A Study On Digital Education in India With Reference To Byju's in Lucknow City
A Study On Digital Education in India With Reference To Byju's in Lucknow City
On
SUBMITTED BY
ALOK SINGH
ROLL NO-1220672042
MBA IIIRD SEMESTER
Session 2023-2024
School of Management
i
CERTIFICATE
ii
DECLARATION
I do hereby declare that all the work presented in the Summer Training Report
carried out under the guidance of Mr. Saurabh Gupta Assistant Professor, School
ALOK SINGH
ROLL NO-1220672042
iii
ACKNOWLEDGEMENT
In order to accomplish a task, facts, situations and persons integrate together to form a
background. “Greatness lies in being grateful and not in being great.” This
Guide Mr. Utkarsh Dwivedi (HR Manager) distinguished personalities for their
precious suggestions and encouragement during the project. The experience which is
gained by me during this project is essential for me at this turning point of my career.
I would love to specific my deep feel of gratitude to the respectable Prof. Dr. Sushil
Lucknow personalities for their precious suggestions and encouragement during the
project.
guidance and support throughout our project. It is due to his efforts that my project has
gained its present stature. And I can never thank my family enough for all they have
done.
The experience which is gained by me during this project is essential for me at this turning
point of my career. Last but not least, it was the blessing of my Parent, brother&
friends for keeping me motivated throughout the research period their close attitude
and expressions of love and patience have been nothing short of incredible.
ALOK SINGH
ROLL NO-1220672042
iv
EXECUTIVE SUMMARY
From the last few years, the technological advancement and increased users of
internet made everything’s easier for everyone. If you want to purchase anything you
will easily access Digital shopping sites and order product to get at your hand.
We all knew without education we are nothing so to get education we have many
options but mostly we follow traditional way of education from attending a regular
learning. The like shopping sites, internet also made easier to get education via
Digital. This is really made easy for those who want to work as well as study further.
In this project report we compared both Digital education and traditional way of
education. So, we can get idea which is more preferred by the society. To know their
We prepared literature review, so we can get idea what past research has been carried
out for Digital education and what needs to improve on it. We also listed out top 10
sites.
In our research we did global analysis of Digital education providers as well as Indian
scenario for education industry and how its growing day by day.
At the end we also give mention some finding and suggestions we got from
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TABLE OF CONTENT
Certificate ii
Declaration iii
Acknowledgement iv
Executive Summary vi
1. Introduction 1-27
2. Company Profile 28-56
3. Objectives of the study 57-58
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INTRODUCTION
1
INTRODUCTION
Digital education is a type of educational instruction that is delivered via the internet
to students using their home computers. During the last decade, Digital degrees and
courses have become popular alternative for a wide range of non-traditional students,
include those who want to continue working full-time or raising families. Most of the
time, Digital degree programs and courses are offered via the host school's Digital
Although there are subtle dissimilarities, the main difference between Digital and
traditional learning is the fact that Digital education liberates the student from the usual
schedule around classes, and being physically present for each sequence of their
The truth is, the education methods and materials provided in Digital degree programs
are often the same as those provided for on-campus programs. According to Robert
Monroe, Director of the Digital Hybrid MBA at Carnegie Mellon University's Tepper
School of Business, the best Digital education programs actually mirror their on-
offered using one of these methods, or a combination of them: 100% Digital Education
- Fully-Digital degrees are earned from the comfort of your own home with no required
A BRIEF OVERVIEW:
Digital transformation of the country is underway and digital evolution of the economy
and society is possible only through digital education. The concept of digital learning is
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not new and has existed in various forms for many years now, but when the COVID-19
classroom setup takes a back seat for some time due to the currently prevailing
The emergence of the internet and ever-evolving technology has made learning
learning, and digital content. The internet has become far more affordable and
accessible and this shall lead to a greater confluence of digital and traditional teaching
methods. The government is actively involved in taking essential steps to come forward
with policies that will boost the digital education market in India. The efforts are being
made to uplift the standard of digital infrastructure pan India to help facilitate the
utilization of innovative educational tools. In near future, digital education like all other
system is that many students experience a lack of interest when they are not able to
catch up with the rest of the class. The contemporary digital format allows teachers to
customize the study material based on an individual’s learning speed and ability. The
system.
