Group 4 12 Abm B
Group 4 12 Abm B
A Research Study
Presented to the Faculty of the Senior High School Department
Buanoy National High School
Buanoy, Balamban, Cebu
Submitted to
By
2024
i
APPROVAL SHEET
ii
ABSTRACT
Galleros, Lloyd
Segovia, Adrian
Cristoria, Jeannette
This research study investigates the factors influencing student preferences for
Buanoy National High School. The study utilizes a quantitative research design and
preferences, brand reputation, and cost evaluation, along with the primary preferences
such as aesthetic appeal, texture and feel, and durability consideration. The collected
data is analyzed using statistical tools such as Likert scale, average weighted mean,
The findings reveal a valuable insights into the factors influencing student
reputation, and cost evaluation, along with aesthetic appeal, texture and feel, and
Keywords:
○ Material preferences
○ Brand reputation
○ Cost evaluation
○ Aesthetic appeal
○ Durability consideration
iv
Acknowledgment
We would like to express our heartfelt gratitude to all those who have
contributed to the successful completion of this research study on student preferences
for hydration container materials.
We would like to thank the Grade-12 students of the academic track at Buanoy
National High School for their participation in the survey and for sharing their
valuable insights and preferences. Without their willingness to be part of this study,
this research would not have been possible.
We are deeply indebted to our research advisor for their guidance, expertise, and
valuable feedback throughout the research process. Their insights and suggestions
have been instrumental in shaping the direction and quality of this study.
We would also like to express our gratitude to our colleagues and friends who
have provided support, encouragement, and assistance throughout this research
journey. Their valuable input and discussions have enriched our understanding of the
topic and have contributed to the overall quality of this study.
Lastly, we would like to acknowledge the researchers and scholars whose work
we have referenced in this study. Their contributions to the field have been invaluable
Once again, we extend our heartfelt appreciation to all those who have
contributed to this research in various ways. Your support and collaboration have been
Dedication
School, whose participation and insights have been the driving force behind this study.
Your willingness to share your preferences and perspectives has been invaluable in
National High School, who work tirelessly to create an enabling learning environment
for students. Your commitment to the education and well-being of students has
Your belief in our abilities and your understanding of the demands of this research
researchers who will continue to explore and contribute to the field of consumer
preferences and sustainable practices. May this research serve as a stepping stone
TABLE OF CONTENTS
TITLE PAGE
ABSTRACT ………………………………………………………….……….ii
ACKNOWLEDGEMENT .…………………………………………………..iv
DEDICATION ……………………………………………………….……….v
CHAPTER 1 ………………………………………………………..………...1
Rationale …………………………………………………………….…..1
THE PROBLEM
Hypothesis………………………………………………………………..9
RESEARCH METHODOLOGY
Trustworthiness of Research…………………………………………….18
CHAPTER 2…………………………………………………………………20
Material preferences…………………………………………….…….21
Brand Reputation……………………………………………………..23
Cost Evaluation…………………………………………………….…24
Aesthetic Appeal……………………………………………….……..25
Durability Consideration……………………………………….……..27
CHAPTER 3 …………………………………………………………………32
Summary……………..………………………………………………….32
Findings……………….…………………………………………………32
Conclusion…………………………………………………………….…33
viii
CHAPTER 4
Recommendation ………………………………………………………34
APPENDICES
A. Letter of Transmittal………………………………………………..41
B. Questionnaire……………………………………………………….42
C. Computation of Data……………………………………………….44
List of Figures
1 Theoretical Background 7
2 BNHS Map 12
List of Tables
1 Distribution of Respondent 13
2 Scoring Procedure 17
3 Respondent’s Profile 20
4 Material Preferences 22
5 Brand reputation 23
6 Cost Evaluation 24
7 Summary 25
8 Aesthetic Appeal 26
10 Durability Consideration 28
11 Summary 29
Chapter 1
THE PROBLEM AND ITS SCOPE
INTRODUCTION
Rationale
beyond mere practicality. Consumers now consider various factors when selecting a
water bottle, such as material, appearance, durability, and so on. Plastic bottle material
Terephthalate or PET is 100% recyclable and is used to make convenient plastic water
