BAGALKOT UNIVERSITY

Mudhol Road, Jamkhandi-587301 Dist: Bagalkot

The Draft
PROGRAM /COURSE STRUCTURE AND SYLLABUS
As per
the Choice Based Credit System (CBCS) designed in
accordance with Learning Outcomes-Based Curriculum
Framework (LOCF) of National Education Policy
(NEP) 2020

FOR

Bachelor of Business Administration

(BBA PROGRRAMME)
As per NEP 2020 and adapted from RCU
Belagavi Applicable from the Academic
Year 2023-24
 Preamble for UG Syllabus of Bagalkot University
Bagalkot University Jamkhandi has been established by the Government of Karnataka and has started

functioning from the academic year 2023-24. All the degree colleges other than engineering and medical

colleges in the district of Bagalkote, are affiliated to this university as per the Karnataka State Universities Act

2000, as modified by the 26th Act of 2022. The students taking admission to any of the colleges in the district

of Bagalkote, from the academic year 2023-24 will be students of Bagalkot University. The Chancellor of the

university, the honourable Governor of Karnataka, has instructed the Vice chancellor and the university to

adapt, the rules and regulations of the parent university, Rani Channamma University, Belagavi for the

immediate activities (Letter from the office of the Governor GS 01 BGU 2023 dated 17/05/2023).

In this connection, Bagalkot University has adapted the undergraduate syllabus from RCU, Belagavi for all

the 3/4 year degree programmes such as BA, BSC, BCOM, BCA, BSW etc. The syllabus follows the NEP

2020 format and the first year syllabus is being published. The higher semester syllabi will be published in

due course. The syllabus is being published as one electronic file for each degree and is self contained. Only

the subject codes/ question paper codes are changed. The subject code format is described in the following.

Subject Code Format

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17

Ver Uni. Code DEGREE SEM DISCIPLINE SUB. TYPE SL. NO. IN TH/
DISC. & S. LAB
TYPE /B/I
NT.

1 2 6 B S C 0 1 P H Y D S C 0 1 T

1 2 6 B A B 0 1 H I S D S C 0 1 T
[1]The Ver information gives the version of the syllabus. It can take values 1,2..9,a,b,…

[2-3] The University UUCMS Code

[4-6]The UG degree codes to be provided as

Sl. No Degree Code Degree

1 BSC Bachelor of Science

2 BAB Bachelor of Arts

3 BCM Bachelor of Commerce

4 BBA Bachelor of Business Administration

5 BCA Bachelor of Computer Applications

6 BSW Bachelor of Social Work

[7-8]The Semester Information is provided as

Sl. No Semester

1 „01

2 ‟02

3 03

….

[9-11]The Discipline Information to be provided as

Sl No Degree Discipline Code

1 BCM-BCOM XXX

2 BCA XXX

3 BBA XXX

4 BSW XXX

5 BA „HIS‟,GEO‟,‟KAN‟, „HIN‟ etc. The detailed list is to be provided

6 BSC „PHY‟,‟CHE‟, „BOT‟,‟ELN‟ etc. The detailed List is to be Provided

[12-14]The Subject Type to be provided as

Sl. No. TYPE Description

1 DSC Discipline Specific Core

2 DSE Discipline Specific Elective

3 OEC Open Elective Course

4 AEC Ability Enhancement Course

[15-16]The Running Serial Number is to be provided for a particular discipline and

subject type 01 to 99

[17] This character specifies the category of the subject namely, T=theory, L-Lab, P-
Project, I-Internship, B- Bothe theory and Lab
 Bachelor of Business Administration

1. Programme Objectives:

The objectives of BBA Programme are:

 To impart knowledge of the fundamentals of Management theory and its application in problem
solving.
 Select and apply appropriate tools for decision making required for solving complex managerial
problems.
 To develop problem-solving skills through experiential learning and innovative pedagogy to
ensure utilization of knowledge in professional careers.
 To develop sound knowledge of the entrepreneurial process and inculcate creativity and
innovation among students.
 To produce industry ready graduates have highest regard for Personal & Institutional Integrity,
Social Responsibility, Teamwork and Continuous Learning.
 To develop a positive attitude and life skills to become a multi faceted personality with a sense
of environmental consciousness and ethical values.

2. Programme Outcomes (PO) :

On successfully completing the program the student will be able to:

 Understand concepts and principles of management/business; identify the opportunities in the

corporate environment and manage the challenges
 Demonstrate the knowledge of management science to solve complex corporate problems using
limited resources. Display enhanced personality and soft skills
 Function effectively as an individual, and as a member or leader in diverse teams, and in
multidisciplinary settings.
 Demonstrate entrepreneurial competencies
 Exhibit managerial skills in the areas of marketing, finance, HR, etc.
 Identify business opportunities, design and implement innovations in workspace.
 Possess a sturdy foundation for higher education
3. Program Specific Outcomes (PSO) :

On the successful completion of B.B.A., the students will be able to :

PSO1 : Aacquire Practical learning through summer internship, industrial visit and Business Plan etc.

PSO2 : Demonstrate analytical and problem-solving skills through specialization in Finance, Human
Recourse, and Marketing to solve the business issues.

PSO3 : Understand and develop the new dimensions of knowledge through open electives to cater the
need of the industry.
PSO4 : Comprehend the core concepts, methods and practices in management.

PSO5 : Venture into his/her own business or excel in executive roles in private /government sector.

PSO6 : Demonstrate the ability to create business plans

PSO7 : Develop an understanding of business that reflects the moral responsibility of business to all
relevant stakeholders and the natural environment.

PSO8 : Matured Individuals and responsible Citizens to the country

PSO9 : Demonstrate Ability to work in Groups
 1. Course Structure of BBA (I Semester and II Semester):

SEMESTER – I
Sl. CourseCode Title of the Course Category Teaching Hours per SEE CIE Total Credits
No of the Week Marks
Course (L+T+P)

1 126BBA01XXXDSC01T Management principles & DSC1 4+0+0 60 40 100 4

practice
2 126BBA01XXXDSC02T Fundamentals of business DSC2 3+0+2 60 40 100 4
Accounting
3 126BBA01XXXDSC03T Marketing management DSC3 4+0+0 60 40 100 4

4 126COM01XXXSEC01T Digital fluency SEC1 1+0+2 30 20 50 2

5 126COM01XXXVBC01B Physical education & Yoga VBC1 0+0+2 - 25 25 1

6 126COM01XXXVBC02T Health & wellness VBC2 0+0+2 - 25 25 1

7 126BBA01LANAEC01T Kannada

8 126BBA02LANAEC02T Functional Kannada L1 3+1+0 70 30 100 3

9 126BBA01LANAEC03T English
10 126COM01LANAEC04T Hindi
11 126COM01LANAEC05T Sanskrit
L2 3+1+0 70 30 100 3
12 126COM01LANAEC06T Marathi
13 126COM01LANAEC07T Urdu
14 126COM01LANAEC08T Arabic

TOTAL 410 290 700 25

 SEMESTER – II
Sl. CourseCode Title of the Course Categoryof Teaching SEE CIE Total Marks Credits
No the Course Hours per
Week
(L+T+P)
1 126BBA02XXXDSC04T Corporate Accounting DSC4 3+0+2 60 40 100 4
&Reporting
2 126BBA02XXXDSC05T Human Resource DSC5 4+0+0 60 40 100 4
Management
3 126BBA02XXXDSC06T Business Environment DSC6 4+0+0 60 40 100 4

4 126COM02XXXAEC01T Environmental AEC1 2+0+0 30 20 50 2

Studies
5 126COM02XXXVBC03B Physical Education – 0+0+2 - 25 25 1
Sports VBC3
6 126COM02XXXVBC04B NCC/NSS/R&R
(S&G) / VBC4 0+0+2 - 25 25 1
Cultural
7 126BBA02LANAEC09T Kannada
L3 3+1+0 70 30 100 3
8 126BBA02LANAEC10T Functional
Kannada
9 126BBA02LANAEC11T English
10 126COM02LANAEC12T Hindi
11 126COM02LANAEC13T Sanskrit
L4 3+1+0 70 30 100 3
12 126COM02LANAEC14T Marathi
13 126COM02LANAEC15T Urdu
14 126COM02LANAEC16T Arabic

TOTAL 410 290 700 25

*XXX- REPRESENTS DISCIPLINE, *LAN- REPRESENTS LANGUAGES,*COM- REPRESENTS COMMAN SUBJECTS
 NOTE :
*OEC: These courses are meant for students other than BBA students and will be taught by BBA Staff.
*OEC: Work Book is Mandatory for BBA Fraternity and has to be submitted to the University as per the prescribed schedule and time mentioned by the
University.

1) BBA I ST SEMESTER OEC

126BBA01XXXOEC01T 1)Personality Development
1 126BBA01XXXOEC02T 2)E- Commerce OEC 3+0+0 60 40 100 3

2) BBA II ND SEMESTER OEC

126BBA02XXXOEC03T 1) Tourism & Hospitality
2 Management
OEC 3+0+0 60 40 100 3
126BBA02XXXOEC04T 1) Retail Managament
 Acronyms Expanded

 AECC : Ability Enhancement Compulsory Course

 DSCC : Discipline Specific Core (Course)
 SEC : Skill Enhancement Course
 SB/VB :Skill Based/Value Based
 OEC : Open Elective Course
 DSE : Discipline Specific Elective
 SEE : Semester End Examination
 CIE : Continuous Internal Evaluation
 L+T+P : Lecture+Tutorial+Practical(s)

5. Pedagogy:

In addition to Conventional Time-Tested Lecture Method, the following approaches may be

adopted as and when found appropriate and required:
1. Case Based Learning: Practical exposure can be given to students through Case based learning/critical
learning tool. It enhances skills of students in analyzing the organizational problems and learning to arrive
at critical decisions. They learn to apply concepts, principles and analytical skills to solve the real
situation problems.
2. Experiential/Live Projects/Grass Root Projects: To bridge the gulf between the theory and practice,
the students have to be encouraged to take up experiential projects/Live Projects/Grass Root Projects in
companies/organizations/factories.
3. Team Spirit and Building: To internalize the core curriculum, working in teams and developing team
spirit is essential. Interdisciplinary learning across outside the faculty would help students in equipping
with these skills.
4. ICT Teaching with global touch: With the use of modern ICT technology students‟ learning in class
room marches towards digitization. Getting connected to people through e-mode who are located all over
the world and who bring real-time insights from their industries, their customers, happenings in their local
place and environment.
5. Leadership Building: Apart from developing a strong background in the functional areas of
Commerce and Business, the Model Curriculum focuses on developing New Age Leadership capabilities
among the students.
6. Emphasis on Indian Business Models: Over the past two decades, several Indian Business domains
and organizations have made remarkable contribution in developing innovative business models by
occupying a space in the global business scenario. The academia can make use of such examples in the
pedagogy.
6. Suggestive Guidelines For Continuous Internal Evaluation And Semester End
Examination

The CIE and SEE will carry 40% and 60% weightage each, to enable the course to be evaluated for a total
of 100 marks, irrespective of its credits. The evaluation system of the course is comprehensive &
continuous during the entire period of the Semester. For a course, the CIE and SEE evaluation will be on
the following parameters:
 Sl.No. Parameters for the Evaluation Marks

1. Continuous Internal Evaluation (CIE)

A. Continuous & Comprehensive Evaluation (CCE) 20 Marks
B. Internal Assessment Tests (IAT) 20 Marks
Total of CIE ( A+B ) 40 Marks
2. Semester End Examination (SEE)
C. Semester End Examination (SEE) 60 Marks
Total of CIE and SEE (A + B + C) 100 Marks

a. Continuous & Comprehensive Evaluation (CCE): The CCE will carry a maximum of 20%
weightage (20 marks) of total marks of a course. Before the start of the academic session in each
semester, a faculty member should choose for his/her course, minimum of four of the following
assessment methods with five marks each:
i. Individual Assignments
ii. Seminars/Class Room Presentations/ Quizzes
iii. Group Discussions /Class Discussion/ Group Assignments
iv. Case studies/Case lets
v. Participatory & Industry-Integrated Learning/ Filed visits
vi. Practical activities / Problem Solving Exercises
vii. Participation in Seminars/ Academic Events/Symposia, etc.
viii. Mini Projects/Capstone Projects
ix. Any other academic activity
b. Internal Assessment Tests (IAT): The IAT will carry a maximum of 20% weightage (20 marks) of
total marks of a course, under this component, two tests will have to be conducted in a semester for 25
marks each and the same is to be scaled down to 10 marks each. Standard format is given below.
c. In case of 50 percentage of CIE weightage courses, faculty members can choose assessments methods
accordingly for the required marks as mentioned above.
7. Suggestive Template for IAT

Internal Assessment Test Bachelor / Master of Business Administration (BBA/MBA.)

