ME 554 Lecture 1
ME 554 Lecture 1
Basics
ME 554 Lecture
8/28/24
• Copyrights
• Protects original works of authorship
• Trademarks
• Protects the consumer’s association of a mark with the source of the
goods/services
• Trade Secrets
• Recognized for anything that is (1) the source of market advantage; and (2) is not
generally known (i.e., a secret)
• Patents
• Protects the inventive aspect of a good/service
Trade Secrets
• Trade Secret is any “Information” that
• has value - actual or potential -
• because it is not generally known, and
• is the subject of reasonable efforts to maintain its secrecy.
• Positive Information
• How something works.
• Negative Information
• How something doesn’t work.
• Great commercial value!
• Results from lengthy and expensive research that proves what doesn’t
work
• Competitor would love to get this information since it would cut down on
development costs.
Copyright 2015, 2016. Purdue Research Foundation.
Copyright
• Legal definition:
• “copyright protection subsists… in
original works of authorship fixed in
a tangible medium of expression”
• Registration is not necessary to obtain protection
• Remember: Protection is automatic upon “fixation” of the work.
• However, it is easier to litigate violations when registered; can be done prior
to litigation;
• More discussion in a future lecture dedicated to copyrights
Question (8/31/17) on copyright
your claim to ownership of the mark; and the ability to bring an action