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Pur Com Notes

Purposive communication reviewer
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0% found this document useful (0 votes)
28 views11 pages

Pur Com Notes

Purposive communication reviewer
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
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PURPOSIVE COMMUNICATION

INTRODUCTION

"The art of communication is the language of leadership." - James Humes

" The art of one's communication reflects the art of one's thinking." - James
Berlin(1982)

" In teaching writing, we are not simply offering training in a useful technical
skill that is meant as a simple complement to the more important studies of
other areas. We are teaching a way of experiencing the world, a way of
ordering and making sense of it"

Communication Models

Denis Mcquail and Sven Windahl(2013) Communication Models for the


Study of Mass Communication " A model seeks to show the main elements of
any structure or process and the relationship between these elements.... it
helps in explaining by providing in a simplified way information which would
otherwise be complicated or ambiquous."

Prof. Ramona S. Flores(2016) Oral Communication in Context

discusses four models of Communication


ARISTOTLE’S MODEL OF COMMUNICATION

Comes from Aristotle at 5 B.C.

Speakers should adjust their messages according to the audience and the
occasion to achieve a particular effect.

Ex. Franklin D. Roosevelt's speech after the bombing of Bearl Harbor on Dec. 7.
1941.

SHANNON-WEAVER‘S MODEL OF COMMUNICATION

Creaated by Claude Shannon and Warren Weaver

Also called Telephone Model


OSGOOD- SCHRAMM MODEL OF COMMUNICATION

Semantic noise- When the sender and receiver may apply different
meanings to the same message.

Sneha Mishra(2017) the field of experience may constitute “culture,


social background, beliefs, experiences, values, and rules.
WHITE’S MODEL

Eugene White- It is possible to begin at any of the stages in the


model
PUBLIC SPEAKING

"Public Speaking is public utterance, public issuance, of the man himself;


therefore, the first thing both in time and importance is that the man should
be and think and feel things that are worthy of being given forth."

-DALE CARNEGIE and JOSEPH BERG ESENWEIN (2007)

A Short History of Public Speaking

GRECO-ROMAN TRADITION( 5TH CENTURY BC, SICILY)

CORAX - believed to have written the first Greek treatise on rhetoric.

- A basic speech has 3 parts

• Introduction
• Evidence
• Conclusion

- had a student named Tisias

PROTAGORAS

- The father of debate.

- Three claims

• Man is the measure of all things


• that he could make the "worse (or weaker) argument appear the
better(or stronger)"
• No one could tell if the gods existed or not
ARISTOTLE - Famous Greek Philosopher

-Father of Modern Communication

-He wrote a treatise entitled " Rhetoric" he discussed the use The

Rhetorical Triangle:

• logos - appears to reason,logical argument, text of the argument


• pathos - emotional argument, appeals to the emotion and
sympathetic imagination as well as to the beliefs and values, role of
the audience in the argument.
• ethos - the speakers' character and credibility, role of the writer in
the argument.

"The great orators of the world did not regard eloquence as simply an
endowment of nature, but applied diligently to cultivating their powers of
expression." - Grenville Kleiser ( 2009)

DEMOSTHENES - The most famous orator in Ancient Greece

-In the beginning, he has many flaws in Public Speaking. like


stammering and weak voice.

• practiced earnestly by declaiming on the seashore with peebles in


his mouth, walking up and downhill while reciting. his speeches were
known for deliberation and forethought.

CICERO - Most famous Roman Orator

-His eloquence was described as a ' resistless torrent"

-He argued that rethoric be considered an art form and thus useful
in all practical and public affairs.

-He believed that in order to prepare a speech, one should think first
of one's listeners and their interest, and to use certain strategies, such as
using humor, question etc. to engage the audience.
QUINTILIAN - Roman educator and lawyer.

-Public speaker should be ethical.

-" a good man speaking well... a good speaker is ethical and of high
character, and speaking well meant being well- informed and presenting the
speech effectively." (Morreale 2010)

Philippines - Has its own form of Public Communication

- Babaylan/ Priestesses

- Karagatan- a game of duel between men and women using words and
talking about love. In a form of poem.. finding the lost rings of a maiden and
can be found by answering riddles.

- Huwego de Prenda - entertain guest and the bereaved family during


wakes. There must be a King who lost his bird and to find that players must
accused other player with thier appointed names.

- Balagtasan - in honor of Francisco Balagtas

- an ordinary debate but in verse.

- Lakambini or Lakandiwa as judge or moderator.


BEST PRACTICE OF PUBLIC SPEAKING

1. Introduction

The introduction should be powerful, focusing on important topics and


connecting with the audience through questions, popular lines, jokes, prior
experiences, or stories related to the topic.

2. Performance

The performance should be authentic, earnest, relatable, and have a strong


connection with the audience.

William Shakespeare famously said, "All the world's a stage, and all the men
and women merely players"

3. Pan the Speech

Practice makes perfect; plan your speech, apply logos (level of intellect),
pathos, and ethos (must go along with you as the speaker)

4. Eye Contact

- "Eye is the window to your soul", eye contact is a crucial aspect of human
interaction, as it allows us to express our sincerity and sadness, thus fostering
a deeper connection.

techniques:

- look at your trusted person

- you can instead look at the forehead


5. Speaking Style

- every person is different, a good speaker can change the emotion and
atmosphere

6. Hand Gestures

- non-verbal, must look natural than like robotic movements

- must be careful because some of the gestures are bad for the audience

7. Recording the Speech for Feedback

- By video taping the speaker, you might see exaggeration, mannerism, miss
pronunciation, how do i look

8. Peer Evaluation

- By having your trusted peer evaluation you can see on

9. Appearance

must look credible, authentic and worthy of respect, must also consider other
religions and racist
10. Clothing

- depends on the occasion, authentic style

11. Good Grooming

- net and clean

- reflect us and our authenciticy

12. Visual Aids (ppt, video presentation)

- as a speaker we must be the one controlling the report not the visual aids

- be simple with the representation

13. PowerPoint presentation

- 24 font (dark)

- the color and background must be consistent and must be connected

- 6 by 6 rules (6 bullets and each bullet no more than 6 words)

14. Handouts (pamphlets)

- do not forget citation

15. Feedback

- how well or excellent we are

- verbal cues and non-verbal cues


16. Conclusion

- must have long-lasting effect

- must be imprinted to them

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