that it requires a great deal of skill to make lantern
slides, but any one who can make a good negative can soon learn how to make a good
lantern slide. The simplest way is by contact-printing. Select a negative free from spots,
scratches, or pinholes. It must have fine detail in the shadows, and no harsh contrasts of
light and shade. The regulation size of a lantern slide is 3½ by 4, so choose a negative
which will still make a good picture if all but the portion included in these dimensions is
blocked out. Cover the part of the negative which is to be blocked out with needle-paper,
or paint it with non-actinic paint, applying it to the glass side of the negative. The
negative is placed in a printing-frame, and then by a red light, the slide is placed over the
part to be printed from, the film side toward the negative.
If one has a lantern the light of which is suitable for printing lantern slides, cover the
negative, open the door of the lantern, and then holding the printing-frame about fifteen
inches from the light, expose from five to twenty seconds, according to the density of the
plate. A plate that prints quickly will need but five or eight seconds, but a denser plate
will require a much longer exposure, often as long as thirty seconds. Cover the plate as
soon as it is printed, close the lantern, remove the slide from the frame, and place it face
up in the developing-tray. Turn the developer over it quickly, taking care that the whole
surface of the plate is covered immediately. Any developer that makes good negatives
will make good lantern slides. A weak developer is to be preferred to one which brings
out the image quickly. Develop till the detail is well out, wash and fix same as a negative.
As every imperfection in a plate is magnified many times when thrown on the screen,
great care must be taken in the developing, fixing, washing, and drying. When the slides
are washed enough, take a piece of clean surgeon's cotton and wash the film very gently,
then place to dry where no dust will settle on the surface.
If there are any spots on the plate after washing and before drying, they may be
removed with ferricyanide of potassium in solution. Tie a small piece of surgeon's cotton
to the end of a glass rod, dip it into the solution, and touch the spot very lightly. Rinse
the plate at once, and if the spot has not entirely disappeared, repeat the operation. The
ferricyanide works very quickly, and must be rinsed off as soon as applied.
Negatives which are too large for contact-printing are made into lantern slides by the
process known as reduction, directions for which will be given again if requested.
The making of lantern slides is one of the most fascinating branches of photography, and
the work is specially appropriate for winter, both in making the slides and showing them
with the lantern.
FIRST PRIZE, JUNIOR COMPETITION, LANDSCAPES.

By Anton H. Schefer, New York, N. Y.

SECOND PRIZE, JUNIOR

COMPETITION, LANDSCAPES.

By Lesley Ashburner, Media,

Pennsylvania.
 THIRD PRIZE, JUNIOR COMPETITION,
LANDSCAPES.

By Howard Cox, Helena, Montana.

