leiy1ppt
leiy1ppt
1. Balance Sheet
2. Income Statement
3. Cashflow Statement
4. Statement of Retained Earnings
EXTERNAL USERS OF
STATEMENT ANALYSIS
Trade Creditors – focus on the liquidity of the firm
Bondholders – focus on the long term cashflow of
the firm
Shareholders – focus on the profitability and long-
term health of the firm
INTERNAL USES OF STATEMENT
ANALYSIS
Horizontal Analysis
Vertical Analysis
Common Size Statement
Ratio Analysis
1. HORIZONTAL ANALYSIS
using comparative financial statements to calculate
percentages changes in a financial statement item
from one period to the next
Example:
Calculating Change as a Percentage
Percentage = Current Year - Based Year x 100%
Base Year Figure
%
1. HORIZONTAL ANALYSIS
1. HORIZONTAL ANALYSIS
1. HORIZONTAL ANALYSIS
2. VERTICAL ANALYSIS
For a single financial statement, each item is
expressed as a percentage of a significant total
Example
All Income Statement items are expressed
as a Percentage of Sales
2. VERTICAL ANALYSIS
3. COMMON SIZE STATEMENTS
• Selling Assets
• To know the position of the Organization
• Capital Budgeting
• Investment Analysis
• Property Tax Liability
• Litigation
Accounting Formula
• Assets = Liabilities + Shareholders’ Equity
•reflect various
combinations of historical
data, current information,
and expectations of future
outcomes
1. HISTORICAL VALUE
• For example:
• • Smithfield Foods writes down its live hog inventory $44 million due
to a decline in the market price for live hogs. However, for tax
reporting, Smithfield Foods cannot deduct this write-down
immediately, but must wait until the loss is realized through an actual
sale of the live hogs. Should Smithfield Foods record the presumed tax
benefit that will arise from
PROFITABILITY ANALYSIS
CHAPTER 3
WEEK 6-7
LEARNING OBJECTIVES
1. Evaluate firm profitability using the primary measure of
firm performance—net income—as well as profitability
analysis techniques including
Earnings Per Share Analysis
Common-size Analysis
Percentage Change Analysis
2. Analyze and interpret levels of and changes in the
profitability of a firm using the rate of return on assets and
its components: profit margin and total assets turnover.
PROFITABILITY ANALYSIS
Last year ABC COMPANY "Cash" account had $400 and this
year "Cash" account had $700.