GROUP 2 PRESENTATION

COMMUNICATION
CONTEXT
How communication differs and is similar, and the role of communication in
various contexts, including physical and cultural.
Culture, originally from greeek and roman cultures, has various dimensions
in fields like antrophology, sociology and communication studies. It refers to
learned behaviors shared through interaction among people.
The relationship between culture and communication is intricate as,
communication facilitates the spread and repetition of culture’s values and
schemata through repeated interaction and exchange.
Communication Context- Communication is influenced by personal,
Social, Psychlogical, And Cultural Ciscumtances, Affectiing Expectations,
Meaning, and subsequent action in the exchange of utterances
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PERSONAL CONTEXT

Personal Context - It involves the background of both the

sender and the receiver of the message. It includes their
education, religion, mocioeconomic status, marital status,
and beliefs that greatly influence what and how they
communicate.
 SOCIAL CONTEXT 4

Social context It refers to the kind of relationship that exists between the sender and the receiver. For

you talk to your parents differs from the

example, the way

way you talk to your friends, younger siblings,

and more so with your classmates.
 PSYCHOLOGICAL CONTEXT 5

-Psychological context includes the mental

and emotional factors in a communication
encounter. Stress, anxiety, and emotions
are just some examples of psychological
influences that can affect communication.
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CULTURAL CONTEXT
Cultural context is related to the society where individuals
are raised in and at how the culture affects behavior. It
incorporates values that are learned and attitudes that are
shared among groups of people. It includes beliefs,
meanings, customs, ideas, language, norms.
COMMUNICATION AND CULTURE 7

Communication and Culture Culture, defined as a set of

shared beliefs, values, and norms, deeply influences
communication. Communication styles are shaped by
culture, and in turn, communication practices can affect
cultural dynamics.
CULTURAL CHARACTERISTICS 8

What are cultural characteristics? Cultural

characteristics are the elements of a society that create
its whole experience. Members of a culture share
common beliefs, behaviors, and material objects.
These include traditions, accepted behavioral norms,
language, foods, clothing, technologies, etc.
 EVALUATING MESSAGE AND OR / IMAGES OF DIFFERENT TYPES OF TEXT 9
REFLECTING DIFFERENT CULTURES

To evaluate messages and images of different types of text reflecting different cultures
1. Cultural Lifestyle: Understand how people in the culture live.
2. Communication: Know how they communicate with each other.
3. Symbolism: Be aware of cultural symbols and their meanings.
4. Attention to Detail: Pay attention to artifacts, language, and symbolism for a deeper interpretation.
The text explains how objects, actions, and behaviors can serve as "cultural texts" because they
convey cultural meaning. These texts go beyond just words or language; for example, a photograph
or the way space is arranged in a room can reflect cultural information. Cultural texts can be things
like food, clothing, rituals, and even architecture.
Not all cultural texts are easy to understand or "readable," but they generally offer insights into how a
particular group lives and organizes their world. The text also emphasizes the importance of space in
conveying cultural information—how people arrange objects or design areas like classrooms reflects
their cultural practices. Overall, analyzing these elements helps understand the uniqueness of each
culture.
 COPING WITH THE CHALLENGESOF INTERCULTURAL 10
COMMUNICATION

• Coping with the Challenges of Intercultural Communication Intercultural

communication can present several challenges, primarily stemming from
differences in language and cultural backgrounds. Miscommunication
often arises from misunderstandings that occur due to a lack of shared
knowledge, beliefs, and cultural diversity. This can lead to difficulties in
accurately interpreting verbal and non-verbal cues, resulting in incorrect
inferences about meanings. Factors such as ambiguity in language,
performance-related slips, and language ungrammaticality contribute to
these misunderstandings, making effective communication more
complex.
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SOCIAL SCIENCE OR FUNCTIONALIST,
INTERPRETATIVE, CRITICAL
• A. Awareness of Other Cultures (Functionalist): Understanding other cultures, especially those you will visit, is
crucial to avoid offending people. Functionalism emphasizes the importance of social harmony and proper
behavior in diverse societies, ensuring smooth interactions and integration.
• B. Miscommunication and Misinterpretations (Interpretative):* Miscommunication often arises from
misinterpretations of cultural signals. Interpretative approaches focus on understanding how meanings are
constructed within different cultural contexts and how misinterpretations can impact communication.
• C. Equality of Cultures (Critical):* All cultures should be regarded as equal, even though they may sometimes
be difficult to understand. Critical theory advocates for recognizing and challenging power dynamics and biases
that might render one culture as superior or inferior to another.
• D. No Culture Superior or Inferior (Critical):* The belief that no culture is superior or inferior to another aligns
with critical perspectives, which stress the importance of valuing all cultures equally and questioning hierarchical
views.
• E. Appreciating Cultural Diversities (Functionalist/Interpretative):* Appreciating cultural diversities and
learning to live with them is key to fostering social cohesion and mutual respect. Functionalist perspectives
highlight the benefits of diverse cultural practices in maintaining social stability, while interpretative views
encourage understanding and respect for different cultural meanings.
• F. Essence of Cultural Diversity (Functionalist/Interpretative):* People have varied languages, lifestyles, and
ways of thinking, speaking, and behaving, which exemplifies cultural diversity. Functionalism appreciates how
these differences contribute to the social system's overall functionality, while interpretative perspectives delve into
the meanings and practices that constitute cultural diversity.
•
VERBAL AND NON-VERBAL COMMUNICATION 12

