Scribd
Upload
10 views

OfficeMac_Generalized_Competitor_Analysis

fbnbFnb

Uploaded by

Branden Isadia
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
10 views

OfficeMac_Generalized_Competitor_Analysis

fbnbFnb

Uploaded by

Branden Isadia
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 7

OfficeMac Competitor Analysis

Summary
1. Overall Price Competitiveness
Price Comparison Count
Lower 282
Higher 139
Equal 29
Overview of how OfficeMac prices compared with competitors across all categories.

2. Price Distribution by Category

This plot shows the price distribution across different product categories.
3. Top Competitors Offering Lowest Prices

This chart shows the top competitors who most frequently offer the lowest prices across all
categories.
4. OfficeMac vs Average Competitor Prices

This scatter plot compares OfficeMac prices to average competitor prices across all
products.

5. Profit Margin Analysis


Category Average Profit Min Profit Margin % Max Profit Margin %
Margin %
ACCESSORIES 7.18% 0.00% 100.00%
Accessories 33.99% 0.00% 100.00%
Accessories 0.00% 0.00% 0.00%
Desktops 19.02% 0.00% 100.00%
Desktops 14.03% 0.00% 100.00%
Laptops 3.71% 0.00% 100.00%
Laptops 22.85% 0.00% 100.00%
Monitors 8.78% 0.00% 100.00%
Networking 23.96% 0.00% 53.33%
Printers 4.69% 0.00% 13.05%
RAMs 7.60% 0.00% 100.00%
Software 0.00% 0.00% 0.00%
Softwares 2.53% 0.00% 15.16%
Storage 2.46% 0.00% 83.74%
Uncategorized 12.36% 0.00% 65.96%
This table summarizes the estimated profit margins for each category.

6. Price Trend Analysis

This lollipop chart shows the average percentage difference between Advanced Trumark
prices and competitor prices for each category. Positive values indicate Advanced Trumark
prices are higher, negative values indicate they are lower.
7. Category Distribution Analysis

This donut chart illustrates the distribution of products across different categories. Each
slice represents a category, with the size indicating the proportion of products in that
category. The top 10 categories are shown individually, with the rest grouped as "Others".
8. Price Range Analysis

This violin plot shows the distribution of prices across different price ranges. The width of
each "violin" represents the frequency of products at that price point, while the height
shows the price range.
9. Competitor Price Correlation

This scatter plot shows the relationship between OfficeMac prices and average competitor
prices for the top 5 categories with the highest price correlation. Each line represents the
trend for a specific category.

You might also like