Faculty of Health Sciences

Communication for Fitness & Health Promotion

2022-23 Academic Year

Program Title Ministry Title Major Year Semester
HCS-Fitness and Health Promotion -- FIT 1 1

Course Code: COMM1338 Course Equiv. Code(s): N/A

Course Hours: 42 Course GPA Weighting: 3
Prerequisite: N/A
Corequisite: N/A
Laptop Course: Yes No X
Delivery Mode(s): In class X Online Hybrid Correspondence

Pandemic remote teaching delivery mode Fully asynchronous X Combined asynchronous and
synchronous

Remote proctoring required Yes No X

Authorized by (Dean or Director): To be hired Date: June 2022

Prepared by
First Name Last Name Email
Ramez Doss [email protected]

Course Description:
This course will explore the skills required to create and adapt oral and written messages to meet the needs of diverse
audiences and build productive relationships. Students will be introduced to communications concepts including
analyzing audience and situation, designing effective messages and selecting the best medium to relay messages.
Students develop sensitivity to language and tone, learn to organize and convey ideas and information, and select the
best means to accomplish their intended purposes.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 1 of 17

Campus Closure Notice
In the event of a campus closure during which time classes cannot be conducted or attended in person, course
delivery will be conducted remotely where possible. Should teaching and learning resume on campus, students may
be organized into smaller groups for classroom delivery, in accordance with directions from public health authorities.
In either situation, the learning plan sequence and/or evaluation methods may be adjusted to address topics requiring
hands-on, practical learning activities.

Subject Eligibility for Prior Learning Assessment & Recognition

(PLAR):
Prior Learning Assessment and Recognition (PLAR) is a process a student can use to gain college credit(s) for
learning and skills acquired through previous life and work experiences. Candidates who successfully meet the
course learning outcomes of a specific course may be granted credit based on the successful assessment of their
prior learning. The type of assessment method (s) used will be determined by subject matter experts. Grades
received for the PLAR challenge will be included in the calculation of a student’s grade point average.

The PLAR application process is outlined in http://www.durhamcollege.ca/plar. Full-time and part-time students must
adhere to all deadline dates. Please email: [email protected] for details.
PLAR Eligibility

Yes X No

PLAR Assessment (if eligible):

Assignment
Exam
X Portfolio
X Other

The PLAR process will include a comprehensive written challenge test and performance-based demonstration of
subject knowledge and application. A student must achieve at least 50% on each of the two portions of the
process to successfully challenge this course. Evaluations are aligned with the course learning outcomes.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 2 of 17

Course Learning Outcomes
Course Learning Outcomes contribute to the achievement of Program Learning Outcomes for courses that lead to a
credential (e.g. diploma). A complete list of Vocational/Program Learning Outcomes and Essential Employability
Skill Outcomes are located in each Program Guide.
Course Specific Learning Outcomes (CLO) Essential Employability Skill Outcomes (ESSO)

Student receiving a credit for this course will have This course will contribute to the achievement of
reliably demonstrated their ability to: the following Essential Employability Skills:

CLO1 Apply oral, written, and non-verbal X EES 1. Communicate clearly, concisely and
communication strategies to support clear correctly in the written, spoken, and visual form
and effective communication for a variety of that fulfills the purpose and meets the needs of
audiences. the audience.
CLO2 Document resources using APA citation X EES 2. Respond to written, spoken, or visual
style to ensure appropriate credit of ideas to messages in a manner that ensures effective
their original sources. communication.
CLO3 Identify effective workplace communication EES 3. Execute mathematical operations
skills for fitness and health promotion accurately.
professionals.
EES 4. Apply a systematic approach to solve
CLO4 Reflect on the skills of yourself and others problems.
to improve individual and group
communication. X EES 5. Use a variety of thinking skills to
anticipate and solve problems.
CLO5 Examine and interpret fitness and health
promotion literature to communicate X EES 6. Locate, select, organize, and document
information for a variety of audiences. information using appropriate technology and
information systems.
EES 7. Analyze, evaluate, and apply relevant
information from a variety of sources.
X EES 8. Show respect for the diverse opinions,
values, belief systems, and contribution of
others.
X EES 9. Interact with others in groups or teams
in ways that contribute to effective working
relationships and the achievement of goals.
X EES 10. Manage the use of time and other
resources to complete projects.
X EES 11. Take responsibility for one's own
actions, decisions, and consequences.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 3 of 17

Evaluation Criteria:
The Course Learning Outcomes and Essential Employability Skills Outcomes are evaluated by the following evaluation
criterion.

