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Dba 403 Course Outline

University of Nairobi notes

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24 views5 pages

Dba 403 Course Outline

University of Nairobi notes

Uploaded by

kyalojohn405
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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UNIVERSITY OF NAIROBI

FACULTY OF BUSINESS AND MANAGEMENT SCIENCES

DBA 403: ENTREPRENEURSHIP


COURSE OUTLINE

Instructors: Lydiah N. Zachary

Contact Email: [email protected] Phone Contact:0725288067

A: INTRODUCTION

The process of creating new businesses or expanding current ones is referred to as


entrepreneurship. The course aims to equip the students with general skills in
entrepreneurship.

B. COURSE OBJECTIVES
At the end of this course, students will:
• Appreciate entrepreneurship concepts and issues
• Explain theoretical background of entrepreneurship
• Write a working business plan and develop a business model canvas
• Analyze and appreciate success in entrepreneurship
• Identify appropriate entrepreneurial strategies and tactics
• Develop competence to enable them mobilize resources for their own venture
• Appreciate the contemporary environment around enterprise
development in Kenya

C. TOPICS

Lecture 1: Nature of entrepreneurship


1.1 Introduction
1.2 Objectives
1.3 Definition
1.4 Entrepreneurship theories
1.5 Summary

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Lecture 2: The Entrepreneurial Personality
2.1 Introduction
2.2 Objectives
2.3 Origin of entrepreneurship in individuals
2.4 Entrepreneurial personality traits
2.5 Entrepreneurship and culture
2.6 Summary

Lecture 3: Creativity and Innovation


3.1 Introduction
3.2 Objectives
3.3 Creativity process and innovation
3.4 Methods of enhancing creativity and innovation
3.5 Summary

Lecture 4: Opportunity recognition and analysis

4.1 Introduction
4.2 Objectives
4.3 Definition of opportunity
4.4 Methods of opportunity recognition
4.5 Opportunity analysis
4.6 Summary

Lecture 5: Business Planning


5.1 Introduction
5.2 Objectives
5.3 Role of a business plan
5.4 Components of a business plan
5.5 Design of a Business Model Canvas
5.6 Summary

Lecture 6: Financing a business venture


6.1 Introduction
6.2 Objectives
6.3 Types of capital
6.4 Sources of financial capital for a business venture
6.5 Considerations in financing decisions
6.6 Summary

Lecture 7: Strategy for a New Venture


7.1 Introduction
7.2 Objectives

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7.3 Developing an entrepreneurial vision
7.4 Starting the venture
7.5 Entrepreneurial strategies for business entry and survival
7.6 Business acquisition and franchising
7.7 Summary

Lecture 8: Managing Growth of a Business


8.2 Introduction
8.3 Objectives
8.3 Forms of business growth
8.4 Entrepreneurs and business growth
8.5 Entrepreneurial vs. Professional management
8.6 Summary

Lecture 9: Negotiation and Deal Structuring

9.1 Introduction
9.2 Objectives
9.3 Definition of entrepreneurship
9.4 Negotiation process
9.5 Effective negotiation
9.6 Application of negotiation in entrepreneurship
9.7 Summary

Lecture 10: Family Business Dimension of Entrepreneurship


10.1 Introduction
10.2 Objectives
10.3 The complex nature of family businesses
10.4 Intergenerational transition of ownership and management
10.5 Summary

Lecture 11: Entrepreneurship Development in Kenya


11.1 Introduction
11.2 Objectives
11.3 Historical perspective of entrepreneurship
11.4 Entrepreneurship policy environment in Kenya
11.5 Role of government in entrepreneurship promotion
11.6 Summary

Lecture 12: Selected Issues in Entrepreneurship


12.1 Introduction
12.2 Objectives
12.3 Intellectual Property Protection
12.4 Ethics in Entrepreneurship

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12.5 Social Entrepreneurship
12.6 Summary

D. COURSE REFERENCES
Hisrich Robert D., Michael P Peters. And Dean A Shepherd Entrepreneurship. 6th
Edition. McGraw Hill. 2007 (MAIN TEXT)
Holt, David H. Entrepreneurship: New Venture Creation. Prentice Hall India, New
Delhi 2002. (ALTERNATE)

OTHERS
Odundo, E. The Doctrine of Entrepreneurship Volume 1. Davco Graphics
Birley S. and Daniel F. Muzyka, Mastering Enterprise. Financial Times/Pitman, 1997.
Timmons, Jeffrey A., New Venture Creation: Entrepreneurship in the 21st Century.
Irwin Boston 1999.

E. COURSE EVALUATION
Term project 15%
Research Assignment 15%
Final Examination 70%
Total 100%

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Teams

A key component of entrepreneurship is the ability to work in team. During the semester,
students will be required to work in groups for both the term project and the research
assignment. As such, students must group themselves in groups of 7- 10 students. The names
of these groups will be registered within the first two weeks of the semester through the
Class Representative. Any group with less or more people than 7-10 respectively will
lose marks for any deviation. Every student MUST be on a team as individual
assignments and projects are disallowed.

During submission, all term papers and assignments will have a title page that has a listing
of names and registration number of all students who took part in the exercise. Do not
include names of students who did not take part in the exercise even if they had been
earlier listed as being part of the group.

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