Course Code: Name of the Course:
Duration: 1 Hour Total Marks: 25
SECTION-A
I. Answer any two of the following questions. Questions are asked on
Remembering. (2 x 2= 4)
1.
2.
3.
SECTION- B
II. Answer any two of the following questions. Questions are asked on
Understanding and Applying. (2 x5= 10)
4.
5.
6.
SECTION- C
III. Answer any one of the following questions. Questions are asked on analyzing and evaluating.
(1x 11=11)
7.
8.
Note: Internal Test question papers format is prepared based on Revised Bloom‟s Taxonomy.
(https://www.apu.edu/live_data/files/333/blooms_taxonomy_action_verbs.pdf)

8. Semester End Examination (SEE):

The Semester End Examination for all the courses for which students who get registered during the
semester shall be conducted. SEE of the course shall be conducted after fulfilling the minimum
attendance requirement as per the Universities/Institutes‟ norms.
BBA I ST SEMESTER
SYLLABUS
 BBA FIRST SEMESTER

Name of the Program: Bachelor of Business Administration (BBA)

Course Code: 126BBA01XXXDSC01T
Name of the Course: Management Principles & Practice
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classrooms lecture, tutorials, Group discussion, Seminar, Case studies & field
work etc.,
Course Outcomes: On successful completion of the course, the Students will demonstrate
 The ability to understand concepts of business management, principles and functionof
management.
 The ability to explain the process of planning and decision making.
 The ability to create organization structures based on authority, task and
responsibilities.
 The ability to explain the principles of direction, importance of communication,barrier
of communication, motivation theories and leadership styles.
 The ability to understand the requirement of good control system and control
techniques.
Syllabus: Hours
Module No. 1: INTRODUCTION TO MANAGEMENT 10
Introduction –Meaning, Evolution of management thought, Pre-Scientific Management Era,
Classical Management Era, Neo-Classical Management Era, Modern Management Era;
Nature and Characteristics of Management - Scope and Functional areas of Management;
Management as a Science, Art or Profession; Management and Administration; Principles of
Management.
Module No. 2: PLANNING AND DECISION MAKING 08
Nature, Importance and Purpose of Planning - Planning Process; Objectives; Types of plans
(Meaning only); Decision making- Importance and steps; MBO and MBE (Meaning only)
Module No. 3: ORGANIZING AND STAFFING 12
Nature and purpose of Organization; Principles of Organizing; Delegation of Authority;
Types of Organization - Departmentation, Committees; Centralization vs Decentralization of
Authority and Responsibility, Span of Control; Nature and importance of Staffing
Module No. 4: DIRECTING AND COMMUNICATING 12
Meaning and Nature of Direction, Principles of Direction; Communication - Meaning and
Importance, Communication Process, Barriers to Communication, Steps to overcome
Communication Barriers, Types of Communication; Motivation theories – Maslow’s Need
Hierarchy Theory, Herzberg’s Two Factor Theory, Mc.Gregor’s X and Y theory. Leadership –
Meaning, Formal and Informal Leadership, Characteristics of Leadership; Leadership Styles
– Autocratic Style, Democratic Style, Participative Style, Laissez Faire Leadership Styles,
Transition Leadership, Charismatic Leadership Style.
Module No. 5: COORDINATING AND CONTROLLING 10
Coordination–Meaning, Importance and Principles. Controlling-Meaning and steps in
controlling, Essentials of Effective Control system, Techniques of Control (in brief).
Module No. 6: BUSINESS SOCIAL RESPONSIBILITY AND 04
MANAGERIAL ETHICS
Business Social Responsibility - Meaning, Arguments for and against Business Social
Responsibility; Green management - Meaning, Green Management Actions; Managerial
Ethics – Meaning - Importance of Ethics in Business, Factors that determine Ethical or
Unethical behavior.
Skill Developments Activities:
1. Two cases on the above syllabus should be analyzed by the teacher in the classroom
and the same needs to be recorded by the student in the Skill Development Book.
2. Draft different types of Organization structure.
3. Draft Control charts.

Text Books:
1. Stephen P. Robbins, Management, Pearson
2. Koontz and O‟Donnell, Management, McGraw Hill.
3. L M Prasad, Principles of management, Sultan Chand and Sons
4. V.S.P Rao/Bajaj, Management process and organization, Excel Books.GH25
5. Appanniah and Reddy, Management, HPH.
6. T. Ramaswamy : Principles of Management, HPH.
Note: Latest edition of text books may be used.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA01XXXDSC02T
Name of the Course: Fundamentals of Business Accounting
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classrooms lecture, tutorials, and problem solving.

Course Outcomes: On successful completion of the course, the Students will demonstrate
 Understand the framework of accounting as well accounting standards.
 The Ability to pass journal entries and prepare ledger accounts
 The Ability to prepare subsidiaries books
 The Ability to prepare trial balance and final accounts of proprietary concern.
 Construct final accounts through application of tally.
Syllabus: Hours
Module No. 1: INTRODUCTION TO FINANCIAL ACCOUNTING 08
Introduction – Meaning and Definition – Objectives of Accounting – Functions of Accounting
– Users of Accounting Information – Limitations of Accounting – Accounting Cycle -
Accounting Principles – Accounting Concepts and Accounting Conventions. Accounting
Standards – objectives- significance of accounting standards. List of Indian Accounting
Standards.
Module No. 2: ACCOUNTING PROCESS 12
Meaning of Double entry system – Process of Accounting – Kinds of Accounts – Rules -
Transaction Analysis – Journal – Ledger – Balancing of Accounts – Trial Balance – Problems
on Journal, Ledger Posting and Preparation of Trial Balance.
Module No. 3: SUBSIDIARY BOOKS 14
Meaning – Significance – Types of Subsidiary Books –Preparation of Purchases Book, Sales
Book, Purchase Returns Book, Sales Return Book, Bills Receivable Book, Bills Payable Book.
Types of Cash Book- Simple Cash Book , Double Column Cash Book , Three Column Cash
Book and Petty Cash Book(Problems only on Three Column Cash Book and Petty Cash
Book), Bank Reconciliation Statement – Preparation of Bank Reconciliation Statement
(Problems on BRS)
Module No. 4: FINAL ACCOUNTS OF PROPRIETARY CONCERN 10
Preparation of Statement of Profit and Loss and Balance Sheet of a proprietary concern with
special adjustments like depreciation, outstanding and prepaid expenses, outstanding and
received in advance of incomes, provision for doubtful debts, drawings and interest on
capital.
Module No. 5: ACCOUNTING SOFTWARE 12
Introduction-meaning of accounting software, types accounting software-accounting
software Tally-Meaning of Tally software – Features – Advantages, Creating a New
Company, Basic Currency information, other information, Company features and Inventory
features. Configuring Tally - General Configuration, Numerical symbols, accounts/inventory
info – master configuration -voucher entry configuration. Working in Tally: Groups, Ledgers,
writing voucher, different types of voucher, voucher entry Problem on Voucher entry -
Generating Basic Reports in Tally-Trail Balance, Accounts books, Cash Book, Bank Books,
Ledger Accounts, Group Summary, Sales Register and Purchase Register, Journal Register,
Statement of Accounts, and Balance Sheet.
Skill Developments Activities:
1. List out the accounting concepts and conventions.
2. Prepare a Bank Reconciliation Statement with imaginary figures
3. Collect the financial statement of a proprietary concern and record it.
4. Prepare a financial statement of an imaginary company using tally software.

Text Books:
1. Hanif and Mukherjee, Financial Accounting, Mc Graw Hill Publishers
2. Arulanandam & Raman; Advanced Accountancy, Himalaya Publishing House
3. S.Anil Kumar,V.Rajesh Kumar and B.Mariyappa–Fundamentals of Accounting,
4. Himalaya Publishing House.
5. Dr. S.N. Maheswari, Financial Accounting, Vikas Publication
6. S P Jain and K. L. Narang, Financial Accounting, Kalyani Publication
7. Radhaswamy and R.L. Gupta, Advanced Accounting , Sultan Chand
8. M.C. Shukla and Goyel, Advaced Accounting , S Chand.
Note: Latest edition of text books may be used.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA01XXXDSC03T
Name of the Course: Marketing Management
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classrooms lecture, tutorials, Group discussion, Seminar, Case studies & field
work etc.,
Course Outcomes: On successful completion of the course, the Students will demonstrate
 Understand the concepts and functions of marketing.
 Analyse marketing environment impacting the business.
 Segment the market and understand the consumer behaviour
 Describe the 4 p’s of marketing and also strategize marketing mix
 Describe 7 p’s of service marketing mix.
Syllabus: Hours
Module No. 1: INTRODUCTION TO MARKETING 10
Meaning and Definition, Concepts of Marketing, Approaches to Marketing, Functions of
Marketing. Recent trends in Marketing-E- business, Tele-marketing, M-Business, Green
Marketing, Relationship Marketing, Concept Marketing, Digital Marketing, social media
marketing and E-tailing (Meaning only).
Module No. 2: MARKETING ENVIRONMENT 10
Micro Environment – The company, suppliers, marketing intermediaries competitors, public
and customers; Macro Environment- Demographic, Economic, Natural, Technological,
Political, Legal, Socio-Cultural Environment.
Module No. 3: MARKET SEGMENTATION AND CONSUMER 10
BEHAVIOUR
Meaning and Definition, Bases of Market Segmentation, Requisites of Sound Market
Segmentation; Consumer Behavior-Factors influencing Consumer Behavior; Buying Decision
Process.
Module No. 4: MARKETING MIX 20
Meaning, Elements of Marketing Mix (Four P’s) – Product, Price, Place, Promotion.
Product-Product Mix, Product Line, Product Lifecycle, New Product Development, Reasons
for Failure of New Product, Branding, Packing and Packaging, Labeling,
Pricing – Objectives, Factors influencing Pricing Policy, Methods of Pricing;
Physical Distribution–Meaning, Factors affecting Channel Selection, Types of Marketing
Channels.
Promotion – Meaning and Significance of Promotion, Personal Selling and Advertising
(Meaning Only)
Module No. 5: SERVICES MARKETING 06
Meaning and definition of services, difference between goods and services, features of
services, seven P’s of services marketing (concepts only).
Skill Developments Activities:
1. Two cases on the above syllabus should be analyzed and recorded in the skill
development
2. Design a logo and tagline for a product of your choice
3. Develop an advertisement copy for a product.
4. Prepare a chart for distribution network for different products.
Text Books:

1. Philip Kotler, Marketing Management, Prentice Hall.

2. Lovelock Christopher, Services Marketing: People, Technology, Strategy, PHI
3. William J. Stanton, Michael J.Etzel, Bruce J Walker, Fundamentals of Marketing, McGraw
Hill Education.
4. Bose Biplab, Marketing Management, Himalaya Publishers.
5. J.C. Gandhi, Marketing Management, Tata McGraw Hill.
6. Ramesh and Jayanti Prasad: Marketing Management, I.K. International
7. Sontakki, Marketing Management, Kalyani Publishers.
8. P N Reddy and Appanniah, Marketing Management
Note: Latest edition of text books may be used.


