Motivation
Motivation
Com Part I
Paper I
Topic: Motivation
Date: 01/06/2020
Motivation
Motivation is the processes that account for an individual’s intensity, direction, and persistence
of effort toward attaining a goal. The main features of motivation are a goal-oriented continuous
The word “motivation” comes from the Latin word “movere”, which means move.
Human motives are based on needs, whether consciously felt. Sonic are primary needs, such as
the physiological needs for water, air, food, sleep, and shelter.
Other needs may be regarded as secondary stitch as self-esteem, status, affiliation with others,
affection, giving, accomplishment, and self-assertion. Naturally, these needs vary in intensity and
“Motivation” is a general term applying to the entire class of drives, desires, needs, wishes and
similar forces.
To say that managers motivate their subordinates is to say that they do things that they hope will
satisfy these drives and desires and induce the subordinates to act in a desired manner.
Motivation may be defined as the act of stimulating someone to take a desired course of action.
It is the art of inducing employees to work diligently and sincerely to the success of the
enterprise. It is the intensification of the desire of the workers or employees to work more
Motivation is the work of a manager who performs to inspire, encourage and impel people to
The term ‘dynamic’ means energies or forces which produce motion in physical bodies. In
psychology and administration, it means the mental engaging force or motive that activates the
organism.
Many people incorrectly view motivation as a personal trait—that is, some have it and others do
not. Motivation is the result of the interaction between the individual and the situation.
The 3 key elements of the definition are intensity, direction, and persistence:
1. Intensity
Intensity is concerned with how hard a person tries. This is the element most of us focus on when
3. Persistence
Persistence is a measure of how long a person can maintain his or her effort. Motivated
Features of Motivation
▪ Motivation is goal-oriented;
Objectives of Motivation
The objective of motivation is to create conditions in which people are willing to work with zeal,
and with pride and confidence so that the goals of an organization are achieved effectively.The
objective of motivation is to create conditions in which people are willing to work with zeal,
initiative, interest and enthusiasm. It also creates conditions in which people work with a sense
of responsibility, loyalty, discipline and with pride and confidence so that the goals of an