bottles in various sizes, as well as water gallon jugs. This can easily be identified with
the first recycling code around or at the bottom of the bottle. While most recognized
as the material for water bottles, PET is also extensively used for storing various food
items and beverages, including peanut butter, salad dressings, baked goods, pasta
sauces, soft drinks, juices, beer, and wine. What are Water Bottles Made of? | My
aligns with the growing preference for high-quality hydration containers, reflecting
increased disposable income and a desire for products that resonate with eco-friendly
values and evolving lifestyles. The increasing awareness of the health benefits of
staying hydrated and the growing trend of outdoor activities, sports, and fitness have
fueled the demand for hydration containers, particularly water bottles. As a result,
many companies have introduced innovative designs and features in their water
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bottles, such as insulated and collapsible models, to attract more customers and gain a
competitive edge in the market. Global Hydration Containers Market Report and
preserving one's well-being has surged the demand for flexible, environmentally
grow, people are opting for high-quality hydration containers that not only match their
Eco-sensitive beliefs but also accommodate their evolving lifestyles. These on-the-go
containers provide a practical solution for staying hydrated throughout the day, a
aligned with their individual preferences and values. Moreover, the insights obtained
from this study can be utilized by manufacturers to enhance their product offerings,
creating hydration containers that align with consumer expectations and contribute to
3
research seeks to bridge the gap between consumer preferences in hydration container
Theoretical Background
This study anchored the Theory of Planned Behavior by Ajzen (1991) and a
theory will serve as a theoretical framework for understanding the factors influencing
shape behaviors and are influenced by three key factors. Firstly, attitudes represent an
from others regarding the performance of the behavior, considering the influence of
social factors and the individual's perception of others' expectations. Lastly, perceived
execute the behavior, including the perception of control over factors that may
facilitate or hinder the behavior. Additionally, the theory recognizes that external
degree of control the individual has over the behavior and the accuracy of perceived
consumers’ attitudes toward their realized behavior are based on their subjective
behavioral belief in the product or service and their cognitive evaluation of the
possible results; these attitudes may be affected by the subjective norms derived from
the more objective specifications of the faith on the consumption and obedience
motivation of the consumer. In addition, this theory also has been extensively applied
al, 2022) and environmentally friendly purchases (Mustafa et al, 2022). According to
Hong (2009), health consciousness is about how much people care about their well-
being. This includes being aware of their health, taking personal responsibility, and
having the motivation to stay healthy. Studies consistently show that health
Planned Behavior. At the present, the primary research outcomes can be summarized
as follows: Saefi et al. (2023) used the TPB to recognized the significant factors of
the students in driving tap water consumption; Xu et al. (2022) used the TPB to
explore the influencing factors and mechanism of consumer green purchase behavior;
Fedi et al. (2021) conducted the TBH to their paper to understand the influence of
attitudes, norms, and perceived behavior control on the intention to drink tap water
from reusable bottles; Guo et al. (2021) used the TPB to examine the costumers'
perception toward the three aspects before purchasing bottled water online; Judge et
al. (2019) used the TBH to investigate the factors predicting homebuyers' intentions to
integration of consumer demographic theory into the study elevates its significance by
examining how various demographic variables, including education level, age, gender,
family status, employment status, and income level as identified by Michael & Becker
but also offers practical insights for manufacturers, enabling them to align their
product offerings with the diverse needs and preferences of specific demographic
segments.
