Business Plan 2
Business Plan 2
Submitted to:
Emarilyn D. Bayot
Angelu Valenzuela
May 2024
i
TABLE OF CONTENTS
Introduction ------------------------------------------------------------------------- 3
Objectives -------------------------------------------------------------------------- 4
III. PRODUCT
Features ---------------------------------------------------------------------------- 6
Benefits ----------------------------------------------------------------------------- 6
6
Proprietary Rights ----------------------------------------------------------------
7
Stage of Development -----------------------------------------------------------
9
Sources of Raw Materials ------------------------------------------------------
10
Procedure --------------------------------------------------------------------------
10
Product ------------------------------------------------------------------------------ 11
i
Trends ------------------------------------------------------------------------------- 12
12
Industry Structure -----------------------------------------------------------------
13
Competitive Advantages -------------------------------------------------------
13
Competition ------------------------------------------------------------------------ 14
Opportunity -------------------------------------------------------------------------
Channel ----------------------------------------------------------------------------- 15
16
Positioning --------------------------------------------------------------------------
16
Product/Service Strategy -------------------------------------------------------
17
Costing ------------------------------------------------------------------------------ 18
18
Communication Strategy -------------------------------------------------------
20
Location -----------------------------------------------------------------------------
20
ii
Store Hours ------------------------------------------------------------------------ 20
X. FINANCIAL PLAN
Financial Projections
24
Weekly Projected Income Statement ----------------------------------
25
Monthly Projected Income Statement ---------------------------------
25
27
Sources and Uses of Funds ---------------------------------------------------
28
Product and Customers ---------------------------------------------------------
iii
Reasons for Keeping Business Records ----------------------------------- 28
29
Bookkeeping -----------------------------------------------------------------------
33
Income Statement and Balance Sheet --------------------------------------
34
XII. APPENDICES
42
Appendix C: Results of Target Market ---------------------------------------
45
Appendix D: Trials ----------------------------------------------------------------
48
iv
I. EXECUTIVE SUMMARY
Integrated High School, aims to promote nutritious items and minimize waste in
made from discarded banana peels after cooking turon and banana cue. The
challenges but has persevered and achieved success. Their objectives include
providing a nutritional boost and enhancing the appearance of the dish. Banana
peels are rich in nutrients like fiber, potassium, magnesium, and vitamins A and
C, aiding digestion and promoting a healthy gut. They also contain compounds
like tryptophan and serotonin, which can improve sleep quality and regulate
mood.
tasty snack using banana peel as the main ingredient instead of regular meat.
catering to the growing demand for environmentally friendly food options. The
1
product's unique selling proposition (USP) of using banana peel sets it apart from
point of 5 pesos per piece, Jace Company can carve out a significant market
share within the alternative food industry. The company targets students and
school staff due to their accessibility and potential high demand for convenient
highlighting the nutritional benefits of banana peel, its high fiber content, and
oversees the company's direction and strategy. Production Manager, Chello Ann
Alvarez, manages inventory and quality, while Marketing Manager, Ehra Jane
2
Financial Manager, Angelu Valenzuela, handles finances and manages financial
reporting.
Introduction
Tolentino Integrated High School with the aim of advocating nutritious items and
minimizing waste within their school environment, as well as within the broader
community. Their product, Peelicious Siomai, was born out of their observation of
significant waste, particularly from discarded banana peels after cooking turon
and banana cue. While thinking a solution to this issue, they innovatively crafted
a siomai with banana peel as its main ingredient. Instead of throwing banana
Mission Statement
that are sourced directly from farms. We are committed to promoting a healthy
lifestyle by offering natural and nutritious food options that support overall well-
being.
numerous challenges during its early days while developing its initial product, the
3
Peelicious Siomai. Through perseverance and overcoming numerous trials and
Objectives
Reduce Waste:
impact.
- Ensure that all products made from banana peels are rich in essential
4
Community Engagement and Education:
- Regularly monitor and evaluate progress towards achieving our goals and
objectives.
strategies.
5
III. PRODUCT
Features
The main ingredient of siomai is definitely made from banana peels, giving
volcano or even imitating a blooming tulip. It's tasty that it can be eaten without
Benefits
Three of the benefits of the banana peel for human health are:
Nutrients Rich: Banana peels are rich in nutrients like fiber, potassium,
magnesium, and vitamins A and C. Using the peel in recipes can add an extra
Digestive Health: The fiber content in banana peels can aid in digestion and
Better Sleep: Banana peels contain compounds like tryptophan and serotonin,
Proprietary Rights
6
The company has received approval from the principal at Francisco P.
