MIL REVIEWER

2. Why are text information and media

WEEK 1
powerful?
W1-D2
i. They bring better communication and
1. What do you call the people who are well-
understanding among general, public or
oriented to media sources and messages and
are able to provide information as accurate and government.
reliable as possible?
ii. They disseminate information from the
a. People as Media government to the public or vice –versa.
2. What do you call the media practitioners who iii. They provide directions and give suggestions
provide information coming from their expert between general and public.
knowledge or first- hand experience of event? c. i and ii
b. People in Media 3. Which of the following is formal text-based
material?
3. Which category belongs to the
photojournalists, print journalists, news d. Research Report
reporters and movie
4. As a consumer of text information and media,
directors? why do we have to consider the following
a. Media Practitioner questions: •Who or what institution is sending
this message? • What techniques are used to
4. Which category belongs to the journalists
who are using social media to make their attract and hold attention? • What is the
content available to more people? language used by the writer? • What views are
d. Social Journalism represented? Are they balanced? • How might
the message be interpreted in different ways?
5. Which category belongs to the people
without professional journalism training but can • What is omitted, slurred or added in the
use the tools of modern technology and message?
internet to create, augment or fact-check media
on their own or in collaboration with others? a. To avoid getting fake information

a. Citizen Journalism 5. As a producer of text media and information,

why do we need to review the media and

W1 D3 information design framework: target audience,

author or sender, key content, purpose,
1. What do you call the simple and flexible
format of presenting information or conveying form/style and format?
ideas whether hand-written, printed or
displayed on-screen?

c. Text Information and Media

a. To produce a formal/informal, appealing text can be seen from different angles.
which is suited to audience when it comes to
content and purpose.

Design Principles and Elements Additionally, there are Visual Design Principles.
These are the following:
1. Emphasis - refers to the importance or value
given to a part of the textbased content 1. Consistency in terms of margins, typeface,
typestyle and colors.
2. Appropriateness - refers to how fitting or
suitable the text is used for a specific audience, 2. Center of Interest - It is an area that first
purpose or event attracts attention because of color or shape that
3. Proximity - refers to how near or how far are is different and more important than other
the text elements from each other objects in a composition.
4. Alignment - refers to how the text is
positioned in the page 3. Balance - It means distribution of elements
5. Organization - refers to a conscious effort to evenly or visual equality in shape, form, value or
organize the different text elements in a page. color.
6. Repetition- concerns consistency of elements 4. Harmony - It is the unity or bringing together
and the unity of the entire design. Repetition of objects in a composition.
encourages the use of repeating some
typefaces within the page 5. Contrast - It is used to make an element
7. Contrast- creates visual interest to text stand out by difference in color, size, shape etc.
elements. Contrast is achieved when two with other objects.
elements are different from each other. 6. Directional Movement - It refers to a visual
flow or motion of objects in a design.