According to Musso et al. (2022), the different age groups have little effect
on the intent to buy brands. In addition, Jain, and Sharma (2012) conducted other
similar types of research work, arguing that consumers of different age groups have
different attitudes towards brands and the intention to purchase various fast-moving
goods. Madahi and Sukati (2012) conducted another research, confirming that
label products. As customer age increases, the effect of age on the intention to buy
becomes more significant. This study was also previously used by researchers such as
Karami et al. (2017) in their study on key cultural underlying consumers' buying
behavior, which linked demographic factors such as age, gender, and income to
purchase decisions; B Rai (2017) in his study on the effect of demographic factors on
6
consumer purchase intention in buying a television set; and Lugioyo (2023) in his
Behavioral
Intentions
Figure 1.
Theoretical Background
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THE PROBLEM
This study aims to determine the factors influencing student preferences for
1. Profile Respondent
1.1. Gender
1.2 Age
3.What are the primary material preferences among students when choosing hydration
4. Is there any significant relationship between the respondent’s profile and students’
Hypothesis
a hydration container.
Consumers (Students). Students can choose water bottles that match what they like,
making it more enjoyable for them to stay hydrated throughout the day.
designs and materials based on student preferences, making bottles that students like
to use.
Marketers. People who advertise and sell water bottles can use the study's
information to create ads that talk about what students like in a bottle, helping them
Educational Institutions. Schools can use the study to choose water bottles that
Future Researchers. This study paves the way for future research to delve deeper
analyses.
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Research Methodology
Research Design
Research Environment
This research will take place at Buanoy National High School, specifically
respondent. The selection of Buanoy National High School as the research site allow
approach ensures relevance within the school's setting and provides a detailed
Figure 2.
BNHS Map
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Research Respondent
The target respondents of this study will be the 20% of each Grade 12
students from academic strands such as ABM, HUMSS, and STEM strand at Buanoy
National High School Campus during the Second semester of SY 2023-2024. A table
is presented below, where the total population of each strand (N) is 510 with a sample
Table 1.
Distribution of Respondent
N= 510
ABM 103 21
STEM 103 21
HUMSS 304 61
Research Instrument
This study adapted the criteria utilized by Caroline Atwell (2019) on her
and the underlying factors that shape their preferences. To ensure a comprehensive
and representative insight, 20% of each academic strand will be randomly selected as
preferences through quantifiable responses. This approach not only facilitates ease of
data collection but also aids in the subsequent analysis of the gathered data. The
Likert scale responses play a crucial role in unveiling valuable insights into the
Research Procedure
aligned with the statement of the problem. These questionnaires, serving as input,
Following the IPO, the survey questions addressed aspects like types of container
materials commonly used and factors influencing preferences. The data collection
each academic strand, chosen through a stratified random sampling method. Moving
to the processing phase, the Likert scale responses obtained from the surveys
underwent systematic analysis using statistical tools. The goal of this well-structured
1. Profile Respondent
1.1. Gender
1.2 Age
Figure 3.
Flow of the Study
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Data Collection
the research initiated the data collection process by adapting a survey questionnaire.
These questionnaires were meticulously designed to align with the research objectives
commonly used and elements influencing preferences. Following the Input, Process,
and Output (IPO) the surveys were then administered to a diverse and representative
subset of each academic strands. A stratified random sampling method was employed
Data Analysis
The Likert scale responses obtained from the surveys underwent a systematic
hydration container material preferences within the collected data, emphasizing the
The methodical data analysis process enhances the reliability and validity of the
Likert scale. Play a crucial role in unveiling valuable insights into the
Average Weighted Mean. This tool will be used to assign greater significance
Table 2.
Scoring procedure
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Trustworthiness of Research
to collect data systematically, making sure to include a diverse group of ABM strand
students. The survey questions were thoroughly tested for clarity and relevance. We
were transparent about how we conducted the research, using established theories like
the Theory of Planned Behavior. Throughout the process, we sought feedback from
aim to provide reliable and credible results that everyone can trust.
Definition of Terms
construction of water bottles or containers designed for holding and dispensing liquids,
Aesthetic. A set of principles concerned with the nature and appreciation of beauty.
Unlike rounds and drafted faces, functional features generally come later in the design
Social factors. Are circumstances or situations that affect people's lifestyle and well-
being.
