The 5 Step Blueprint
The 5 Step Blueprint
CHAPTER 2:
CHAPTER 1:
CHAPTER 3: CHAPTER 4:
CHAPTER 5:
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CHAPTER 1:
What is Affiliate
Marketing?
Have you seen those guys driving sports cars on YouTube and claiming they do
affiliate marketing?
The truth is, you can make a lot of money with this business model, but you need a
proper plan or you will fail.
I’m going to tell you exactly how I got started, and reveal the 5 steps you need to
master to become super successful.
Then you can film yourself in your own sports car, or just become what I call a
basement millionaire:
I can’t remember when I graduated, or how long I’ve been building online businesses.
But I figured I would do some digging and find the exact date for this report.
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So I’ve been doing affiliate marketing for over 10 years!
But doing does not mean succeeding. I’ve made a bunch of mistakes in the past, and have failed
many times.
I wish I found someone who could explain exactly how to succeed in affiliate marketing 10 years
ago. I would have saved so much time.
But I finally figured it out, and my tutorials are really the information I wish I found when I was first
getting started.
I truly believe that if you follow my advice, you too can be successful with affiliate marketing.
So let’s review what affiliate marketing actually is, and talk about how you can get started.
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If they purchase and you are shown to be the referrer, then you will earn a commission. This can be
tracked through your unique affiliate link or a code the customer uses to purchase the product. The
affiliate programs you work with will do all the tracking for you.
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My First Website – Examples of How Affiliate
Marketing Works
The headline was: Your Guide to Health Supplements and Optimal Health
Wow, talk about going after a HUGE topic right off the bat.
The site grew into a pretty good resource for health supplements. But I made a bunch of mistakes
along the way, and it doesn’t exist anymore. I think I ended up making almost $3000 dollars one
month.
I started this website because I was passionate about health and fitness back in college, and
because I was involved with a MLM company called USANA.
In case you don’t know what it is, Network Marketing (MLM) a business model where you sell
products and build a “downline”. It looks like a pyramid scheme, but in fairness, many companies
require that you actually sell products to make money, so it’s not a scheme.
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Amway is a big company you might have heard of.
MLM is basically a business in a box, and a lot of wannabe entrepreneurs get involved. I certainly
did.
I actually really liked the people who were involved in this business, because they were nice,
passionate and had that entrepreneurial spirit!
I’m not going to go and talk to people in-person and sell them products, or try and recruit them for a
business opportunity. Yuck!
I wasn’t allowed to sell my MLM company’s products on my website, or at least it wasn’t an easy
process at all.
And I wanted to make money by recommending the products I reviewed, researched, and
used myself.
Recommending someone else’s products, and getting paid a commission for it.
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I’m not going to build my own supplement company. I don’t’ know how, and I don’t have the money
for that.
But I can build a website and explain why Optimum 100% Whey Protein is my favorite brand right
now, and recommend that you click here to buy it at BodyBuilding.com to save the most money.
I recommended a product (Optimum 100% Whey Protein), and I told you where to click and go buy
it (BodyBuilding.com).
If you have a website related to bodybuilding supplements you can recommend your website visitors
to shop at their online store.
I just recommend my website visitors various products, and tell them where to buy them.
There are thousands of established businesses which sell health supplements, and many of them
have affiliate programs.
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My Second Website - The Power of Passive Income
I started a second website about another topic I was interested in: Shaving.
This site is actually still alive, and it still makes me money, but I made more bad mistakes with it.
I don’t work on this website anymore because I have a beard now, so I can’t really review electric
shavers anymore, haha.
But the real reason is that I have several other more lucrative websites which I’m working on.
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At the time of writing this, I have not updated the
website in 3 years, and it still makes me thousands of
dollars every year.
I review them, I research them, and I recommend the brands and models that I like.
I am perceived as an expert when it comes to electric shavers, and people trust me.
I don’t own an electric shaver company. I would never go out and design a new shaver.
I just recommend the Braun Series 7 because it’s the best shaver for all skin types, and it offers the
best value.
You can find a great deal on the Braun Series 7 at Amazon.com. Click here to see the latest price.
I recommended a product (Braun Series 7), and I told you where to click and go buy it (Amazon.com).
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Amazon.com has one of the most popular affiliate programs for people like you and me:
I offered really good value for people who were researching electric shavers. I reviewed them, I
answered common questions, and I recommended my favorite brands and so on.
I just recommend the best shaver on the market, the Braun Series 7, and I told people to buy it on
Amazon. When they did, Amazon would give me a commission:
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I built a useful website about electric shavers.
I have not touched it in years, and people still find it and listen to my recommendations.