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Students become Smarter: When exposed to new learning tools and technology
students develop effective self-directed learning skills. The digital education system
enables students to analyze what they need to know to be able to search and utilize
Unlimited Information: The world of the internet is vast and loaded with information,
most of which is freely accessible. The emergence of digital education has made it
possible for students to explore and use this treasure of knowledge. Earlier, students
would rely on limited sources of information, but now thanks to the growing popularity
Smart Classrooms: The chalk and talk method is now a thing of the past, and teachers
are making use of more tech-savvy methods to help students understand that learning
can be innovative and fun. The modern-day classrooms are equipped with a TV or a
interactive digital session. This can make students pay more attention as they are
and information can easily become outdated, as there is always something new
topics is no longer a matter of choice, but a mandatory process. Students spend most of
their time on their phones and laptops, so they must be sound technology-wise.
for engagement as its forces at work include limited factors like textbooks, an
instructor, and hand-written notes, whereas the digitized education system offers a wide
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range of choices to learn from. The unlimited availability of resources makes every
session extremely innovative and engaging. The interactive and game-based learning
teachers in the classroom or acquired through extensive research in the library, but the
modern digital education system changes everything. Now preserving and sharing
information is just a click away which saves students a lot of time and physical labor.
required solutions on their own. The digital education system brings students out of
their shells and makes them independent thinkers who know what to study, when to
study and how to study. They no longer remain dependent on their teachers and parents
To change not only what we learn, but also how we learn is the need of the hour. The
involvement of digital platforms, the virtual world, augmented reality, online libraries,
and webinars are the new chalk and board of our education system while search engines
100% Digital Education - Fully-Digital degrees are earned from the comfort of
your own home with no required visits to your college or university campus.
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Digital Courses - While Digital courses may be part of a degree program, they can
also be taken on their own in order to master a certain subject or learn a specific
skill.
No matter which type — or types — of Digital education one chooses to pursue, the
options are typically plentiful. Where Digital education put down roots in just a
handful of college majors, it has since expanded to nearly every field and discipline
in academia, with very few exceptions. With that being said, certain fields lend
themselves to Digital learning for various reasons. Across the nation, the most
Nursing
Business Administration
CriminalJustice
Accounting
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BENEFITS OF DIGITAL EDUCATION: -
The benefits that come with Digital learning depend a lot on the individual. While some
students simply enjoy the convenience of studying in their pajamas, others must choose
Digital education in order to stay home with their children. Still, the biggest perk that
comes with Digital degree programs has to do with location. Simply put, when you
pursue Digital education, you don't have to uproot your life to do it; you can just stay
home.
"The primary benefit of a Digital program is flexibility," notes Monroe. "In a well-
designed Digital program, students are not limited to programs physically located
Staying home to pursue a degree can not only make earning a degree possible, but
also less time-consuming. For example, students who pursue Digital degrees may
At the same time, it allows them to study and take tests at a time and place that
works best for them, learn at their own pace, and transition through their courses
faster.
Of course, nothing is perfect, and while there are many benefits, Digital education
the opportunity it provides for personal interactions with your professors and your
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fellow students," says Monroe. "For many, learning is fundamentally a social
their education."
To lessen the impact, many Digital schools have begun offering a wide range of
services that connect students with their peers and instructors. Commonly, those
features include Digital message boards and chat rooms, video conferences, and
web-based forums.
The state of the eLearning market globally continues to shift, grow, and evolve. Thisis
prevalence of eLearning in various geographic markets around the world, new trends in
emerging technologies and tools that support eLearning, and the swelling role of social
The size of the eLearning market was estimated to be over USD 165 Billion in 2015
and is likely to grow by 5% between 2017 and 2024, exceeding USD 240 Billion.
Factors such Factors such as the possibility of allocating a lower budget for eLearning
flexibility
The U.S. eLearning market is likely to be valued at over USD 27 billion by the end
of 2016, primarily as a result of the fact eLearning and related products and services
have significantly expanded across the region in recent years. Users have developed an
appreciation for the ease of access and improved effectiveness new animated, engaging,
interactive learning tools provide. Also, as the use of digital and mobile devices
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expected to grow over the next years.
The adoption of eLearning tools by more and more both academic and
fuel the demand for eLearning services, and drive industry growth over the
coming years.
the service suppliers provide these educational tools through newest available
technologies and users are able to benefit from a visually engaging interface and a
employee productivity, a large part of the reason many firms opt for eLearning
At the same time, technology obsolescence and management turnover could become
the Achilles heel of a very dynamic and constantly evolving market segment. Vendor-
developer partnerships and the need for the need for highlydeveloped IT infrastructure
could pose a number of industry challenges over the 2017 to 2024-time range.