S. F. Macquaide, 46 Mechlin St., Germantown, Pa., says that she has a

number of 4-by-5 views which she would like to sell. If any of the Camera
Club wish to purchase, a letter sent to address given will bring list of
subjects and price of same. Our correspondent also wishes to buy a
second-hand No. 2 Bull's-Eye camera.
B. Cover, 713 Avenue W, Ashland, Wis., has a 5-by-8 Anthony view
camera, with three double plate-holders, which he will sell cheap, or
exchange for a 4-by-5 camera.
William O. Wickman, Great Barrington, Mass., wishes to purchase a picture
of the White House, Washington, D.C. Would like either 4 by 5 or 5 by 8.
John G. Volkes, 324½ Eighth St., New York city, would like to correspond
with members of the Camera Club on photographic subjects.
Claude A. Wolfe, 1701 Diamond St., Philadelphia, would like to exchange a
print of the State Capitol building of Tennessee for one of the Capitol
buildings of New York, Massachusetts, and Maine; he also asks if any
member has a good view camera which he wishes to sell, or exchange for
a bicycle and a 5-by-7 Premo camera with five plate-holders.
B. A. Porter, 212 Tulip Ave., Brooklyn, N.Y., has views of Strong, Me., and
of Brooklyn and New York, which he would like to exchange for views of
other localities. Our correspondent asks those members sending prints to
use an extra fixing-bath in toning the prints, as he is making a collection,
and many of the prints fade after a while. For those who do not care to
exchange, and who would like good views of the places named, he will
sell unmounted views for 10c. each.
Dudley Gregg, Hogsett Military Academy, Danville, Ky., asks if any member
of the Camera Club has a pocket-kodak which he would like to sell.
William S. Johnson asks what is sel d'or; a good formula for mounting-
paste; a formula for metol developer; if hydrochloric and muriatic acids
are the same; and where rubber finger-tips may be purchased. Sel d'or is
a salt of perchloride of gold and hyposulphite of soda. Starch paste made
by mixing with cold water and then boiling until of the proper consistency
makes an excellent paste for mounting photographs. It will not keep, but
must be made fresh when wanted. A good formula for metol developer
is: Metol, 30 grs.; sodium sulphite crystals, 180 grs.; carbonate of
potassium, 90 grs.; and water, 4 oz. Hydrochloric and muriatic acid are
the same. Dealers in photographic supplies sell rubber finger-tips. Three
finger-tips cost 15c.
R. B. T. asks if there is any remedy for a negative which is under-
developed after it is fixed. It can be intensified—in other words,
redeveloped. See directions for intensifying in No. 824, August 13, 1895.
If you have not this number, it will be mailed you from this office on
receipt of 5c.
Frederick S. Collins asks if solio toning solution can be used for toning
albumen and aristo prints; and what makes a thin negative. The solio
toning-bath can be used for aristo, but is not suitable for albumen paper.
A thin negative may be the result of over-exposure, under-exposure, or
under-development. Over-exposure makes the negative a uniform color
and lacking in contrast. Under-exposure gives strong high lights and no
detail in the shadows. Under-development gives good detail, but the
negative is too weak to make a good print. Such a negative can be
redeveloped or intensified. See answer given to R. B. T.
L. K. asks where to get the magazine American Amateur Photographer.
The address of the publishers is 239-241 Fifth Avenue, New York city. The
price of the magazine is $1 per year.
Henry Read wishes a remedy for keeping the film from looking as if it were
crackled; also how to make dry-plates. The tray should be rocked during
the development of the film. The crackled appearance will then be
avoided. Do not try to make dry-plates. The operation is too long, and
 the plates can be bought much cheaper than they can be made at home,
besides being always reliable.

The stores which keep the best

that's made
Secure the highest class of trade;
The shoppers who are shrewd and
wise
Select such stores to patronize;
And stores and shoppers all attest
Pure Ivory Soap is far the best.

Copyright 1896, by The Procter & Gamble Co., Cin'ti.

Royal in their beauty, strength and speed. They are leaders in every sense of
the word. $100 to everyone. Tandems, $150.

Middletown Cycles, $60, $50, $40.

CATALOGUES FREE.

WORCESTER CYCLE MFG. CO.

17 Murray Street, New York.

Factories: Middletown, Conn.; Worcester, Mass.
Few bicycles selling for $100 have better quality or more elegant finish and
equipment. Guaranteed for one year.
SEND FOR CATALOGUE.

The CRAWFORD MFG. CO., Hagerstown, Md.

NEW YORK, BALTIMORE, ST. LOUIS.

 EARN A GOLD WATCH!

We wish to introduce our Teas and Baking Powder. Sell 50 lbs. to earn a
Waltham Gold Watch and Chain; 25 lbs. for a Silver Watch and Chain;
10 lbs. for a Gold Ring; 50 lbs. for a Decorated Dinner Set; 75 lbs. for a
Bicycle. Write for a Catalog and Order Blank to Dept. I

W. G. BAKER,

Springfield Mass.

