Chapter 1
Chapter 1
INTRODUCTION TO THE
STUDY OF ECONOMICS
CHAPTER 1 REPORTERS
MICROECONOMICS?
WORDS BEHIND MICROECONOMICS
Mircro - refers to the small-scale or individual
level of analysis.
Economics - refers to the broader field
of study that explores how societies
allocate their limited resources to meet
their wants and needs.
MICROECONOMICS
Is a branch of economics.
It studies the interaction between
individual units of the economy.
It studies the behavior of consumers and
firms, their collective decision that affect
the allocation of resources.
It also includes the study of public policies
influence on the market output.
WHAT ARE THE IMPORTANCE OF
MICROECONOMICS?
- It can help us understand the market and to
predict and explain the changes in the market
prices in a small scale.
- It can help make personal and managerial
decisions
- It helps us make better decision in life.
EXAMPLE
if the government imposes additional
tax on cigarettes it will make the
commodity more expensive, young
smokers may consume less. Since
studies show that smoking and lung
cancer are directly related, an increase
in tax that can decrease cigarettes
consumption, It thereby decreases lung
cancer incident among adults
Normative and
Positive Economics
Normative Economics - It involves making
value judgments and policy
recommendations based on ethical, political,
or social values.
• Opportunity Cost
• Marginal Principle
in microeconomics is what
you give up when you choose
one option over another. It's
the value of the next best
thing you could have done or
the alternative you didn't
choose. It is a foregone return.
Marginal principle
in microeconomics means
making choices by thinking
about whether doing a bit
more of something is worth it.
If the extra benefit is bigger
than the extra cost, it's a
good choice.
Components of
Marginal Principle
8 9 10
• Variable Cost - The firm variable cost that changes if there are changes in the level
of output. For example, the labor cost of the internet café increases as the number of
hours it is opened also increases.
• Implicit Cost - implicit costs are the opportunity costs associated with using
resources in a particular way rather than in their next best alternative use.
If the manager could have an extra income by doing an extra on some other business,
it should be a foregone return.
• Explicit Cost - explicit costs are the actual, direct, and quantifiable monetary
expenses that a business or individual incurs in the process of producing goods,
services, or pursuing an activity.
• Economic cost - This is the sum of the explicit and implicit cost.
Principle of Diminishing
Return
7 • • 70
•
6 • 60
•
5 50
4 40
•
3 30
2 • 20
1 10
0 0
1 2 3 4 5 6 7
Number of Workers
Spillover or Externality
Principle.
This spillover
or externalities suggest that
cost or benefits of
certain activities can "spill
over" to people who
are not part of the
transactions.
EXAMPLE
4. Going back to Figure 1.7, one can look for the value of five
on the x-axis, because that is where the value of number of
hours per day is located. We draw a straight line up. In the y-
axis, we look for the value 200; because that is the income,
the mechanic will receive if he works for 5 hours according to
Table 1.4. Then we draw a dashed line straight to the right.
5. The intersection between the two-dashed lines
shows the combination of work hours and daily
income for the mechanic. In the Figure 1.8 below it is
marked point b, to show the combination of 5 work
hours and Php200 income.