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Technavio market research analysts have estimated the higher education segment to be
the largest market segment during the predicted period. The availability of a wide range
of low-cost PG courses digital will result in this segment’s impressive market share of
growth rate (CAGR) for self-paced eLearning is distinctly negative at -6.4%. This
means global revenues for this market segment are actually dropping steadily due to the
asserts. Of the 122 countries tracked by Ambient Insight, only 15 show a positive (more
than 15%) growth rate for self-paced eLearning. E-Learning enables students separated
over a large geographical area and that have limited learning opportunities to have
engineering, and others. The major players provide a vast array of solutions that can be
customized according to the requirements of the user. This software can collect real-
time user data and use it to provide a better and immersive environment to the user.
Furthermore, these allow the student base to have flexibility in their learning schedule
as they do not bind the student to certain times and locations for access of these
solutions.
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OVERVIEW OF INDIAN MARKET: -
India, have taken initiatives to improve the literacy rates of the general population,
primarily in rural and semi-rural locations. For instance, the HRD Ministry of
According to industry experts, the future of education in India will depend on digital
courses. Currently half of the population is actually under 25 years of age and India is
As of 2015, India is already the second largest market for eLearning after the United
States. However, in terms of revenue India is ranked fourth by Ambient Insight in the
top seventeen eLearning buying countries in 2016. The sector is expected to reach
$1.29 billion by 2018, growing at 17% CAGR. (Trade & Investment Queensland)
literacy development projects in small villages and rural areas. This measure is forecast
Given the inadequacies in India’s current education system that does not adequately
entry-level skill building. Infosys, for example, hasvast resources and an entire campus
in Mysore, dedicated to training 25,000+ fresh recruits for 3-6 months every year.
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Even the government’s skilling initiatives are entirely focused on imparting
initiative underway to impart jobskills to 500 million people by 2022 under the Skill
India Mission.
India internet users are expected to reach 500 million by 2017, of which nearly 2/3rds
are expected to be on mobile. Mobile learning is going to have a massive impact on the
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training industry in India. According to Ambient Insight, by 2019 India will be the third
19% during the forecast period. With the introduction of many conducive government
policies, the market for digital education in India has a positive outlook until the end of
the forecast period. In a bid to extensively incorporate digital literacy in India, the
delivery infrastructure. The Digital India Initiative is one of the key initiatives with a
long-term vision to provide quality and technologically aided education. This initiative
aims to bridge the digital divide by providing high quality and affordable broadband
services across the country. Moreover, this will facilitate the use and integration of
devices like smartphones and tablets, across the country. Furthermore, the National
Optical Fibre Network launched by the government in 2011 aims at building and
encouraging big companies like Qualcomm and Reliance to develop new technologies
in the education sector to change the face of the Indian education system.
In 2015, the digital higher education segment dominated this market and accounted for
close to 77% of the market share. The higher education market is changing dynamically
An enormous demand for higher education comes from students who cannot afford
regular higher education programs. Therefore, the current skill gap in India and
immense competition in the job market is inspiring students to enrol for such courses,
In this market research, the analysts have estimated the content segment to be largest
product segment with a market share of more than 64% until the end of 2020. Content
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is the most important element of digital education as it is the forms the base of the
syllabus and is the source of information for the students enrolled in digital courses.
With a significant rise in enrolment for digital courses, the demand for content
The digital education market in India is highly fragmented due to the presence of
several vendors offering varied products and services. With the extension of service
Educomp Solutions
Everonn
NIIT
IGNOU
Other prominent vendors analysed in this market research report are Dexler, Edurite,
Embibe, HCL Infosystems, Learn NeXT, Meritnation, Netaji Subhas Open University,
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MAJORDIGITAL EDUCATION INSTITUTES
1. COURSERA
Coursera officially launched in January 2012, and it was started by two Stanford
professors by Andrew Ng and Daphne Koller. With over 25 million students and
provider in the world. It has over 150 university partners from 29 countries and 2,000+
digital courses. Beyond single courses, Coursera offers its own credential, which is
also expanding into B2B via its Coursera for Business product.
2. EDX
Founded by Harvard University and MIT in 2012, edx is a non-profit organization. It’s
the second largest MOOC provider in the world with over ten million students. It offers
over 1,500 courses and boasts more than 100+ university partners. Edx offers a number
credit), xseries, Professional Certificate, and Professional Education. Earlier this year,
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edx got into the degree game with a new Digital Masters in Analytics degree from
Georgia Tech.
3. FUTURELEARN
was launched at the end of 2012 and now has more than six million registered users.