Right Prices
You can pay more money for a bicycle, but you cannot secure a machine of
higher grade than the Crescent, or one that will please you better. $75, $50,
$40.
Crescents are the most popular bicycles made—70,000 Crescents sold in
1896.
Crescents for everybody—men and women, youths and misses, boys and
girls. Light, strong tandems.

WESTERN WHEEL WORKS

Chicago New York

Catalogue free. Agents everywhere.

HOOPING
COUGH
 CROUP
Can be cured
by using

ROCHE'S HERBAL

EMBROCATION
The celebrated and effectual English cure, without internal medicine. W.
Edward & Son, Props., London, Eng. All Druggists.

E. FOUGERA & CO., New York.

"Hold their place in the front rank of the publications to which they belong."
HARPER'S
PERIODICALS
MAGAZINE, $4.00 a Year
WEEKLY, $4.00 a Year
BAZAR, $4.00 a Year
ROUND TABLE, $2.00 a Year
 CARDS
FOR 1897. 50 Sample Styles AND LIST OF 400 PREMIUM ARTICLES FREE.
HAVERFIELD PUB CO., CADIZ, OHIO

Florida Pines and Pickaninnies.

Pines are the principal trees of this part of Florida, though gnarled and
mossy oaks are common. A glimpse of a sunset or the glow of a forest
fire behind a group of these trees outlined against the sky forms many a
beautiful picture. The pines are very picturesque too, they stand so tall,
and the gray Florida moss hangs from their branches like draped
garments.
A picturesque feature of the Florida woods is the numerous negro cabins
made of logs. All have the same kind of mud and stick chimneys, built
hardly up to the peak of the hut, so that when the thick black smoke,
perhaps full of sparks, comes out of the mouth of the chimney, it curls
against the under part of the projecting shingles, and then passes away.
It is certainly very curious that the huts do not burn down, but it is a fact
that they rarely do.
The cabins are very dirty, and passing one, you may see from two to
perhaps five negro "pickaninnies" laying in the sand with a pig or two
sometimes. The pigs here are commonly termed "razor-backs," because
they are so small and thin that their backbones seem almost to prick
through their skin. This county is named Alachua (the ch is pronounced
as k), meaning in the Seminole Indian tongue "big jug," because there is
a sink in an open space that is called Paine's Prairie when it is dry, and
Kanapaha Lake when it is changed—after a heavy rain—into a sheet of
water. The sink is so deep that no one has ever discovered the bottom.
The names of some of the places in Florida, and the flint arrow-heads
which are frequently found, are all the traces that are left here of the
Seminole Indians who once owned the land. Down by the coast, about
fifty miles west from here, are found mounds of sand and oyster-shells,
 which, when dug into, reveal skeletons of Indians, and Spaniards who
were killed. There is a place south of here which is historic. A great many
soldiers were killed there by the Indians when asleep and off their guard.
The Seminoles have been driven down into the "Everglades" of South
Florida, a great swamp into the heart of which no white man has ever
penetrated. Here the Indians stay, never daring to venture out to
massacre in their old way, for there is no use in trying to do that now.
Palmettoes grow in great abundance here. Sinks are very numerous, and
so are natural wells.
There is a place called Waldo in Florida, where there is a swamp in which
cedar-trees grow, and a lake in which alligators live in great numbers,
and on the banks of which beautiful wild-flowers grow. The alligators lay
their eggs in straw on the land, go back to the water, and visit the eggs
from time to time until they hatch. Then the parents lead their young to
the water, where they live. These alligators are caught for their handsome
skins, of which many things are made.

E
lsie Vermilye Smith (aged 12).
A
rredonda, Florida.
Accompanying this most interesting letter is a wash-drawing of a negro cabin,
with the too-short chimney, and the pig and pickaninnies in the foreground. It
is a clever drawing. The Table is glad to print descriptive letters like this one,
because everybody likes to read these interesting insights into peculiar
features of other parts of the country. Will other readers send the Table
equally good morsels?

It Went to Paradise Valley.