Evaluation Description Course Learning Outcomes EESOs Weighting

In Process: In-Process CLO1, CLO2, CLO3, CLO5 EES1, EES6, EES10, 20

Activities - 5@4% EES11

Assignment: Voicemail CLO1 EES1 5

Assignment: APA CLO1, CLO2 EES1, EES6, EES10 10

Assessment I - Plagiarism
Video

Assignment: Nonverbal CLO1 EES1, EES2 5

Communication

Assignment: Group Work CLO3, CLO4 EES1, EES2, EES5, 15

Process Assessment EES8, EES9, EES10,
EES11

Assignment: Negative CLO1, CLO3 EES1, EES2 5

Messages

Test: APA Assessment II CLO2, CLO5 EES1, EES10, EES11 10

Assignment: Social Media CLO1, CLO5 EES1, EES2, EES11 10

Assignment: Health Literacy - CLO1, CLO2, CLO3, CLO5 EES1, EES2, EES5, 20
Infographic EES6, EES8, EES9,
EES10, EES11

Total 100%

Notes:

1. Demonstrating comprehension of course materials and the required course learning outcomes is mandatory to be
successful in all courses. All students are encouraged to participate in-class throughout the duration of the class
session in order to demonstrate the course learning outcomes required in this course.
2. In-process activities, quizzes, exercises and assignments will be given only once. They cannot be made up or
supplemented. Any missed in-class activities, quizzes, exercises and assignments, including project
presentations, will be assigned a mark of zero.
3. Tests will be given only once. To reflect established practice in the workplace and demonstrate responsibility,
students are required to provide voice mail or email notification PRIOR to the start of the scheduled test date
and time if they are unable to attend for the test. Students need to state clearly the reason why the test will be
missed in their notification. Students who fail to contact the professor by this time will receive a mark of zero on
the test.
4. When both prior notification and supporting documentation are duly received, the student may write the missed
test during a scheduled pre-determined time in the Test Centre on the Saturday at the end of Week 7 and/or
Week 14. Tests missed during Weeks 1 - 7, inclusive will be written at the end of Week 7. Tests missed
during Weeks 8 - 14, inclusive will be written at the end of Week 14. There will be one opportunity only to
complete any missed tests. All missed tests will be written on the same date, in sequence. Students who are
absent for a missed test in the scheduled pre-determined time in the Test Centre will receive a mark of zero on
the test.
5. Assignments are due by the date, time assigned in class, and posted to DC Connect. All late assignments will
be penalized at a rate of 10% per day (i.e., 24-hour period). Late assignments will not be accepted beyond the
fifth late day and will receive a grade of zero. A "day" includes each day of the weekend.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 4 of 17

 6. A student who misses delivering their presentation on a previously scheduled date and time, individually or as
part of a group, shall earn a grade of zero for that presentation.
7. Some assignments and quizzes include the successful completion of specific SALS modules. The associated
SALS certificate needs to be submitted before the assignment or quiz can be graded. Associated certificates
will be specified in assignment or quiz instructions. Students failing to submit the specified certificates will earn
a grade of zero on the corresponding assignment or quiz.

Required Text(s) and Supplies:

1. APA Citation Style Guide to Bibliographic Citation (7th edition)

Recommended Resources (purchase is optional):

N/A

Durham College Course Outline - COMM 1338 - 2022-2023 Page 5 of 17

Policies and Expectations for the Learning Environment:
General Policies and Expectations:

General College policies related to General policies related to

+ Acceptable Use of Information Technology + attendance

+ Academic Policies + absence related to tests or assignment due

dates
+ Academic Integrity + excused absences

+ Standards for Student Conduct for all Learning + writing tests and assignments
Environments can be found at
https://durhamcollege.ca/wp- + classroom management can be found in the
content/uploads/Standards-of-Student-Conduct- Program Guide (full time programs only) in
for-all-Learning-Environments.pdf MyDC https://durhamcollege.ca/mydc/
+ Information about academic policies and
procedures can be found on-line at
https://durhamcollege.ca/about/governance/polici
es

Course Specific Policies and Expectations:

Refer to the Evaluation Notes section of this course outline and the Fitness and Health Promotion Program Guide.

