Syed Shaibaz Faruddin Phone No: 9246338180

MBA (DAY) PROGRAM III SEMESTER IMPORTANT QUESTIONS AS PER

CBCS & AICTE GUIDELINES 2022-2024
Paper Code – MB 301
Course: OPERATIONS MANAGEMENT (O.M)

UNIT: I (Only Theory Will be Coming from this Unit NO Problems)

1. Explain the Concept of Production and Operations Management & its Objectives, Scope,
Differences.
2. What are the various Characteristics of Modern Operation functions
3. Discuss the Recent trends in production and Operation management
4. Explain the operations management interaction with other functional areas of management
UNIT: II (Only Theory will be coming from this Unit NO Problems)
1. Explain the concept of Production Planning and control (PPC) and its Functions, Objectives, basic
types of production control
2. Explain about Capacity Planning
3. Explain the concept of Resource aggregate planning
4. What is Economic batch quantity, Lean operations and JIT
UNIT: III (One Problem will be coming from Job sequencing of n Jobs on Two, Three & m Machines
and Work study or Measurement)
1. Explain the Concept of Product Design and its Importance, Objective and factors influencing
2. Explain about Facility location and its various factors of Facility location
3. What is facility layout and its types
4. Explain product life cycle versus process life cycle
UNIT: IV (One or Two Problems may be coming from Quality Control charts or Replacement of
Machines)
1. Explain the concept of Productivity and its importance, Factors affecting industrial production
2. What are the tools to increase Productivity
3. Explain about TQM and its essentials and Principles
UNIT: V (ONE or TWO Problems will come from EOQ Without and With Shortage, Price Discounts,
ABC Analysis)
1. Explain the concept of Stores Management and functions of stores and materials control
2. Explain about classification, codification, simplification and standardization of materials
3. Explain about evolution of computer based stores management and emerging trends in stores
management
Paper Code – MB 302
Course: E - GLOBAL BUSINESS (E- GB)
UNIT: I
1. Explain the concept of e-Global Business and its evolution, Benefits, Challenges
2. Explain about Digital Transformation and its impact on Global Business
3. Explain about evolution of online market places and their role in e-global business
4. Explain about Cyber security Challenges in e- Global business and methods for protection
5. What is the impact of social media on global business and customers engagement
UNIT: II
1. What are e- Global business Models (B2C, B2B, C2C, etc.)
2. Explain about Digital marketing and customers relationship management
3. Explain about subscription based business models and recurring revenue strategies
4. Explain about strategies for building and managing online communities to drive customer loyalty
UNIT: III
1. Explain about supply chain management in a digital environment and logistics and fulfillment in e-
commerce
2. Explain Intellectual property rights and protection in digital transactions
3. Explain about Reverse logistics and managing returns in e-Global business
4. Explain about cross culture management and customer service
Syed Shaibaz Faruddin Phone No: 9246338180
UNIT: IV
1. Explain about E-marketing, online advertisement & social media and online reputation management
2. What is competitive analysis and benchmarking in the digital market place
3. Explain about developing an e-global business strategy
4. Discuss about social commerce and the integration of e-commerce with social media platforms
UNIT: V
1. Explain about Artificial learning and machine learning in e-commerce
2. What is block chain technology and its applications
3. Explain the ethical and sustainability issues in e-commerce
4. Explain the ethical implication of AI and automation in e-commerce decision making process

Paper Code – MB 303

Course: TOTAL QUALITY MANAGEMENT (T.Q.M)
UNIT: I
1. Explain the Concept of TQM and its Evolution, Quality Dimensions (Product & Services),
Benefits andCosts of TQM
2. Explain the Customer Focus in TQM and Conventional Quality Management versus TQM
3. Explain about Malcolm Baldrige National Quality Award(MBNQA)
UNIT: II (One or Two problems can be expected from Histograms, Scatter diagrams, Pareto’s chart
andRegression analysis)
1. Explain about Resources utilization and Customer service Analysis
2. Explain about five why’s overall equipment effectiveness and Five S’s Control Tools?
3. Explain about PDCA cycle
4. Explain about Kaizen, JIT
UNIT: III
1. Explain about Quality Function Deployment
2. Explain about Failure Mode Effect Analysis (FMEA)
3. Explain about Taguchi Methods
4. Explain the Qualitative Techniques (Benchmarking, Balance Score card and Kanban?
UNIT: IV
1. Explain the concept of Six Sigma and its Objectives, roles & responsibilities, Benefits and Costs of
SixSigma
2. Explain the Framework of Six-Sigma Programme
3. Explain about Six-Sigma Problem solving Approach
4. Explain about DMAIC model
UNIT: V
1. Explain about Framework for Improving Service quality
2. Explain the Model to measure service quality programs
3. Explain about TQM in Health – care services, Hotels and Investment Company
4. Explain role of TQM in IT sector
Paper Code – 304 - F – 1
Discipline Specific Elective - Finance
Course: INVESTMENT MANAGEMENT (I.M)

