SOCIAL MEDIA

 Social media is digital technology that allows the sharing of ideas and
information, including text and visuals, through virtual networks and
communities.
 Social media typically features user-generated content that lends itself to
engagement via likes, shares, comments, and discussion.
 The largest social media platforms worldwide are Facebook, YouTube,
WhatsApp, Instagram, and WeChat.

Social media started out as a way for people to interact with friends and family but
soon expanded to serve many different purposes. In 2004, MySpace was the first
network to reach 1 million monthly active users.

Social media participation exploded in the years that followed with the entry of
Facebook and Twitter (now X platform). Businesses gravitated toward these platforms
in order to reach an audience instantly on a global scale.

Social media platforms are often divided into six categories: social networking, social
bookmarking, social news, media sharing, microblogging, and online forums.

These diverse platforms serve a vast range of purposes and user interests. Some
appeal to hobbyists, others to people in their work lives. People use them to find others
across the globe who share their political or other views. Entertainers use social media
to engage with fans, politicians with voters, charities with donors. Governments often
turn to social media to convey vital information during emergencies.

For businesses, social media has become a key marketing tool. Companies use it to
find and engage with customers, drive sales through advertising and promotion, identify
fast-moving consumer trends, provide customer service or support, and collect data on
users, sometimes surreptitiously.

Businesses, meanwhile, have found social media to be an often effective and relatively
inexpensive way to reach consumers and build an image for their brands. According to
Facebook, more than 200 million small businesses use its service for various
purposes.7 Separately, close to 90% of marketers say they use Facebook for
promotion.

Social media platforms allow people to access information in real time, to connect with
others, and to find niche communities. At its best, it makes the world more
interconnected.

On the other hand, social media is also very good at spreading disinformation, creating
polarization, and even causing harmful psychological effects.
At the same time, many teens' use, and overuse, of social media has raised questions
about its effect on their physical and mental health by "distracting them, disrupting their
sleep, and exposing them to bullying, rumor spreading, unrealistic views of other
people's lives, and peer pressure," as the Mayo Clinic notes.

FACEBOOK

Facebook is a social networking website where users can post comments, share
photographs, and post links to news or other interesting content on the web. It also
allows live chatting and short-form video viewing.

 User-Friendly
 Friends List:
 Photo Sharing:.
 Chat and Comments:
 Group Pages:.
 Developer Network:
 Live Streaming:.
 Facebook Portal
 Privacy Controls

 Students can post questions and get answers about homework, coursework, school
subjects or any topics from other classmates and friends who may have experience with
those topics.
 Students can post questions and get answers from teachers or lecturers.
 With Facebook groups, lecturers can create public discussion spaces.
 Facebook requires students to express themselves and communicate in a written format,
which can help with language development.
 Facebook is a forum for interpersonal communication, which is a key skill for personal
development and future employment.
 Facebook can help with group collaboration.
 Facebook can help students develop ICT skills

Social networking refers to using internet-based social media sites to stay connected
with friends, family, colleagues, or customers. Social networking can have a social
purpose, a business purpose, or both through sites like Facebook, X (formerly Twitter),
Instagram, and Pinterest.
YOUTUBE

YouTube is an American online video sharing and social media platform owned by
Google. Accessible worldwide, it was launched on February 14, 2005

YouTube is considered social media because it has interactive content, offers free
user-generated content, allows users to build a community, and allows ads to be run

YouTube helps students in the following ways : 1234

 It provides various teaching videos and helps the students learn.

 Students have easy access to the source of learning anytime they want, and it is free.
 YouTube has many videos that can help in improving skills that are required by the
students.
 YouTube videos grasp the attention of the student in ways that a teacher’s voice may
not always do.
 YouTube videos are helpful when explaining a concept that may not make sense when
explained by a book.
 YouTube has become very popular for educational videos and has been established
among students as a complement learning platform.
 YouTube provides access to material that was previously confined to academic books,
peer review papers, and tuition-based college and university classes

INSTAGRAM

Instagram[a] is an American photo and video sharing social networking service owned
by Meta Platforms. It allows users to upload media that can be edited with filters, be
organized by hashtags, and be associated with a location via geographical tagging.