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YouTubers
SEARCH “BRAUN SERIES 9 REVIEW” ON YOUTUBE
If someone watches my
review, clicks that link to
Amazon and purchases
something, I get a
commission.
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Search “Canon ES m50 Review” on YouTube
I have been researching cameras recently and found so many people who are doing affiliate
marketing.
Search for any type of product with the word «review», and you will find tons of examples on YouTube.
You will find many marketers who are using this business model to make money online.
If you click on the links in these video descriptions and make a purchase, the YouTuber will make a
commission.
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Big Companies
Have you ever purchased something from a coupon code website? You know like Groupon or Retail
Me Not.
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Both of these websites review various products and earn commissions when you purchase
something based on their recommendations.
So in case you didn't know, a lot of people buy stuff online, and you can make a lot of money as an
affiliate.
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But Wait! How are YOU Going
to Make Money With Affiliate
Marketing?
And remember:
You can start your online business from your personal computer in your basement.
And if you do it right, you can make a lot of money which can become a very powerful passive
income stream.
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CHAPTER 2:
How to Build a
Website for Affiliate
Marketing
The best way for beginners to do affiliate marketing is with a website.
Depending your topic, you might be able to venture into other online avenues like
Social Media and video (Facebook, YouTube).
But for the most part, affiliate marketing can be done with just a website, and it’s
the best starting point for beginners.
I’m going to outline the easiest and most efficient way to set up your website for
affiliate marketing.
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The Perfect Domain Name
This refers to the letters after the dot in your domain name. These can be .com, .net, .org and so on.
It’s recommended that you choose a domain name with the .com extension if you can.
You ultimately want a brandable name which relates to your business topic.
Something that has your main topic (keyword) in it, but is also brandable. That would be ideal.
This is actually so important that I have a whole separate guide on choosing a domain name.
There are several places where you can buy your domain name, but I would recommend you stick
with 2 popular choices:
Godaddy
NameCheap
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These are called Domain Name Registrars.
You buy and register your new domain at these websites. It costs around 10 dollars per year to own
a domain name.
At the registrar you will connect your domain name to your website hosting provider.
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The Best Hosting Provider
What I mean by very good is that your website will be up and running without any problems or
downtime, and you will have access to support if you run into any problems.
What I mean by very bad is that your website will be slow, will be susceptible to hacking, and your
support calls will go unanswered.
After dealing with dozens of website hosting companies there are a few I like more than others.
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The company I like the best for affiliate marketing right now is SiteGround.
So I would recommend you start with the more affordable option in SiteGround. You probably won’t
ever need to change, but if you do, you have another great choice in WPX Hosting.
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Stick With WordPress
It’s free to use, and allows you to customize your website as your business grows.
I don’t think I know any successful affiliate marketers out there who don’t use WordPress. I’m sure
there are some, but I’m even more sure that affiliate marketing should be done with WordPress.
Wix, and other website builders have a purpose, and have happy customers.
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But in my opinion, for affiliate marketing, you will have much more success if you stick with
WordPress.
When you build a website with WordPress you open yourself up to so many other possibilities. Sure
there are a few things you need to learn, but then you’ll have access to so much more potential.
If you build a site with a website builder, you don’t really learn anything. You can really only build
other sites with the same builder. It’s not a good use of your time.
The WordPress software is free and open-source. You can download it and load it to your web server
from WordPress.org, or you can install it through your web hosting provider.
Don’t get confused with WordPress.com. This allows you to use WordPress but it also hosts your
website.
We want to get our own web hosting, then install WordPress. So avoid getting set up with
WordPress.com.
KEY FEATURES:
A key reason why WordPress is best for your business is that you can get help in the future.
If you ever need to hire someone to create a custom design, or manage your website as it grows,
having it built on WordPress is ideal.
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But on the flip side, if you can use WordPress, you’ve instantly made yourself valuable to many
businesses out there.
And don’t worry, there are many tutorials on using WordPress, and almost every question you will
have has been answered somewhere online.
If you run into any issues, you can find a solution by searching on Google.
Thousands and thousands of businesses rely on affiliate marketers who operate their own websites.
This is where you need to be!
Yes, there are other powerful tools like Instagram, Facebook and YouTube.
But websites work for affiliate marketing, and they aren’t going anywhere.
It’s by far the best starting point for all beginners, and even experienced marketers like me continue
to build affiliate marketing businesses with just websites.
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CHAPTER 3:
How to Make
Money With
Affiliate Marketing:
Preselling and
Personas
If you build it, they will come…
Before you start building any content online, you need to review the ideal strategy.
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So how do you reach people?
If you have a store and want to make sales, a very important factor is location.
