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Numbers Sheet Name Numbers Table Name

Realistic Timeline
Table 1
Risk Assessment
Table 1
Calendar
Table 1
Attendance Planner
Table 1
 as converted to an Excel worksheet. All other
worksheets. Please be aware that formula

Excel Worksheet Name

Realistic Timeline

Risk Assessment

Calendar

Attendance Planner
XX Project Name
Project Plan

November
Week 1 HOLIDAY
M T W T F M T W
11/15 11/16 11/17 11/18 11/19 11/22 11/23 11/24
Holiday / PTO
xx 10% 10% 10% 10% 10%
xx 40% 40% 40% 40% 40% 40% 40%
xx 100% 100% 100% 100% 100%
xx 100% 100% 100% 100% 100% 100% 100%
Xxx
xx
xx 100% 100% 100% 100% 100% 100% 100%
xx 100% 100% 100% 100% 100% 100% 100%

Deliverable
Milestone Meeting

XX team document approval (block)

Presentation/In-field (green block)

Type

FRAME
Extreme User Definition
Draft criteria
Co-create criteria with Google
Finalize with Google

Screener
Draft screener
Co-create screener with Google
Review / finalize with Google

Research Charter D

Draft charter
Share charter with Google
Review / finalize with Google

EXPLORE
Diaries
Define Guide Research Objectives
Define Recruit

3
Develop Screener
Define Key Questions & Diary Guide
Share guide with Google
Program Digital Diary (1 day by Pixel)
Review / finalize Guide with Google
Review potential participants
Have SIS translate Diary Guide for Brazil (24-36
hours)
Program dscout missions
Select Participants with Google
Launch diaries (runs over weekend)
Actively moderate diaries

Draft Moderator Research Primer

Draft document
Share document with Google
Review / finalize with Google
Train moderators (diaries + IDIs)

IDIs
Determine IDI research objectives
Draft discussion guide
Share guide with Google
Review / finalize with Google
Select follow-on participants from Diaries
Schedule interviews
Define IDI research roles
Conduct interviews
Prepare notes and transcripts for analysis

xx Interviews
Create discussion guide
Select participants
Onboard Haley
Take notes
Synthesize

SYNTHESIZE
Internal Synthesis Sessions
Organize unstructured data
Conduct internal analysis
Conduct internal synthesis workshop
Distill opportunity spaces

4
Research Immersion
Organize themes for session
Share agenda with Google
Facilitate Session

Opportunity Space & Concept Ideation

Workshop M

Refine initial opportunity spaces

Determine concepts options in each opportunity
space
Define prioritization criteria for opportunity spaces
Develop workshop materials
Share pre-read with Google team
Facilitate Session

CO-CREATE
Research Primer
Draft document
Share document with Google
Train moderators

Dyad/triad Study
Choose research objectives
Draft Screener
Share screener with Google
Finalize Screener with Google
Draft Guide
Share with Google
Finalize w/Google
Define Concept Stimulus
Deaign Concept Stimulus
Share w/ Google
Finalize w/Google
Conduct Dyads/Triads

Analysis + Synthesis
Analyze research outputs to refine opportunity
spaces

VALIDATE
Survey Development
Draft survey guide based on co-creation results
Share guide with Google
Review / finalize with Google
Work with vendor to program survey
Launch survey

5
Field survey
Analyze results
Develop summary material

Quant Immersion
Share Immersion session materials with Google
Facilitate Session

REFINE
Opportunity Space Validation Synthesis
Further refine opportunity space descriptions
Validate User Types for Feature Concepts
Incorporate Validation Findings into CUJs
Define Final Feature Concept Architecture
Detail Final Feature Concepts

Immersive Story Development

Objectives Setting
Storyboard Development
Design assets, branding, template development
Media creation
Editing

Final Opportunities Immersion

Share agenda with Google
Share and finalize content with Google
Facilitate Final Opportunities Immersion

6
7
8
9
10
z

11
 December
HOLIDAY Week 2 Week 3 Week 4
T F M T W T F M T W T F M T W T
11/25 11/26 11/29 11/30 12/1 12/2 12/3 12/6 12/7 12/8 12/9 12/10 12/13 12/14 12/15 12/16

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

12
13
 January
eek 4 HOLIDAY HOLIDAY Week 5
F M T W T F M T W T F M T W T F
12/17 12/20 12/21 12/22 12/23 12/24 12/27 12/28 12/29 12/30 12/31 1/3 1/4 1/5 1/6 1/7

10% 10% 10%

40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100%
100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

14
15
16
 Week 6 Week 7 Week 8 Week 9
M T W T F M T W T F M T W T F M
1/10 1/11 1/12 1/13 1/14 1/17 1/18 1/19 1/20 1/21 1/24 1/25 1/26 1/27 1/28 1/31

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

17
18
19
20
February
Week 9 Week 10 Week 11 Week 12
T W T F M T W T F M T W T F M T
2/1 2/2 2/3 2/4 2/7 2/8 2/9 2/10 2/11 2/14 2/15 2/16 2/17 2/18 2/21 2/22

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

21
22
23
 March
Week 12 Week 13 Week 14 Week 15
W T F M T W T F M T W T F M T W
2/23 2/24 2/25 2/28 3/1 3/2 3/3 3/4 3/7 3/8 3/9 3/10 3/11 3/14 3/15 3/16

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

24
25
26
27
 April
Week 15 Week 16 Week 17 Week 18
T F M T W T F M T W T F M T W T
3/17 3/18 3/21 3/22 3/23 3/24 3/25 3/28 3/29 3/30 3/31 4/1 4/4 4/5 4/6 4/7