Develop creativity Most Instagram users want to surprise their audience with great images, so they start
making different photos, editing them, and publishing on the web. If you use Instagram, you might notice
that there are many spammy photos. However, people do their best to become unique, and it helps to
develop creativity.

Become tech-savvy. The Internet has become a main source of information and the best communication
tool. It gives so many opportunity to tech-savvy users that it’s nearly impossible to stop using it. Thus,
students should learn how to be tech-savvy, and using social networks is a way to become a proficient user
as well.

Learn from gurus. Nowadays most gurus in all niches have their accounts on Instagram. They share not
only personal photos but their stories and tips as well. Thus, students can find a person who is a source of
inspiration and start following this profile.

Online studying. Students prefer interesting ways of studying, and Instagram helps to make the
educational process unique. Teachers can give creative assignments that can be evaluated via Instagram
(attending galleries, creating photo essays, making videos, etc.). Once a home assignment is done, ask a
student to tag a teacher to get a mark.

Team building.

Spotify is a Swedish audio streaming and media services provider founded

in 2006 by Daniel Ek and Martin Lorentzon. It has become one of the largest music
streaming service providers globally, boasting over 602 million monthly active users,
including 236 million paying subscribers as of December 2023

Twitter, formerly and colloquially known as X, is a social media website based in the
United States. With over 500 million users, it stands as one of the world’s largest
social networks. Users can share and post text messages, images, and videos,
historically referred to as "tweets"1. X also includes features such as direct messaging,
video and audio calling, bookmarks, lists, communities, and Spaces, a social audio
feature. Users can vote on context added by approved users using the Community
Notes feature1.
Originally created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone, and Evan
Williams, Twitter gained popularity for its signature characteristic: brief message posts
limited to 140 characters (later expanded to 280 characters in 2017). By 2012, more
than 100 million users were producing 340 million tweets per day. As of February
2024, X is the sixth most-visited website globally1. In October 2022, billionaire Elon
Musk acquired Twitter for US$44 billion, becoming the CEO

Messenger,[11] also known as Facebook Messenger, is an American proprietary instant

messaging app and platform developed by Meta Platforms. Originally developed
as Facebook Chat in 2008, the company revamped its messaging service in 2010,
released standalone iOS and Android apps in 2011, and released standalone Facebook
Portal hardware for Messenger calling in 2018.

Following tests of a new instant messaging platform on Facebook in March 2008,[12]

[13]
the feature, then-titled "Facebook Chat", was gradually released to users in April
2008.[14][15] Facebook revamped its messaging platform in November 2010,[

Telegram is a cross-platform messaging service that prioritizes enhanced encryption

and privacy. Here are some key points about Telegram:
1. Messaging Features:
o Telegram offers text messages, group chats, voice and video
calls, stickers, and file sharing—all the usual features you’d expect from
an instant messaging app.
o It allows you to create Secret Chats, which are end-to-end encrypted for
added privacy.
Snapchat is a mobile app that allows users to send and receive photos and videos
that disappear after they're viewed12. Users can also add filters, lenses or other
effects to their snaps2. Snapchat is advertised as a "new type of camera" because it
encourages users to share their moments with friends2.

Snapchat is an American multimedia instant messaging app and service developed

by Snap Inc., originally Snapchat Inc. One of the principal features of Snapchat is that
pictures and messages are usually only available for a short time before they become
inaccessible to their recipients. The app has evolved from originally focusing on person-
to-person photo sharing to presently featuring users' "Stories" of 24 hours
of chronological content, along with "Discover", letting brands show ad-supported short-
form content. It also allows users to store photos in a password-protected area called
"my eyes only". It has also reportedly incorporated limited use of end-to-end encryption,
with plans to broaden its use in the future.

Pinterest is an American image sharing and social media service designed to enable
saving and discovery of information (specifically "ideas") on the internet using images
and, on a smaller scale, animated GIFs and videos, in the form of pinboards. The site
was created by Ben Silbermann, Paul Sciarra, and Evan Sharp and had over 478
million global monthly active users as of March 2021

Yes, Pinterest is a social media platform12. It uses a bulletin board format where users
can pin images to theme-centered bulletin boards2. Users can interact by following each
other and by liking and commenting on images, similar to Facebook or Instagram1.

Creative Team Brainstorming

Research Projects
Group Projects
Virtual Field Trips