Warning # 849 in column 23.

Text: en_PK
The LOCALE subcommand of the SET command has an invalid parameter. It could
not be mapped to a valid backend locale.
GET
FILE='F:\New Projects\Project 104\7\Santa Fe Grill_Essen 2e_N=405_11-28-
2010.sav'.
DATASET NAME DataSet1 WINDOW=FRONT.
FREQUENCIES VARIABLES=x1 x2 x3 x4 x5 x6 x7 x8 x9 x10 x11 x12 x13 x14 x15 x16
x17 x18 x19 x20 x21 x22 x23 x24 x25
/STATISTICS=MEAN MEDIAN MODE
/ORDER=ANALYSIS.

Frequencies

Output Created
Comments
Data
Active Da
Filter
Input
Weight
Split File
N of Rows
Definition
Missing Value Handling
Cases Us

Syntax

Processor
Resources
Elapsed T
S
t
a
t
i
s
t
i
c
s
 X1 -- Try New and X2 -- Party Person X3 -- People Come X4 -- Avoid Fried X5 -- Likes to Go
Different Things to Me Foods Out Socially

Valid 405 405 405 405 4

N

Missing 0 0 0 0
Mean 5.39 4.27 5.28 4.11 4

Median 7.00 4.00 5.00 4.00 4

Mode 7 4 5 3

[DataSet1] F:\New Projects\Project 104\7\Santa Fe Grill_Essen 2e_N=405_11-28-

2010.sav

Frequency Table

X1 -- Try New and Different Things

Frequency Percent Valid Percent Cumulative Percent

2 6 1.5 1.5 1.5

3 109 26.9 26.9 28.4

Valid 4 62 15.3 15.3 43.7

Strongly Agree 228 56.3 56.3 100.0

Total 405 100.0 100.0

X2 -- Party Person

Frequency Percent Valid Percent Cumulative Percent

Valid 2 10 2.5 2.5 2.5

3 71 17.5 17.5 20.0

4 174 43.0 43.0 63.0

 5 111 27.4 27.4 90.4

6 27 6.7 6.7 97.0

Strongly Agree 12 3.0 3.0 100.0

Total 405 100.0 100.0

X3 -- People Come to Me

Frequency Percent Valid Percent Cumulative Percent

2 1 .2 .2 .2

3 38 9.4 9.4 9.6

4 67 16.5 16.5 26.2

Valid 5 113 27.9 27.9 54.1

6 112 27.7 27.7 81.7

Strongly Agree 74 18.3 18.3 100.0

Total 405 100.0 100.0

X4 -- Avoid Fried Foods

Frequency Percent Valid Percent Cumulative Percent

2 42 10.4 10.4 10.4

3 122 30.1 30.1 40.5

4 66 16.3 16.3 56.8

Valid
5 98 24.2 24.2 81.0

6 77 19.0 19.0 100.0

Total 405 100.0 100.0

X5 -- Likes to Go Out Socially

Frequency Percent Valid Percent Cumulative Percent

Valid 2 19 4.7 4.7 4.7

3 49 12.1 12.1 16.8

4 160 39.5 39.5 56.3

5 119 29.4 29.4 85.7

6 39 9.6 9.6 95.3

Strongly Agree 19 4.7 4.7 100.0

 Total 405 100.0 100.0

X6 -- Friends Come to Me

Frequency Percent Valid Percent Cumulative Percent

3 35 8.6 8.6 8.6

4 57 14.1 14.1 22.7

5 129 31.9 31.9 54.6

Valid
6 116 28.6 28.6 83.2

Strongly Agree 68 16.8 16.8 100.0

Total 405 100.0 100.0

X7 -- Self-Confident

Frequency Percent Valid Percent Cumulative Percent

2 18 4.4 4.4 4.4

3 62 15.3 15.3 19.8

4 84 20.7 20.7 40.5

Valid 5 135 33.3 33.3 73.8

6 90 22.2 22.2 96.0

Strongly Agree 16 4.0 4.0 100.0

Total 405 100.0 100.0

X8 -- Eat Balanced, Nutritious Meals

Frequency Percent Valid Percent Cumulative Percent

2 18 4.4 4.4 4.4

3 73 18.0 18.0 22.5

4 91 22.5 22.5 44.9

Valid 5 119 29.4 29.4 74.3

6 92 22.7 22.7 97.0

Strongly Agree 12 3.0 3.0 100.0

Total 405 100.0 100.0

 X9 -- Buy New Products

Frequency Percent Valid Percent Cumulative Percent

Strongly Disagree 1 .2 .2 .2

2 2 .5 .5 .7

3 56 13.8 13.8 14.6

Valid 4 88 21.7 21.7 36.3

6 64 15.8 15.8 52.1

Strongly Agree 194 47.9 47.9 100.0

Total 405 100.0 100.0

X10 -- Careful about What I Eat

Frequency Percent Valid Percent Cumulative Percent

2 12 3.0 3.0 3.0

3 67 16.5 16.5 19.5

4 144 35.6 35.6 55.1

Valid 5 112 27.7 27.7 82.7

6 58 14.3 14.3 97.0

Strongly Agree 12 3.0 3.0 100.0

Total 405 100.0 100.0

X11 -- Try New Brands

Frequency Percent Valid Percent Cumulative Percent

3 88 21.7 21.7 21.7

