Revati Krishna CV (1) - 1
Revati Krishna CV (1) - 1
SUMMARY
● ~6 years of professional experience in content, personal finance and team management
● Worked with two of the top newsrooms in India
● Managed content for one of the leading stock brokers in the country
PROFESSIONAL EXPERIENCE
Tata Digital (Financial Services), Bengaluru (Senior Manager) | May 2023 to present
● Social media content manager for all Groww channels(Instagram, Twitter, Facebook, LinkedIn)
● Managed Groww’s personal finance blogs for 2 years
● Internal user communications with up to 1 lakh daily readership
● Product content
● Conceptualised Groww Daily Digest: one of the largest read newsletters in the country
● Managed Groww Stories (an in-app property) for 4 months
● Managed Thrive: January 2022, an online finance webinar session
Hindustan Times, Mumbai (Personal Finance Correspondent) | June 2018 to March 2020
● Tracking personal finance news, mainly focussing on insurance, mutual funds, banking,
macro-economy, real estate, direct tax, gold and annual events like the
Union/Interim budget
● Interviewed industry veterans
SKILLS
● Content writing, management and editing
● SEO (for blogs and product content)
● Understanding of stock markets, mutual funds and other financial products
● Team management
● Stakeholder communications
● User understanding and user communications
● Maintaining brand image and content mandate across verticals
● Data-backed decision making for all content verticals
EDUCATION
Course Institution Year Remarks