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PR-1-LESSON-2

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9 views

PR-1-LESSON-2

Uploaded by

jaydonaire64
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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NEW SOCIETY NATIONAL HIGH SCHOOL

QUALITATIVE RESEARCH
AND ITS IMPORTANCE IN DAILY LIFE
PRACTICAL RESEARCH I, LESSON 2
LEARNING OBJECTIVES:
describes characteristics, strengths,
weaknesses, and kinds of qualitative
research; and

Illustrates the importance of qualitative


research across fields
THE VALUE OF QUALITATIVE RESEARCH
ITS CHARACTERISTICS, STRENGTHS,
WEAKNESSES AND KINDS
DEFINITION OF QUALITATIVE RESEARCH
Qualitative Research is a scientific method of
observation to gather non-numerical data. It
refers to the meanings, concepts,
characteristics, metaphors, symbols and
description of phenomena, and not to their
counts or measures.

Qualitative Research promotes a deep, holistic


understanding of a particular phenomenon.
CHARACTERISTICS OF QUALITATIVE RESEARCH

1. Human understanding and interpretation in data analysis


2. Active, powerful and forceful in data gathering and
rephrasing interview questions
3. Multiple research approaches and methods that allows
you to plan your study and being multi-method research
4. Specificity to generalization on specific ideas will lead to
generalizations or conclusions.
5. Contextualization - context or situation of an
individual’s life
6. Diversified data in real-life situations on
collecting data in a natural setting
7. Abounds with words and visuals that present
people’s views in a picture, video drawing, or
graphs.
8. Internal analysis on examining the data yielded
by the internal traits of the subject persons.
STRENGTHS OF A
QUALITATIVE RESEARCH
1. It adopts a naturalistic approach to its subject matter.
2. Promotes a full understanding of human
behavior/personality traits in their natural setting.
3. It is instrumental for positive societal changes.
4. It engenders respect for people’s individuality.
5. it’s a way of understanding & interpreting social
interactions.
6. Increases researcher’s interests in the study
7. Offers multiple ways of acquiring and examining
knowledge about something
WEAKNESS OF A
QUALITATIVE RESEARCH
1. It involves a lot of researcher’s subjectivity in
data analysis.
2. It is hard to know the validity/reliability of the
data.
3. It is open-ended questions yield “data overload”
that requires long-time analysis.
4. It is time-consuming.
5. It involves several processes, whose results
greatly depend on the researcher’s views or
interpretations.
KINDS OF
QUALITATIVE RESEARCH
1. Case Study - Long time study of a person,
group, organization or situation and an
empirical inquiry that investigates current
phenomenon.
Example: “Teenage Pregnancy in the Public High
Schools”

2. Ethnography- a study of a particular cultural


group.
Example: “Cultural Awareness and Integration
of Peace Education in the Indigenous Peoples
(IP) Communities”
3. Phenomenology- “live-experienced” of a
phenomenon.
Example: “Life without Gadget”

4. Content and Discourse Analysis-


Content Analysis- is a research technique that
analyzes the modes of communication such as
letters, e-mails etc.

Discourse Analysis- is the study of social life,


understood through analysis of language it
includes face-to-face talk, non-verbal
interaction, images and symbols.
6. GROUNDED THEORY
Takes place when there is a discovery of new theory
which underlies your study at the time of data
collection and analysis.

Example: “The Story Behind the Migration of Christians


from Visayas and Luzon to Mindanao”
5. HISTORICAL ANALYSIS
is a qualitative method where there is an
examining of past events to draw conclusions and
make predictions about the future.
Example: “The Impact of Ferdinand Marcos’
Speech”
7. NARRATIVE REPORT
Designed to present things or events that have happened
in the past through a logical progression of the relevant
information. The main purpose of a narrative report is to
present a factual depiction of what has occurred.
Example: “Vocabulary Building of Students through Proper
Solid Waste Management”
8. BIOGRAPHY
Is the study of an individual’s life and struggles and how
they reflect cultural themes of the society. It deals with
an interesting story found in documents and archival
materials. It is concerned with the reconstruction of life
histories and the constitution of meaning based on
biographical narratives and documents.

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