Tolentino Integrated High School to sell and set up their stand there.
Stage of Development
showcased it to our families. After refining the prototype, we tested its appeal
7
IV. PRODUCTION PLAN
Product Description
Instead of regular meat, we use banana peel as the main ingredient, making it a
creative and sustainable choice. It's a delicious twist on a classic snack, perfect
for those looking for something new and eco-friendly. With its savory flavor and
everyone to enjoy.
Raw Materials
1 magic sarap
1 pinch of pepper
1 tbsp of flour
Half carrot
3 tofu
2 eggs
1.5L oil
Molo wrapper
8
Soy Sauce
Calamansi
Material
Toothpick
Paper cup
Paper Tray
Stove
Butane
Tongs
Frying pan
Spoon
Strainer
Knife
Measuring spoon
Mixing bowl
Cooking pot
Chopping board
Apron
Hairnet
9
The raw materials for the banana peel siomai are sourced from the
market. Tools and equipment necessary for making the siomai are gathered from
the houses of the group members, ensuring accessibility, and reducing costs.
Procedure
1. Remove the banana peel and boil it for 10-15 minutes. After boiling, peel
off the outer layer of the banana peel and cut it into small pieces.
5. Add the eggs and seasonings to the mixture, then mix again and add the
flour.
6. Put the
mixture
into molo
wrapper.
7. Deep-fry
until
golden
brown.
Product
10
Product Logo
arranged in a visually appealing manner. Below these siomai, the product name
"Peellicious Siomai" is displayed, in a clear and readable font. Above one of the
siomai, there's a small banana peel, indicating a unique ingredient within the
product.
11
Production Hours
The process of the product would be an estimated of 7:20 – 8:30 AM. This
includes all the steps involved in production, such as peeling, cutting, seasoning,
Trends
food options, making Peelicious Siomai appealing due to its use of banana peel,
products like Peelicious Siomai offer a unique combination of health benefits and
taste.
Novelty: Novel food products often attract consumer interest, and Peelicious
Siomai stands out with its innovative use of banana peel as a key ingredient.
Target Market
12
The target market comprises students and school staff, who are often
seeking convenient and affordable food options within the school premises. By
Industry Structure
In the food industry, JACE Company operates within the broader category
of fast food. Within this sector, it occupies a niche market due to its innovative
use of banana peel, which distinguishes it from traditional siomai vendors. JACE
Company competes with other street food vendors, offering a healthier and more
sustainable alternative. Additionally, the company aligns itself with the growing
JACE Company aims to carve out a distinctive place within the broader food
industry landscape.
Competitive Advantage
Peelicious Siomai, which sets it apart from traditional siomai offerings. By using
banana peel as the main ingredient, JACE Company not only provides a unique
and eco-friendly alternative but also taps into a niche market of health-conscious
consumers seeking sustainable food options. The innovative use of banana peel
not only reduces waste but also adds a distinctive flavor profile, setting
Peelicious Siomai apart from competitors in the market. This unique selling
13
proposition not only appeals to environmentally conscious consumers but also
siomai vendors.
Competition
plant-based ingredients.
Opportunity
affordable price point of 5 pesos per piece, Jace Company can carve out a
14
VI. MARKETING PLAN
strategic opportunity due to their accessibility and potential high demand for
efforts effectively. Utilizing social media platforms popular among students for
distributed within school premises also help increase awareness and generate
15
Channel
online, so we follow trends and utilize social media for marketing. We use
Positioning
sustainable, and eco-friendly snack that's both tasty and good for everyone. In a
market flooded with sugary and unhealthy choices, our snack stands out. Its
uniqueness mirrors its focus on health and the environment. Our goal is to cater
snacks.
