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MGMPlus Logo Guidelines

The document provides logo guidelines for a brand. It includes sections for different logo designs - 3D logo, gradient logo, solid logo, and trademark. Each logo section displays the logo designs on various backgrounds and provides download options. The brand elements section specifies the brand colors and rules for logo placement and usage of the different logo designs. In each logo rules subsection, dos and don'ts are outlined for the proper usage of that particular logo.

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Muhamad Niko Kasah
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© © All Rights Reserved
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33 views

MGMPlus Logo Guidelines

The document provides logo guidelines for a brand. It includes sections for different logo designs - 3D logo, gradient logo, solid logo, and trademark. Each logo section displays the logo designs on various backgrounds and provides download options. The brand elements section specifies the brand colors and rules for logo placement and usage of the different logo designs. In each logo rules subsection, dos and don'ts are outlined for the proper usage of that particular logo.

Uploaded by

Muhamad Niko Kasah
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 20

LOGO GUIDELINE S

2022
C ONTENTS

BRAND LOGOS BRAND ELEMENTS

3 3D Logo 12 Colors

5 Gradient Logo 14 Logo Rules

7 Solid Logos

10 Trade Mark

2
BRAND LOGOS
3D LOGO

3
BRAND LOGOS
Download JPG Download PNG Download TIFF
OVERVIEW

Color 3D Logo

3D gold on dark background 3D gold on light background

4
BRAND LOGOS
GRA D IE NT LOGO

5
BRAND LOGOS
Download JPG Download PNG Download EPS
OVERVIEW

Color Gradient Logo

Gold gradient on dark background Gold gradient on light background

6
BRAND LOGOS
SOLID LOGO

7
BRAND LOGOS
Download JPG Download PNG Download EPS
OVERVIEW

Solid Gold Logo

Solid gold on dark background Solid gold on light background

8
BRAND LOGOS
Download JPG Download PNG Download EPS
OVERVIEW

Black & White Logo

White on dark background Black on light background

9
BRAND LOGOS
TRA DE MA RK

10
BRAND LOGOS
Download JPG Download PNG Download EPS Download TIFF
OVERVIEW

Trade Marked Logos

11
BRAND ELEMENTS
C OLOR S

12
BRAND ELEMENTS

C OLOR S

NEUTRALS GOLDS

White Gold Light


Hex: #FFFFFF CMYK: 13, 20, 62, 0
RGB: 255, 255, 255 RGB: 224, 196, 121
CMYK: 0, 0, 0, 0 HEX: e0c479

Black Gold Medium


Hex: #000000 CMYK: 23, 29, 77, 1
RGB: 0, 0, 0 RGB: 199, 170, 89
CMYK: 50,50,50,100 HEX: c7aa59

Silver Gold Dark


Hex: #ECEDEB CMYK: 39,49,96, 19
RGB: 236, 237, 235 RGB: 141, 111, 47
CMYK: 6, 4, 5, 0 HEX: 8d6f2f
Pantone Metallic
PMS 8641 C
Pantone Coated
PMS 7557 C
Pantone Uncoated
PMS 7557 U

13
BRAND ELEMENTS
R ULE S

14
BRAND ELEMENTS

LOGO PLAC EMENT RULES

Logo clear space

1 unit = width of “+”

1 unit = width of “+”

When using the MGM+ black logo on white,


provide at least 1 unit(s) of space between
the logo and any other visual elements in-
cluding a visual line, image, text, page/surface
edge or background color shift.

15
BRAND ELEMENTS

LOGO PLAC EMENT RULES

Logo centerline

When using the MGM+ logo make sure to


center along indicated lines.

16
BRAND ELEMENTS

3D LOGO RULES

Logo dos and don’ts

White, Black, Charcoal and Light Silver are the only


acceptable background colors for the gradient logo.
Never use the MGM+ gold gradient logo on a solid color
background.

Do not rotate or stretch the logo.

17
BRAND ELEMENTS

GRA DIENT LOGO RULES

Logo dos and don’ts

White, Black, Charcoal and Light Silver are the only


acceptable background colors for the gradient logo.
Never use the MGM+ gold gradient logo on a solid color
background.

Do not rotate or stretch the logo.

18
BRAND ELEMENTS

BLAC K AND WHI TE LOGO RULES

Logo dos and don’ts

White is an acceptable background color for the black


logo. Never use the all black logo on a background where
it would be illegible and lack contrast.

Do not rotate or stretch the logo.

19

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