In order to make recommendations you need to have website traffic (people visiting your website).
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It has content (articles, videos, images) all about a specific topic or theme.
These pages rank well on Google and the other search engines which attract your visitors.
With all the great information the website has, it’s seen as an authority by its visitors.
When you have a website that covers a topic very well, you will start to attract hundreds of visitors
who are looking for information.
When these visitors find your website, you will instantly be seen as an authority.
When your content is delivered by a “friendly expert”, your website visitors will be ready to listen to
your recommendations.
The more recommendations you make, the more money you earn.
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CHAPTER 4:
The Ultimate
Beginner’s Guide to
Choosing a Niche for
Affiliate Marketing
Struggling to find a niche?
It’s a huge factor in determining whether you will be successful or not, so I’m glad
you’re here.
My guide for beginners will make sure you start your new business on the right path.
I’ll explain the best approach for those who are starting their first affiliate marketing
business.
If you’re a professional marketer already, then this guide might spark some ideas for
your next big project.
It’s hard for beginners, and it’s hard for advanced marketers too.
This might not be the first guide you’ve come across about choosing a niche… The reason is that
there isn’t a ton of great resources out there, so you continue to search.
The reason there isn’t good information available is because it’s hard to explain.
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There are a bunch of factors in place, so it’s a bit of a complex issue.
If after running through this guide you still need help, I would recommend you join my Private
Facebook Group where you can ask me questions and get some feedback.
I would be happy to help you find a good niche. Join the Facebook Group here.
When choosing a topic for an online business, there are two lines of thought which seem to come up
often:
Obviously you want both, but for beginners, I would definitely say that passion and interest is more
important than potential profits.
Consider this:
I’ve built several affiliate marketing businesses, but the next project always seems to
be the biggest and has the most potential. Sure not every venture will work out, but
here’s what I’m getting at:
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As a BEGINNER you need to be successful in learning, but you don’t need to hit a home
run in terms of profits.
Think of your first business as a learning experience which has the potential to pay you
a lot of money. When you learn affiliate marketing, you will probably start several new
businesses in the future which may have more potential for profits.
My next business is always my best, because I keep learning and getting better. As a
beginner, you need to learn as you build your first online business.
If you’re just starting out, there are a bunch of things you need to learn.
So if you choose a niche that you have zero interest in, but has good potential for profits, you
probably won’t stick around long enough to make it work.
As a beginner, it’s tough to work on a business that’s super boring for you. Mainly because you’re
learning as you build.
For example, say you stubble on a profitable niche like Debt Consolidation. Someone tells you that
this niche is super profitable so you decide to take it on, even though you don’t know anything about
it, and you find it boring as hell.
As a beginner, I can almost guarantee that you won’t be successful with it.
Now, if you’re an advanced affiliate marketer and you have already been successful in the past, then
you have a way better chance with this niche.
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The reason is that you don’t need to learn anything, and you can basically outsource a lot of the
work if you want.
So if you’re a beginner, I would strongly recommend that you build your first business about
something you’re passionate about!
Don’t feel you need to figure this out in one day. Take your time.
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Make a List of Topics You Like
Is there something that you love to talk about with your friends?
Looking back, my first topic was about something I was passionate about. Back in college I was
really into fitness and bodybuilding.
This naturally lead me to choose a topic about health supplements, and I built my first website
about something I really liked.
Sometimes you can find a niche based on what you currently do:
Are you a mom with experience in raising children? Do you work in finance and you’re good with
numbers? Are you a contractor who knows a lot about construction tools?
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Start adding these ideas to your list!
Broad topics:
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Technology TV Shows Watercolor
In almost all cases, when you pick a topic, you will want to “niche down”.
So here are a list of topics which are way too broad, along with a more focused topic (niched down)
which is more appropriate:
There are two areas where I would recommend you steer clear of:
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But as a general rule, if your topic is too broad, it’s often too competitive. There are also topics like
“make money online”, “general health advice”, “investing”, “insurance”, “recipes” and others which are
very competitive and should probably be avoided.
Some of these can be good topics, but you really need to niche down.
There are also some topics which Google calls YMYL which stands for Your Money Your Life.
Generally, the quality guidelines for topics associated with this acronym are very high.
For example, if you have a business about giving people specific medical advice, you better be
qualified to do so.
Or if you have a business about taxation or investing, generally you will want to have some real
expertise in this area.
So topics that directly affect someone’s financial situation or health (medical advice) are not good
choices for beginners.
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CHAPTER 5:
The term “network” and “program” are sometimes used interchangeably online, but they’re a bit
different.
I want to explain how I personally refer to them, which should help you really understand what they
are.