BBA I SEMESTER OEC
NOTE-
Students from Other Departments/Subjects may choose one OE
course from BBA department.
 ssssssName of the Program: Bachelor of Business Administration
(BBA)
Course Code: (Open Elective Course)
126BBA01XXXOEC01T
Name of the Course: 1. PERSONALITY DEVELOPMENT
Course Credits No. of Hours per Total No. of Teaching Hours
Week
3 Credits 3+0+0 42 Hrs
Pedagogy: Classroom lecture, Case studies, Group discussion, Seminar & field work etc.,
Course Outcomes: On successful completion of the course, the Students will be able to
1. Students will possess the personality development techniques and communication skills
2. Students will be able to acquire the skills to manage stress and conflict.
3. Groom their personality and prove themselves as good Samaritans of the Society.
4. Develop an understanding of and practice personal and professional responsibility.
5. Demonstrate knowledge of personal beliefs and values and a commitment to
continuing personal reflection and reassessment.
Modul Teaching
e Syllabus Hours
I INTRODUCTION: 8
Meaning and concept of personality - Dimensions of personality -
Theories of Freud & Erickson - Significance of personality
development- Concept of success and failure: Hurdles in achieving
success - Overcoming hurdles -
Factors responsible for success - Failure: Causes of failure- SWOT
analysis.
II ATTITUDE & MOTIVATION: 10
Attitude: Concept- Significance- Factors affecting attitudes – Positive
attitude - Advantages- Negative Attitude- Disadvantages - Ways to
develop positive attitude - Differences between personalities having
positive and negative attitude- Motivation: Significance - Internal
and External motives -
Importance of self-motivation - Factors leading to de-motivation.
III SELF ESTEEM: 8
Term self-esteem - Symptoms - Advantages - Do's and Don’ts to
develop positive self-esteem – Low self-esteem - Symptoms -
Personality having low self-esteem - Positive and negative self-
esteem. Interpersonal Relationships – Defining the difference
between aggressive, submissive and
assertive behavior – Lateral thinking.
IV OTHER ASPECTS OF PERSONALITY DEVELOPMENT: 8
Leadership - Qualities of a successful leader - Body language -
Problem- solving - Conflict and Stress Management - Decision
making skills - Character building -Team work - Time management -
Work ethics- Good
manners and etiquette.
V EMPLOYABILITY QUOTIENT: 8
Resume building- The art of participating in Group Discussion –
Acing the
Personal (HR & Technical) Interview - Frequently asked questions -
Psychometric Analysis - Mock interview sessions.
Skill Developments Activities:
 Prepare a SWOT analysis of yourself.
 Read the biography of any two great personalities and identify unique traits.
 Visit any organization and identify the factors which motivates the employees
 Conduct an activity to demonstrate the interpersonal relationship and identify
different types of behavior.
 Conduct group discussion on different topics in the classroom.
 Any other activities, which are relevant to the course.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA01XXXOEC01T
Name of the Course: E-Commerce
Course Credit No. of Hours per Week Total No. of Teaching Hours
3 Credits 3 Hours 45 Hours
Pedagogy: Classroom lecture, Tutorials, Group discussion, Seminar, Case studies & Field work etc
Course Outcomes: On successful completion of the course, the Students will demonstrate:
 To facilitate the students to gain knowledge about different aspects of ecommerce and trends

Syllabus Hours
Module 1: INTRODUCTION TO E-COMMERCE 8 Hours
E-Commerce - meaning, nature, concepts - types; e- commerce business models B2B concept - major activities -
types of B to B market (independent, buyer oriented, supplier oriented - e- market place, B2C portals, e-tailor -
content provider - transaction broker - real life examples of B2C, C2C, C2B, etc.; forces behind e-commerce – e-
Governance meaning - types - significance - real life examples.

Module 2: ELECTRONIC PAYMENT SYSTEM 10 Hours

Methods of e-payments Debit Card, Credit Card, Smart Cards, eMoney, electronic or digital wallet, digital
signature (concepts), payment gateways Core Banking Solution or CBS, Mobile Payment, UPI, NCPI, International
Payments - Social Commerce - Digital Marketing - E-CRM – SCM

Module 3: COMPUTER APPLICATION IN BUSINESS 12 Hours

Word Opening Screen Elements, Creating, Opening and Saving of Word Document, Formatting, Margin, Paper
Selection, Undo-Redo, Spell Check, Alignment, Insert Table, Mail Merge; MS-Word Shortcut Keys. Features,
Advantages, MS-Excel Program, Window Elements, Managing Workbooks, Create, Open, Save and Close,
Managing, Worksheets - Naming, Inserting, Moving, Coping and Deleting. Navigation in MS-Excel; Standard
Toolbar Elements; Types of Cell Data etc.

Module 4: E-COMMERCE APPLICATIONS 8 Hours

E-commerce applications in various industries, Emerging trends in e-commerce, Mobile commerce, Economic,
Technological Framework

Module 5: SECURITY ISSUES IN E-COMMERCE 7 Hours

Need and Concepts, Electronic commerce, Security environment, Security threats in e-commerce environment,
basics of encryption and decryption.

Text Books:
1. P. T. Joseph, E-Commerce: An Indian Perspective, PHI Learning
2. Henry Chan, Raymond Lee and others, E-Commerce: Fundamentals and Applications
3. Wiley, Landon, E-Commerce, Pearson Education India
4. Schneider G., E-Business, Cengage Publications
5. Bhaskar, B., E–Commerce, McGraw Hill
6. Dave Chaffey – E-Business and E-Commerce Management –Strategy, Implementation and Practice, Pearson
Education
7. Schneider Gray – Electronic Commerce – Cengage Learning
 Common
Syllabus for all
UG
Programmes
 BBA 1.4 – Digital Fluency (SEC)
Coursee Credits 02 Total Contact Hours 30
Internal Assessment Marks : 15 Semester End Examination Marks : 35

Digital Fluency
Skill Enhancement Course-1
Course Code- 126COM01XXXSEC01T
Course Content
Semester: B.Com/B.Sc/BCA 1st Semester and BA/BBA/BSW 2nd Semester
Course Title: Digital Fluency Course Credits: 2
Total Contact Hours: 15 hours of Duration of Exam: 1 hour
theoryand 30 hours of practicals
Formative Assessment Marks: 25 marks Summative Assessment Marks: 25 marks

Course Outcomes (COs):

After completing this course satisfactorily, a student will be able to:
 To perform and get knowledge about applications, virtual learning and internetfundamentals.
 Develop holistically by learning essential skills such as effective communication, problem-solving,
design thinking, and teamwork.

Course Content:
Content Hours
Unit – 1
Introduction to Computer and Emerging Technology: An Overview of Computer,
Block Diagram of Computer, Evolution and Generations of Computers, Software and
its types, Operating Systems, types of operating systems, major functions of the
operating systems. 05
Introduction to emerging technologies and its applications- Artificial Intelligence,
IoT, Cloud Computing, Machine learning, Big Data.
Unit – 2
Office Automation Tools and Google Apps :
Office automation tools : MS-Word, MS-Excel and MS-Power point,creating an email-
ID, working with e-mail, addressing with cc and bcc, Working with Google Apps:
Google forms: Creating and analysis of response, Google Docs – creating Google
Docs and posting, Google Sheets- Creating and Editing, Google Drive- uploading and 05
sharing of files and folders, working with Google Meet.
Unit – 3
E-learning, E-commerce and Security Aspects:
E-learning -Introduction to e-learning platforms such as Swayam and MOOC.
E-Commence: Basic Web Commerce Concept, E- payment methods: E-cash
Payment System, Credit Payment System, Types of Electronic Payment Systems: 05
Credit Card • Debit Card • Smart Card • E-Money •Electronic Fund Transfer (EFT).
Cyber Security: Threats and Prevention, Viruses and its types, Antivirus, HTTP vs
HTTPS,Firewall, Cookies, Hackers and Crackers.
  Laboratory Activities (Perform the following assignments):
 Identifying the configuration and version of a computer system
(PC),laptop, and a mobile phone.
 Observing files on OS booting
 Finding the background and foreground processes on Task manager.
 Translating Kannada word into English in Google embedded with AI.
 Use Google assistant on any android smartphone to dictate commands
and tolaunch apps
 Downloading your e-aadhar.
 Creating resume in Word processor.
 Creating powerpoint presentation for your college introduction and
applytransitions and animations.
30
 Create your marksheet in Microsoft Excel.
 Simple computation using spread sheet.
 Create an email-ID and sending and forwarding.
 Attaching files and downloading files in email.
 Creating a Google form and send it to Ten users.
 Scheduling a virtual meet and invite peoples to join the Google meet.
 Creating a hotspot from a mobile phone, and allowing others to use
thehotspot.
 Sign in and create account e-learning platforms such as Swayam
andMOOC.
 Creating an account in the railway reservation website, IRCTC, and
findingtrainsfrom Belagavi to Bangalore.
 Demo of online order placing for book using flipkart/ amazon, etc.
 Install any antivirus app in your mobile and scan.
 Demonstrate unsecured (HTTP) and secured (HTTPS) websites.

Text Books:
1. Fundamentals of computers - V. Rajaraman - Prentice- Hall of India.
2. Computer Fundamentals - P. K. Sinha Publisher: BPB Publications.

Reference Links:
 Digital 101 Course offered by Future Skill Prime Platform
https://learn.futureskillsprime.in/
 Operating Systems: https://ftms.edu.my/v2/wpcontent/uploads/2019/02/csca0101_ch06.pdf
 Nine Dots in Google.com
 Gmail Creating links:
https://clubrunner.blob.core.windows.net/00000000961/en-ca/files/homepage/how-to- create-a-gmail-
account/HowtoCreateaGmailAccount.pdf
 Google Forms: https://pdst.ie/sites/default/files/Google%20Drive_1.pdf
 Google Meet: https://edvance.hawaii.hawaii.edu/wp-content/uploads/Google-Meet-Tutorial-Getting-
Started-and-Recording-a-Lecture.pdf
 Swayam: https://www.aicte-india.org/bureaus/swayam
 Security Aspects - https://ncert.nic.in/textbook/pdf/lecs112.pdf
 E-Commence: http://www.aagasc.edu.in/cs/msccs/ECommerce%20Unit%201.pdf
 E- payment methods: http://www.dspmuranchi.ac.in/pdf/Blog/e%20business%20UnitIII,%20%202020.pdf
 Coursee Credits 02 Total Contact Hours 30
Internal Assessment Marks : 15 Semester End Examination Marks : 35

Common Syllabus for all UG Programmes

Semester-I
Skill Enhancement Courses(SEC-1)
Title of the Course:
PHYSICAL EDUCATION and YOGA
(BA/BSc/BCom/BBA/BCA& all other UG Courses)

Course Code: 126COM01XXXVBC01B

Course Theory/ Credits No. Of Total No. Duratio Internal Semester Total
Code Practical Teaching Of n of Assessme End Exam Marks
Hours/W Teachin Exam in nt Marks Marks
eek gHours hrs
Physical
PEP- Education
SEC1-1 and Yoga 1 2 28 - 2 - 2
Sub 5 5
TotalA
PET+PEP-
SEC1-2 Health
Sub and 1 2 14+14 - 2 - 2
total B Wellness 5 5
 Content of Practical `28Hr
Course s

Unit1:-Physical Education

 General & Specific warm up exercises

 Recreation Games and Fitness
 Any1Major Game and one minor game (A student
canchoose any 1 major game based on the
availability of facilities in the college, if not any two 28
minor games.)
Unit2:-Yoga