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

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F
4/8

10%
40%
100%
100%
100%
100%
100%
100%

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#REF!
Risk Assessment

Team Schedules Client

Sufficient time Team Member
Experienc Industry Familiarity
Size Compatibility for Schedule
e Experience with Process
Deliverables? Overlap
CSO/Project Lead Review CSO/Project Lead Review CSO/Project Lead Review

Notes: Notes: Notes:

Color (R/Y/G): Color (R/Y/G): Color (R/Y/G):

112
 Client Scope
Level of
Clear Internal Level of Clarity on Clarity on Clarity on
Handholding
Mandate? Clarity Timing? Outcome? Outputs?
required?
roject Lead Review CSO/Project Lead Review

Color (R/Y/G):

113
#REF!
Calendar

#REF!
Sun Mon Tue Wed Thu

31 1 2 3 4

7 8 9 10 11

14 15 16 17 18

#N/A

#REF!
Sun Mon Tue Wed Thu

114
31 1 2 3 4

7 8 9 10 11

14 15 16 17 18

#N/A

#REF!
Sun Mon Tue Wed Thu

31 1 2 3 4

7 8 9 10 11

115
14 15 16 17 18

#N/A

#REF!
Sun Mon Tue Wed Thu

31 1 2 3 4

7 8 9 10 11

14 15 16 17 18

#N/A

116
x First Day First DoW
#REF! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

117
x First Day Mid-Day Ref First DoW
#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

x First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

x First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

x First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

January 2018 1/31/2018

February 2018 2/28/2018
March 2018 3/31/2018
April 2018 4/30/2018
May 2018 5/31/2018
June 2018 6/30/2018
July 2018 7/31/2018

118
August 2018 8/31/2018
September 2018 9/30/2018
October 2018 10/31/2018
November 2018 11/30/2018
December 2018 12/31/2018
January 2019 1/31/2019
February 2019 2/28/2019
March 2019 3/31/2019
April 2019 4/30/2019
May 2019 5/31/2019
June 2019 6/30/2019
July 2019 7/31/2019
August 2019 8/31/2019
September 2019 9/30/2019
October 2019 10/31/2019
November 2019 11/30/2019
December 2019 12/31/2019
January 2020 1/31/2020
February 2020 2/29/2020
March 2020 3/31/2020
April 2020 4/30/2020
May 2020 5/31/2020
June 2020 6/30/2020
July 2020 7/31/2020
August 2020 8/31/2020
September 2020 9/30/2020
October 2020 10/31/2020
November 2020 11/30/2020
December 2020 12/31/2020
January 2021 1/30/2021
February 2021 2/28/2021
March 2021 3/31/2021
April 2021 4/30/2021
May 2021 5/31/2021
June 2021 6/30/2021
July 2021 7/31/2021
August 2021 8/31/2021
September 2021 9/30/2021
October 2021 10/31/2021
November 2021 11/30/2021
December 2021 12/31/2021

119
 #RE
Fri Sat Sun Mon

5 6 31 1

12 13 7 8

19 20 14 15

#N/A

#RE
Fri Sat Sun Mon

120
5 6 31 1

12 13 7 8

19 20 14 15

#N/A

#RE
Fri Sat Sun Mon

5 6 31 1

12 13 7 8

121
19 20 14 15

#N/A

#RE
Fri Sat Sun Mon

5 6 31 1

12 13 7 8

19 20 14 15

#N/A

122
First Day Mid-Day Ref
#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

123
First Day Mid-Day Ref
#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

First Day Mid-Day Ref

#VALUE! #VALUE!

124
 #REF!
Tue Wed Thu Fri Sat

2 3 4 5 6

9 10 11 12 13

16 17 18 19 20

#REF!
Tue Wed Thu Fri Sat

125
2 3 4 5 6

9 10 11 12 13

16 17 18 19 20

#REF!
Tue Wed Thu Fri Sat

2 3 4 5 6

9 10 11 12 13

126
16 17 18 19 20

#REF!
Tue Wed Thu Fri Sat

2 3 4 5 6

9 10 11 12 13

16 17 18 19 20

127
First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

128
First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

First DoW
#REF!

129
 #REF!
Sun Mon Tue Wed

31 1 2 3

7 8 9 10

14 15 16 17

#N/A

#REF!
Sun Mon Tue Wed

130
31 1 2 3

7 8 9 10

14 15 16 17

#N/A

#REF!
Sun Mon Tue Wed

31 1 2 3

7 8 9 10

131
14 15 16 17

#N/A

#REF!
Sun Mon Tue Wed

31 1 2 3

7 8 9 10

14 15 16 17

#N/A

132
First Day Mid-Day Ref First DoW
#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

133
First Day Mid-Day Ref First DoW
#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

First Day Mid-Day Ref First DoW

#VALUE! #VALUE! #REF!

134
REF!
Thu Fri Sat

4 5 6

11 12 13

18 19 20

REF!
Thu Fri Sat

135
 4 5 6

11 12 13

18 19 20

REF!
Thu Fri Sat

4 5 6

11 12 13

136
 18 19 20

REF!
Thu Fri Sat

4 5 6

11 12 13

18 19 20

137
138
139
140
Project Name
Meeting Attendance

Xxx/ xxx Tuesday Status Mee

Friday Review MeResearch Immersion
weekly status update weekly status update
and review session. and review session.
Attendance to be Attendance to be
determined during the determined during the
Friday status meeting Tuesday status
preceding it meeting preceding it
xx 1 1 0 0 0 0 0 0 TRUE
xx 1 0 0 0 0 0 0 0 FALSE
xx 1 0 0 0 0 0 0 0 FALSE
xx 1 0 0 0 0 0 0 0 FALSE
xx 1 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
Xxx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
xx 0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE
0 0 0 0 0 0 0 0 FALSE

141