There are always hurry and confusion at the end of every session of
Congress, and these are multiplied severalfold, if that be possible, when the
Congress dies, by Constitutional limit, with the expiration of a President's
term. In these busy hours droll things sometimes happen and witty things are
said. In the Congress just expired—the extra session just called by President
McKinley is of the new and not of the Congress that sat during the winter—an
incident occurred that illustrates how great things often come about from
small causes—a slight turn in the tide of their fortune at the right time.
A railroad company wanted a right of way through a forest reserve in the
West. Senator Vest, of Missouri, opposed the grant for the reason that in the
dry summer seasons forest fires would be kindled by the locomotives. The
time was limited, and many important measures were to come up. A Senator
sitting near the famous Missourian whispered something.
"Time presses," remarked Senator Vest, "and I am just informed that this road
leads to 'Paradise Valley.' If the road helps anybody to get to Paradise, why,
let it go through."
And it went.

How the Prisoner Escaped.

H. D. Dantzler, St. Matthews, S. C., and several other readers, ask about the
solution of the "prisoner puzzle." A prisoner was offered his liberty if, by
starting at the warden's office, he could enter each of the thirty-six cells once,
and only once, double on his route, and arrive at the office again.
Here is his route.
 Programme for April-fool Day.
The Table is asked: "Can some one through your columns suggest some
entertainment for a young people's party to be given on April-fool day?
Something appropriate for the day is wanted.

"
I. S."
If any reader will favor us, we will mail direct to this inquirer, since the time is
growing short, and print for the benefit of other readers in future years.

The Sign in the "Sail" Puzzle.

"I hope you will not think me very stupid, but even with the answer I cannot
read the sign of the boat-house in the puzzle. Will you kindly explain through
your columns now to read it?"
The preceding, either in these words or others of the same meaning, came to
us from several readers. The first word is read by taking not the letters on the
sign, but the succeeding one in the alphabet, as "b" for "a," "e" for "d," and
so on. The second word is read by taking the preceding letter in each case, as
"l" for "m," etc. The remaining words are read by taking the letters in reverse
alphabetical order. For example, the fourth word on the sign begins with "x,"
which is the third letter, reading backwards, or from the end of the alphabet.
For it read "c," and so on.

In that Fifteen Problem.

The way to place the figures one to nine on a "tic, tac, toe" diagram so that in
eight ways the sum of the three figures will be fifteen is: Reading from left to
right, the top line, 4, 3, 8; the second line, 9, 5, 1; and the lower line, 2, 7, 6.
 Thirty Cents and Five Cents per Dozen.
Frank Smith figures out that A, B, and C sold eggs at the following prices. Did
you get answers agreeing with his?
A sold 9 doz. at 30 cts., and 1 doz. at 5 cts. = $2.75
B sold 5 doz. at 30 cts., and 25 doz. at 5 cts. = 2.75
C sold 1 doz. at 30 cts., and 49 doz. at 5 cts. = 2.75

Questions and Answers.