 Shitalikarna Vyayama
 Suryanamaskara (Compulsory)
 Basic Set of Yoga Asanas
 Basic Set of Pranayama & Meditation
 Formative
Assessment
K2Assessment type Weightage in Marks

Practicals Internal Assessment- 25

Total 25
Marks
Pedagogy - The course shall be taught through Lecture, Practicals, Interactive, Sessions,Materials,
Assignments, Seminars, Intramural & Extramural.
References:
1. Russell,R.P.(1994).Health and Fitness Through Physical Education. USA:
Human Kinetics.
2. Uppal,A.K.(1992).Physical Fitness. New Delhi: Friends Publication.
3. Nagendra,H.R.&Nagarathna,R.(2002).Samagra Yoga Chikitse. Bengaluru:
SwamiVivekanandaYoga Prakasana.
4. Kumar,Ajith.(1984)Yoga Pravesha. Bengaluru: Rashtrothanna Prakashana.
5. D.MJyoti,YogaandPhysicalActivities(2015)lulu.com3101,Hillsborough,NC2
7609,UnitedState
 Semester-I
Skill Enhancement Courses (SEC-2)
Title of the Course:
HEALTH AND WELLNESS
(BA/BSc/BCom/BBA/BCA & all other UG Courses)
Course Code: 126COM01XXXVBC02T
Content of Course 14+14
(1+0+1) Hrs

Unit1:-Introduction

1. Meaning, Definition and dimensions of Health andWellness.

2. Factors affecting Fitness and Wellness

3. Role of Fitness in maintaining Health and Wellness

4. Importance of Health Education and Wellness

Unit2:-Methods to Maintain Health and Wellness 28

1. Role of Physical Activities and Recreational Games forHealth and

Wellness

2. Role of Yoga asanas and Meditation in maintaining Healthand Wellness

3 Nutrition for Health & Wellness
Unit3:-Anxiety, Stress and Aging

1. Meaning of Anxiety, Stress and Aging

2. Types and Causes of Stress

3. Stress relief through Exercise and Yoga

Formative
Assessment
Assessment type Weightage in Marks

Theory and Practical Internal Assessment

25 Marks

Total 25
Marks
Pedagogy-The course shall be taught through Lecture, Practicals, Interactive, Sessions,Materials,
Assignments,Seminars, Intramural & Extramural.
References

1. AAPHERD “Health related Physical Fitness

Test Manual.”1980Published by Association
drive Reston Virginia
2. Bucher.C.A (1979) foundation of Physical Education
(5thedition MissouriCVM osby Co.)
3. Puri.k. Chandra S.S (2005)“Health and Physical
Education ”New Delhi:Surjeet Publication
4. Thomas D Fahey and others. Fit and well:6th Edition
New York:Mc GrawHill Publishers, 2005
5. Dixit Suresh (2006) Swasthya Shiksha sports Publications Delhi.
6. Uppal AK & Gautam GP (2008) Health and Physical
Education. FriendsPublication New Delhi
7. Pinto John and Roshan Kumar (2021)
“Introduction to Physical
Education”, Louis Publication. Mangalore
8. Shanti KY(1987)“The Science of Yogic Breathier”
(Pranayama) DBBombay
9. Ziegler EF (2007) “An Introduction to Sports and
Physical Education”Philosophy Delhi
10.Pinto John and Ramachandra K (2021) Kannada
Version “DahikaSikshanada Parichaya” Louis
publications. Mangalore
BBA - I SEMESTER
LANGUAGES
 KANNADA
PÀ£ÀßqÀ ¥ÀoÀåPÀæªÀÄ
ªÉÆzÀ® ¸É«Ä¸ÀÖgï ©.©.J/©.¹.J. (Ability Enhancement Compulsory Course)
Language-1
Course Code: 126BBA01LANAEC01T
(ªÁgÀPÉÌ 4UÀAmÉU¼
À À ¥ÁoÀ, 3 PÉærmïUÀ¼À ¥ÀwæPÉ, MlÄÖ CAPÀU¼ À ÀÄ-100, yAiÀÄj ¥ÀjÃPÉëUÉ-60
CAPÀUÀ¼ÄÀ , DAvÀjPÀ UÀÄuÁAPÀUÀ½UÉ-40 CAPÀUÀ¼ÄÀ , ¸É«Ä¸ÀÖgï CAvÀåPÉÌ 2 UÀAmÉU¼ À À ¥ÀjÃPÉë, DAvÀjPÀ UÀÄuÁAPÀUÀ¼À PÀÄjvÀÄ
¤ÃrzÀ ¤gÀAvÀgÀ ªÀiË®åªÀiÁ¥À£À ¥ÀzÀÝwAiÀÄ£ÀÄß ªÉÄÃ¯É w½¹gÀĪÀAvÉ £Àq¸ É ÀĪÀÅzÀÄ.)

WÀlPÀ – 1 : PÀ£ÀßqÀ £ÁqÀÄ - £ÀÄr ¥ÀæeÉÕ

1. CRAqÀ PÀ£ÁðlPÀ – PÀĪÉA¥ÀÄ

2. °¦®vÉ – r. J¸ï. PÀQð
3. PÀ£ÀßqÀ : F ±ÀvÀªiÀ Á£ÀzÀ ºÉƸÀ ¸ÀªÁ®ÄUÀ¼ÄÀ – PÉ. «. £ÁgÁAiÀÄt
4. ¥ÁæaãÀ PÀ£ÀßqÀ ¸Á»vÀåzÀ°è PÀ£ÀßqÀ – PÀ£ÁðlPÀ – n. ªÉAPÀmÁZÀ®±Á¹ÛçÃ
WÀlPÀ – 2 : CAvÀBPÀgÀt

1. gÉïÉé ¤¯ÁÝtzÀ°è – PÉ. J¸ï. £ÀgÀ¹AºÀ¸Áé«Ä

2. CªÀé - ¦. ®APÉñÀ
3. CAUÀÄ° ªÀiÁ® (§ÄzÀÞ CAUÀÄ°ªÀiÁ®gÀ ¸ÀAªÁzÀzÀ DAiÀÄÝ ¨sÁUÀ) - ¥Àæ¨sÀıÀAPÀgÀ
4. MAzÀÄ ¸ÉÊPÀ¯ï ¸ÁPÀÄ – PÉ. ¸ÀvÀå£ÁgÁAiÀÄt

WÀlPÀ – 3 : ¸ËAzÀAiÀÄð

1. ±ÁæªÀt §AvÀÄ – zÀ. gÁ. ¨ÉÃAzÉæ

2. dUÀªÉ PÀÆqÀ®¸ÀAUÀªÄÀ – PÁªÁå£ÀAzÀ
3. £ÁªÀÅ ºÀÄqÀÄVAiÀÄgÉà »ÃUÉ - ¥Àæw¨sÁ£ÀAzÀPÀĪÀiÁgÀ

WÀlPÀ – 4 : ¸ÀAQÃtð
1. gÀAUÉÆð - ¤¸Áìgï CºÀªÄÀ äzï (PÀ«vÉ)
2. §Ä¢ÞªÀAvÀ ªÀÄUÀ – n. J¸ï. gÁd¥Àà (¸ÀA.) (d£À¥z À À PÀxÉ)
¸ÀÆZÀ£É : gÁt ZÀ£ÀߪÀÄä «±Àé«zÁå®AiÀÄzÀ ¥Àæ¸ÁgÁAUÀ¢AzÀ ¸ÀzÀj ¥ÀoÀåPÀæªÀĪÀÅ ¥ÀoåÀ ¥ÀĸÀÛPÀ gÀÆ¥ÀzÀ°è ¥ÀæPÁ±À£ÀUÆ É ArzÉ.
CzsÁå¥ÀPÀgÄÀ UÀ¼ÀÄ ¥ÀoåÀ ¥ÀĸÀÛPÀª£
À ÀÄß CxÀªÁ ¸ÀévÀAvÀæªÁV CzsÀåAiÀÄ£À ¸ÁªÀÄVæUÀ¼À£ÀÄß §¼À¹PÉÆAqÀÄ ¥ÀoÀå¨ÉÆÃzsÀ£ÉAiÀÄ£ÀÄß
ªÀiÁqÀĪÀÅzÀÄ.
 FUNCTIONAL KANNADA
COURSE CODE: 126BBA02LANAEC02T
 Semester I
ENGLISH
Bachelor of Business Administration, B.B.A. (Basic/Hons.) / Bachelor of
Commerce, B.Com.(Basic/Hons.) withBusiness Administration /Commerce
as Programme Core
Bachelor of Hotel Management with Hotel Management as Programme Core Subject
Year 2021 Course Code: 126BBA01LANAEC03T Credits 3
Course Title: Generic
Sem. I Hours 4
English – I
Course Pre-requisites, if any NA
Formative Assessment Marks: 40 Summative Assessment Marks: 60
Course At the end of the course the student should be able to:
Outcomes 1. Acquire the LSRW (Listening, Speaking, Reading, and Writing) skills.
2. Learn to appreciate literary texts.
3. Obtain the knowledge of literary devices and genres.
4. Acquire the skills of creativity to express one’s experiences.
5. Know how to use digital learning tools.
6. Be aware of their social responsibilities.
7. Develop critical thinking skills.
8. Develop gender sensitivity
9. Increase reading speed, analytical skills and develop presentation skills.
10. Become employable with requisite professional skills, ethics and values
Unit No. Course Content Suggested Pedagogy 60
Hours
1. Ritesh Agarwal – Karan Lectures 15 hrs
Unit I 2. My Lost Doller – Stephen Leacock Tutorials
3. How Economic Growth has Become Anti-Life - Vandana Shiva Group Discussion
1. Vachana 820 (Speaking of Shiva ) by A. K. Ramanujan Lectures 9 hrs
Unit II 2. Punishment in Kindergarten - Kamala Das Tutorials
3. On Killing a Tree - Gieve Patel Group Discussion
Introducing One self, Introducing others, Requests, Offering Lectures 16 hrs
Unit III help, Congratulating, Enquiries, Seeking permission Giving Tutorials
instructions to do atask, Group Discussion
Role Play
with Practical
 1. Word class (Nouns, Adjectives, Verbs, and Adverbs) Lectures 20 hrs
2. Use of Articles Tutorial
3. Use of Prepositions (Place, Time, Position) s
4. Asking Yes/No Questions, Group Discussion
Unit IV
5. Asking Wh Questions
6. Using Indirect Questions for Polite English
7. Asking Tag Questions: for affirmation
8. Asking Negative Questions: for Confirmation.
Recommended Learning
Resources
Print 1. Vijay F Nagannawar and S. B. Biradar ed. New Horizon, Textbook prescribed for B. A. and
Resource BSWProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
s 2. Vijay F Nagannawar and S. B. Biradar ed English Stars, Textbook prescribed for BCom and
BBAProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
3. Dr. S. B. Biradar and Prof. Vijay F Nagannawar ed. English Gems, Textbook prescribed for B. Sc. and
BCAProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
4. Quirk Randolph, Sidney Greenbaum, Geoffrey Leech &Jan Svartvik. A Comprehensive Grammar of
theEnglish Language General Grammar. Longman.
5. Herring, Peter. Complete English Grammar Rules. Create space Independent Pub, California, 2016.
6. Jain Charul, Pradyumnasinh Raj & Yunus Karbharj. English Skills for Academic Purposes.
MacmillanEducation. London, 2017
Digital http://orelt.col.org/module/unit/4-grammar-improving-composition-skills
Resource https://www.academia.edu/26724441/A_Concise_Grammar_for_English_Language_Teachers.
s https://www.efluniversity.ac.in/EnglishPro.php
https://www.britishcouncil.in/.