Product/Service Strategy
option for school students. The primary goal is to offer a unique and healthy
16
The strategy involves highlighting the nutritional benefits of banana peel, such as
its high fiber content and sustainability. Additionally, the product will be positioned
consumers and those seeking new flavor experiences. To execute this strategy,
development efforts will be employed to refine the product and keep up with
Pricing Strategy
make our product. We checked prices for things like raw materials in the local
market. To decide how much to sell it for, we added up all our expenses and
divided that by the total units we made. This gives us the cost per piece. After
finding that, we increased the price by 40%. This way, we make sure our product
Costing
Ingredients Quantity Cost Total Cost
balat ng saba 1 buwig ₱50/buwig na saba ₱50
magic sarap 8g ₱5 ₱5
pepper 0.36g ₱25/30g ₱0.30
flour 0.0125kg ₱15/1/4kg ₱0.18
salt 0.0064kg ₱10/1/2kg ₱0.03
chicken cube 1/2 chicken cube ₱8 ₱4
carrot 1/2 carrot ₱20 for 1pc ₱10
17
tofu 3 pcs ₱5/pc ₱15
egg 2 pcs ₱10/pc ₱20
oil 0.38L ₱110/1.5L ₱27.5
molo wrapper 62pcs ₱33/40pcs ₱51.15
Sauce
Soy sauce 175ml ₱25/350ml ₱12.50
Calamansi 1/4kg ₱25/1/4kg ₱25
Communication Strategy
JACE Company aims to effectively reach its target audience. The strategy
outlines clear objectives: to inform customers about the unique features and
benefits of Peelicious Siomai, to build trust and credibility in the product, and to
encourage purchase and repeat business. JACE will utilize simple and engaging
occur through various channels such as social media, and online advertisements.
Regular updates and promotions will keep the audience engaged and interested.
establish strong connections with its customers and foster brand loyalty for
Peelicious Siomai.
18
Sales Strategy
tracking sales figures will allow for adjustments to the strategy as needed.
Operations Strategy
funds and other resources. Implement a proper storage and management system
to maintain the quality and safety of the siomai. Developing effective product
Scope of Operations
19
Siomai made in banana peel encompasses a wide range of operations.
and safety tests. Sales and marketing activities are also integral, requiring the
crucial role, encompassing tasks like organizing storage facilities, and meeting
customer satisfaction.
Location
The location of our product "Peelicious Siomai" made in banana peel can
Store Hours
Operating hours will be from 7:20 AM to 3:00 PM. This allows Peelicioous
Store Opening
20
VIII. DEVELOPMENT PLAN
Developmental Strategy
on refining the recipe, ensuring consistency in taste and quality, and conducting
cooking methods to optimize texture and flavor, and gathering feedback from
potential customers through surveys and taste tests. The goal is to create a
21
IX. MANAGEMENT PLAN
Company Organizations
Manager Jezreel Vallada, overseeing the overall direction and strategy. Under
her leadership, there are three key departments: Production, Marketing, and
Finance. Each department plays a vital role in the success of the company,
Management Team
Jezreel Vallada
General Manager
22
Chello Ann Alvarez Angelu Valenzuela Ehra Tenerife
Production Manager Financial Manager Marketing Manager
team because of her expertise in making important decisions and planning for
the company’s future. She ensures that different departments work well together.
Production Manager (Chello Ann Alvarez): Chello Ann Alvarez leads the
production team due to her skills in making sure Peelicious Siomai products are
made efficiently and on time. Her focus includes managing inventory, ensuring
marketing because of her ability to create effective strategies and run advertising
and monitoring expenses. He ensures that the company operates within its
23
X. FINANCIAL PLAN
Financial Projections
JACE Company
Daily Projected Income Statement
Day 1 Day 2 Day 3 Day 4 Day 5
Projected Sold (qty)
Community 144 159 175 193 212
School 312 344 378 416 458
Total 456 503 553 609 670
Sales ₱ 2,280.00 ₱ 2,515.00 ₱ 2,765.00 ₱ 3,045.00 ₱ 3,350.00
Less: Cost of Sales 1,623.36 1,790.68 1,968.68 2,168.04 2,385.20
Gross Profit ₱ 656.64 724.32 796.32 876.96 964.80
Less: Expenses
Selling Expenses
Advertising Expense 125.00
Packaging 196.08 216.29 237.79 261.87 288.10
Gen/Admin Expenses
Transfortation
40.00 40.00 40.00 40.00 40.00
Expense
Net Income ₱ 335.56 ₱ 508.03 ₱ 558.53 ₱ 615.09 ₱ 676.70
24
JACE Company
Weekly Projected Income Statement
Week 1 Week 2
Projected Sold (qty)
Community 1116 1228
School 2412 2654
Total 3528 3882
Sales ₱ 17,640.00 ₱ 19,410.00
Less: Cost of Sales 12,559.68 13,819.92
Gross Profit 5,080.32 5,590.08
Less: Expenses
Selling Expenses
Advertising Expense 125.00 125.00
Packaging 1,517.04 1,669.26
Gen/Admin Expenses
Transfortation Expense 240.00 240.00
Net Income ₱ 3,198.28 ₱ 3,555.82
JACE Company
Monthly Projected Income Statement
January February
Projected Sold (qty)
Community 3695 4065
School 7986 8785
Total 11681 12850
Sales ₱ 58,405.00 ₱ 64,250.00
Less: Cost of Sales 41,584.36 45,746.00
Gross Profit 16,820.64 18,504.00
Less: Expenses
Selling Expenses
Advertising Expense 500.00 500.00
Packaging 5,022.83 5,525.50
Gen/Admin Expenses
Transfortation Expense 960.00 960.00
Net Income ₱ 10,337.81 ₱ 11,518.50
Note: February sales rose due to some improvements made to the product.