1. Line -It describes a shape or an outline. It can 7. Rhythm - It is movement or flow of objects
be diagonal, horizontal or vertical. When it is like the beat of a music. Example is repeated
drawn repeatedly, it forms patterns and creates movement of objects that forms a rhythm.
texture. 8. Perspective - It is an arrangement of objects
2. Shape - It is formed by lines and has length to create an illusion of depth.
and width. 9. Dominance - It is giving emphasis to one or
3. Value - It describes the lightness and more elements in a design
darkness of an object or image in a design. It is
also the contrast between black and white and visual media - it refers to photography, video,
those tones in between them. screenshots, infographics, charts and graphs,
4. Texture - It refers to the quality of the surface comic strips or cartoons, memes and visual
of an object or the way the surface of an object note-taking while
feels. visual information- - uses visual media with the
5. Color - It is used for emphasis or for purpose of gaining attention, creating meaning
expressing emotion. and facilitating retention (Ping, 2017).
6. Form - It is a figure with volume and
thickness. It is also a 3-dimensional object that
 store data such as text, pictures, audio, and
video for use on small, portable or remote
computing devices.
• Computer hard drive - secondary storage
device for storing audio files.
WEEK 4 • Internet/Cloud - websites or file repositories
Reliability is the consistency of a measure for retrieving audio files, and more precisely the
which means that the same result will be files are stored in some datacenter full of
achieved using the same method under the servers that is connected to the Internet.
same circumstances Characteristics of Audio/Sound
Validity is how accurately a method measures a) Volume – intensity of a sound
what its intends to measure (Middleton, 2020). b) Tone – the audible characteristics of a sound
Audio Media is a communication that uses
audio or recordings to deliver and transfer c) Pitch – is the high and low of a sound. Pitch
information through the means of sound. depends upon the frequencies of the sound
Audio Information and Media Types:
wave.
a) Radio broadcast - live or recorded audio sent
through radio waves to reach a wide audience. d) Loudness – refers to the magnitude of sound
b) Music - vocal and/or instrumental sounds heard. It is a sensation of how strong a sound
combined in such a way as to produce beauty of
wave is at a place. Different Audio File Formats:
form, harmony, and expression of emotion.
a) MP3 (MPEG Audio Layer 3) - a common
c) Sound recording - recording of an interview,
format for consumer audio, as well as a
meeting, or any sound from the environment.
standard of digital audio compression for the
d) Sound clips/effects - any sound, other than
transfer and playback of music on most digital
music or speech, artificially reproduced to
audio players.
create an effect in a dramatic presentation, as
b) M4A/AAC (MPEG-4 Audio/Advanced Audio
the sound of a storm or a creaking door.
Coding) - an audio coding standard for lossy
e) Audio Podcast - a digital audio or video file or
digital audio compression. Designed to be the
recording, usually part of a themed series,
successor of the MP3 format, AAC generally
that can be downloaded from a website to a
achieves better sound quality than MP3 at
media player or computer.
similar bit rates.
Audio is a sound especially when recorded,
c) WAV - is a Microsoft audio file format
transmitted, and reproduced.
standard for storing an audio bitstream on PCs.
Ways of storing Audio Information and Media
It has become a standard file format for game
• Tape - magnetic tape on which sound can be
sounds, among others.
recorded
d) WMA (Windows Media Audio) - is an audio
• CD - a plastic-fabricated, circular medium for
data compression technology developed by
recording, storing, and playing back audio,
Microsoft and used with Windows Media
video, and computer data.
Player.
• USB drive - an external flash drive, small
The general procedure for creating an Audio-
enough to carry on a key ring, that can be used
based presentation are:
with any computer that has a USB port.
• Memory Card - (aka flash memory card or a) Planning - choosing a topic
storage card) is a small storage medium used to
b) Pre-recording - choosing your equipment and • writing the story - writers and directors create
software for recording the story board.

c) Creating your audio-based presentation - • Script is written and dialogue is recorded

audio recording and converting to MP3
• Animators sketch major scenes; inbetweeners
d) Uploading your audio-based presentation - fill in the gaps
choosing where to upload through RSS Feed
• Background music and background details are
➢ In selecting audio-based presentation you added
should consider:
• Drawings are rendered
a) Audience
➢ The following components should be
b) What the audience need to know considered:

c) The medium that will be used for the audio a) Target audience
media
b) Author
d) Preparation of the media
c) Purpose
➢ Consider also the characteristics of sound:
d) Key content
a) Frequency - Understanding frequency is
e) Form/Style
extremely important in creating a sonic
masterpiece. a) Format:
b) Amplitude - amplitude is simply volume. How
Animations - animated gifs(Graphic Interchange
loud, or soft, is your sound?
Format), Flash, Shockwave,
c) Timbre - Timbre is why two different
instruments can be playing the same exact Dynamic HTML • Video formats/Video Codecs -
note, at thesame exact volume, and yet they motion media use large resources. Codecs
still sound different. compresses and decompresses video files.
d) Envelope - is also referred to as an “ADSR
Envelope” or just “ADSR. Examples are H.26N series, Quicktime, DivX,
e) Velocity - the speed at which sound travels. MPG, MP4 •
f) Wavelength - the distance between b) According to purpose:
successive crests of a sound wave
g) Phase - audio waveforms are cyclical; that is, education, entertainment, advertising •
they proceed through regular cycles or According to source: personal, social
repetitions. media, media companies
➢ Motion media can be produced formally and
informally. c) According to audience:
Formally – created by professionals private or public; directed or general
Informally – created by individuals
➢ Formal production of animations involves WEEK 5
the following steps:
 - A storyboard is a sequence of sketches direction to another.
meant to provide a visual reference for c. Transition – used to switch between scenes
key scenes in a motion graphic.
d. Sound and Color – adds depth and meaning
- The storyboard is the second major step
to the motion
in the production of a motion graphic,
but the first step in bringing the visual e. Blurring – In animation, blurring can provide
narrative to life. the illusion of fast movement..

Following Steps:
Step 1: Create a template. Draw a series of
WEEK 6
rectangles on a piece of paper, as if you are
Interactive media – “the communication
creating a comic strip.
process that takes place between humans and
Step 2: Add the script. Under each rectangle, computer software”
write the line of script or dialogue that
- Also called interactive multimedia
corresponds to that scene.
Step 3: Sketch out the story. Interactivity is the communication process that
takes place between humans and computer
Step 4: Add notes
software.
Design Principles of Motion Media Five Elements of of multimedia
Text which is said to be an effective way to
a. Timing – can be objective or subjective.
communicate in multimedia
Objective timing can be measured in minutes,
Graphics are important part of multimedia
seconds, days,
because humans are visually oriented. N
b. Ease in/ Ease out – works by adjusting frames
Animation is a series of images put together to
in order to give the impression of something
give the effect of movement.
moving slowly then rapidly as it would move in
Audio is a multimedia application that uses
the real world.
dialogue, recorded narration, music, and sound
c. Anticipation – prepares the viewer for
effects
something to happen.
Video combines a sequence of images to form
d. Staging – is the process of arranging all of the
moving pictures and sound
elements in a scene so that the eye of the
viewer is directed towards the focal point.
The four dimensions of multimedia are
e. Arcs – can help make transitions look
summarized below:
smoother. In moving objects, arcs can make
motion look realistic.
1. Functionality- It measures the range of
f. Action and Reaction – this can be approached
capabilities of a media product- its feature set.
in a realistic or not.
2. Aesthetics. Aesthetics measures sensory
Elements of Motion Media:
appeal, without regard to usefulness.
a. Speed – a fast movement gives vigor and
3. Content. Content refers to the message of
vitality, intensifying emotions
the material—the point it seeks to make and to
b. Direction – indicates a movement from one
whom.
4. Usability. Usability is the same as “ease of
use”. and listeners.
F. Television News. A television broadcast of
news.

Two Types of Motion Information and Media:

Editing Software for Multimedia
1. Video. It is an electronic medium for the
1. Text Editor- is used to edit plain text. recording, copying and broadcasting of moving
2. Graphic Editor – is used to edit images, visual images.
drawings, illustrations, pictures and objects. 2. Video footage. In filmmaking and video
3. Animation editor – is used for producing 2D, production, footage is the raw.
3D, a special effect and animation for the Web.

4. Audio editor -is used for voice recording or

producing music and special sound effects.

5. Video editor- is used to edit video ANG BAIT NI JEYBI

The different examples of Motion Picture

Television
A. Commercial Advertisement on TV. A span of
television programming produced and paid for
by an organization..

B. Philippine Melodrama-Philippine Television

drama, also known as a teleserye, Filipino
telenovelas or drama, is a form of melodramatic
serialized fiction in television in the Philippines.

C. Reality Show- A reality show is a type of

television program that aims to show how
ordinary people behave in everyday life, or in
situations, often created by the program
makers, which are intended to represent
everyday life.
D. Game Show. A television program in which
people compete to win its prizes.

E. Talk Show. A television or radio show in

which various topics are discussed informally