So if you wanted to promote health supplements from Bodybuilding.com, you would join their
affiliate program.
If you want to promote products that are sold on Amazon, you would join Amazon’s affiliate
program.
However, many companies hire 3rd party platforms to operate their affiliate marketing programs.
These platforms are called affiliate networks.
In an affiliate marketing network, you are referred to as a publisher, and the companies whose
products you promote are called merchants or advertisers.
Most networks do all the payments and reporting, so they’re a good solution if you’re promoting
multiple brands and products on your website as they might all be associated with one network.
Again, some companies have their own “in-house” affiliate programs, while others operate their
programs through an affiliate network.
You will probably end up having accounts at multiple networks, and sign up for multiple programs as
you build your online business.
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WARNING FOR BEGINNERS WHO DON’T HAVE A
NICHE: DON’T PUT THE CART BEFORE THE HORSE
Many people are drawn to searching for affiliate marketing programs who don’t have a niche.
They’re hoping that a list of various products can spark a great idea for a new business topic.
I’ll be honest, sometimes this method works, but for beginners, this can sometimes lead to
frustration.
I would love to tell you that you must do something in a specific order. It would make both our lives
easier. But when it comes to choosing a niche and researching programs, there’s no perfect answer.
Ideally, beginners should have a niche chosen before searching for programs.
Quick example:
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I actually ordered myself a mattress online and it’s amazing.
But as a beginner, you probably don’t want to start a business promoting mattresses.
For one, I’m pretty positive this is not a passion of yours, which means you will probably get bored of
your business before it’s successful.
And second, this is not a good niche for beginners. It’s super competitive and you’re just not going
to succeed with it in my opinion.
So this is one example where searching for affiliate programs before finding your niche is not always
a great idea.
For beginners, it’s usually best to find a niche first based on your passion, then search for programs
within that niche.
Affiliate networks can reveal the vast scope and size of affiliate marketing.
Seeing tons of companies who have affiliate programs really shows people how much potential they
have with affiliate marketing.
There are really too many networks to list, but here are 5 which are a bit different.
2 CJ 4 ClickBank
3 ShareASale
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1 Amazon Associates: The Best “General” Affiliate Program
Every affiliate marketer should have an affiliate account set up with Amazon.
What’s great about Amazon is that it’s almost like a network. One account allows you to promote
almost all the products that are sold on Amazon.
Your website about power tools and your website about musical instruments can both promote
products on Amazon with the same account.
It’s extremely versatile and useful for so many niches. Everyone should have an account.
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But it’s not only for beginners.
I’ve just started a new website where Amazon is my main affiliate program, and I’ve been doing
affiliate marketing for over 10 years.
CJ Affiliate which used to be called Commission Junction has been around for years and is very well
known.
This is a network which has a lot of big brands, and a good mix of physical and digital products. You
will need to have a somewhat established website to get accepted into this network. You then need
to apply to the various advertisers.
There are a few other networks which are very similar to CJ. These are Awin and FlexOffers.
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3 ShareASale: Find Some Smaller Niches
ShareASale has a good mix of bigger brands and smaller companies. It’s similar to the networks
mentioned above, however I personally feel it’s a bit more user friendly.
I’ve worked with companies who use ShareASale as their affiliate platform so I might have a
positive bias towards this network. I personally enjoy using this platform for researching products
and niches better than some of the bigger ones.
Other networks which are a bit smaller would be PepperJam and Peerfly.
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4 SellHealth: Find Niche Specific Networks
SellHealth is an example of a niche or industry specific affiliate network. Obviously this is in the
health niche so it will offer health related products. Another popular example would be MarketHealth.
There are other networks established for specific industries as well which have very specific
products which you won’t find on the larger networks.
Another example would be JVZoo which focuses on digital and software products.
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5 ClickBank: Discover Info Product Networks
ClickBank is a very popular network which promotes digital products. These are typically eBooks
(informational products) or video courses.
The payouts can be very high, it’s very easy to join, and you can sometimes earn recurring income
as well.
Because of the nature of these products, the marketing strategy for promotion can be quite
different than one for physical goods.
A similar type of program would be Udemy’s affiliate program which sells online courses on many
different topics.
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THE 3 SIMPLE WAYS TO FIND AFFILIATE PROGRAMS,
ESPECIALLY IF YOU ALREADY HAVE A NICHE
If you have already chosen a website topic, then there are 3 easy ways to find good affiliate
programs:
You can analyze competitor websites in your niche and see what products they promote
If a site is established and doing well, and they’re recommending “Brand X”, then perhaps this is a
company and product you can also recommend.
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Do you have a specific question about
affiliate marketing? Then come ask in our
private Facebook group.
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