Business Analytics

Program
Specialization in

Marketing Analytics BFSI HR Analytics

+91 77956 87988 www.learnbay.co

CONTEXT
01 About the program

02 Program details

03 Alumni Spotlight

04 ProjectLab

05 Program Innovation Lab

06 Domain electives

07 Career service PRO

08 Certiifcation

09 Learning path

10 Program syllabus

11 Real-time projects and case-studies

 About The Program
Our business analytics program is tailor-made for
2cr professionals seeking to unlock the power of data-
worth driven decisions. This program equips you with
scholarships
awarded essential skills and practical knowledge to excel in your
career. Discover the art of harnessing data, mastering
cutting-edge tools, and making informed choices that
drive success. Our program will empower you with the
expertise to thrive in today's data-driven business
landscape and equip you with the ability to transform
raw data into actionable insights, making you an
invaluable asset to any organisation.
600+
professionals
secured jobs
after a career
break We exist to provide accessible, reasonable, and
industry-relevant education that empowers
India's workforce to grow and develop.

30k+
Trusted
Learners
Program Details

COURSE PREREQUISITE

Prior knowledge of programming/coding is not mandatory. Just the urge to learn

programming and basic ideas about advanced math is enough.

PROGRAM ELIGIBILITY

Working professionals having more than 6 months of experience in any

domain (Technical/Non-Technical)

KEY FEATURES

Domain Electives ( BFSI, HR, Marketing)

Dedicated Placement Cell | 100% Guaranteed Interview calls

Globally Recognised Certification from IBM & Microsoft

JOB ROLES TO TARGET

Get equipped with the industry relavant skills and aim for job roles like
Sr, Business Analyst Sr. Data Scientist, Machine Learning Engineer, AI
Engineer, BI Developer, Big Data Architect, Sr. Data Analyst etc.

Click below

Check Eligibility
Alumni Spotlight

Learnbay has helped me a lot to learn data science applications in

the e-commerce industry. The live class concept was really helpful
in receiving proper DS training. Thanks to all my mentors and the
placement team.

Shravanthi A
Mechanical
Data Scientist @
230%
Data Scientist
Domain Salary Hike

The course structure is excellent with emphasis on concept

building and tools & software at the same time. The support team
is excellent and supportive and quite agile to respond to doubts.

Preksha Mishra
Telecom
Data Scientist @
140%
Lead Data Scientist
Domain Salary Hike

Karan Chawala Jaya Sinha Shubham Dev

Data Scientist Senior Analyst Lead Data Analyst

Alumni Spotlight

Thanks to the Learnbay data science course & excellent guidance,

I was able to ace the TCS interview and secure a job with a 210%
pay raise. The real-world time projects helped me develop my
concepts as a data scientist.

Mohd. Israr
Mechanical
Data Scientist @
210%
Data Scientist
Domain Salary Hike

When I joined Learnbay I did not have any knowledge apart from
the very basics. I gradually build my concept via various trainers
and get trained in data science with strong knowledge/concepts.

Saurabh Kumar
Mathematics 135%
Data Scientist Data Scientist @
Professor Salary Hike

Aravind Ritesh Kumar Ramki

Senior Data Scientist Data Scientist Data Analyst

Learnbay’s ProjectLab

Choose Learnbay for your career journey because we're more than just a
training provider. Our Project Innovation Lab lets you apply your skills in
real-world scenarios. Get dual certifications for a competitive edge.
Specialize in your desired domain. Discover how Learnbay can boost your
career growth. Don't settle for less – choose Learnbay, your path to success!

1 Project Innovation Lab

Replicate a real-world industry environment for hands-on project

experience.

2 Domain Electives
Enhance career prospects and excellence in your chosen field with
our domain electives.

3 Dedicated Placement Cell

Experience 100% job assistance with guaranteed interview call from
leading MNCs globally.

4 Certification
Gain top-notch skills for a successful career through our degree and
certification program
1 Project Innovation Lab

Learnbay's Project Innovation Lab replicates industry like environment

for real time projects. With our ProjectLab, you gain real proof of
hands-on experience by having your project certified by the industry.

In our ProjectLab, you work like a data scientist with dedicated project
mentors from industry and get certified on capstone project.

450+ 1-1 Doubt Session

Hiring Partners
HYDERABAD

PUNE

Capstone Project
Certificate from
IBM

35k
Trusted
Learners DELHI

Project Innovation
Labs Across India
BENGALURU
2 Domain Electives
We offer Domain Electives for various industries including BFSI, Retail,
Healthcare, Manufacturing, and Supply Chain. This ensures that you gain
expertise directly relevant to your current domain.

With our program, you can make your past domain experience relevant
and position yourself for a significant salary hike.

BFSI
Advanced analytics for risk assessment
and fraud detection in finance.