Glass water bottles. Made from natural, sustainable sources, unlike plastic, which is
obstruction.
manufacture the packaging material for food products such as fruit and drinks
containers.
terms.
aspects, or distinctions.
Unveiling. the presentation or announcement of something in public for the first time.
from others.
Chapter 2
Presentation, Interpretation and Analysis of data
gathered in the investigation into the "Factors Influencing Student Preferences for
School." Through careful tabulations of the collected data, researchers aim to derive
valuable insights into the factors influencing student preferences. Each tabulation
With a dedication to thoroughness and precision, the researchers navigate through this
domain of tabulated data, striving to untangle the intricate relationships and patterns
Respondent's profile includes gender and age, which significant to the study
because it provides insights into the varying needs and preferences of different student
groups.
Table 3.
Respondent’s Profile
n = 103
Age Gender Number of Percentage
Respondents (%)
15 - 17 Male 13 13
Female 28 27
18 - 20 Male 26 25
Female 36 35
In Table 3,it shows the respondents' profiles are categorized by age groups
(15-17 and 18-20) and gender (male and female). According to Lugloyo (2022),
demographic factors such as age and gender can define consumer tastes and influence
consumer preferences and choices in purchasing products. In the table, the age group
of 15-17 has 13 males and 28 females, representing 13 and 27 percent of the total
sample size, respectively. For the age group 18-20, there are 26 males and 36 females,
identifies the factors guiding students' choices for hydration container materials such
Legend
2.51-3.25 Important
Material Preferences.
Table 4.
Material Preferences
n = 103
∑ x̄ x̄ Verbal
Description
Aspects (Weighted (Mean)
Points)
Aesthetic Appeal 276 2.68 Important
Texture and feel 283 2.75 Important
Durability 293 2.84 Important
consideration
Average Weighted 284 2.76 Important
Mean
The aspect ‘ Aesthetic Appeal ’ has a total of 276 weighted points with a mean of 2.68.
The aspect ‘Texture and Feel’ has a total of 283 weighted points with a mean of 2.75.
Lastly, the aspect ‘Brand reputation’ has a total of 293 weighted points with a mean of
2.84. Overall, the total weighted points of all aspects in material preferences is 284,
container materials. This results is supported by the findings of the current study of
Bahrainizad and Rajabi (2018), which also demonstrate the material of the product as
Brand Reputation.
decision-making processes.
Table 5.
Brand Reputation
n =103
Aspect ∑ x̄ x̄ Verbal
Description
(Weighted (Mean)
Points)
aspect ‘Trustworthiness and reliability of the brand’ has a total of 303 weighted points
with a mean of 2.94. The aspect ‘Previous positive experiences with the brand’ has a
total of 335 weighted points with a mean of 3.25. Lastly, the aspect ‘previous positive
experiences with the brand’ has a total of 324 weighted points with a mean of 3.15.
Overall, the total weighted points of all aspects in brand reputation is 321, with a
container materials. This result is supported by the findings of the current study of
Mazurek (2019), that shows the customer loyalty has been influenced by the
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reputation of a brand. When customers have favorable interactions with a brand, they
Cost Evaluation.
Table 6.
Cost Evaluation
n = 103
∑ x̄ x̄ Verbal
Description
Aspect (Weighted (Mean)
Points)
In Table 6, it shows that including both Initial cost (price) and perceived
value for money, was categorized as 'Important,' with 331 and 329 total weighted
points and a mean of 3.21 and 3.19, respectively. Meanwhile, the affordability (budget)
aspect was categorized as 'most important,' with 340 total weighted points and a mean
of 3.30. Overall, the total weighted points of all aspects in cost evaluation is 333, with
container materials. This result is supported by the study of Zhao et al. (2021), which
also demonstrate the pricing of the product as one of the vital and essential elements
Table 7.
(Mean)
In Table 7, it presents the summary of all the factors, showing that all the
factors are important for students when choosing a hydration container materials.