"B. H. S." asks: "To whom is application made in order to get a position in any
of the large railroad offices? I have heard that in order to get a position in any
of the New York Central offices certain examinations had to be taken." The
railroad you name examines applicants for positions in the auditors' and all
departments where good penmanship and accuracy in figures are required,
but it does not examine applicants for positions in other departments. But it
has no regular examining-board. Nor do railways of the country have, as far
as we know, such boards for applicants to apply to. If one desires to get into
the telegraph service of a railway, he applies to the superintendent, or in
some cases to the chief operator or train-despatcher. Any local telegraph
operator can give the name of the proper official on his road. For positions in
auditors' and other accounting offices applications are made to those officials.
For places on trains apply to the superintendent, and on locomotives to the
master-mechanic. As a rule the best course is to get acquainted with some
employé, and through him make the application.
J. B. Coles asks how to get into West Point. Old readers must bear with us
when we answer again this much-answered query to say: Apply to your
member of Congress. The appointment is made by him, and by him only, save
in the case of a very few appointments made by the President of the United
States, which appointments are usually reserved for sons of army officers,
who have, as a rule, no legal residence and, therefore, no member of
Congress to apply to. The same course is to be followed to get an
appointment to Annapolis. If you prefer, you can write, merely for information
about vacancy and conditions, to the Secretary of War or Secretary of the
Navy. Address your communication as here named, and add, Washington,
D. C. Make the request plain and brief, and you will receive a reply in good
time. Don't hesitate to write to these officials. They are public servants, and
are always ready to answer such proper inquiries. Only one cadet from each
district can be at West Point and at Annapolis, respectively, at a time.
Ralph Leach: Address G. A. Hentey, in care of Boys' Own Paper, Paternoster
Row, London, and Kirk Munroe, in care of this publication.—Minnie Louise
Naething asks what a "parchment eater" is. We give it up—because our
reference-books, like hers, are silent on the subject. Can some one enlighten
us?—"Cape Vincent" asks us some questions, and desires answers by mail.
We are always glad to oblige our readers, but our purpose in answering
questions is to give information to all. Why not have answers published?
Robert H. Nead asks for information about the "Mad Yankee," which occurred
in one of the recent puzzle questions. We discarded "Mad" Anthony Wayne
because he was not a Yankee. Robert retorts that Elisha Kent Kane was born
in Philadelphia. The question was, in effect, what public man went by the
nickname "Mad Yankee"? The answer was Kane. Whether the nickname was
or was not correctly applied we cannot say. Nor is it material. Wayne could
not be accepted, for he was not the bearer of that nickname, and our
conditions included nicknames in the list of questions.
Louise A. Littlepage, who lives in Colon, Guatemala, sends us a poem of six
verses on "The Noble Boy." The Table rarely prints poems—for obvious
reasons. Louise says, "If the Table wishes, I will send some more verses." Will
she not tell us in plain prose not about noble boys, because such are not rare
with us, but about Guatemala—the school she attends, the interesting sights
of the city she lives in, what time blackberries are ripe, if she have such fruit,
the flowers that bloom in Colon in March, what the people of Colon think of
the new republic of which Guatemala is now a part? Does Colon have cable
cars? Has she ever been out in the country on a visit to a country house? If
so, what was it like, how furnished, and what did the housewife have for
dinner? Noble boys are noble boys the world over. But Guatemala is different
from Georgia, Maine, or Dakota. Please describe for us some of these
interesting differences.—A member: Wood-engravers' tools are for sale only
by a few first-class dealers in hardware. They are purchased in the rough, and
have to be finished and put in condition by the engraver. A set of tools,
including leather-pad and magnifying-glass, suitable for a beginner would cost
about ten dollars.
 THE LUXURY OF SOAP.
Dr. Nansen is not a man whose happiness depends much on the possession of
luxuries, but there was at least one luxury which he confesses that he missed
during his long tramp with Lieutenant Johansen after they left the Fram. The
winter they spent in a hut passed comfortably, he says, and if they had had a
little flour, a little sugar, and a few books they could have lived like lords. They
did not complain at the absence of these things, however, but one thing they
did long for was soap. "It was difficult enough," Dr. Nansen writes, "to get
one's person clean, but that we managed to a certain extent by rubbing in
bear's blood and fat, and then rubbing this off with moss." But this process
was inapplicable to clothes, and they were very desirous of washing their
under-clothes before beginning their spring journey. "After trying every other
possible way, we found, to our despair, no better expedient than to boil them
as best we could and then scrape them with a knife. In this way we got so
much off of them that they did to travel with, though the thought of putting
on clean clothes when we once got back to Norway was always in our minds
as the greatest enjoyment that life could bestow."
An analogy is traceable between this pleasure of anticipation and the glee of
Dan Troop, as described in Kipling's Captains Courageous, at the prospect of
getting back to Gloucester after five months on the Banks and sleeping in a
clean boiled night-shirt.
There is a picture in Farthest North of Nansen at the end of his long ice
journey, and still in the soapless state, meeting Captain Brown of the
Windward, who brought him home.