Brochure

Sales & Marketing

Learn about the newest marketing and
technique for strategic development.

Brochure

HR Analytics
Gain HR analytics expertise & apply to
business management via projects.

Brochure
3 Career Service PRO

Get 3 years of Job and Placement support

Unleash your career potential with unlimited job access,
interview support, and profile review.

6 Mock Interviews with Industry Experts

Master the art of business analytics and stay ahead of
the curve with mockups and industry insights

Resume Building Session

Craft a powerful resume showcasing your expertise in
software development to stand out from the competition

1:1 LinkedIn Review Session

Get 1-on-1 sessions with experts for a better
understanding of LinkedIn profile reviews and cover letter.

Dedicated Placement Cell

Receive unlimited interview calls from a diverse pool of
interested employers/recruiters until you successfully
secure a job
4
Certificates

IBM Course Completion Certificate

Complete your training with the globally

recognized certificate.

Microsoft Course Completion Certificate

Achieve professional growth & increase

earning potential with Microsoft
certification

2 IBM Capstone Project Certificates

Achieve professional growth & increase

earning potential with Microsoft
certification
Others Vs Learnbay

Benefits Learnbay Others

Guaranteed
Interview Calls

Industry capstone project

certificate from IBM

Domain specialized programs

for professionals

100% live interactive sessions

with industry experts

On-demand video call

with industry experts

Personalised Resume
Review Session
Program Fee &
Financing

Scholarship Financing as low as

Rs. 5,900/month

No Cost EMI

Scholarships are awarded based on

profile review. Eligible candidates
can avail upto 25% scholarship on
desired courses. Click the button
below to apply.

Click below Program Fee

Check Scholarship Eligibility Rs. 90,000/- +18% GST
Learning Path

L1
Introduction To Business Analytics

L2 Excel & Business Statistics

Excel, Statistics

L3 Intro to Data Science

Machine learning, Natural Language Processing

Big Data Analytics and Visualization

L4
SQL, Tableau, MongoDB, PowerBI

Projects and deployments

L5
AWS, Azure

AI Generative Tools and Future Trends

L6
ChatGPT, Midjourney, DALL·E
 TERM 1
Program Syllabus
Intro to Business Analytics

Introduction to Business Analysis

Stakeholders in Business Analysis
Formulating Requirements
Flowchart and Modelling
Analyzing and Transforming Requirements
Finalising Requirements

TERM 2
Excel & Business Statistics

Excel

Introduction to Excel Data Validation and Protection

Basic Formulas and Functions PivotTables and PivotCharts
Data Formatting and Cell Styles Advanced Formulas and Functions
Data Sorting and Filtering Data Analysis Tools
Charts and Graphs Excel Macros and Automation

Statistics

Fundamentals of Math and Descriptive & Inferential Statistics

Probability Hypothesis Testing
All about Population & Sample Linear Algebra
Statistical Thinking Data Processing & Exploratory
Data Analysis

Hands-on:
Problem solving for C.L.T Problem solving Hypothesis Testing Problem solving for
T-test, Z-score test Case study and model run for ANOVA, ANCOVA
 TERM 3
Program Syllabus

Data Science & AI

Intro

Key components of Data Science and AI (data, algorithms,

computing power).
Popular programming language (R) and development tools (Jupyter
Notebook, Spyder)

ML

Supervised, unsupervised, and reinforcement learning.

Bias-variance tradeoff, overfitting, and underfitting.
Model selection and evaluation metrics (accuracy, precision, recall,
F1 score, ROC curve, AUC).

NLP

Named Entity Recognition (NER), Topic Modeling, Text Generation.

Pre-trained language models (BERT, GPT, XLNet) and Transfer
Learning in NLP

Download Detailed Curriculum

 TERM 4
Program Syllabus

Big Data Analytics and Visualization

SQL

SQL and RDBMS Assignments

NoSQL, HBase & MongoDB Working with multiple tables
JSON Data & CRUD Practice Joins, Grouping and
Programming with SQL Subqueries
Using GROUP BY and HAVING Clauses
Practice Aggregation Queries

MongoDB

MongoDB Ecosystem
MongoDB Structures Assignment
MongoDB Shell vs MongoDB Obtain the data in the format you want
Server by formulating queries that are both
Data Formats in MongoDB effective and high-performing.
Working with MongoDB
Compass Projects are the culmination of your
Working with Numeric Data learning journey, where you will tackle
Working on Scheme Designing real data-related problems.