General Course Outline Notes:

1. Students should use the course outline as a learning tool to guide their achievement of the learning
outcomes for this course. Specific questions should be directed to their individual professor.
2. The college considers the electronic communication methods (i.e. DC Mail or DC Connect) as the primary
channel of communication. Students should check the sources regularly for current course information.
3. Professors are responsible for following this outline and facilitating the learning as detailed in this outline.

4. Course outlines should be retained for future needs (i.e. university credits, transfer of credits etc.)

5. A full description of the Academic Appeals Process can be found at

https://durhamcollege.ca/about/governance/policies/academic-policies .
6. Faculty are committed to ensuring accessible learning for all students. Students who would like
assistance with academic access and accommodations in accordance with the Ontario Human Rights
Code should register with the Access and Support Centre (ASC). ASC is located in room SW116,
Oshawa Campus and in room 180 at the Whitby Campus. Contact ASC at 905-721-3123 for more
information.
7. Durham College is committed to the fundamental values of preserving academic integrity. Durham College
and faculty members reserve the right to use electronic means to detect and help prevent plagiarism.
Students agree that by taking this course all assignments could be subject to submission either by
themselves or by the faculty member for a review of textual similarity to Turnitin.com. Further information
about Turnitin can be found on the Turnitin.com Web site.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 6 of 17

 Learning Plan
The Learning Plan is a planning guideline. Actual delivery of content may vary with circumstances.

Students will be notified in writing of changes that involve the addition or deletion of learning outcomes or
evaluations, prior to changes being implemented, as specified in the Course Outline Policy and Procedure at
Durham College.

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

1
CLO1, CLO3

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Course Introduction:
- Review Course Learning Outcomes and their relevance to the Program Learning Outcomes
- Outline expectations for learning environment, including: attendance, appropriate classroom behaviour,
test/assignments
- Establish guidelines for communication with professor outside of class time
- Provide overview of College learning management system DC Connect
- Access MyCampus
- Identify how to use DC Connect as a Communication Tool
- Outline effective email practices and 'netiquette'

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
In Process: In-Process Activities - 5@4% 20

Durham College Course Outline - COMM 1338 - 2022-2023 Page 7 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

2
CLO1, CLO2

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

SALS Orientation:
- Guest speaker
- Introduction to the SALS services
- Register for the 'Academic Integrity' and 'Writing, Peer Tutoring, Learning Skills' courses
- Writing for Health Sciences workshop

Intended Learning Activities

Lecture, small group discussion and class discussion

Visit and orientation to SALS Centre

How to enroll in courses through SALS

Resources and References

Resources provided by professor on DC Connect

SALS visit and presentation

Evaluation Weighting
In Process: In-Process Activities - 5@4% 20

Durham College Course Outline - COMM 1338 - 2022-2023 Page 8 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

3
CLO2, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Campus Library Orientation:
- Guest speaker
- Introduction to Campus Library services and APA citation
- Search evidenced-based practices and scholarly journal articles
- Recognize the importance of citing sources and maintaining academic integrity

Intended Learning Activities

Lecture, small group discussion and class discussion

Visit and orientation to the campus library

Resources and References

Resources provided by professor on DC Connect

Library visit and presentation

https://durhamcollege.ca/wp-content/uploads/apa.pdf

Evaluation Weighting
In Process: In-Process Activities - 5@4% 20

Durham College Course Outline - COMM 1338 - 2022-2023 Page 9 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

4
CLO1, CLO3

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Introduction to Communication:
- Recognize the importance of effective communication skills for fitness and health promotion
professionals
- Describe the communication process
- Identify barriers to effective communication
- Discuss how to overcome barriers to effective communication
- Define ethical communication

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Assignment: Voicemail 5

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

5
CLO2, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

APA Part 1:
- Investigate techniques for effective paraphrasing
- Create in-text citations
- Generate a reference list

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Assignment: APA Assessment I - Plagiarism Video 10

Durham College Course Outline - COMM 1338 - 2022-2023 Page 10 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

6
CLO1, CLO3

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Listening and Nonverbal Communication Skills:
- Identify styles of listening and how they apply to the listening process
- Identify barriers to effective listening
- Identify strategies to overcome barriers to active listening
- Discuss nonverbal communication and its functions
- Identify how nonverbal communication builds trust with clients

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Assignment: Nonverbal Communication 5

Durham College Course Outline - COMM 1338 - 2022-2023 Page 11 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