UNIT: I (Only theory and One Problem may be given from Expected Return, Risk, Covariance and
Correlation based on Ex-post and Ex-ante returns)
1. Explain the concept of Investment and its Types, process.
2. Explain the Process of Investment and its sources of Investment
3. Explain the Factors to be considered in Investment decision
4. Explain about Fundamental and Technical Analysis
UNIT: II (One or Two Problems may be given from Portfolio Return & Risk based on Two & Three
Stocks, Minimum risk portfolio)
1. Explain the Harry Markowitz’s Portfolio Theory
2. Explain about Single Index model
3. What is capital market line
Syed Shaibaz Faruddin Phone No: 9246338180

UNIT: III (One or Two Problems may be given from Value or price of bond, YTM, YTC, MD, MMD)
1. Explain the concept of Bond and its Features and Types & Factors affecting bond yield
2. Explain the Bond pricing theorems
3. Explain Bond Immunization, active and passive bond portfolio management strategies
UNIT: IV (One or two Problems may be given from CAPM returns, Overpriced & under price of stocks,
Dividend capitalization model based on variable & constant growth rate model)
1. Explain the concept of Equity and its basic features
2. Explain about Dividend capitalization and Price Earnings multiplier
1. Explain about Arbitrage pricing theory (APT)
2. Explain about Capital Asset Pricing Model (CAPM)
UNIT: V (One problem may be given from Sharpe’s, Treynor’s and Jensen’s Differentials Index)
1. Explain the concept of Mutual Funds and its Types, Features, Genesis
2. Explain the problems and prospects of Mutual funds in India
3. Explain the Regulation of Mutual Funds and Investors protection in India

Paper Code – 304 - F – II

Discipline Specific Elective - Finance
Course: FINANCIAL SYSTEM AND SERVICES (F.S.S)
UNIT: I
1. Explain the concept of financial system and its Functions, Structure.
2. What is capital market and explain its importance & its classification
3. What is financial services and its scope, functions, features and importance
4. Explain about recent trends in capital market
5. Explain about Fintech services and its types, growth, present scenario and challenges
UNIT: II
1. Explain about evolution of banking in India, functions & regulatory framework of RBI
2. Explain about changing role of commercial banks in India
3. Explain about working of SIDBI
4. Explain about working of NABARD
UNIT: III
1. Explain the concept & Evolution of merchant banking in India and its functions, framework of MB in
India
2. Write about public issue management and its functions
3. Explain the role of issue manager
4. What are the obligations relating to issues
UNIT: IV
1. Explain the concept & evolution of Venture capital financing and its features, importance & stages of
VCF
2. Explain the evaluation methods of VCF( Conventional valuation, First Chicago method and revenue
multiplier method)
3. Explain about various Exit strategies of VCF
UNIT: V
1. Explain the concept of Factoring and its process, functions and cost of factoring
2. What is credit rating and its process of credit rating of financial instrument
3. Explain about rating methodology
Paper Code – 304 - M – I
Discipline Specific Elective - Marketing
Course: MARKETING ENGINEERING (M.E)
UNIT: I
1. Explain the concept of Marketing Engineering (M.E), its Approach and Business value of
MarketingEngineering
2. Explain the key concepts of M.E model (Verbal model/Box & Arrow model/Mathematical model &
Trial &Repeat model)
3. Explain the various Tools of M.E
Syed Shaibaz Faruddin Phone No: 9246338180
UNIT: II
1. Explain about Preference, Perceptual Maps and limitations of Preference & Perceptual Maps
2. Explain the various Forecasting methods
3. What are the limitation of perceptual and preference map forecasting methods
4. Explain about new product forecasting model
UNIT: III
1. Explain the concept of Response model and explain about Aggregate Response model
2. Explain about Qualitative Response model
3. Explain about Shared expenditure model
UNIT: IV
1. Explain about strategic market Analysis & Strategic marketing
2. Explain about Advertising budget model and Rao & Miller model
3. Explain about Media decisions and steps in Ad design Adead system
UNIT: V
1. Explain about Revenue management process
2. Explain about Promotional Analysis and Promotional types & targets
3. Explain about Promotional effects model
4. Explain about Bidding Bases for differential pricing