Furthermore, the overall weighed mean of all the factors is 3.03, indicating it's
material preferences, such as aesthetic appeal, texture and feel, and durability
consideration, offering insights into the key factors influencing students' decisions,
crucial for understanding the consumption patterns and guiding interventions towards
sustainable practices.
Legend
Aesthetic Appeal.
revealing the importance of visual attractiveness in students' choices and its potential
Table 8.
Aesthetic Appeal
n = 103
∑ x̄ x̄ Verbal
Description
Aspect (Weighted (Mean)
Points)
aspect 'Color and design preferences' has a total of 309 weighted points with a mean
of 3. The aspect 'Visual attractiveness and style' has a total of 330 weighted points
with a mean of 3.20. Lastly, the aspect 'Personalized or trendy appearance' has a total
of 303 weighted points with a mean of 2.94. Overall, the total weighted points of all
students' preferences for hydration container materials. This result is supported by the
findings of the current study of Yang Li and Jie Li (2022), that shows the aesthetic
texture and feel, highlighting the aspects that influence students' satisfaction and
Table 9.
n = 103
∑ x̄ x̄ Verbal
Description
Aspect
(Weighted (Mean)
Points)
In Table 9, all aspects of texture and feel were categorized as important. The
aspect 'Smoothness or Roughness of the surface' has a total of 291 weighted points
with a mean of 2.83. The aspect 'Comfort in holding and gripping' has a total of 324
weighted points with a mean of 3.15. Lastly, the aspect 'Comfort in holding and
gripping' has a total of 329 weighted points with a mean of 3.19. Overall, the total
weighted points of all aspects in texture and feel is 315, with a mean of 3.06,
materials.This finding aligns with the conclusions drawn from the study of Naseem et
al. (2021), shows that regardless of other qualities a product may possess, such as
Durability Considerations.
intentions.
Table 10.
Brand Reputation
n = 103
∑ x̄ x̄ Verbal
Description
Aspect (Weighted (Mean)
Points)
important. The aspect 'Strength and Resistance to Damage' has a total of 313 weighted
points with a mean of 3.04. The aspect 'Longevity’ has a total of 317 weighted points
with a mean of 3.08. Lastly, the aspect ‘Ease of Maintenance’ has a total of 324
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weighted points with a mean of 3.15. Overall, the total weighted points of all aspects
students' preferences for hydration container materials. This result is supported by the
findings of the current study of Mesa et al. (2022), which also demonstrate the
attachment to the product and incentive them to extend the lifespan of their products
Table 11
container material.
n = 103
Factors x̄ Verbal
Description
(Mean)
In Table 11, it presents the summary of all the factors, showing all the factors
container materials. Furthermore, the overall weighted mean of all the factors is 3.07,
materials.
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Table 12
Significant relationship when analyzed by Gender
In Table 12, the researchers examined the relationship between gender (male
and female) and student preferences for hydration container materials. The reported
gender and student preferences. This suggests that there is a high degree of
association between gender and the choices students make when selecting hydration
containers. Additionally, the very low p-value of 0.0001 provides strong evidence to
reject the null hypothesis and support the alternative hypothesis, indicating that
Table 13
Significant relationships when analyzed by Age
In Table 13, the researchers examined the relationship between age groups
(15-17 and 18-20) and student preferences for hydration container materials. The
age groups and student preferences. This indicates that there is a high degree of
association between age groups and the choices students make in terms of hydration
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container preferences. The very low p-value of 0.0001 further supports the rejection
of the null hypothesis and the acceptance of the alternative hypothesis, indicating that
containers.
