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Models of Communication

The document discusses four models of communication: the linear model proposed by Aristotle which focuses on the speaker's persuasive power but lacks receiver feedback, the Shannon-Weaver model which views communication as transmission of messages through a transmitter, channel, and receiver, the Schramm model which considers the experiences of both the sender and receiver, and the transaction model proposed by Barlund which views communication as occurring within social, relational, and cultural contexts.

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Jess
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27 views

Models of Communication

The document discusses four models of communication: the linear model proposed by Aristotle which focuses on the speaker's persuasive power but lacks receiver feedback, the Shannon-Weaver model which views communication as transmission of messages through a transmitter, channel, and receiver, the Schramm model which considers the experiences of both the sender and receiver, and the transaction model proposed by Barlund which views communication as occurring within social, relational, and cultural contexts.

Uploaded by

Jess
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Oral Communication: Models of Communication

Models of Communication Proponent Characteristics


 Linear Model  Philosopher Aristotle  Focuses on the
persuasive power of the
speaker
 The lacks of concern
with the receiver’s
feedback.
 Includes 5 elements
 Has a source(sender)
 Shannon-Weaver  Shannon Weaver  Transmitter (encoder of
Model message into signals)
 Channel(signals adopted
for transmission)
 Receiver(decoder of the
message)
 It doesn’t have feedback

 The experience of both


 Schramm Model the sender and the
 Wilbur Schram
receiver help in
facilitating the
communication process.
 Communicators
generate social realities
 Transaction Model  Barlund within social, relational,
and cultural contexts.
 Physical context (setting
or condition in which a
particular
communication is
carried out)
 Psychological Context
(who you are or what
you bring to the
interaction)
 Relational Context
(relation existing
between the
communicators)
 Social Context (balance
between people’s
emotional state)
Group 1
Members:
Claui Offemaria
Maria Rebecca Noleal
Reyver Martinez
Leila Nathalie Milagrosa
Jyan Denise Miraflor
Joseph Martinez
Vincent Masibag
Jessica Nidua

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