A RESTLESS BOY'S REASON.

"I'm going to be a minister," said Tommie, forcibly.
"Why, Tommie dear?" asked his father.
"So's I can talk in church," said Tommie.
 Postage Stamps, &c.

60 dif. U.S. $1, 100 dif. Foreign 8c., 125 dif. Canadian, Natal, etc. 25c., 150
dif. Cape Verde, O. F. States, etc. 50c. Agents wanted. 50 p.c. com. List free.
F. W. Miller, 904 Olive St., St. Louis, Mo.

STAMPS! 300 genuine mixed Victoria, Cape, India, Japan, Etc., with Stamp
Album, only 10c. New 96-page price-list FREE. Approval Sheets, 50% com.
Agents Wanted. We buy old U.S. & Conf. Stamps & Collections. STANDARD
STAMP CO., St. Louis, Mo., Established 1885.
ALBUM AND LIST FREE! Also 100 all diff. Venezuela, Bolivia, etc., only 10c.
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Louis, Mo.

STAMPS
Best in the market at 50% disc.; rare foreign at 33-1/3%; U.S. at 25%.
Reference required. Give us a trial.

BOSTON STAMP CO., Box 2789, Boston, Mass.

500
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Louis, Mo.

CONFEDERATE STAMPS, reprints, 100, all dif., 12c. S. Allan Taylor, 24

Congress St., Boston.

155 VARIETIES! some unused, 12c. 25 No. Amer., 10c. Sheets 50% com.
HARRY S. LEE, Mattapan, Mass.
 Nansen's Great Book—"Farthest North"

SCOTT-HANSEN'S OBSERVATORY
Being the Record of a Voyage of Exploration of the Ship Fram (1893-1896),
and of a Fifteen Months' Sleigh Expedition by Dr. Nansen and Lieut. Johansen.
By Dr. Fridtjof Nansen. With an Appendix by Otto Sverdrup, Captain of the
Fram. With over 100 Full-page and Numerous Text Illustrations, Sixteen
Colored Plates in Facsimile from Dr. Nansen's own Water-Color, Pastel, and
Pencil Sketches, an Etched Portrait, Two Photogravures, and Four Maps. About
1300 pages, 2 Volumes, Large 8vo, Gilt Tops and Uncut Edges, $10.00.

Published by HARPER & BROTHERS, New York

 t was at Vicksburg during the war. A company were
out on a foraging expedition, when one of the
privates, in nosing around the out-houses of a farm,
ran across a barrel of prime cider. Now, as the private
expressed it, a barrel of prime cider was not to be
sneezed at, and with the help of an aged darky he
carried it after nightfall into the camp. The next day
he went to work rigging up a little counter, and
before noon was ready to dispense the refreshing
beverage at the small sum of ten cents a cup,
according to the rudely scrawled sign outside the tent
flap.
Now liquid refreshment was scarce, and with a luxury like cider to soothe the
palate it was but a short while before the front of that tent resembled the
entrance to a circus. Business was brisk, exceedingly brisk, and the private's
arms ached in passing out the cups of cider. His little till was rapidly filling up
with coin, when there was a perceptible dwindling in his customers.
The change was alarming, and he looked around for the cause. A loud noise
in the rear of his tent attracted his attention, and warily closing up his shop,
he walked around. A large crowd had gathered, and after a great deal of
struggling he managed to see that another barrel of cider had reached the
camp, for in the midst of the crowd he could hear a man shouting, "Here ye
are—cider five cents a glass!"
He hastened around to his tent and changed the sign from ten cents to three
cents a glass. In a short time the crowd discovered the change, and his
business boomed. Then his competitor could be heard shouting, "Here ye are
—cider for nothing!"
That settled it: he closed up his tent flap, and went around to see what sort of
a man gave cider away. This time he was able to get near, and found, to his
astonishment, that his competitor had driven a spigot into the other end of his
own barrel, which he had placed so carefully in the rear of the tent.