Verbal communication is the words and sounds that come out

of our mouths when we're speaking, including tone of voice
and things like sighs and groans. Nonverbal communication,
on the other hand, is the signs and messages that we
communicate using things like body language, gestures, and
facial movements.
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VERBAL COMMUNICATION
• Verbal Communication: A Brief Overview

• Language Variety and Register

• Language consists of arbitrary symbols that form utterances for communication. The register refers to the style
and level of language used depending on the context, influencing vocabulary, tone, and structure.

• Varieties of English
• World Englishes (WE) refers to localized versions of English used in different regions. Braj Kachru introduced
the concept in Asia with his "Three Concentric Circles":
• - Inner Circle: Native English-speaking countries like the USA, UK, and Australia.
• - Outer Circle: Countries where English is a second language, such as India and Singapore.
• - Expanding Circle: Nations where English is learned as a foreign language, like China and Thailand.
 PURPOSIVE COMMUNICATION
14
QUIZ
1.)WHAT IS THE PRIMARY FUNCTION OF REGISTER IN VERBAL COMMUNICATION
A. To determine the language origin
b. to reflect the context and adjust vocabulary tone, and structure
2.)in braj kachru’s model of world englshes, which category includes countries like china
and thailand
A. inner circle
b. outer circle
c.expanding circle
3.)how does culture influence communication
a. by dictating the specific languages used
b. by shaping communication styles and practices
c.by limiting the use of technology in communication
4.)in what way can communication practices impact culture?
A. by changing the physical environment
b. by altering cultural beliefs and values
c.by affecting technological advancements
5.)implies a lot of unspokeninformation is impliecitly transferred during communication?
6.) use spoken or written words to communicate a message?
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7.) sets the tone of a conversation, and can seriously undermine the message contained in your
words?
8.)if a collague say, “can you give me a hand?” and you mistakenly think they need physical help
with moving something, what is the likely cause of misunderstanding
9.)when people from different cultures have different norms regarding personal space and
physical touch, what type diversity issue is this
a. non verbal communication differences
b. cultural stereotypes
c. linguistics differences
d. socioeconomic disparities
10.)what kind of misunderstanding might occur if a speaker
uses double negatives, such as in the sentence, “I don’t need no help”?
A.lexical ambiguity
b.syntactic ambuguity
c.grammatical ambuguity
d.semantic misunderstanding
11.) what can be considered a “cultural text”
a. only written documents
b.object, actions, and behaviors
c.spoken language only
d. photographs and language only
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12.)which of the following best reflects a cultural lifestyle
a. the way people organizes their spaces
b. the amount of time people spend online
c. the global climate patterns
d. the technological devices people use

13.) what is one key aspect to focus on when interpreting cultural symbols?
A. The cost of the symbols
b. the personal opinions about the symbols
C. the cultural meaning behind the symbols
D. the size and shape of the symbol

14.) why it is important to understand non-verbal communication in different cultures.

A. it provides insight into their communication devices
b. it is the only form of communication they use
c. it reveals cultural norms and values beyond spoken language
d. it is not important In understanding a culture

15.)what does the arrangement of objects in a space typically reflect in a culture

a. the financial status of the people
b. the aesthetic taste of individuals
c. the cultural practices and beliefs
d. the age of the building
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1. b.
2. c.
3. b.
4. b.
5. High context
6. Verbal communication
7. low context
8. non-verbal communication
9. a
10. c
11. b
12. a
13. c
14. c
15. c