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Course Content - Building Professional Business Website Using WordPress

This 3-day course teaches participants how to build professional business websites using WordPress. The course covers setting up and customizing WordPress templates, using plugins and widgets, site administration, security, and search engine optimization. Participants will learn how to set up their own WordPress site and manage all of its functionality. The hands-on training includes topics such as installing themes, optimizing performance, and securing the site against attackers. Upon completion, participants will receive a certificate and be able to create and maintain a WordPress business website.

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yusuf
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Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
64 views

Course Content - Building Professional Business Website Using WordPress

This 3-day course teaches participants how to build professional business websites using WordPress. The course covers setting up and customizing WordPress templates, using plugins and widgets, site administration, security, and search engine optimization. Participants will learn how to set up their own WordPress site and manage all of its functionality. The hands-on training includes topics such as installing themes, optimizing performance, and securing the site against attackers. Upon completion, participants will receive a certificate and be able to create and maintain a WordPress business website.

Uploaded by

yusuf
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Course Title: Building Professional Business Website

Using WordPress
This WordPress for Business training course is for anyone who wants to learn how to fast and
easy to create a professional business website, specifically designed to take you from zero to a
professional-looking website that you can use to market your business online.

Learning Objective:
1. Set up from downloading source file, Install and Setting Up Business Site
2. Configure Standard or Custom WordPress Templates.
3. Build, Administer and Update a Website using WordPress.
4. Add and configure WordPress Plug-ins and Widgets.
5. Manage Users and WordPress Site Administration.
6. Securing a WordPress Website

Learning Outcome:
By the end of the training, participants will be able to:

1. Setting up a business website


2. Managing domain and hosting
3. Managing WordPress’s backend
4. Deploying themes and plugin
5. Secure & Backup’s WordPress website
6. Improve website performance and search engine ranking

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530


Who Should Attend:
This course is suitable for:

1. Business owner
2. Entrepreneur
3. Startups
4. Webmaster
5. Sales & Marketing Team
6. Digital Marketer
7. Social Media Marketer
8. SEO Specialist

Prerequisite:
1. Stable Internet Access (At least 10Mbps above)
2. Valid Email ID (either Personal/Business)
3. Dual monitor will have an advantage for better learning experience
4. Own a domain name / sub-domain and web hosting account
5. Trainer/ Training provider can assist in preparing Domain and web hosting services
(additional cost incur)

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530


Agenda:
Day 1
8.30am-9.00am Registration
9.00-10.30am Fundamental of Web Development Using WordPress
10.30-11.00am Morning Break
11.00-12.30pm Fundamental of Web Development Using WordPress (Continue)
12.30-1.30pm Lunch Break
1.30-3.00pm Customizing WordPress Appearance
3.30-4.00pm Tea Break
4.00-5.00pm Customizing WordPress Appearance (Continue)

Day 2
8.30am-9.00am Registration
9.00-10.30am WordPress Essential & Advanced Plugin.
10.30-11.00am Morning Break
11.00-12.30pm WordPress Essential & Advanced Plugin (Continue)
12.30-1.30pm Lunch Break
1.30-3.00pm WordPress Backup & Recovery.
3.30-4.00pm Tea Break
4.00-5.00pm Improve WordPress Performance and Speed

Day 3
8.30am-9.00am Registration
9.00-10.30am Securing WordPress against attacker
10.30-11.00am Morning Break
11.00-12.30pm Enhance WordPress Search Engine Visibility
12.30-1.30pm Lunch Break
1.30-3.00pm Enhance WordPress Search Engine Visibility (Continue)
3.30-4.00pm Tea Break
4.00-5.00pm Maintaining WordPress Website (Continue)

Methodology:
With this 3 day course, every participant has a chance to explore their own WordPress's
website. trainer will guide you to navigating WordPress content management system. We will go
into practical sessions, hand-on, configure and learn how to manage your own WordPress
website and all its functionality.

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530


Training Mode:
.
Online * (Virtual) / Offline (Face to Face)

* Virtual: Follow training provider preference (Zoom, MS.Team, WebEx or any equivalent)

Course Outline:
1. Fundamental of Web Development Using WordPress
Topic include:

● What is WordPress & Why WordPress?


● Necessary Resources
● Getting Start with WordPress
● Navigating WordPress
● WordPress Mobile

2. Customizing WordPress Appearance


Topic include:

● WordPress Themes
● FREE Themes vs Commercial Themes
● Installation & Setting WordPress Themes

3. WordPress Essential & Advanced Plugin


Topic include:

● What is Plugin and Why Plugin


● Free Plugin vs Commercial Plugin
● Installing Plugin
● WordPress essential add on & advance add-on feature

4. WordPress Backup & Recovery


Topic include:

● Why Backup?
● Installation and configuring backup
● Offsite Backup
● Manual Backup
● Restore and Recovery

5. Improve WordPress Performance and Speed

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530


Topic include:

● Why is performance and speed important?


● Installation and configuring CDN & Web Caching
● Database & Image Optimization

6. Securing WordPress against attacker


Topic include:

● Why Secure WordPress?


● Installation and configuring firewall

7. Enhance WordPress Search Engine Visibility


Topic include:

● Important of On-page SEO


● Installation and configuring On-page SEO
● Optimizing On-page SEO

8. Maintaining WordPress Website


Topic include:

● Security and Updates

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530


Certification:
All participants will receive a certificate of completion either from Digital Marketer Today or from
the respective training provider.

Term & Condition:


Course outline is subject to change by the trainer.

Duration:
3 days

Recommended Selling Price:


RM1800/pax

* Recommended price for training provider to charge participant (This is not trainer fees)

By Calvyn Lee | Digital Marketing Trainer | www.Calvyn.com | +6 016 438 3530

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