Paper Code – 304 - M – II

Discipline Specific Elective - Marketing
Course: ADVERTISING AND RETAIL MANAGEMENT (A.R.M)
UNIT: I
1. Explain the concept of Advertising and its role, objectives and creativity of advertising?
2. Explain about DAGMAR, types, and types of Ad appeals?
3. Explain the various Budgeting approaches?
UNIT: II
1. What is Media planning & deciding media objectives, strategy & Media mix?
2. Explain about Evaluation of media and Role of technology in media?
3. Explain about measuring ad effectiveness?
UNIT: III
1. What is Retailing and its objectives and functions?
2. Explain the various types of Retail format?
3. Explain about trends in retail?
UNIT: IV
1. Explain about geographic spread in Indian retail sector?
2. Explain about retailing in service sector?
3. What is International retailing and cultural change in international retail?
UNIT: V
1. Explain about CRM in retail and retail pricing strategies?
2. Explain about Merchandising management and visual merchandising?
3. Explain about legal & ethical concerns on organized retail?
Paper Code – 304 - H – I
Discipline Specific Elective - HR
Course: COMPENSATION MANAGEMENT (C.M)
UNIT: II
1. Explain the concept of Compensation and its Different perspectives, stakeholders and determinants of
compensation
2. Explain the various types of compensation
3. Explain about wage theories
UNIT: II
1. Discuss about developing a total compensation strategy and pay roll management system
2. Explain about compensation structures
3. Explain about pay grades, rate ranges and salary matrix
4. Explain about performance related, individual and team based compensation
Syed Shaibaz Faruddin Phone No: 9246338180
UNIT: III
1. Explain about minimum wage Act 1948 and payment of wages Act 1936
2. Explain about equal remuneration Act 1976 and payment of Gratuity Act 1972
3. Explain the wage board and its structure, scope and functions
UNIT: IV
1. Discuss about legally required and discretionary employee and service benefits
2. Explain fringe benefits and voluntary retirement schemes
3. Explain about totally integrated employee benefits
UNIT: V
1. Explain the nature and management of executive compensation
2. Discuss about design and approaches of international remuneration with special reference to expatriates
and the remuneration of third world countries
3. Explain about challenges of International compensation
Paper Code – 304 - H – II
Discipline Specific Elective - HR
Course: INDUSTRIAL RELATIONS AND LABOUR LAWS (I.R.L.L)
UNIT: I
1. Explain the concept of Industrial Relations (I.R) and its objectives
2. Explain about changing role of actors, workers, Management and Govt in I.R?
3. Explain about system approach (Dunlop’s) and social action approach?
UNIT: II
1. Explain about Meaning, nature, Cause and methods of settling Industrial disputes?
2. Explain about collective bargaining and conciliation/Mediation as alternate dispute resolution strategies
3. Explain about workers participation management and industrial democracy
UNIT: III
1. What is Trade union and explain its objectives, functions, challenges of trade union in India?
2. Explain about Trade unions in Pre and post-independence period?
3. Explain about changing industrial environment and role of Trade union in Globalized economy?
UNIT: IV
1. Explain about Labour Legislation organization (ILO) and its activities, impact of ILO on Indian labour
standard?
2. Explain about Labour Welfare and Social Security and its Principles, Approaches to labour welfare
3. Explain about salient features of welfare and security legislation for Organized and unorganized
workers in India?
UNIT: V
1. Explain about Sexual harassment of women at workplace (prevention, prohibition and redressal) Act
2013
2. Explain salient features of occupational safety, health and working conditions code, 2020
3. Explain about labour law reforms initiative in India
4. Explain about occupational safety, health and working condition code

