BS23 Short Presentation Deck Compressed
BS23 Short Presentation Deck Compressed
BANGLADESH’S TOP
1% TECH TALENT
TO THE WORLD THROUGH
BRAIN STATION 23
A TALENT STATION: FOR THE WORLD
Number of Employees
Performing Professionals leading
projects in arenas that include:
Fintech Health-tech
Solution Solution
FINLAND SWEDEN
GERMANY NETHERLANDS
SWITZERLAND NORWAY
Sustainability is Embedded in Everything We Do
“ Creating Fulfilling
Employment &
Developing Talent For
Our Purpose, since inception in 2006,
is aligned with:
”
SDG Goal 8: “Decent Work &
Economic Growth”
Fueling Economic Growth
- The Brain Station 23 Purpose
Team Spirit
VALUES Honesty
Say what you think and do what you say.
- OWN PATH
OUR KEY CLIENTS
→ Access email
Complexities Solutions → Track an order
• No customer facing site. • Customer facing website and portal. → Most popular products
• Online order placement. • Online order journey management. → Features of the month
→ Case study
→ Events for businesses and others
Impact Technology
→ Products
We developed such a website
through which 50 Million → Solutions
pounds worth order is placed → My account
for BT products and services
→ Small business solutions
each year.
→ Corporate solutions
→ Business forums
• No resuable and resilient • Our team built a Core Insurance product → Multi-tenancy and multi-language support
solution to serve different “InsuranceRight” on Sitecore CMS → Insurance Premium calculations
insurance clients. platform.
→ Insurance Claims calculations
• No customer facing platforms • Personalized customer experience with
higher conversion rate and increased → Payments (With History & Track)
• Zero personalized customer loyalty.
experience → Branding
• Built a reusable base-solution for
• No multi-tenancy, multi- → Customer Service
Insurance Premiums and Claims.
language support
→ Sales Funnel Navigation
• Support rolling out the Product to
• Sales & marketing automation multiple customers. → Feedback (At End Of Funnel)
for the customers
→ Saving insurance purchase steps for later
• Complex premiums & claims Technology
calculations → E-mail Template
• They needed a customized • Fleet companies can manage their entire ● Manage merchant and contract
software solution & mobile app business, drivers or staff can effectively pay
● Controlling Fuel Consumption through
that could automatically transfer their daily fuel consumption or vehicle
cards (E.g., Fuel balance)
maintenance bill with a cashless prepaid card in
all fuel usage data directly from
a systematic order ● Subscription Model according to fleet
the merchant device to our
company size and drivers.
developed solution via a third- • With the third-party integration, every fuel
party app. station’s merchant can keep track and manage ● Promotion and Campaign Management
their receipts automatically after every
transaction. ● Payments: Dispersion, Payment transaction
history, etc.
Impact Technology
Unipet has opened new avenues as their services help ● Report: Fuel consumption, vehicle list, fuel
station transactions, etc.
businesses to manage fleet fuel consumption. This
increased efficiency and cut overhead costs for their clients. ● Banking Information: Fleet companies,
In the future Unipet’s solution will bring automation to their Convenience Pay
fueling operations & services. This will also be the basis of
streamlined ecosystem for operations, under one complex
platform.
Glorifi
• GloriFi is a data driven financial tech company
aiming to bridge the gap between Mortage,
Banking, Insurance and Credit Card. It is also
builiding internal product that can act as a
financial wellness platform. The goal here is to
be a one-stop-digital solution for personal
health, financial health and financial products.
Also by targeting an underserved population
in the fintech world, it is hoping to create a
community of trust
Glorifi
Complexities Impact Features
Being able to check financial
● Core experience -Insurnace, Banking,
No significant way to track financial wellness
based on users financial activity wellness at a glance Mortage & Credit Card
● Cockpit - Easy navigation around
No one-stop-digital solution to setup and Providing user sense of security by
products
manage insurance, banking and mortgage implementing biometric
services. authentication for securing ● Feed - Most important, trending updates
sensitive data for your financial wellness
● Financial Wellness - based on users
financial activity
● Gamification
Solution ● Loyalty program
Technology
We developed the mobile
application to setup manage
insurance, banking and
mortgage services
Rehive
Solutions
Complexities
• They wanted to provide • User can see graphical representation
analytics from users existing
Features
for meetings with deep wok score;
calendar.