Futurelearn has over 100 partners creating courses on its platform. Seventy-one of those
partners are universities primarily located in Europe, but it also has a few universities in
other countries, including the United States, Australia, and South Korea. Futurelearn
offers its own credential program, which is known as futurelearn Programs. Last year it
also announced six completely digital post-grad degrees in partnership with Australia’s
Deakin University.
4. XUETANGX
Xuetangx is China’s first and biggest MOOC platform. It was founded in 2013 by the
Research. It’s probably the fastest growing MOOC platform. When Class Central
interviewed xuetangx’s Chairman of the Board back in October 2016, the platform had
five million users. Now that number has14 crossed seven million registered users. Back
in October 2016, the platform had over 400 courses. It’s built upon a heavily
customized version of Open edX. XuetangX also has a cloud LMS product that is used
by universities across China, and which is currently used by 1.5 million Chinese
students.
5. UDACITY
Nanodegrees that train students for a particular job. In recent times, it has launched an
AI Nanodegree with IBM Watson and a Self-Driving Car Engineer Nanodegree. The
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co-creators of the latter include car companies like Mercedes Benz, BMW, and
McLaren. These Nanodegrees cost, and they can take a few months to complete.
Courses that are part of the Nanodegree are available for free, and Udacity currently has
close to 200 free digital courses. Udacity has also partnered with Georgia Tech to create
and launch a low cost, completely digital Masters in Computer Science degree. At this
moment there are more than 4,000 students enrolled in the Master’s program. Udacity
was founded by Stanford professor Sebastian Thrun, the man behind Google’s self-
driving car project. He is currently the president of Udacity and the CEO of a flying car
6. KADENZE
Kadenze is a MOOC platform that specializes in the field of creative and arts education.
It partners with some of the best art institutions and universities around the world to
launch digital courses. It was co-founded by Ajay Kapoor, a classically trained Indian
musician and computer scientist. He is Associate Dean for Research and Development
in Digital Arts at the California Institute of the Arts (CalArts). In October 2013 he
taught a course called “Introduction to Programming for Musicians and Digital Artists”
on Coursera. However, he soon realized that some of the things he wanted to do with
arts education were not possible with Coursera, so he created his own platform.
Kadenze has also launched its own certificate initiative, which is called Kadenze
Programs. The first course in the program is free, but the rest are not. Students can also
7. CANVAS NETWORK
Canvas Network might not have the big names, but they do have a number of free
digital courses taught by community colleges and other institutions around the world. I
have seen a few CanvasNetwork courses move over to big providers like Coursera.
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Many of their courses still offer completely free certificates. Canvas Network is based
8. STANDFORD LANGUITA
Stanford has been self-hosting courses for a long time now. It uses Open edX, the open
9. MIRIADA X
Miríada X is a regional MOOC platform that has launched over 600 courses in Spanish
and Portuguese. These courses are created by its 100 university partners, which are
located in Spain, Argentina, Peru, Colombia, Mexico, Brazil, Chile, and other Spanish
and Portuguese speaking countries. With over three million students, it is one of the
10. MEXICOX
MéxicoX is a MOOC platform funded by the Mexican government, and it has more
than 40 partners (universities and institutions from the Federal Public Administration).
It has over one million registered learners, 85% of whom are located in Mexico.
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INDIA’S MAJOR PLAYERS IN DIGITAL EDUCATION: -
1. SWAYAM
SWAYAM, short for “Study Webs of Active-learning for Young Aspiring Minds,” is
the official MOOC platform for India. Under SWAYAM, professors of centrally-
Institutes of Management (IIMs), and central universities — will offer digital courses to
citizens of India. Currently, the SWAYAM platform hosts 350 free digital courses.
2. NPTEL
funded by the Ministry of Human Resource Development (MHRD) of India. It has been
putting video coursesdigital from the IITs (Indian Institutes of Technology) for a long
time now. In some sense, this is similar to MIT’s OCW. In fact, The NPTEL YouTube
channel gets twice the number of views that MIT OCW gets. After MOOCs became
3. KHAN ACADEMY
Khan with an aim of providing a free, world-class education for anyone, anywhere. It
produces short lectures via YouTube videos. All resources are free of cost to anyone
around the world and its videos are translated into 36 languages including English as
their main language. As of 2015, it has more than 5,000 courses. In 2012, the founder
of the Khan Academy was listed among the Time 100 Most Influential People.
Recently in 2015, it partnered with Disney & Pixar Animation Studios to launch Pixar
in a Box on Khan Academy. They also partnered with NASA, The Museum of Modern
Art, The California Academy of Sciences, and MIT to offer specialized content.
