Project (PPT)
Project (PPT)
of Product Reviews
Gain valuable insights from customer feedback by leveraging advanced
sentiment analysis techniques to uncover trends, identify pain points, and
drive product improvements.
Introduction
1 Understand Customer 2 Identify Trends and
Sentiment Patterns
Analyze customer reviews to Discover emerging themes
gauge overall satisfaction, and insights to drive more
sentiment, and identify areas informed business decisions.
for improvement.
Gather product reviews from various Clean and prepare the data for Develop models to accurately classify
online sources in multiple languages. sentiment analysis, including handling reviews as positive, negative, or neutral.
noise, misspellings, and idioms.
Implementation Strategies
1 Data Preprocessing
Clean and normalize the review data, handle missing values,
and convert text to numerical format.
2 Model Development
Experiment with various machine learning algorithms like
linear regression, linear SVC, and decision trees.
3 Model Validation
Assess the performance of the models using appropriate
metrics and cross-validation techniques.
Data Preprocessing
Text Cleaning Feature Extraction
Remove HTML tags, URLs, stopwords, and perform Convert the cleaned text into numerical features, such as word
stemming/lemmatization to prepare the text for analysis. frequencies or n-grams, for the machine learning models.
Use linear regression to predict the Leverage the linear support vector Employ decision trees to identify the
sentiment score of a review based on classifier to classify reviews into most important features driving the
its textual features. positive, negative, or neutral sentiment. sentiment of a review.
Model Validation and Testing
3 Hyperparameter Tuning
Optimize the models' hyperparameters to achieve the best possible
performance on the test data.
Web Application Development
Flask
Develop a web application using the Flask framework to expose the sentiment analysis
models.
API Integration
Integrate the application with external data sources to enable real-time sentiment analysis.
User Interface
Design a clean and intuitive user interface to allow users to interact with the sentiment
analysis tools.
Deployment and
Documentation
Containerization
Package the application and its dependencies into a Docker
container for consistent deployment.
Cloud Hosting
Deploy the containerized application to a cloud platform like
AWS, Azure, or Google Cloud.
Future Research
Identify areas for future research and collaboration to further advance the
field of sentiment analysis and customer experience management.