customers feedback.
25
JACE Company
Yearly Projected Income Statement
Year 1 Year 2
Projected Sold (qty)
Community 79059 86965
School 170812 187894
Total 249871 274859
Sales ₱ 1,249,355.00 ₱ 1,374,295.00
Less: Cost of Sales 889,540.76 978,498.04
Gross Profit 359,814.24 395,796.96
Less: Expenses
Selling Expenses
Advertising Expense 1,500.00 1,500.00
Packaging 107,444.53 118,189.37
Gen/Admin Expenses
Transfortation Expense 11,520.00 11,520.00
Net Income ₱ 239,349.71 ₱ 264,587.59
Notes: New selling price was used on the second year due to adding a direct
labor cost. Expenses and sales rose by 10% due to some improvements made
on the past year. Sales and expenses increase on year 3 suggesting our
company is growing.
Key Assumptions
Sales Assumptions
Pricing Strategy
Cost Assumptions
26
Ingredients Costs
Operational Costs
expenses, are estimated based on current market rates and are subject to
periodic reassessment.
higher sales.
Brand Loyalty
whose loyalty keeps them coming back for more and whose good word
Funds for JACE Company's operations will initially come from the personal
allowance of the owners. The allocated funds will be utilized for product
activities.
27
Business Risks
The JACE Company outlines several key risks that could impact its
to market share and pricing power. Economic factors, supply chain disruptions,
business success.
Packed with tofu and a twist of banana peel inside. Our siomai offers a
tasty and nutritious alternative that will surprise and delight your taste buds.
Made with quality ingredients and expertly crafted to perfection, our siomai with
banana peel inside is sure to become your new go-to snack or meal option. We
affordable price and offering them fresh and nutritious snacks that they can enjoy
at any time.
28
Reasons for keeping business records
enables business owners to track the success of their strategies and make
transactions, and decisions over time. By reviewing past records, businesses can
gain insights into past performance, learn from past mistakes, and make more
Bookkeeping
Journal Entry GJ 1
Date Account Title and Explanation PR Debit Credit
2024
April 17 Cash 101 ₱1,200.00
Alvarez, Capital 301 ₱ 300.00
Tenerife, Capital 302 300.00
Valenzuela, Capital 303 300.00
Vallada, Capital 304 300.00
To record the investments
29
Cash 101 70.00
To record the payment for printed materials
promoting the product
General Ledger
30
Earned money from selling
GJ2 1,370.00 2,109.34
peelicious siomai
Other Expenses GJ2 170.00 1,939.34
Total ₱1,939.34
31
Total ₱3,200.00
JACE Company
Unadjusted Trial Balance
April 19, 2024
Account Title Debit Credit
Cash ₱ 1,939.34
Supplies 2,140.66
Capital ₱ 1,200.00
Cash Sales 3,200.00
Advertising Expense 70.00
Miscellaneous Expense 170.00
Transportation Expense 80.00
Total ₱ 4,400.00 ₱ 4,400.00
Adjusting Entry
Date Account Title and Explanation PR Debit Credit
2024
April 19 Supplies Expense 403 ₱2,140.66
Supplies 102 ₱2,140.66
32
To record the supplies expense
JACE Company
Adjusted Trial Balance
April 19, 2024
Account Title Debit Credit
Cash ₱ 1,939.34
Supplies
Capital ₱ 1,200.00
Cash Sales 3,200.00
Advertising Expense 70.00
Miscellaneous Expense 170.00
Supplies Expense 2,140.66
Transportation Expense 80.00
Total ₱ 4,400.00 ₱ 4,400.00
JACE Company
Statement of Comprehensive Income
April 19, 2024
Sales ₱ 3,200.00
Less:
Supplies Expenses ₱ 940.66
Advertising Expense 70.00
Miscellaneous Expense 170.00
Transportation Expense 80.00 1,260.66
Net Income from Operation ₱ 1,939.34
Less: Return on investment 1,200.00
Net Income from Discontinuation ₱ 739.34
Less: Share to Canteen 73.93
Net Income ₱ 665.41
Note: 10% of the income was given to the canteen, while the remaining money
33
JACE Company