which indicates productivity level as → Generate Custom Reports
• To track work, measure well as whether user’s weariness.
team productivity and adjust • User defined tag system; auto tagging → Categorize & tag events
schedules custom reports rules can be created. → Calendar Analytics
required. • User can track hours by category. Ex-
untagged, certain project, meeting. → Sync Google Sheet With Calendar
Features
Complexities Solutions
→ Display regular fitness progress to the user
• No customer facing website. • Customer facing website.
→ Find nearby groups for the fitness-related
• No responsive mobile app. • User friendly cross platform mobile app activity
with unique custom features. → Consult with fitness coach regularly
• Track car location & Status . → Automatic billing using stripe payment
→ Order web booking from browser
Solutions
Complexities
Features
• Replacing some of the • Exclusively developed invite members
obsolete technologies of system. → Personal Details
previously built project.
• Automated banking system has been → Account Details
• No unique features for
personalized customer made ready to pay utility bills and
→ Move money between accounts
experience. withdrawal of emergency funds.
→ Deposit/Credit money
• Shows the overview and detailed
information of user’s account. → Transfer money
Impact
Technology → Scheduled Transfer
• We developed 100% digital
→ Insurance
banking solution, with unique
and convenient features for → ATM Finder
consumers so that they can
keep track of their finances, → Bill pay
bills and expenses.
→ Reward
.
Top Global Pharmaceutical Company Features
→date
Dispensing relevant up-to-
content to Health
→ World’s leading pharmaceutical company with 29,000 employees and Care professionals
medicines in over 175 countries. →Therapy
Contents from different
areas
→ Their annual revenue is 32.75 billion USD. →Medical Education Site
→ofResponsive Design, Ease
→ They have specialties in Biopharmaceutical, Biotechnology, Innovation, use targeting HCPs
Research and Development, Manufacturing, Biotherapeutics, etc. →Advanced analytics
Problem Solution Impact →Events & Congress
→Low efficiency in the digital → Customer has selected Adobe Marketing →Brain Station launched just →Content Personalization
assets and content Eco System for implementation of in 12 weeks the first client →Medical Product Launch
→
their Marketing landscape.
management for different
brands and parts of
Brain Station has developed concept,
facing website & portal
with the relevant, up-to- →Email subscriptions
organization.
implemented it and provide the support for
date and personalized →Contact & Support
→ Heterogeneous MarTech
the Omni Channel Marketing landscape,
content.
→Digital Product leaflet
landscape and complex
including introduction of required Content
→ The communication with
→GDPR Compliance
Management Processes, DevOps, CI/CD,
regulatory processes for setup and integration of the Adobe the Health Care
content delivery for commercial Professionals improved
& medical contents. → Marketing Cloud Toolset.
Development of the Content strategy to significantly incl. metrics
serve Health Care Professionals (HCPs) for empathy and retention.
users from SEO inbound traffic to HCP
user journeys.
Top Emerging Biotech Company Features
Implementing Global to local, scalable
process of content management and
delivery in a broad landscape of various
vendors Global and local stakeholders,
based on defined Content Strategy
→ Fast growing, innovative Biotec company more than 1,200 employees and
subsidiaries in all major European countries. Ensure Go-Live driving the process from
Global organization to local compliance,
local legal and medical approval to website
→ Specialties in Biopharmaceutical, Biotechnology, Innovation, Research and Go-Live
their communication to core strategy for Health Care Professionals worldwide, with with the relevant, up- Process Automation
target groups from scratch. to-date and personalized for Outbound communication
→
Creation and Management of Content,
A broad network of existing Introduction and support of personalized content.
→
Reporting & Analytics for MarTech
marketing, were built and rolled out in 14 EU
agencies, new vendors, Significant improvements landscape
commercial activities in several → countries
Introduction of Customer Data Platform with
extensive functionality for business partners and
in Digital communication Complex 3rd Party Data Source Integration
European markets, support to with HCPs with strong with CRM, ERP and other systems
consent management, regulatory reporting, and
build up processes for support of
marketing material and content → personalized communication.