In conclusion, the analysis of Tables 12 and 13 reveals that both gender and
materials at Buanoy National High School. These findings emphasize the importance
of considering gender and age when designing and marketing hydration containers to
Chapter 3
Summary, Findings, and Conclusion
Summary
container materials at Buanoy National High School. The study focused on the
respondents' profile, including gender and age, and the factors influencing their
choices when selecting a hydration container material. These factors included material
preferences, brand reputation, and cost evaluation. Additionally, the study explored
the primary material preferences among students when choosing hydration containers
in terms of aesthetic appeal, texture and feel, and durability consideration. The study
also aimed to identify any significant relationship between the respondents' profile
Findings
Respondents' Profile: The study reveals that both gender and age
reputation, and cost evaluation are found to be crucial factors influencing students'
environmental sustainability.
when choosing hydration containers. Students are drawn to containers that have
visually pleasing designs, offer a comfortable tactile experience, and are associated
Conclusion
materials at Buanoy National High School. The findings highlight the significant
influence of both gender and age on student preferences and the importance of
brand reputation, and cost evaluation, along with aesthetic appeal, texture and feel,
decisions. The significant relationship between the respondents' profile and students'
containers. These findings have practical implications for stakeholders involved in the
design and marketing of hydration containers, enabling them to better cater to the
Chapter 4
Recommendation
1. Consider Consumer Preferences: Take into account the specific preferences and
understand the aesthetic and functional preferences of the target consumer group.
Develop designs that cater to these preferences, such as color schemes, patterns, and
shapes, to create hydration containers that resonate with consumers and meet their
individual needs.
2. Age-Specific Appeal: Recognize that consumers span a wide age range and have
varying preferences. Offer a variety of designs and materials that appeal to different
understand the specific design elements and features that resonate with different age
3. Sustainability and Value: Emphasize the importance of sustainability and value for
consumers when designing and marketing hydration containers. Consider using eco-
accommodate different budgets and highlight the value and quality of the products.
By aligning with consumers' concerns for the environment and their financial
considerations, stakeholders can appeal to their values and increase the likelihood of
feedback loop with target consumer and regularly gather insights and feedback to
research, such as surveys, focus groups, or interviews, will help to understand any
evolving preferences, emerging trends, and changing needs of students. This research
can provide valuable insights into the factors influencing their choices and guide the
accordingly.
preferences and needs of Grade-12 students when designing and marketing hydration
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APENNDICES
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Appendix A
LETTER OF TRANSMITTAL
The Researchers
Grade-12 ABM-B Students
Adviser/Subject Teachers
Grade 12 Teachers
Buanoy National High School
Dear Ma’am/Sir,
We the Grade 12- ABM- B Senior High School students here in Buanoy
National High School like to conduct a research study regarding our chosen topic
which is “Factors influencing student preferences for hydration container materials”
as required in this subject in Inquiries, Investigation, and Immersion. All the senior
high students who manage an online business are chosen as one of our respondents.
This investigation will last for 10-15 minutes. Your permission will be highly
appreciated for the success of this research study.
We rest assured that their responses will be kept confidential and follow our ethical
standards.
Respectfully,
The Researchers
Noted by:
WILLIAM L. CAYRON
SHS- Coordinator
Approved by:
CRISTOPHER C. PIODOS
Acting School Secondary Principal
42
Appendix B
Questionnaire
Directions: Read carefully and check the corresponding boxes for your answer.
Select the rating that best reflects your preference for each aspect. (1) for Not
Important, (2) for Moderately Important, (3) for Important, and (4) for Most
Important.
a. Aesthetic
Appeal
b. Weight
c. Brand
reputation
When considering hydration containers, how do you assess the importance of Brand
Reputation in terms of;
a.
Trustworthiness
and reliability
of the brand.
b. Previous
positive
experiences with
the brand.
c. Perception of
brand values and
image.
43
In the context of sustainable living, how would you rate the importance of cost
evaluation in influencing your choices when selecting a hydration container material in
terms of;
a. Initial cost
(Price)
b. Affordability
(Budget)
c. Perceived
value for money
Part III. What are the primary material preferences among students when choosing hydration
container materials in terms of
3.1. Aesthetic Appeal 1 2 3 4
How do you prioritize the aesthetic appeal when selecting a hydration container in
terms of;
c. Personalized or trendy
appearance
How does the texture and feel of a hydration container material impact your
choices in terms of;
a. Smoothness or roughness
of the surface
c. Perception of material
quality
b. Longevity
c. Ease of maintenance
44
Appendix C
Computation
Table 4.