Statement of Financial Position
April 19, 2024
ASSETS EQUITY
Cash ₱1,939.34 Capital ₱ 1,200.00
Net Income 739.34
JACE Company
Statement of Cash Flows
April 19. 2024
Cash Flows from Operating Activities
Cash received from customers ₱ 3,200.00
Payment to supplies 2,140.66
Net Cash Generated by Operating Activities ₱ 1,059.34
Net Increase in Cash 1,059.34
Cash, April 17, 2024 0
Cash, April 19, 2024 ₱ 1,059.34
Closing Entry
Date Account Title and Explanation Debit Credit
2024
April 19 Sales ₱3,200.00
Income and Expense Summary ₱3,200.00
income of ₱665.41.
34
Overall Report and Reflection
distribution of capital and income among the owners. As part of our culminating
activity, 10% of the income was given to the canteen. Each owner received an
equal share of the remaining capital and income, ensuring fairness in the
distribution process.
communication in everyday life Because in the future, I will not be able to have a
good job or works if I don't know how to communicate as well by different kind of
people. In the world of business, success isn't just about having a great product
Businesses often discover that building strong relationships with clients and
fostering trust are just as important as the quality of their offerings. Furthermore,
the ability to adapt and innovate in response to changing market demands can
landscape.
experience that has provided me with many lessons and insights. It has taught
have also learned the importance of keeping track of budgets and creating
35
knowledge and understanding of different perspectives and needs from our
customers. I also realized that before we start selling, we need to have all the
stock of ingredients ready and have made the mixture and wrapped it for the
siomai so that we don't panic when the customers are there. I also realized how
tiring it is to sell, especially if you lack manpower, and how stressful it's to serve
when there's a rush of customers, but we got through it because of helping and
By selling peelicious siomai, I've learned that handling the money and
sales is not easy. At first, I thought it was just about convincing people to buy our
product, but it's more than that. It's about managing inventory, keeping track of
sales, and handling cash. One challenge I faced was ensuring we had enough
we don't want to run out and disappoint customers, but we also don't want to
handling money carefully. People trust us with their hard-earned cash, so it's
track of every peso coming in and going out requires attention to detail. Selling
responsibility. It's not always easy but seeing happy customers enjoying our
36
The first lesson I learned during our culminating project was the
importance of being prepared and expecting the unexpected. On the very first
day, we found ourselves in a difficult situation when we ran out of ingredients due
to unexpectedly high demand for the siomai we were preparing. This left us
feeling both frustrated and furious because we were not permitted to leave the
challenges. The shortage of ingredients incident was a wake-up call for our team,
plans in place for any project or task. We discovered the significance of proactive
Furthermore, it underscored the need for strong communication within the team
37
APPENDICS
38
Appendix A:
39
40
Appendix B:
Tasting
41
42
Appendix C:
Results of
Target Market
43
Results of target market
44
Results of target market
45
Appendix D:
Trials
46
First trial of making Peelicious Siomai
47
The final product of Peelicious Siomai
48
Appendix E:
Food Tasting
49
Food Tasting
50
Appendix F:
51
How would you rate the taste of our Peelicious Siomai?
93
131
97
127
52
How satisfied are you with the packaging of our Peelicious
Siomai?
103
121
*No Recommendations*
191
Yes No
53