7
CLO1, CLO3, CLO4

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Communication for Successful Teams:
- Identify how to effectively work in a team environment (team development, group roles, interactions, and
decision-making strategies, and team meetings)
- Discuss characteristics of successful collaborative writing and presentations
- Identify barriers to collaborative writing and presentations
- Discuss how to overcome barriers to collaborative writing and presentations
- Identify effective conflict resolution strategies

Oral Presentations for Fitness and Health Promotion Professionals:

- Identify best practises in developing group presentations
- Select information and assign group member tasks
- Develop presentation outline
- Adapt presentation ideas to the audience
- Design effective visual aids
- Discuss delivery techniques for effective group presentations
- Discuss how to deal with stage fright
- Identify strategies for handling questions

Intended Learning Activities

Lecture, small group discussion and class discussion

Assign communication scenario groups

Resources and References

Resources provided by professor on DC Connect

http://www.durhamcollege.ca/academic- Schools/school-of-justice-emergency-services/about-the-
school/campus-conflict-resolution-services

Evaluation

Durham College Course Outline - COMM 1338 - 2022-2023 Page 12 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

8
CLO1, CLO3, CLO4, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Group presentations:
- Explore various communication scenarios and associated solutions from presentations

Intended Learning Activities

Student presentations, peer feedback, and discussion

Resources and References

N/A

Evaluation Weighting
Assignment: Group Work Process Assessment 15

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

9
CLO1, CLO3, CLO4

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Social Media and Marketing:
- Discuss how to select an appropriate platform and organize posts
- Discuss boundaries for interactive engagement, self-promotion, and sharing
- Discuss how to build a community and provide value to followers

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Assignment: Social Media 10

Durham College Course Outline - COMM 1338 - 2022-2023 Page 13 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

10
CLO2, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

APA Part 2:
- Discuss the correct use of acronyms and letters for in-text citations
- Explore the differences between parenthetical versus narrative in-text citations
- Investigate the correct techniques for direct quotations

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Test: APA Assessment II 10

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

11
CLO1, CLO3, CLO4

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Week 11
Negative Messages:
- Describe how to effectively convey and receive negative messages
- Identify barriers in conveying and receiving negative messages
- Discuss how to check the rate, tone and pitch in a negative message
- Explain how to apply feedback to improve personal skills

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
Assignment: Negative Messages 5

Durham College Course Outline - COMM 1338 - 2022-2023 Page 14 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

12
CLO1, CLO2, CLO3, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Health Communication:
- Discuss how to reinforce positive behaviours to change or improve health
- Identify barriers in health communication
- Influence social norms
- Discuss how to increase risk perception through documentation required of a fitness and health
promotion professional
- Discuss how to obtain informed consent and maintain client confidentiality
- Identify fundamental components of memos, meeting minutes, emails

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

Evaluation Weighting
In Process: In-Process Activities - 5@4% 20

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

13
CLO1, CLO2, CLO3, CLO5

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Health Communication:
- Support session

Intended Learning Activities

Small group discussion and class discussion

Resources and References

N/A

Evaluation Weighting
Assignment: Health Literacy - Infographic 20

Durham College Course Outline - COMM 1338 - 2022-2023 Page 15 of 17

Wk. Hours: 3 Delivery: In Class

Course Learning Outcomes

14
CLO1, CLO3

Essential Employability Skills

Taught: Practiced:

Intended Learning Objectives

Culture and Communication:
- Define culture and discuss its dimensions
- Discuss ethnocentrism
- Discuss the barriers of cross-cultural communication
- Identify the requirements of successful cross-cultural communication

Intended Learning Activities

Lecture, small group discussion and class discussion

Resources and References

Resources provided by professor on DC Connect

International Office on Campus

Evaluation Weighting
In Process: In-Process Activities - 5@4% 20

Durham College Course Outline - COMM 1338 - 2022-2023 Page 16 of 17

This course supports the following program(s) and program learning outcomes.
FIT: Fitness and Health Promotion #7. Establish and maintain positive working relationships with clients,
staff, allied health professionals and volunteers in the delivery of
programs, activities, and the use of facilities.
#9. Develop plans and implement strategies for ongoing professional
growth and development.
#10. Communicate information persuasively and accurately in oral,
written, and other media formats.

Durham College Course Outline - COMM 1338 - 2022-2023 Page 17 of 17