Setup of the AEM Component Library from UX &
VD, implementation in AEM and rollout into
commercialization
Strong considerations of Compliance
and regulatory based on Medical and
delivery quickly needed to be different EU markets and websites
activates GDPR requirements
built up.
AbbVie
• They need product websites for • SLC according to GxP non-critical → Email Campaign
different countries
→ Request Sample
Impact Technology
→ Direct GLPG Contact
We developed responsive websites &
portals which are relevant, up-to-date → Rep/MSL is automatically updated
and with which this global
→ Download Library
pharmaceutical player is showcasing
their works. → ON24
→ Compliance
Microsoft HealthVault
→ Access email
→ Track an order
Complexities Solutions → Most popular products
• No common place for health • Free, online service that allows to → Features of the month
information. gather, store, use, and share all of one’s
health information in a single, organized → Case study
location and let people use it with a → Events for businesses and others
variety of tools, and share it with others
they trust. → Products
→ Solutions
→ My account
→ Small business solutions
→ Corporate solutions
→ Business forums
→ Find local sales people
Features
Complexities Solutions
→ Display regular fitness progress to the user
• No customer facing website. • Customer facing website.
→ Find nearby groups for the fitness-related
• No responsive mobile app. • User friendly cross platform mobile app activity
with unique custom features. → Consult with fitness coach regularly
→ Search Module
→ Medicine Reminder
Incepta Pharmaceuticals
→ Activity history
Impact Technology
→ Run faster even on low-end android
Introducing sales mobility, Incepta mobiles
Pharma has brought about a → Automatically syncs data when gets
successful sales automation internet
application, capable to reduce sales
→ Tracks MPO’s position through GPS
cost and paper work at the same time
by letting thousands of MPOs for their
daily use.
Aristopharma Ltd
Complexities Features
Solutions
→ With the help of a sensor ahached to the
• The goal is to help give the patients • DignaCare is the sensor strip that is diaper, the Diaper Sens app, are notifies
more dignity by not having them being placed on the diaper, which when patients need supervision and care.
walk around in wet and full diapers, monitors humidity and temperature, and
and also to help the nurses with sends a notification to an app that the → Each sensor is represented by a 48-hour
notifications/alarms so that they nurses have. Besides all the hardware, historical graph and circle.
don't have to do as many manual DignaCare is also a backend system that → Green circle represents pure diaper.
diaper checks by themselves. receives and analyses all the data. Yellow circle represents a diaper that has
started to fill with moisture. Red circle
represents a diaper that is full of moisture
Impact Technology and ready to be changed. White circle
The app helps nurses and caring represents an offline sensor. Gray circle
represents a sensor that is not activated
homes to monitor their patients
diaper usage from their phones or → Through a Web Portal, User can manage
other devices. There are also some all the Sensor, Gateways, User. They also
can connect with their business partners
economical aspects - it prevents the
and share necessary resources.
patient from overusing the same
diaper, the surroundings (beds, etc.)
will not have to be changed as
often.
Dignio
Complexities Features
Solutions
→ User Login
• Connecting with IoT devices with • According to IoT device manufacturers
Android App using bluetooth. guidelines and documentation we have → Users can bind a few medical devices with
Another challenge is to make a to establish bluetooth connection and our App using bluetooth (Supported
project which can be extend easily receive data byte by byte. devices: blood sugar, blood pressure,
for more and more IoT devices. weight scale, pulse oximeter, spirometer
• To make an easily extensible and etc.)
maintainable project we followed
→ When users take measurement with those
MVVM architecture and Dagger2 devices, App will track the measurement
dependency injection framework. Also value and send it to the web server
some unit tests helped a lot to keep our
project bug free. → A dedicated team of nurses will monitor
patient measurement data and contact the
Impact Technology doctor in an emergency
The app helps users to monitor their
→ Users can see the history of
vitals using IoT enabled devices, as measurements by charts and graphs
a result they can access the app
using any ordinary device.
Shashto (Revera)
THANK
YOU!
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