Diass M2
Diass M2
Copyright © 2020
La Union Schools Division
Region I
All rights reserved. No part of this module may be reproduced in any form
without written permission from the copyright owners.
Management Team:
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Disciplines and Ideas in
the Applied Social
Science
Module 21
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Target
In your past lesson, you are done with the four main goals of communication
which are to inform, request, persuade and build relationship. You have also learned
that communication is for expressing one’s needs and wants, transferring or
conveying information, and establishing social closeness with others. Ultimately, the
goal of all communication is to change behaviour so people further read new books
or seek help to understand things or reality. Meanwhile, the scope of communication
is wide and pervasive.
Timely, this learning material will provide you with information and activities that
will help you understand the nature/characteristics and the seven principles of
communication.
Before proceeding, check on how much you know about this topic.
Answer the activity on the next page in a separate sheet of paper.
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Jumpstart
Direction: Search and loop the 15 words that are related to communication.
(Vertical, horizontal, upward, downward, diagonal, etc.)
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Discover
1. Principle of Clarity
The idea or message should be expressed clearly. Use simple and specific
words in expressing ideas so that the receiver understands the same thing which the
sender wants to convey. There should be no ambiguity in the message. It should be
kept in mind that the words do not speak for themselves, but the speaker gives them
the meaning. A clear message will evoke the same response from the other party. It
is also essential that the receiver is conversant with the language used in the
conversation.
2. Principle of Attention
This relies on how the receiver’s attention should be drawn towards the
message. People have different behaviour/emotion and perception on something, so
they may respond differently to the message. Another thing is that, if the receiver
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didn’t give much attention on what the speaker is saying or doing, misunderstanding
might happen.
3. Principle of Feedback
4. Principle of Informality
5. Principle of Consistency
This states that communication should always be consistent with the policies,
etiquettes and objectives of the sender.
6. Principle of Timeliness
7. Principle of Adequacy
Inadequate information may delay action, create confusion and affects the
efficiency of the receiver.
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Explore
Communication
1.2. Answer the following questions briefly and concisely. (Use the rubrics on p. 13)
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Activity 2: Give Me the Key
Direction: Give a short explanation on the definition of the principles of
communication by giving key words.
Principles of
Communication Key words
Principle of
Clarity -
Principle of
Attention -
Principle of
Feedback -
Principle of -
Informality
Principle of
Consistency -
Principle of
Timeliness -
Principle of
-
Adequacy
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Assessment No. 1: Let’s Check Your Understanding
A. Based from the code table, break the codes by simply looking for the opposite letter
to form a meaningful word.
A B C D E F G H I J K L M
N O P Q R S T U V W X Y Z
Column A Column B
What’s the word? Wow! you got it…
NQRDHNPL
NGGRAGVBA
PYNEVGL
PBAFVFGRAPL
PBAGRKG
SRRQONPX
VARIVGNOYR
VASBEZNYVGL
ZRFFNTR
CEVAPVCYR
GVZRYVARFF
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B. Identify what is being described in each statement. Select your answer from the
words that you formed under COLUMN B.
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Deepen
You’re almost done, now let’s apply what you have learned. This time,
your task is to make a short comic strip applying 2-3 of the principles of
communication based from the given scenario.
Scenario: You should talk to your teacher together with your parents because you
failed in one of your major subjects.
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References
Printed Materials:
Melegrito, Ma. Lourdes F. et.al. (2016). Disciplines and Ideas in Applied Social
Sciences. Quezon City, Philippines: Phoenix Publishing House, Inc.
Sampa, Elias M. (2017). Disciplines and Ideas in Applied Social Sciences. Manila,
Philippines: Rex Bookstore, Inc.
Website:
https://www.yourarticlelibrary.com/management/communication/7
principles-of-communication-explained/53333
https://depedshs.blogspot.com/2001/06/disciplines-and-ideas-in-applied
social.html
https://www.google.com/search?q=rubrics+for+comic+strip+high+school&tbm=isc
h&source=iu&ictx=1&fir=sT36Cy0UFA56M%252CJW5LcSD4_0KwpM%252C
_&vet=1&usg=AI4_-kQi_Aus4EZRvWEUayvYBMv9l2hgw&sa=X&ved=2ahUKE
wiEw77H3vfqAhUwzIsBHdKMDN8Q9QEwAnoECAgQEA&biw=1366&bih=60
8#imgrc=7oSh88l8iLkPsM
http://www.readwritethink.org/files/resources/printouts/Essay%20Rubric.pdf
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