Material preferences
n = 103
Aspects Weights ∑ x̄ x̄
1 2 3 4 (Weighted (Mean)
Points)
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
x̄ = (�∙�)
�
=
(1∙39)+(2∙70)+(3∙127)+(4∙73)
103
39+140+381+292 = 852/ 3
= 103
284
= 103
∑ x̄ = 284
x̄ =2.76
Therefore, the weighted points is 284 and the weighted mean is 2.84 for table 4.
Table 5.
Brand Reputation
n = 103
Aspect Weights ∑ x̄ x̄
1 2 3 4 (Weighted (Mean)
Points)
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
x̄ = (�∙�)
�
=
(1∙17)+(2∙55)+(3∙113)+(4∙124)
103
17+110+339+496 = 962/ 3
= 103
321
= 103
∑ x̄ = 321
x̄ = 3.11
Therefore, the weighted points is 321 and the weighted mean is 3.11 for table 5.
Table 6.
Cost Evaluation
n = 103
Weights ∑ x̄ x̄
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
x̄ = (�∙�)
�
=
(1∙14)+(2∙43)+(3∙108)+(4∙144)
103
14+86+324+576 = 1000/ 3
= 103
333
= 103
∑ x̄ = 333
x̄ = 3.23
Therefore, the weighted points is 333 and the weighted mean is 3.23 for table 6.
48
Material.
Table 8.
Aesthetic Appeal
n = 103
Weights ∑ x̄ x̄
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
49
x̄ = (�∙�)
�
=
(1∙16)+(2∙67)+(3∙112)+(4∙114)
103
= 942/ 3
16+134+336+456
=
103
314
∑ x̄ = 314
= 103
x̄ = 3.05
Therefore, the weighted points is 314 and the weighted mean is 3.05 for table 8.
Table 9.
Texture and Feel
n = 103
Weights ∑ x̄ x̄
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
50
x̄ = (�∙�)
�
=
(1∙16)+(2∙64)+(3∙116)+(4∙113)
103
= 944/ 3
16+128+348+452
=
103
315
∑ x̄ = 315
= 103
x̄ = 3.06
Therefore, the weighted points is 315 and the weighted mean is 3.06 for table 9.
Table 10.
Durability Consideration
n = 103
Weights ∑ x̄ x̄
Formula : x̄ =
(�∙�)
�
Where:
n = sample size
51
x̄ = (�∙�)
�
=
(1∙30)+(2∙48)+(3∙96)+(4∙135)
103
= 954/ 3
30+96+288+540
=
103
318
∑ x̄ = 318
= 103
x̄ = 3.09
Therefore, the weighted points is 318 and the weighted mean is 3.09 for table 10.
Table 12
Significant relationship when analyzed by Gender
Gender Pearson r P value
Male
& 0.96 0.0001
Female
(�−x̄)(y−�̄)
Formula: r =
(�−x̄)2 (y−�̄)2
Where:
x̄ = Mean of x variable
y = Mean of y variable
52
(�−x̄)(y−�̄) 0.25
r= = 0.07
(�−x̄)2 (y−�̄)2
0.25
=
0.26
r = 0.96
Table 13
Significant relationships when analyzed by Age
Age Pearsons r P value
15-17
& 0.95 0.0001
18-20
(�−x̄)(y−�̄)
Formula: r =
(�−x̄)2 (y−�̄)2
Where:
x̄ = Mean of x variable
y = Mean of y variable
53
(�−x̄)(y−�̄) 0.21
r= =
0.05
(�−x̄)2 (y−�̄)2
0.21
=
0.22
r = 0.95
54
Curriculum Vitae