Question Paper Pattern

I. 10 objective questions 5 from Unit I and 5 from Unit II 10x01=10
II. 01 essay type question out of 2 from Unit I 01x10=10
III. 01 essay type question out of 2 from Unit II 01x10=10
IV. 02 questions out of 4: from Unit III 02x05=10
V. 04 Language Activity out of 6: from Unit IV 04x05=20
Total 60
 Semester I
Hindi
COURSE CODE:126COM01LANAEC04T
Syllabus of B.B.A./B.C.A./B.S.W./C.C.J. Ability Enhancement compulsory Course
AECC

Title of the Subject/Discipline : A1 स fह ×यक fवध : कह न स कलन+åय करण

Year 1 Course Code : 126COM01LANAEC04T Credits 3

Sem. 1 Course Title/Discipline : Hours 4

Collection of Short stories+Grammer
Text : èवण कह fनय (कह न सकलन) ल कभ रत Ĥक शन,

Ĥय गर ज-211001

Formative Assessment Marks :30 Summative Assessment Marks :70 Duration of ESA :64 hrs.

Learning 1. क ह न क पठन प ठन मɅ ǽ च उ×पōन ह ग ।

Outcomes 2. आध नक Ǒहद ȣ कह न क fवक स Đम स पGर चत हɉग ।
3. भ ष य शद त क Ĥ तǽ च नम [ण ह ग ।
4. ल खन क शल Ĥ ¹त कर सकɅ ग ।
5. भ ष क Ĥय ग मɅ स¢म हɉग

Unit No. Course Content Suggested Hours

Pedagogy L/P/L
Unit I 1. क¢ ūय ™य न 16
èवण[ कह fनय (कह न स कलन) कȧ कह fनय Đ. 1,2,3
2. सव द एव बहस
Unit II 16
èवण[ कह fनय (कह न स कलन) कȧ कह fनय Đ. 4,5,6
3. स म Ǒहक चच

Unit III 4.रचन ×म क 16

èवण[ कह fनय (कह न स कलन) कȧ कह fनय Đ. 7,8,9
अ भūय Èत
Unit IV 16
शÞदभ द- स ¾ , सवन[ म, fवशष ण

Recommended Leaning Resources

Print 1. èवण कह fनय (कह न सकलन), ल कभ रत Ĥक शन, Ĥय गर ज-211001
Resources
2. fहदk åय करण रचन : सप दक ग . म. द भ लकर, ड . अश क क मत, गVकल Ĥfतçठ न, पण

3. fश¢ थȸ fहदk åय करण : सप दक ड . न ग Üप , र जप ल अ◌Öड सǎस, fदǐलk

 Digital https://hi.wikipedia.org/wiki/fहǎदk_कह न
Resources
 Semester I
SANSKRIT
COURSE CODE: 126COM01LANAEC05T

Title: Sanskrit Poetry, Grammar and Comprehension

Course Code: 126COM02LANAEC05T
Semester Ability Enhancement compulsory course(L+T) Marks Credit
s
a. Introduction to Classical Sanskrit Poetry 45
b. Selected Portion of a Sanskrit Poetic composition-
I Valmiki Ramayana, Balakanda Sarga-I
a. Simple Sanskrit Sentence formation 15 3
b. Swarasandhi
c. Comprehension in Sanskrit
Continuous Evaluation: Attendance, Assignment, Internal Test, 40
Creative Writing, Conversation in Sanskrit
Total 100 3
Scheme of Examination
1. Essay type questions (1 of 2) 1x10=1
0
2. Short notes (2 of 4) 2x5=10
3. Translation and explanation of Shlokas (3 of 5) 3x4=12
4. Reference to context (2 of 4) 2x4=08
5. Grammar (Should be answered in Sanskrit only)
a) Simple Sanskrit Sentence formation (5 of 8) 5x1=05
b) Identifying Linga, Vibhakti & (5 of 8) 5x1=05
Vachana 5x2=10
6. Comprehension in Sanskrit

Books for study & Reference:

1. Valmiki Ramayana: - Vid. Ranganatha Sharma (¨sÁgÀvÀ zÀ±Àð£À ¥ÀæPÁ±À£À)
2. Valmiki Ramayana: - Geetha Press, Gorakpur.
3. History of Classical Sanskrit Literature by M. Krishnamachariar.
4. Bhasha Shastra Mattu Samskruta Sahitya Charitre (kannada) edited by
Dr. K. Krishnamurthy, Vidwan Ranganatha Sharma and vidwan H.K.
Siddagangaiah.
5. History of Classical Sanskrit Literature- S.Rangachar
6. Samskruta Sahitya Sameekshe (Kannada) Dr. M. Shivakumara Swamy
7. Higher Sanskrit Grammar- M.R. Kale.
8. Subhodha Samskrutha Vyakarana –D.N. Shanbhag.
 Semester I
MARATHI
COURSE CODE: 126COM01LANAEC06T
Syllabus of B.B.A./B.C.A./B.S.W Etc.
Ability Enhancement Compulsory Course (AECC)
Title of the Subject/ Discipline : MARATHI
Year 1 Course Code : 126COM02LANAEC06T Credits 3
Sem. I L-2 : MARATHI (BBA,BCA,BSW etc.) Total 64
Course Title : Discipline : व य क र : कथ + प क ररत Hours
(Wangmayaprakar : Katha + Patrakarita)
Text- 'ग व कड ग ' -वय कट श म डग ळकर, उ षय
क शन, प ण (वनवडक कथ - ब , स नय च म ड ,
करण , म र तर य , क ल गत, भ त च पदर, ववल यत
क बड , ब त, वह ण , फककड ग )
Formative Assessment Marks : 40 Summative Assessment Marks : 60 Duration of ESA: 4 Hrs.
1. Introducing to the seminal practitioners of Marathi literature and laying
the foundation for contextualising specific texts against definite literary
backdrops
Learning 2. To analysing the art of story-telling and the various structural elements of
Outcomes a short story
3. To understand the basics of short story as a literary form & nationalism
4. To acquire writing skills for Newspaper & media
5. To understand the importance of advertisement writing skills and
marketing system in society.
Unit No. Course Content/ अ सघ क Suggested Pedagogy Hours
अ पनश U/P/L
I मर ठ कथ आवण वय कट श म डग ळकर 1. Lecture Method 12
2. Assignment
II 'ग व कड ग ’ मध ल नट र 13
3. Individual and group
presentation
III 'ग व कड ग ’' च व मय न 4. Virtual mode 13
व वश य 5.PPT Presentation
6.Class Seminar
IV मर ठ भ ष आवण पतरक ररत 7.Topic Discussion
13
V वहर त ल नकल आवण ववपणन 8.Visit to Print Media & 13
Publicity Centre

Recommended Learning Resources

Print Resources 1. मर ठ त ल कथ प - र . ग. धव, सन हवधय न क शन, प ण
2. मर ठ कथ : म आवण ऱ ह स - क . न प र , लवलत क शन , मबई
3. मर ठ कथ : परपर आवण नवत - अश क ब ड ळ , र क शन, मबई
4. मर ठ भ वषक क शलय ववक स - स प . प र त र, अथवय क शन, ध ळ
5. वह ररक मर ठ - ल. र . न वसर ब दकर, फडक क शन, क लह प र
Digital http://vishwakosh.marathi.gov.in
Resources http://marathivishwakosh.org
http://marathi.pratilipi.com
http//:mr.vikaspedia.in
http://www.maayboli.com
http://esahity.com
www.bbc.com
 Semester I
URDU
COURSE CODE: 126COM01LANAEC07T
Syllabus of B.B.A./B.C.A/B.S.W Etc.
Ability Enhancement Compulsory Course (AECC)
Title of the subject/discipline:
Year I URDU Credit 30
Sem. I Course Code: 126COM01LANAEC07T Total 64
Corse Title: Discipline: ‫اور مختصر کہانیاں‬ Hours
‫( ڈرامہ‬Drama aur mukhtasar kahaniyan)
Text: Anwar-e-Adab, (Vol 1 Part – 1) By Dr. A A. Mulla
Published by M R Publication
Formative Assessment Marks: 40 Summative Assessment Marks: 60 Duration of ESA: 4 Hrs.
Outcomes: 1. Brief Knowledge about Urdu Language
2. Brief Knowledge about Urdu Literature
3. Development of Urdu Reading & Writing Skills
Unit No. Course Suggested Hour
Content Pedagogy s
L/P/
L
Unit I Waqt (Akhlakiyat) i) Lecture method, 21
Main nay aisa kyon ii) Assignments,
kiya iii) Individual
Maulana Muhammad Ali andGroup
JoharDirector ka Kutta Presentations
Urdu Zuban andactivities
Unit II Asar Us ko Zara Nahi huta iv) Virtual Mode 21
Hur Jamalaun ko Yad Aati v) Power
HaiSamney Un ky Tadap Point
Unit III Masjid Presentation 21
Qurtaba
Banjara nama
Saraye Fani
O Desh se aney wale bata
Unit IV Hontaun ke bhi un 21
keAb ke Bichade
Main Gautam Nahi hun
Unit V Jadeed Ilam-E-Science 21
(First two lessons
only)(Page No. 5 to
75)
Recommended Learning Resources
Print 1. Anwar-e-Adab, (Vol 1 Part – 1),
Resource Dr. Syed Aleemulla Husaini, Dr. Abdurrahim A. Mulla
s 2. Jadeed Ilam-e-Science
By Wazarat Hussain, Educational Book House, Aligarh
Digital 1. http://www.urdubazar.com
Resource 2. http://www.rekhta.org
s 3. http://kitabghar.com
 47

Semester I
ARABIC
COURSE CODE: 126COM01LANAEC08T
Syllabus of B.B.A./B.C.A/B.S.W.CCJ Etc.
Ability Enhancement Compulsory Course (AECC)
Title of the subject/Discipline:
Year I Credit 30
ARABIC
Sem. I Corse Code: 126COM02LANAEC08T Total 64
ARABIC (B.B.A./B.C.A/B.S.W) Hours
Corse Title: Discipline: ‫( القصة القصيرة‬Al Qissa Al Qaseera)
ً ‫َفذح األدب َذوج انع‬
Text: :‫ نكَؤ‬،‫هاء‬
Formative Assessment Marks: 40 Summative Assessment Marks: 60 Duration of ESA: 4 Hrs
1. Brief Knowledge about Arabic Language
Learning 2. Brief Knowledge about Arabic Literature
Outcomes 3. Development of Arabic Reading & Writing Skills
4. Communication in Arabic Language
5. Development of Translation Skills
Unit No. Course Content Suggested Hours
Pedagogy U/P/L
Unit I ‫ هذُخ‬،‫ لبَى األعذ‬،‫أيب انغبئم فال رُهش‬ i) Lecture method, 12
،‫ أوصبف انُبط وأدىانهى‬،ُ‫انفُشا‬ ii) Assignments,
iii) Individual
‫ ايشأح‬،‫انطجع ُغهث األدة‬ andGroup
‫خبدعخ‬ Presentations
Unit II ‫ عىسح‬،‫عىسح انمُبيخ‬ andactivities 30
‫انضذى‬ iv) Virtual Mode
Unit III ‫ أ َُشىدح‬،‫ انعهى‬،‫ أ َُشىدح انعُذ‬،‫ انكزبت‬،‫أنطبئش‬ v) Power 30
‫انصجبح‬ Point
Unit IV ‫انعصش انجبههُ (انفصم األول‬ Presentation 30
)َُُ ‫وانضب‬
Unit V ‫ انزعشُف‬،‫ اعى اإلشبسح‬،‫ انُجزذأ وانخجش‬،‫ضُبئش‬ 30
‫وانزكُش‬
Recommended Learning Resources
Print ‫ َفذح األدب نىدَذ انسياَ كَراَىي‬-1
Resources ‫ انقرآ انكرى‬-2
َ‫ يخراراخ األدب نسَذاَ تذرا‬-3
‫ ذارَخ األدب انعرتًَ نألضرار أدًَذ دطَ انسَاخ‬-4
ََ‫ انَذى انىاضخ (انجسء األول) نعہًَ انجارو ويصطفى أي‬-5
 48

Digital 1. http://www.almaany.com
Resources 2. http://naseemalsham.com
3. http://m.marefa.org
 BBA II
SEMESTER
 BBA SECOND SEMESTER
Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA02XXXDSC04T
Name of the Course: Corporting Accounting and Reporting
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classrooms lecture, tutorials, and Problem Solving.

