Performance Task
Performance Task
A. Write a Simple Business Proposal using the Proposal Structure learned in the lesson.
B.Research on Joint Circular 2015- 01. Answer the following questions:
1. Executive Summary:
This proposal outlines a plan for launching a targeted social media marketing campaign to
increase brand awareness and drive engagement for [Your Company Name]. The campaign will
utilize platforms such as Facebook, Instagram, and Twitter, focusing on content creation,
influencer partnerships, and audience engagement strategies.
2. Objectives:
• Increase social media followers by 20% in 3 months.
• Boost website traffic by 15%.
• Enhance customer engagement by 25% through strategic content creation.
3. Approach:
• Content Creation: Develop a consistent posting schedule featuring promotional
content, user-generated content, and relevant industry news.
• Influencer Collaboration: Partner with influencers in the industry to amplify our
brand’s reach.
• Engagement Strategy: Regular interaction with followers, responding to
comments, and running contests or giveaways.
4. Budget:
• Total Estimated Budget: PHP 150,000
• Content creation: PHP 50,000
• Influencer partnerships: PHP 70,000
• Social media ads: PHP 30,000
5. Timeline:
• Phase 1 (Month 1): Content creation and influencer partnerships setup.
• Phase 2 (Month 2): Execution of social media campaigns, including daily posts
and engagements.
• Phase 3 (Month 3): Monitoring, adjusting, and evaluating the success of the
campaign.
6. Expected Outcomes:
• Increased brand visibility.
• Enhanced customer loyalty.
• Higher conversion rates from social media traffic.
2. Documentary Requirements:
The documentary requirements for the implementation of Joint Circular 2015-01 include:
• Project Proposal/Request for Funding: A detailed project proposal containing
the objectives, budget, and timeline.
• Request for Authority to Incur Obligations: Necessary documents that justify the
need for the requested budget.
• Compliance with the Revised Guidelines on the Use of Funds: Submitting proof
of adherence to government regulations regarding fund usage.
3. Accountable Officials:
For more details, you may refer to official government publications regarding this circular.
C. Agencies / Resources Involved in the Following Negotiations
1. Private Entities:
• Regulatory Agencies: For instance, the Department of Trade and Industry (DTI)
may regulate certain business activities.
• Business Partners: Private businesses, such as advertising firms, consultancy
companies, or suppliers.
• Legal Advisors: Law firms or legal professionals that help with contractual
agreements.
• Financial Institutions: Banks or investment firms involved in financing or
structuring deals.
2. Government Entity:
• Regulatory Bodies: Government agencies such as Bureau of Internal Revenue
(BIR) for tax-related negotiations or Department of Environment and Natural Resources
(DENR) for environmental compliance.
• Local Government Units (LGUs): Local offices that may be involved in approvals
or permits for certain projects.
• National Government Agencies: Depending on the project, national agencies like
Department of Public Works and Highways (DPWH) or National Economic and Development
Authority (NEDA) might be involved.
The entities and resources involved can vary depending on the nature of the negotiation or
project at hand.