4 96 23.7 23.7 45.4

Valid
Strongly Agree 221 54.6 54.6 100.0

Total 405 100.0 100.0

X12 -- Friendly Employees

Frequency Percent Valid Percent Cumulative Percent

Valid Strongly Disagree 6 1.5 1.5 1.5

2 103 25.4 25.4 26.9

3 50 12.3 12.3 39.3

 4 118 29.1 29.1 68.4

5 128 31.6 31.6 100.0

Total 405 100.0 100.0

X13 -- Fun Place to Eat

Frequency Percent Valid Percent Cumulative Percent

2 6 1.5 1.5 1.5

3 33 8.1 8.1 9.6

4 130 32.1 32.1 41.7

Valid 5 171 42.2 42.2 84.0

6 63 15.6 15.6 99.5

Strongly Agree 2 .5 .5 100.0

Total 405 100.0 100.0

X14 -- Large Size Portions

Frequency Percent Valid Percent Cumulative Percent

2 35 8.6 8.6 8.6

3 66 16.3 16.3 24.9

4 94 23.2 23.2 48.1

Valid
5 78 19.3 19.3 67.4

6 132 32.6 32.6 100.0

Total 405 100.0 100.0

X15 -- Fresh Food

Frequency Percent Valid Percent Cumulative Percent

4 85 21.0 21.0 21.0

5 93 23.0 23.0 44.0

Valid 6 60 14.8 14.8 58.8

Strongly Agree 167 41.2 41.2 100.0

Total 405 100.0 100.0

 X16 -- Reasonable Prices

Frequency Percent Valid Percent Cumulative Percent

2 35 8.6 8.6 8.6

3 66 16.3 16.3 24.9

4 124 30.6 30.6 55.6

Valid
5 87 21.5 21.5 77.0

6 93 23.0 23.0 100.0

Total 405 100.0 100.0

X17 -- Attractive Interior

Frequency Percent Valid Percent Cumulative Percent

2 6 1.5 1.5 1.5

3 51 12.6 12.6 14.1

4 95 23.5 23.5 37.5

Valid 5 167 41.2 41.2 78.8

6 80 19.8 19.8 98.5

Strongly Agree 6 1.5 1.5 100.0

Total 405 100.0 100.0

X18 -- Excellent Food Taste

Frequency Percent Valid Percent Cumulative Percent

3 12 3.0 3.0 3.0

4 88 21.7 21.7 24.7

5 137 33.8 33.8 58.5

Valid
6 98 24.2 24.2 82.7

Strongly Agree 70 17.3 17.3 100.0

Total 405 100.0 100.0

X19 -- Knowledgeable Employees

Frequency Percent Valid Percent Cumulative Percent

Valid Strongly Disagree 33 8.1 8.1 8.1

2 67 16.5 16.5 24.7

 3 90 22.2 22.2 46.9

4 156 38.5 38.5 85.4

6 35 8.6 8.6 94.1

Strongly Agree 24 5.9 5.9 100.0

Total 405 100.0 100.0

X20 -- Proper Food Temperature

Frequency Percent Valid Percent Cumulative Percent

2 13 3.2 3.2 3.2

3 81 20.0 20.0 23.2

4 84 20.7 20.7 44.0

Valid 5 148 36.5 36.5 80.5

6 66 16.3 16.3 96.8

Strongly Agree 13 3.2 3.2 100.0

Total 405 100.0 100.0

X21 -- Speed of Service

Frequency Percent Valid Percent Cumulative Percent

Strongly Disagree 14 3.5 3.5 3.5

2 28 6.9 6.9 10.4

3 68 16.8 16.8 27.2

Valid 4 76 18.8 18.8 45.9

6 1 .2 .2 46.2

Strongly Agree 218 53.8 53.8 100.0

Total 405 100.0 100.0

X22 -- Satisfaction

Frequency Percent Valid Percent Cumulative Percent

Valid 3 38 9.4 9.4 9.4

4 148 36.5 36.5 45.9

5 95 23.5 23.5 69.4

6 93 23.0 23.0 92.3

 7 = Highly Satisfied 31 7.7 7.7 100.0

Total 405 100.0 100.0

X23 -- Likely to Return

Frequency Percent Valid Percent Cumulative Percent

2 6 1.5 1.5 1.5

3 76 18.8 18.8 20.2

4 139 34.3 34.3 54.6

Valid 5 102 25.2 25.2 79.8

6 72 17.8 17.8 97.5

Highly Likely 10 2.5 2.5 100.0

Total 405 100.0 100.0

X24 -- Likely to Recommend

Frequency Percent Valid Percent Cumulative Percent

2 61 15.1 15.1 15.1

3 115 28.4 28.4 43.5

4 118 29.1 29.1 72.6

Valid 5 78 19.3 19.3 91.9

6 27 6.7 6.7 98.5

Definitely Will Recommend 6 1.5 1.5 100.0

Total 405 100.0 100.0

X25 -- Frequency of Eating at . . . ??

Frequency Percent Valid Percent Cumulative Percent

Very Infrequently 52 12.8 12.8 12.8

Somewhat Infrequently 70 17.3 17.3 30.1

Occasionally 101 24.9 24.9 55.1

Valid
Somewhat Frequently 91 22.5 22.5 77.5

Very Frequently 91 22.5 22.5 100.0

Total 405 100.0 100.0