Tableau

Dashboard and Stories Assignment

Visual Analytics Connecting data source and data
Custom Geocoding cleansing
Polygon Maps Working with various charts
WMS and Background Image Deployment of Predictive model in
visualization
 TERM 4
Program Syllabus

Big Data Analytics and Visualization

PowerBI

Overview of the Workflow in Assignments

Power BI Desktop Create Bar charts
Introducing the Different Create Pie charts
Views of the Data Mode Create Tree maps
Working with Time Series Create Donut Charts
Scatterplots and BI Reports Create Waterfall Diagrams
Connecting Dataset with Creating Table Calculations for
Power BI Gender

TERM 5

Deployment AWS+Azure

Data Preparation and Feature Engineering

Model Training and Evaluation
Model Deployment and Management
Advanced Topics in Machine Learning on AWS and Azure

Download Detailed Curriculum

 BONUS
Program Syllabus

AI Generative Tools and Future Trends

Emerging Trends in AI and Generative Modeling

Exploring other AI generative tools beyond ChatGPT and DALL·E

Overview of Midjourney
Discussion on future trends and advancements in AI generative tools
Open-ended project and/or presentation on a selected topic, incorporating
learned concepts

Natural Language Processing and ChatGPT

Introduction to natural language processing techniques

Understanding ChatGPT and its architecture
Hands-on exercises using ChatGPT for text generation
Fine-tuning ChatGPT for specific applications

DALL·E: Image Generation with AI

Exploring image generation using DALL·E

Hands-on exercises for creating unique images with DALL·E
Ethical considerations and limitations of AI-generated images

Graph Neural Networks (GNN) for Data Analysis

Overview of Graph Neural Networks (GNN) and their applications

Hands-on exercises using GNN for tasks such as node classification
and link prediction
Case studies on real-world applications of GNN in data science
Real-time Projects

12 hours 17 hours

Learn and develop classification Building a content recommendation

techniques for the digital model on the basis of regional
transformation of banking viewer categorization
Project Certification from IBM Project
NetflixCertification
is a global from IBM
entertainment
video
JPMorgan offers tax-friendly insurance
streaming site. They offer content in
choices. You can help them forecast
various regional languages. Build a local
insurance premiums. Targeted
recommendation engine for Netflix
marketing using your Random Forest
customers residing in south Bangalore
Algorithm skills can help obtain better
on their weekend and weekday activities,
premium values.
utilizing NLP.

18 hours 14 hours

Reduction of waiting time via a Understanding in-depth about

highly precise forecasting model logging while drilling (LWD)
technique
Project
Make Certification
a demandfrom IBM
forecastingmodel Project
Saudi Certification from IBM
Aramco company is working on the
based on specific time period rider development of high-efficiency drilling
demands. Such a model will help both models. Use the bright sides of big data
riders and cab drivers to ensure the analytics to identify the most cost-
least possible waiting time. You can effective and highly productive drilling
include measures like latitude and sites.
longitude identification.
Real-time Projects
19 hours 21 hours

Career progression planning of Descriptive study of trends and

employees with workforce irregularities with prediction
defections and efficiency analysis for conversion
Project Certification from IBM Project Certification from IBM
IBM intends to boost its HR department Swiggy seeks a broad marketing
by identifying employees' masked campaign. But they need automated
inconsistency. They need models to keyword generation tools & proper
identify the graphical variations in their message preparation and delivery of the
14000+ employees' performances. Help same to the right audience at the right
them build models with your time. Help them with text analytics and
regressions and other ML abilities. NLP-based keyword research.

17 hours 13 hours

Forecasting future sales with Understanding covid-19 cases and

trends and price maximization fatality rate by time series
forecasting
Project Certification from IBM Project Certification from IBM
BMW customers can sell old vehicles, Samsung will launch a new healthcare
but rivals provide superior resale prices. app soon. The key goal of this app is an
BMW's data science-powered software accurate human activity tracking and
will deliver the greatest market value for providing relevant health-related
used vehicles based on Km travelled, recommendations. Continuous analysis
daily price changes, production dates, of a massive amount of mobile data is
etc. Such tasks build analytical abilities. required for such an app.
Real-time Projects
10 hours 18 hours

Churn forecasting for the telecom Recommendation system with

industry using Python programming Customer Lifetime Value (CLV)
with Machine Learning analysis
Project Certification from IBM Project Certification from IBM
The goal of this project is to design a Amazon wants to find the most
precise customer churn prediction successful electronics. Live consumer
model. Based on the same, Jio can reviews are needed. Using data
identify the exact reason for customer visualisation, help regenerate consumer
dissatisfaction and work accordingly. insights from ongoing and current
reviews.

20 hours 15 hours

Condition-based preventative Automated inventory monitoring

maintenance and fault prediction for supportable supply chain
in depth management
Project Certification from IBM Project Certification from IBM
This project helped BOSCH to predict An automated inventory management
their internal failures by production line system will keep track of stock levels and
dataset analysis. But still, they are upcoming orders. In addition, you can
struggling to predict automated faults in contribute to DataCo's intelligent supply
their assembly stage. Help them by chain software generation project by
building more advanced predictive using ML algorithms and Python
models for assembly stage monitoring. programming skills.
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