According to the New York Press, when John C. Reid was managing editor of
the Times he had an office-boy whose nerve and cheek were colossal.
Greatness never embarrassed him, for he was no respecter of persons. One
day he entertained in the reception-room a waiting visitor, whose patronizing
way nettled him. All kinds of questions concerning his life and occupation
were fired at him, and finally he was asked how much he earned a week. His
reply was, "Fifty dollars," which caused the interrogator to whistle. At that
moment the visitor was summoned by Reid, to whom he related his
experience with an office-boy who said he made fifty dollars a week.
Reid rang bell; enter boy.
"Did you tell this gentleman that you made fifty dollars a week here?"
"I did not tell him any such thing."
"What! You mean to say you didn't tell me a moment or two ago that you
made fifty dollars a week?"
"Never said any such thing."
"Why, you little liar! You—"
"What did you tell the gentleman?" put in Reid.
"I told him I earned fifty dollars a week; but you pay me only three dollars."
The visitor was so excited that he forgot his business with the managing
editor. When he had taken leave of the office Reid raised the boy's salary to
six dollars.

The late Jay Gould used to tell a good story of Mr. William M. Travers. As Mr.
Gould related it, he described Mr. Travers's going downtown to a dog-fancier's
place in Water Street, New York, in search of a rat-terrier. The dog-fancier
scented the value of his possible customer at once, and cheerfully dilated
upon the merits of the different canines in stock. Finally, he selected a ratter,
assuring Mr. Travers that the dog would go for a rat quicker than lightning. Mr.
Travers was rather sceptical as he observed the shivering pup, and the dog-
fancier noticing this, said,
"Here, I'll show you how he'll go for a rat," and he put the dog in a box with a
big rat. The rat made a dive and laid out that unfortunate terrier in a second.
Mr. Travers turned around to the fancier and said,
"I say, Johnny, what will you take for the rat?"
An Oakland, California, bootblack deserves special mention as an honest man
who would not deceive his patrons. When he first went into business, six
years ago, he put up a sign which read:
"Joe Garibaldi, bootblack. Has two small children."
Each succeeding year found him deserving of more sympathy, for he kept
amending the sign, until it read eight small children. A few days ago Joe's
bootblack stand was locked for a whole day, and when he returned the next
morning, he confided to the butcher's boy that his baby had died. His first
work was to amend the sign so that it might not mislead the public, and it
then read: "Joe Garibaldi, bootblack. Has seven small children." Then, to
avoid being placed in a false position before the public, he added with his
finger and shoe-blacking, "One he die."

Senator Voorhees relates a story of emotional eloquence which came to an

ignominious end, as Current Literature tells it. He had succeeded in delivering
an appeal which had brought tears to the eyes of several jurymen. Then arose
the prosecuting attorney, a gruff old man with a piping voice and nasal twang.
"Gentlemen," said he, deliberately helping himself to a pinch of snuff, "you
might as well understand from the beginning that I am not boring for water."
This proved so effectual a wet blanket to the emotions excited by Mr.
Voorhees that he realized the futility of his own "boring."
 "Oh, your song is most
annoying,
And unless you take it back,"
Said the Doctor, "I will fire."
But the Duck still shouted:
"Quack!

"Of your powder and your shot,

sir,
I am not the least afraid:
So long as pills and potions
You don't summon to your
aid."

FOOTNOTES:
[1] Begun in Harper's Round Table No. 904.
[2] The Feast of the Green Corn among the powerful Iroquois
Confederacy, or Six Nations, occurred in the latter part of August or early
September. Its rites so resembled the Hebrew Feast of the Tabernacles
that it furnished an additional argument for the notion that the American
Indians were remotely descended from the ten lost tribes of Israel.