Course Outcomes: On successful completion of the course, the Students will demonstrate
 The ability to prepare final accounts of partnership firms
 The ability to understand the process of public issue of shares and accounting for the
same
 The ability to prepare final accounts of joint stock companies.
 The ability to prepare and evaluate vertical and horizontal analysis of financial
statements
 The ability to understand company’s annual reports.

Syllabus: Hours
Module No. 1: FINAL ACCOUNTS OF PARTNERSHIP FIRM 10
Meaning of Partnership Firm, Partnership deed-clauses in partnership deed, Preparation of
Final accounts of partnership firm-Trading and Profit and Loss Account, Profit and Loss
Appropriation Account, Partners capital account and Balance sheet. Goodwill- Nature,
Factors influencing goodwill and methods of valuation of goodwill (Average and super profit
methods)
Module No. 2: ISSUE OF SHARES 08
Meaning of Share, Types of Shares – Preference shares and Equity shares – Issue of Shares at
par, at Premium, at Discount: Pro-Rata Allotment; Journal Entries relating to issue of shares;
Preparation of respective ledger accounts; Preparation of Balance Sheet in the Vertical form
(Practical Problems).
Module No. 3: FINAL ACCOUNTS OF JOINT STOCK 12
COMPANIES
Statutory Provisions regarding preparation of Company Final Accounts – Treatment of Special Items,
Managerial Remuneration, Tax deducted at source, Advance payment of Tax, Provision for Tax,
Depreciation, Interest on debentures, Dividends, Rules regarding payment of dividends, Transfer to
Reserves, Preparation of Profit and Loss Account and Balance Sheet (Vertical Form Schedule -III)
(Practical Problems).
Module No. 4: FINANCIAL STATEMENTS ANALYSIS 12
Comparative Statements - Comparative Income Statement, Comparative Balance Sheet;
Common size Statements – Common Size Income Statement, Common Size Balance Sheet –
Trend Percentages. (Analysis and Interpretation)

Module No. 5: CORPORATE FINANCIAL REPORTING 10

PRACTICES
Corporate Financial Reporting - meaning, types, characteristics of Corporate financial report,
users of corporate financial report; Components corporate financial report– general corporate
information, financial highlights, letter to the shareholders from the CEO, management's
discussion and analysis; Financial Statements-balance sheet, income statement, cash flow
statement, and notes to the financial statements; Auditor's report; Significant Accounting
Policies; Corporate Governance Report; Corporate Social Responsibility Report (Discuss only
Role and Significance of above components of corporate financial report).

Skill Developments Activities:

1. Collect financial statement of a company for five years and analyse the same using
trend analysis.
2. Refer annual reports of two companies and list out the components.
3. Draft a partnership deed as per Partnership Act.
4. List out the accounting policies in annual report of the company

Text Books:
1. Stephen P. Robbins, Management, Pearson
2. Koontz and O‟Donnell, Management, McGraw Hill.
3. L M Prasad, Principles of management, Sultan Chand and Sons
4. V.S.P Rao/Bajaj, Management process and organization, Excel Books.GH25
5. Appanniah and Reddy, Management, HPH.
6. T. Ramaswamy : Principles of Management, HPH.
Note: Latest edition of text books may be used.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA02XXXDSC05T
Name of the Course: Human Resource Management
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classroom’s lecture, tutorials, Group discussion, Seminar, Case studies & field
work etc.,
Course Outcomes: On successful completion of the course, the students will be able to
demonstrate

 Ability to describe the role and responsibility of Human resources management

functions on business
 Ability to describe HRP, Recruitment and Selection process
 Ability to describe to induction, training, and compensation aspects.
 Ability to explain performance appraisal and its process.
 Ability to demonstrate Employee Engagement and Psychological Contract.
Syllabus: Hours
Module No. 1: Introduction to Human Resource Management 10
Meaning and Definition of HRM – Features Objectives, Differences between Human
Resource Management and Personnel Management, Importance, Functions and Process of
HRM, Role of HR Manager, Trends influencing HR practices
Module No. 2: Human Resource Planning, Recruitment & Selection 14
Human Resource Planning: Meaning and Importance of Human Resource Planning,
Process of HRP
HR Demand Forecasting- Meaning and Techniques (Meanings Only) and HR supply
forecasting.
Succession Planning – Meaning and Features
Job Analysis: Meaning and Uses of Job Analysis, Process of Job Analysis – Job Description,
Job Specification, Job Enlargement, Job Rotation, Job Enrichment (Meanings Only)
Recruitment – Meaning, Methods of Recruitment, Factors affecting Recruitment, Sources of
Recruitment
Selection – Meaning, Steps in Selection Process, Psychometric tests for Selection, Barriers to
effective Selection, Making Selection effective; Placement, Gamification – Meaning and
Features
Module No. 3: Induction, Training and Compensation 10
Induction: Meaning, Objectives and Purpose of Induction, Problems faced during Induction,
Induction Program Planning.
Training: Need for training, Benefits of training, Assessment of Training Needs and
Methods of Training and Development; Kirkpatrick Model; Career Development.
Compensation: Direct and Indirect forms of Compensation (Meaning Only), Compensation
Structure.
Module No. 4: Performance Appraisal, Promotion & Transfers 14
Performance appraisal: Meaning and Definition, Objectives and Methods of Performance
Appraisal – Uses and Limitations of Performance Appraisal, Process of Performance
Appraisal
Promotion: Meaning and Definition of Promotion, Purpose of Promotion, Basis of
Promotion
Transfer: Meaning of Transfer, Reasons for Transfer, Types of Transfer, Right Sizing
of
Work Force, Need for Right Sizing

Module No. 5: Employee Engagement and Psychological Contract 08

Employee Engagement (EE): Meaning and Types of EE, Drivers of Engagement -
Measurement of EE, Benefits of EE.
Psychological contract: Meaning and features
Skill Developments Activities:
1. Preparation of Job Descriptions and Job specifications for a Job profile
2. Choose any MNC and present your observations on training program
3. Develop a format for performance appraisal of an employee.
4. Discussion of any two Employee Engagement models.
5. Analysis of components of pay structure based on the CTC sent by the
Corporate to the institute for the various jobs of different sectors.

Textbooks:
Aswathappa, Human Resource Management, McGraw Hill

Edwin Flippo, Personnel Management, McGraw Hill

C.B.Mamoria, Personnel Management, HPH

Subba Rao, Personnel and Human Resources Management, HPH

Reddy & Appanniah, Human Resource Management, HPH

Madhurimalal, Human Resource Management, HPH

S.Sadri & Others: Geometry of HR, HPH

Rajkumar: Human Resource Management I.K. Intl

Michael Porter, HRM and Human Relations, Juta & Co.Ltd.

K. Venkataramana, Human Resource Management, SHBP

Chartered Accountants of India, New Delhi.

Note: Latest edition of textbooks may be used.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA02XXXDSC06T
Name of the Course: BUSINESS ENVIRONMENT
Course Credits No. of Hours per Week Total No. of Teaching Hours
4 Credits 4 Hrs 56 Hrs
Pedagogy: Classrooms lecture, tutorials, Group discussion, Seminar, Case studies.

Course Outcomes: On successful completion Student will demonstrate

 An Understanding of components of business environment.

 Ability to analyse the environmental factors influencing business organisation.
 Ability to demonstrate Competitive structure analysis for select industry.
 Ability to explain the impact of fiscal policy and monetary policy on business.
 Ability to analyse the impact of economic environmental factors on business.
Syllabus: Hours
Module No. 1: INTRODUCTION BUSINESS ENVIRONMENT 12
Meaning of business, scope and objectives Business, business environment, Micro and
Macro-environment of business (social, cultural, economic, political, legal technological and
natural) Impact of these factors on decision making in business, Environmental analysis, and
Competitive structure analysis of Business.
Module No. 2: GOVERNMENT AND LEGAL ENVIRONMENT 16
Government Functions of the State, Economic role of government, State intervention in
business- reasons for and types of state intervention in business. Impact of Monetary policy,
Fiscal policy, Exim policy and industrial policy on business.
Legal environment - Various laws affecting Indian businesses
Module No. 3: ECONOMIC ENVIRONMENT AND GLOBAL 13
ENVIRONMENT
An overview of economic environment, nature of the economy, structure of economy,
factors affecting economic environment.
Globalisation of business; meaning and dimensions, stages, essential conditions of
globalisation, foreign market entry strategies, merits and demerits of globalisation of
business, Impact of Globalisation on Indian businesses, Forms of globalisation of businesses
- MNCs, TNCs etc..
Module No. 4: TECHNOLOGICAL ENVIRONMENT 10
Meaning and features; types of innovation, Impact of Technological changes on business,
Technology and Society, Technological Acquisition modes, IT revolution and business,
Management of Technology.
Module No. 5: NATURAL ENVIRONMENT 05
Meaning and nature of physical environment. Impact of Natural environment on business.
Skill Developments Activities:

a) List out key features of recent Monetary policy published by RBI impacting
businesses.
b) Give your observation as to how technology has helped society.
c) Draft Five Forces Model for Imaginary business.
d) Identify the benefits of Digital transformation in India.
Text Books:

1. Dr. K Ashwatappa: Essentials Of Business Environment

2. Sundaram & Black: The International Business Environment; Prentice Hall
3. Chidambaram: Business Environment; Vikas Publishing
4. Upadhyay, S: Business Environment, Asia Books
5. Chopra, BK: Business Environment in India, Everest Publishing
6. Suresh Bedi: Business Environment,Excel Books
7. Economic Environment of Business by M. Ashikary.
8. Business Environment by Francis Cherrinulam
Note: Latest edition of text books may be used.
BBA II SEMESTER OEC
NOTE-
Students from Other Departments/Subjects may choose one OE
course from BBA department.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA02XXXOEC02T (OEC)
Name of the Course: RETAIL MANAGEMENT
Course Credits No. of Hours per Week Total No. of Teaching Hours
3 Credits 3 Hrs 45 Hrs
Pedagogy: Classroom’s lecture, tutorials, Group discussion, Seminar, Case studies.

Course Outcomes: On successful completion Student will demonstrate ;

a) An understanding of the types and forms of Retail business.
b) Ability to examine Consumer Behaviour in various environment.
c) Ability to analyse various Retail operations and evaluate them.
d) Ability to analyse various marketing mix elements in retail operations.
e) An understanding of Information Technology in retail business.
Syllabus: Hours
Module No. 1: INTRODUCTION TO RETAIL BUSINESS 08
Definition – functions of retailing - types of retailing – forms of retail business ownership.
Retail theories – Wheel of Retailing – Retail life cycle. Retail business in India: Influencing
factors – present Indian retail scenario.
Module No. 2: CONSUMER BEHAVIOUR IN RETAIL BUSINESS 08
Buying decision process and its implication on retailing – Influence of group and individual
factors, Customer shopping behaviour, Customer service and customer satisfaction.
Module No. 3: RETAIL OPERATIONS 08
Factors influencing location of Store - Market area analysis – Trade area analysis – Rating
Plan method - Site evaluation. Retail Operations: Stores Layout and visual merchandising,
Stores designing, Space planning, Inventory management, Merchandise Management,
Category Management.
Module No. 4: RETAIL MARKETING MIX 14
Introduction -Product : Decisions related to selection of goods (Merchandise Management
revisited) – Decisions related to delivery of service. Pricing : Influencing factors –
approaches to pricing – price sensitivity - Value pricing – Markdown pricing. Place : Supply
channel – SCM principles – Retail logistics – computerized replenishment system –
corporate replenishment policies. Promotion : Setting objectives – communication effects -
promotional mix.