Paper Code – 304 - S – I

Discipline Specific Elective – Systems with Business Analytics
Course: DATA BASE MANAGEMENT SYSTEMS (D.B.M.S)
UNIT:I
1. Explain about Data Manipulation Language (DML)
2. Explain about Network Model and Relational and object oriented data model
3. Explain about data manipulation operations
UNIT: II
1. Explain about Relational algebra and Tuple and domain relational calculus
2. Explain about open source and commercial DBMS
3. Explain about ORACLE and SQL server
UNIT: III
1. Explain about Evaluation of relational algebra expressions
2. Explain about Query optimization algorithms
3. Explain about B-trees and Hashing
Syed Shaibaz Faruddin Phone No: 9246338180
UNIT: IV
1. Explain about concurrency control and ACID property
2. Explain about multi- version and optimistic concurrency control schemes
3. Explain about locking and timestamp based schedulers
4. Explain about database recovery authentication
UNIT: V
1. Explain about basics of SQL, DDL and DML
2. Explain about Creations, alteration and defining constraints
3. Explain about Primary and Foreign Key
4. Explain about transaction control commands

Paper Code – 304 - S – II

Discipline Specific Elective – Systems with Business Analytics
Course: BUSINESS ANALYTICS (B.A)
UNIT: I
1. Explain about B.A and its Categories, methods and Models?
2. What is Big Data and its types of data?
3. Explain about Business decision modeling?
UNIT: II
1. Explain about Data Visualization and Data Visualization techniques?
2. Explain about data dashboards using advance Ms-Excel or SPSS?
UNIT: III
1. What is Data Mining and Approaches of Data Mining?
2. What is Data Exploration & Reduction?
3. Explain the Cause and Effect Modeling?
4. Explain about Data mining and Business intelligence?
UNIT: IV
1. What is Linear Optimization and Non Linear Programming?
2. Explain about Cutting Plane Algorithm and Other methods?
3. Explain about Decision analysis and the Risk & uncertainty Methods?
UNIT: V
1. Explain the Concept of ‘R’ Programming and its Environment & Packages?
2. Explain about Reading & Writing Data in ‘R’ Programming?
3. Explain about ‘R’ Functions?
4. Explain about Managing & Manipulating data in ‘R’?
Paper Code – 304 - E – I
Discipline Specific Elective - Entrepreneurship
Course: BUSINESS FEASIBILITY AND ANALYSIS (B.F.A)
UNIT: 1
1. Explain the Concept of Project and its characteristics, Importance, Project Cycle and types
2. Explain the broad aspects of appraisal (Market, Technical, Operational and Financial Feasibility)
3. Explain sources of new project ideas
UNIT: II
1. Explain the Market appraisal (Market survey, Demand forecasting and sales projections)
2. Explain about Technical appraisal (issues involved in technical feasibility)
3. Explain about Production technology (plant capacity, site selection, plant layout, site preparation)
UNIT: III (One problem may be given from Risk Analysis in Capital Budgeting, Certainty equivalent
and Standard Deviation)
1. Explain the concept of cost of project and means of financing
2. Discuss about Sensitivity analysis
3. Explain about writing a business plan
Syed Shaibaz Faruddin Phone No: 9246338180

UNIT: IV
1. Explain the Concept of Social cost Benefit Analysis(SCBA) and its rational, Approaches to SCBA in
India
2. Explain about Appraisal procedures and practices of financial institutions
UNIT: V (One or Two Problems may be given from Critical Path, Project Crashing PERT & CPM)
1. Explain about Project management
2. Explain about Forms of Org
3. Explain about Project planning and control
4. Explain the differences between PERT & CPM

Paper Code – 304 - E – II

Discipline Specific Elective - Entrepreneurship
Course: INNOVATION AND DESIGN THINKING (I.D.T)

UNIT: 1
1. Explain the Concept of Innovation and its Characteristics, Importance, Process and Types
2. Explain the Process and Principles of Innovation
3. Explain Innovation adaption and diffusion model
UNIT: II
1. Explain the various approaches of Innovation
2. Explain about Assumptions and barriers in Innovation
3. Explain about SWOT analysis
4. Discuss about the success factors in Innovation management
UNIT: II1
1. Explain about New Product Life cycle
2. Explain about Design thinking and its Principles, Stages and key Methodologies
3. Explain the importance of Empathy in understanding customer needs and experiences
4. Explain about Innovation Platform
UNIT: IV
1. Explain about Prototyping and its Principles, Methodologies and hands-on exercises
2. Explain about Ideation phase and techniques to stimulate creativity and brainstorm innovative solutions
3. Explain about Testing in design thinking and its techniques to test its prototypes and validate ideas
UNIT: V
1. Explain about Tools for design thinking and Design thinking’s role in driving business growth and
transformation
2. Explain design thinking and innovation for sustainability
3. Explain the strategies for scaling design thinking in an org and maintaining an innovate culture