"Nescafe Para Saan Ka Bumabangon"

Focusing on deep values that get us up every morning. It's not just about the farmers planting a
seed of the coffee; it's about getting the human heart and what pushes us forward every day. The
ad shows how Nescafe is not just a drink but a friend on our daily path, giving us a nudge of
support as we follow our dreams.

What really stands out is how it talks about being together and sharing moments. It's about those
small yet big moments over coffee, like catching up with a friend or enjoying quiet time with
someone close. Nescafe becomes the link that ties us, showing us how key our connections are as
we go through good times and bad.

But the biggest message might be about not giving up. Through stories of people facing hard
times, the ad makes the ups and downs of life feel real. Nescafe is shown not just as something to
wake us up but as a sign of not giving up, pushing us to take on each day with bravery and hope,
knowing we're strong enough to handle whatever straggles comes our way.

Hating Kapatid" by So Lucky Biscuit

The ad shows a deep bond between two brothers, highlighting how they help, understand, and
show love to each other. One brother goes to school every day, while the other sells on the street.
After school, the first brother rushes home so the second brother can then go to school.

The key point of the ad is to make us feel thankful for our brothers and sisters. It also tells us
how important it is to be kind and think about others. Giving So Lucky Biscuits isn't just about
giving a snack; it's a way to express love and care. It shows that even little gifts can mean a lot to
the ones we love.
The advertisement also shows that even a small gift can make someone happy and feel loved and
it reminds us that showing love and kindness to our family is a big gift that may we give to
them.

Lactum's commercial "Wala si Mama"

This ad touches hearts by showing how the kid step up on his own without her mom besides him
because of the mother’s work. It shows us the deep love and care moms give and how she helps
her kid grow strong in every way.

The story tells us about that even the kids strong bond in families, where everyone helps each
other in tough times. It shows that love in a family is very strong and can go beyond usual roles.

Also, the ad gently points out that kids need more than just food to grow. Lactum's product
stands for full care, helping kids get strong, smart, and happy. It tells us it's important to look
after every part of a child's life, knowing that both a healthy body and a happy heart matter for a
kid to do well.

The Skin White commercial

This ad shows how important it is to be confident, accept yourself, and feel strong. It tells a story
about people from different places and with different skin colors loving how they look, which
goes against what society often says. By showing many skin shades and being happy about every
person's skin color, the ad sends a strong message of including everyone and being okay with
who you are. It tells people to love their skin, no matter what others say or what beauty standards
are, giving people a sense of pride in who they are.

The ad also tells us that being real and what's inside matters more than how we look outside. No
matter their skin color or how they look, making us think again about what beauty really means.
It says we should care more about being kind, strong, and true to ourselves.

Plus, the ad encourages people to make their own choices about how they look and to use
products that make the most of their natural looks without changing who they are. By talking
about skincare that makes your skin healthy and safe, the ad helps people see the importance of
taking care of themselves.

The 2016 advertisement by Smart with the theme "Break down Barriers and Welcome Change
When the son gets notification on the face book even his father adds him on face book he ignores
it because he s afraid that his father will know that he is gay, and when his father ask him why he
didn’t confirm him on fakebook while eating he ignores his father question. After a while on his
room, he thinks and confirm his father and he chat him that he already accepted his friend
request after that his father reply to him that he accepted him to he accepted that his son is a gay.
The Smart "Break down Barriers and Welcome Change" ad shows the deep love and acceptance
a dad has for his son, going beyond what society thinks is normal. This kind of love shows how
much family ties matter and how strong a parent's love for their child can be.
The commercial highlights how accepting and loving someone without conditions can change
things for the better. Even though the dad may have had doubts at first, his choice to accept his
son no matter who he is, love shows a big change in heart and mind. It proves that family ties are
strong and can get through bias and embrace new ways of thinking. In the end, the message is
strong about how acceptance, being true to oneself, and love without conditions can tear down
walls and build deep connections in families and the world.
The Vicks commercial "Agnes and Her Son"
The ad shows how strong and loving mothers are, through the story of Agnes and her son who
has special needs. It tells us how much mothers care, and how they never give up on their kids.
Agnes works hard to give her son a good life and help him face big challenges, showing the true
love of a mom.

It also talks about the hard times and unfair things people like Agnes's son go through, but then
shows how kindness and help from others can change things for the better. The story makes us
see how important it is to be kind and understanding to everyone, making our communities
friendlier to people of all kinds.

The Vicks ad also pushes us to keep going, even when things are tough. Agnes and her son deal
with a lot, but they keep moving forward, showing us that with love, and hard work we can get
through hard times and come out stronger.
The RC Cola commercial
The RC Cola ad with the girl who uses the drink to help sick people shows key good acts. First,
it's about caring for others in your group. The girl's acts show she really cares for others' health,
teaching us to be kind and help each other.

Then, the ad shows it's good to be humble and thankful. When the girl says RC Cola is the
reason for healing, not her, it tells us to recognize help we get and be thankful for what we have
and those who help us.
Lastly, the ad tells us that when we work together, we can do great things. By asking others to
buy RC Cola, the girl shows that if we join hands, we can make everyone's life better. It says we
all can do good things if we choose to work with others for a good cause.