Module No. 5: INFORMATION TECHNOLOGY IN RETAILING 07

Non store retailing (e-retailing) - The impact of Information Technology in retailing - Integrated
systems and networking – EDI – Bar coding – Electronic article surveillance – Electronic shelf labels
– customer database management system.

Skill Developments Activities:

1. Draw a retail life cycle chart and list the stages

2. Draw a chart showing a store operations
3. List out the major functions of a store manager diagrammatically
4. List out the current trends in e-retailing
5. List out the Factors Influencing in the location of a New Retail outlet
Text Books:
1. Suja Nair; Retail Management, HPH
2. Karthic – Retail Management, HPH
3. S.K. Poddar& others – Retail Management, VBH.
4. R.S Tiwari ; Retail Management, HPH
Note: Latest edition of text books may be used.
 Name of the Program: Bachelor of Business Administration (BBA)
Course Code: 126BBA02XXXOEC02T (OEC)
Name of the Course: Tourism And Hospitality Management
Course Credit No. of Hours per Week Total No. of Teaching Hours
3 Credits 3 Hours 45 Hours

Pedagogy: Classroom lecture, Tutorials, Group discussion, Seminar, Case studies & Field work etc

Course Outcomes: On successful completion of the course, the Students will demonstrate:
 To prepare the learners with the knowledge and skills essential to know what is tourism, its types
and the Nations contribution to the industry
 Gain an overview about the hospitality and tourism industry
 Identify the major areas of coverage of hospitality industry
 Describe the hospitality industry from various perspectives of hotel, tourism, travel and transport

Syllabus Hours
Module 1: INTRODUCTION 7 Hours
Tourism – Definitions and Concepts - Components of Tourism, Geographic components of tourism – Types of
Tourists, Visitor, Traveler and Excursionist – Role and functions of International agencies in Hospitality Industry

Module 2: TOUR PLANNING 8 Hours

Tour Packaging and Costing – Importance of Tour Packaging – Classification of Tour Packages – Components of
Package Tours – Concept of Costing – Types of Costs – Components of Tour Costs – Preparation of Cost Sheet –
Tour Pricing – Calculation of Tour Price – Pricing Strategies

Module 3: TOURISM MANAGEMENT 10 Hours

Tourism Infrastructure – Tourism Organization – Travel Motivators – Leisure or Holiday Tourism, Visiting Friends
and Relatives (VFR) – Cultural Tourism – Adventure Tourism – Sports Tourism – Religious Tourism – Business
Tourism – Medical Tourism – Alternative Forms of Tourism – Tourism Products and Types

Module 4: HOSPITALITY INDUSTRY 10 Hours

Origin and Growth – Tourism Industry – Importance of Tourism – Factors affecting Hospitality and Tourism
Industry – Definition of Tourism- Features – Types of Tourists – Tourism Activities – Components of Tourism
Infrastructure – Employment opportunities in Hospitality

Hotel Industry – Classification of Hotels – Major Departments of Hotel – Star Ratings of Hotels – Global Standards
for Hotels

Module 5: TRAVEL & TRANSPORT 10 Hours

History, Growth and Present Status of Travel Agency – Travel Formalities – Linkages and arrangements with
Hotels, Airlines and Transport Agencies – Transport System – Different Types of Transport

Hospitality and its Related Sectors – Theme Parks – Conventions – Cruising – Special Events – Recreation and
leisure – Tourism and Hospitality in 21st Century.
Skill Development Activities:
1. Visit any local Tourism/Travel Agency and prepare a report on its tour plan
2. Visit to a hotel and study their working
3. Visit to a tourist place and studying the environment
4. Studying the map and creating a tour plan with a budget

Text Books
1. Rajat Gupta, Nishant Singh, Ishita Kirar & Mahesh Kumar Bairwa, Hospitality and
Tourism, VikasPublishing House Pvt Ltd
2. Foster Dennis L., The Business of Travel Agency Operations and
Administration (1993)Macmillan/McGraw, Singapore
3. Tourism Operations and Management, Sunetra Roday, Archana Biwal & Vandana
Joshi, OxfordUniversity Press
4. Clayton W. Barrows, Tom Powers and Dennis Reynolds (2012) Introduction to
Management in theHospitality Industry, Tenth Edition. John Wiley & Sons, Inc
5. Lockwood A & Medlik S, Tourism & Hospitality in the 21st Century, Elsevier, 2001
6. Jha S.M. (2008) Hospital Management, Himalaya Publishing House

References
Tourism Principles and Practices, Sampad Kumar Swain & Jitendra Mohan Mishra, Oxford University
Press
 Common
Syllabus for
all UG
Programmes
 BBA 2.4 – Environment Studies (AECC)
Coursee Credits 02 Total Contact Hours 30
Internal Assessment Marks : Semester End Examination Marks :
15 35

ENVIRONMENTAL STUDIES

COURSE CODE: 126COM02XXXAEC01T

Number of Theory Credits Number of lecture hours + field work

2 45
 45
Content of ENVIRONMENTAL STUDIES – AECC Hours
Unit 1 Introduction to Environmental Studies: Multidisciplinary 15
nature of environmental studies. Scope and importance;
Concept of sustainability and sustainable development.
Ecosystems: What is an ecosystem? Structure and function
of ecosystem; Energy flow in an ecosystem: food chains, food
webs and ecological succession. Case studies of the following
ecosystems:
a) Forest ecosystem
b) Grassland ecosystem
c) Desert ecosystem
Aquatic ecosystems (ponds, streams, lakes, rivers, oceans,
estuaries)
Natural Resources: Renewable and Non-Renewable
Resources
Land resources and land-use change; Land degradation, soil
erosion and desertification.
Deforestation: Causes and impacts due to mining, dam
building on environment, forests, biodiversity and tribal
populations.
Water: Use and over-exploitation of surface and ground
water, floods, droughts, conflicts over water (International &
Inter-state).
Energy resources: Renewable and non-renewable energy
sources, use of alternate energy sources, growing energy
needs, case studies.
Unit 2 Biodiversity and Conservation: Levels of biological 12
diversity: Genetic, species and ecosystem diversity;
Biogeographic zones of India; Biodiversity patterns and
global biodiversity hotspots.
India as a mega-biodiversity nation; Endangered and
endemic species of India.
Threats to biodiversity: Habitat loss, poaching of wildlife,
man-wildlife conflicts, biological invasions; Conservation of
 biodiversity: In-situ and Ex-situ conservation of biodiversity.
Ecosystem and biodiversity services: Ecological, economic,
social, ethical, aesthetic and Informational value.
Environmental Pollution: Types, causes, effects and
controls; Air, water, soil and noise pollution.
Nuclear hazards and human health risks.
Solid waste management, Control measures of urban and
industrial waste.
Pollution case studies.
Unit 3 Environmental Policies and Practices: Climate change, 18
global warming, ozone layer depletion, acid rain and impacts
on human communities and agriculture.
Environment Laws: Environment Protection Act; Air
(Prevention & Control of Pollution) Act; Water (Prevention
and Control of Pollution) Act; Wildlife (Protection) Act;
Forest Conservation Act. International agreements: Montreal
and Kyoto protocols and Convention on Biological Diversity
(CBD).
Nature reserves, tribal populations and rights, and human
wildlife conflicts in Indian context.
Human Communities and the Environment
Human population growth: Impacts on environment, human
health and welfare.
Resettlement and rehabilitation of project affected persons;
case studies.
Disaster management: Floods, Earthquake, Cyclones and
Landslides.
Environmental movements: Chipko, Silent valley, Bishnois of
Rajasthan.
Environmental ethics: Role of Indian and other religions and
cultures in environmental conservation.
Environmental communication and public awareness, case
studies (e.g., CNG vehicles in Delhi).
Field work (5 hours)

Reference
Bharucha, E. (2015). Textbook of Environmental Studies.
Carson, R. (2002). Silent Spring. Houghton Mifflin Harcourt.
Climate Change: Science and Politics. (2021). Centre Science and Environment,
New Delhi.
Gadgil, M., & Guha, R. (1993). This Fissured Land: An Ecological History of India.
Univ. of California Press.
Gleeson, B. and Low, N. (eds.) (1999). Global Ethics and Environment, London,
Routledge.
Groom, Martha J., Gary K. Meffe, and Carl Ronald Carroll. (2006). Principles of
Conservation Biology. Sunderland: Sinauer Associates.
Nandini, N., Sunitha N., & Sucharita Tandon. (2019). A text book on Environmental
Studies (AECC). Sapna Book House, Bengaluru.
Odum, E.P., Odum, H.T. & Andrews, J. (1971). Fundamentals of Ecology.
Philadelphia: Saunders.
Pepper, I.L, Gerba, C.P. & Brusseau, M.L. (2011). Environmental and PollutionScience.
Academic Press.
Rajit Sengupta and Kiran Pandey. (2021). State of India’s Environment 2021: In
Figures. Centre Science and Environment.
Singh, J.S., Singh, S.P. and Gupta, S.R. (2014). Ecology, Environmental Science and
Conservation. S. Chand Publishing, New Delhi.
Sodhi, N.S., Gibson, L. & Raven, P.H. (Eds). (2013). Conservation Biology: Voicesfrom
the Tropics. John Wiley & Sons.
Wilson, E. O. (2006). The Creation: An appeal to save life on Earth. New York:
Norton.
World Commission on Environment and Development. (1987). Our CommonFuture. Oxford
University Press.
 BBA 2.6 – Physical Education-Sports/ NCC/NSS/R&R(S&G) /Cultural
(SEC)
Coursee Credits 02 Total Contact Hours 30
Internal Assessment Marks : 15 Semester End Examination Marks : 35
Common Syllabus for all UG Programmes

Semester-II
Title of the Course:
Skill Enhancement Courses (SEC-I1)
PHYSICAL EDUCATION & SPORTS
(BA/BSc/BCom/BBA/BCA & all other UG Courses)

COURSE CODE: 126COM02XXXSEC03B

Cours Credits No. Of Total No. Duratio Internal Semeste Total
e Practical Teaching Of n of Assessme rEnd Marks
Code Hours/Wee Teachin Exam in ntMarks Exam
k gHours hrs Marks
Physical
PEP- Educatio 1 2 28 - 2 - 2
SEC2-1 nand
5 5
Sports
1Content of
2 Practical28 - 2 `28Hr - 2
Total 5 5
Course s
Unit1:-Physical Education & Sports

 Conditioning exercises
 Aerobics & Calisthenics
 One Major Game and One Indigenous Game(Basic Skills)
28
 One Track/Field Event
 Intramural Competitions

Formative Assessment
Assessment Weightage in
type Marks
Practicals Internal
Assessment
 Marks-25

Total 25 Marks
Pedagogy: The course shall be taught through Lecture, Practicals,
Interactive,Sessions, Materials, Assignments,Seminars, Intramural &
Extramural.

References:
1. Muller,J.P.(2000).Health, Exercise and Fitness. Delhi: Sports.
2. IAAF Manual
3. Vanaik.A(2005)Play Field Manual, Friends Publication New Delhi
4. M.J Vishwanath, (2002) Track and Field
Marking and AthleticsOfficiating Manual
,Silver Star Publication, Shimoga
5. Steve Oldenburg (2015)Complete Conditioning for
Volleyball, HumanKinestics.
Note:Skills of Sports and Games (Game Specific books) may be referred
BBA - II SEMESTER
LANGUAGES
KANNADA
Course Code: 126BBA01LANAEC09T

Note – To Be Aploaded Shortly

 FUNCTIONAL KANNADA
COURSE CODE: 126BBA02LANAEC10T
 English
Bachelor of Business Administration, B.B.A. (Basic/Hons.) / Bachelor of Commerce, B.Com.(Basic/Hons.) with
Business Administration /Commerce as Programme Core
Bachelor of Hotel Management with Hotel Management as Programme Core Subject with Practical

Year 2021 Credits 3

Course Code: 126BBA02XXXAEC11T
Sem. II Hours
Course Title: Generic English – II
Course Pre-requisites, if any NA
Formative Assessment Marks: 40 Summative Assessment Marks:
60
Course At the end of the course the student should be able to:
Outcome 1. Acquire the LSRW (Listening, Speaking, Reading, and Writing) skills.
s 2. Learn to appreciate literary texts.
3. Obtain the knowledge of literary devices and genres.
4. Acquire the skills of creativity to express one’s experiences.
5. Know how to use digital learning tools.
6. Be aware of their social responsibilities.
7. Develop the critical thinking skills.
8. Develop gender sensitivity
9. Increase reading speed, analytical skills and develop presentation skills.
10. Become employable with requisite professional skills, ethics and values
Unit No. Course Suggested Pedagogy 60
Content Hours
1 A Room 10X8 – K. S. Duggal Lecture 15 hrs
2. Spoken English and Broken English – G. B. Shaw s
Unit I
3. A Heart Breaking Recount of Dr. APJ Abdul Kalam’s Tutorial
LastMoments - Srijan Pal Singh s
Group Discussion
 1. The Diameter of the Bomb - Yehuda Amichai Lecture 9 hrs
Unit II 2. I Am Not That Woman - Kishwar Naheed s
3. Freedom - Jayanta Mahapatra Tutorial
s
Group Discussion
1. Reading passage to give a Title Lecture 16 hrs
Unit III
2. Reading for Vocabulary building – synonyms, homonyms, s
Tutorial
s
 homophones, suffixes, prefixes, collocations, often confused words. Group
3. Reading passages on Specific fields for Vocabulary building. DiscussionRole
4. Barriers for effective listening 1hr Chapter Play
5. Types of Listening
6. Techniques to improve listening skills.
7. Listening Activities - listening to pre-recorded audios & movies
1. Reported Speech Lectures 20 hrs
2. Dialogue writing Tutorial
3.Verbal Communication and Non-verbal communication s
4. Summarizing Group Discussion
5. Speech Writing
6. Essay Writing
Unit IV
7. Translation Kannada into English and English into Kannada
8. Short Paragraphs based on themes with a message on
nation, freedom fighters, and achievers. 15 short
paragraphs with 5 – 6sentences as model paragraphs.
(a) Paragraph Translations from Kannada to English
(b) Paragraph Translations from English to Kannada
Recommended Learning
Resources
Print 1. Vijay F Nagannawar and S. B. Biradar ed. New Horizon, Textbook prescribed for B. A. and
Resource BSWProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
s 2. Vijay F Nagannawar and S. B. Biradar ed English Stars, Textbook prescribed for BCom and
BBAProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
3. Dr. S. B. Biradar and Prof. Vijay F Nagannawar ed. English Gems, Textbook prescribed for B. Sc. and
BCAProgramme under CBCS, Rani Channamma University, Belagavi, 2021.
4. Quirk Randolph, Sidney Greenbaum, Geoffrey Leech &Jan Svartvik. A Comprehensive Grammar of
theEnglish Language General Grammar. Longman.
5. Herring, Peter. Complete English Grammar Rules. Create space Independent Pub, California, 2016.
6. Jain Charul, Pradyumnasinh Raj & Yunus Karbharj. English Skills for Academic Purposes.
MacmillanEducation. London, 2017
7. Geoffrey Leech and Svartik. Communicative Grammar of English, Pearson
8. Geoffrey Leech. English Grammar for Today, Palgrave
9. Prasad P.The Functional Aspects of Communicative Skills.
Digital http://orelt.col.org/module/unit/4-grammar-improving-composition-skills
Resource https://www.academia.edu/26724441/A_Concise_Grammar_for_English_Language_Teachers.
s https://www.efluniversity.ac.in/EnglishPro.php
https://www.britishcouncil.in/

Question Paper Pattern

I. 10 objective questions 5 from Unit I and 5 from Unit II 10x01=10
II. 01 essay type question out of 2 from Unit I 01x10=10
III. 01 essay type question out of 2 from Unit II 01x10=10
IV. 02 questions out of 4: from Unit III 02x05=10
V. 04 Language Activity out of 6: from Unit IV 04x05=20
Total 60
 HINDI
Syllabus of
B.B.A./B.C.A./B.S.W./C.C.J. Ability
Enhancement compulsory Course
AECC

COURSE CODE: 126COM01XXXAEC12T

 SANSKRIT
COURSE CODE: 126COM02XXXAEC13T
Courses II Semester BA/BSW/BSc/BCOM./BBA/BCA/CCJ
Title: Sanskrit Prose Literature, Grammar and Translation Scheme of Examination
Semester Ability Enhancement compulsory course(L+T) Marks Credit
s
a. Introduction to Samskruta Gadya Kavya 45
b. Selected Portion of a Sanskrit Prose composition-
II Vethala Panchavimshathi (Selected stories)
3
a. Correction of errors 15
b. Tiganta Prakaranam – Lat Lakara, Lang Lakara, Lot Lakara,
VidhilingLakara, Lrut Lakara.
c. Translation from Sanskrit to Kannada / English
Continuous Evaluation: Attendance, Assignment, Internal Test, Creative 40
Writing, Conversation in Sanskrit
Total 100 3
1. Essay type questions (1 of 2) 1x10=1
0
2. Short notes (2 of 4) 2x5=10
3. Translation of Prose (1 of 2) 1x8=08
4. Reference to context (3 of 5) 3x4=12
5. Grammar (should be answered in Sanskrit
only)
a) Correction of errors (5 of 8) 5x1=05
b) Identification of Lakara, Purusha & Vachana (5 of 8) 5x1=05
7. Translation from Kannada / English to Sanskrit 1x10=1
0
Books for study & Reference:
1. Vethala Panchavimshathi: Published by Chowkamba Vidyabhavan.
2. History of Sanskrit Literature by M.R. Kale.
3. Samkruta Sahityada Itihasa (Kannada) S.Ramachandra Shastri-
Prasaranga, Bangalore UniversityPublications.
4. Bhasha Shastra Mattu Samskruta Sahitya Charitre (kannada) edited
by Dr.K. Krishnamurthy, Vidwan Ranganatha Sharma and vidwan
H.K. Siddagangaiah.
5. History of Sanskrit Literature- S.Rangachar
6. History of Classical Sanskrit Literature- M. Krishnamachariyar
7. Samskruta Sahitya Sameekshe (Kannada) Dr. M. Shivakumara Swamy
8. Higher Sanskrit Grammar- M.R. Kale.
MARATHI
COURSE CODE: 126COM02XXXAEC14T
 URDU
COURSE CODE: 126COM02XXXAEC15T
Syllabus of B.B.A./B.C.A/B.S.W. Etc.
Ability Enhancement Compulsory Course (AECC)
Title of the subject/discipline:
Year I URDU Credit 30
Sem. IICorse Code:AECC -2 –Urdu (B.Com) Total 64
Corse Title: Discipline: ‫(صحافت اور مختصر کہانیاں‬Sahafat aur mukhtasar Hours
kahaniyan)
Text: Jadeed Ilam-e-Science-Wazarat Hussain
Published By Educational Book House, Aligarh
Formative Assessment Marks: 40 Summative Assessment Marks: 60 Duration of ESA: 4 Hrs.
Outcomes: 1. Know Urdu Fiction and Fiction writers.
2. Get opportunity to learn and write Urdu Ghazals.
3. Learn about famous Urdu elegies and elegy writers
4. Get knowledge about Urdu Qasidanigari (ode) and their writers.

Unit No. Course Content Suggested Hours

Pedagogy L/P/L
Unit I Hatim ki i) Lecture method, 22
ii) Assignments,
SakhawatBhola iii) Individual and
Achhi Kitaab Group
Sardi ki Garma Presentationsand
activities
GarmiAdab Kya Hai iv) Virtual Mode
Unit II Aankhaun me raha v) Power 20
mainMir Dariya Hai Point
Na Kisi ki Ankh ka noor hun Presentation
Unit III Khake 20
HindSamp
Mujh se Pahli si Muhabbat
Unit IV Dawat-e-Inqlab 20
Hazarat Hoor ki
ShahadatKhatir say
lihaz hai
Unit V Jadeed Ilam-E-Science 20
(Lessons 3, 4 & 5
only)
(Page No. 76 to 130)
Recommended Learning Resources
Print 1. Anwar-e-Adab, (Vol 1 Part – 1),
Resources Dr. Syed Aleemulla Husaini, Dr. Abdurrahim A. Mulla
2. Jadeed Ilam-e-Science
By Wazarat Hussain, Educational Book House, Aligarh
Digital 1. http://www.urdubazar.com
Resources 2. http://www.rekhta.org
3. http://kitabghar.com
 ARABIC
COURSE CODE: 126COM02XXXAEC16T

Title of the subject/Discipline:

Year I Credit 30
ARABIC
Sem. II Corse Code: AECC-2- ARABIC (B.B.A./B.C.A/B.S.W. ETC.) Total 64
Corse Title: Discipline: ‫(الشعر المعاصر‬Ashsherul Muasir) Hours
Text: ‫ دٌذرأتاد‬،‫ ًجهص اشاعد انعهيو‬،ٌ‫ًخراراخ األدب نسٌذاٌ تذرا‬
Formative Assessment Marks: 40 Summative Assessment Marks: 60 Duration of ESA: 4 Hrs
1. Brief Knowledge about Arabic Language
Learning 2. Brief Knowledge about Arabic Literature
Outcomes 3. Development of Arabic Reading & Writing Skills
4. Communication in Arabic Language
5. Development of Translation Skills
Unit No. Course Content Suggested Hours
Pedagogy U/P/L
Unit I ‫ األعر‬،‫ انعتثر وانكهت انٍتصخ‬،‫جضاء عٍئخ عٍئخ يضههب‬ i) Lecture method, 32
،‫ األخالق انٍزيىيخ‬،‫ انصرٍك انٍخهص‬،‫وانضعهت‬ ii) Assignments,
iii) Individual
‫انعبيهخ‬
andGroup
‫األيٍخ‬ Presentations
Unit II ‫ عىسح‬،‫عىسح انرجشاد‬ andactivities 30
‫انجٍعخ‬ iv) Virtual Mode
Unit III ،‫ األعزبر وانىانر‬،‫ انزرخ انٍكزجخ‬،‫ انضتذٍخ‬،‫ٍشٍر انكشةفخ‬ v) Power 30
‫ انمٍش‬،‫انٍجى‬ Point
Unit IV )‫انعصش انجةههٍ (انفصم انضبنش وانشاثع‬ Presentation 30
Unit V ،‫ ودرح وجٍع‬،ٍ‫ انزشكٍت انزىصٍف‬،‫انززكٍش وانزأٍٍش‬ 30
‫انجٍهخ انفعهٍخ‬
Recommended Learning Resources
‫‪Print‬‬ ‫‪ٌ -1‬فذح األدب نىدٌذ انسياٌ كٌراٌىً‬
‫‪Resources‬‬ ‫‪ً -2‬خراراخ األدب نسٌذاٌ تذراٌ‬
‫‪ -3‬انقرآ انكرى‬
‫‪ -4‬ذارٌخ األدب انعرتٌ نألضرار أدٌذ دطٌ انسٌاخ‬
‫‪ -5‬انٌذى انىاضخ (انجسء األول) نعہٌ انجارو وًصطفى أًٌٌ‬
‫‪Digital‬‬ ‫‪1. http://www.almaany.com‬‬
‫‪Resources‬‬ ‫‪2. http://naseemalsham.com‬‬
‫‪3. http://m.marefa.org‬‬