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4. TATA INTERACTIVE SYSTEMS
Tata Interactive (TIS) has 25 years of experience in custom learning solutions and is
one of the most reputed leaders as well in the same field. It is one of the top E-learning
companies in India to provide all kind of digital education at one place. With a team of
over 350 multi-disciplinary specialists, it has won 100 international awards and was
featured as the top 20 training outsourcing companies globally for the last 7 years.
5. ASK IITIANS
Aditya Singhal and Nishant Sinha of IIT Delhi founded askIITians, to cater primarily
to students of India and Middle East who are preparing for engineering entrance exams
like IIT-JEE or AIEEE. It is one of the parts of main digital tutoring and educational
6. APNA COURSE
Apna Circle is an E-Learning platform that provides in-demand video courses delivered
by their top Instructors. All provided courses are targeted towards working
professionals who wants to enhance their skills to advance their career. It is a product
of Spearhead EduDigital Pvt Ltd. Itreceived the Start-up of the Year Award by Silicon
India in 2014 and is recognized as the best E- Learning Companies in India by the
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7. BYJU’S
The Learning App is the common brand name for Think and Learn Private
May 2020 that they have gained Rs. 2,800cr revenue in FY20. Post the funding from
the above-mentioned investors, Byju’s valuation stood at $16.5 billion. In April 2021,
Byju’s had raised more than $1 billion from the investors led by Baron Capital Group,
Holding. The ed-tech startup raised more than $2.3 billion in equity financing and the
Company’s user base is over 80 million users, including 4.2 million annual paid
subscribers. The current revenue rate of Byju’s is $800 million and they expect to reach
a figure of $1 billion in the next 12-15 months. The ed-tech sector is growing rapidly
and is attracting big money from investors as lakhs of students have moved towards
recently announced National Education Policy will fuel the growth of the education
market in the country and there would be massive public spending. Byju’s is all set to
go public before April 2023. This article discusses the story of Byju’s journey to
8. EXTRAMARKS EDUCATION
In November 2011, its 38.5% stake was acquired by Mukesh Ambani owned Infotel
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In May 2017, the company launched the test preparation and coaching centres for
and Haldwani.
9. VEDANTU
Are you looking for digital personalised teaching website while sitting at home? If yes,
vedantu may be the right one to cater your needs. Founded in the year 2011 by Anand
Prakash, Vamsi Krishna, Pulkit Jain, and Saurabh Saxena, vedantu aims to provide
backgrounds. The unique feature about Vedantu is the option available with students to
choose from a number of teachers accessible. The company was launched in 2014.
The organization is run by IIT-Alumni Vamsi Krishna (Co-founder & CEO), Pulkit
Jain (Co-founder & Head of Product), Saurabh Saxena (co-founder) and Anand Prakash
It primarily provides services to students from Grades 4 to 12 of It uses a White Board
Audio Video Environment (WAVE) method for their 1-1 student teacher live sessions.
became one of the founding members of IAMAI's India EdTech Consortium. In March
Intelligence/Machine Learning.
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10.NAYI DISHA
Founded in the year 2012 by Kushal Bhagia and Kartik Aneja, alumni of BITS Pilani,
the company Nayi Disha engages the pre-schoolers in various learning models. They
make different involving educational applications for students all over the world. They
build educational games which can be played on the computer for pre-schoolers to
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INDUSTRY PROFILE
With the increasing adoption of the Internet and rise in awareness about e-learning, the
digital education industry is expected to witness promising growth during the forecast
period.
The digital education market in India was valued at INR 39 billion in 2018 and is
expected to reach INR 360.3 billion by 2024, expanding at a CAGR of ~43.85% during
the 2019-2024 period. Ease of learning, flexibility, and a wide range of study materials
have influenced the overall growth of the industry. However, the lack of formal
critical threat to the growth of the sector. The industry is moving towards the adoption
of innovative technologies like Artificial intelligence (AI) and machine learning (ML),
Big Data Analytics, Blockchain and others to improve the learning experience.
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SEGMENT INSIGHTS
The digital education market is segmented into primary and secondary supplemental
education, test preparation, reskilling and certification, higher education language, and
casual learning. The digital primary and secondary supplemental education segment
were valued at INR 11.99 Bn in 2018 and is expected to reach INR 123.65 Bn by 2024,
consumer behaviour towards detailed learning and surge in demand from tier II and tier
The digital test preparation market is expected to reach INR 94.75 Bn by 2024,
The digital reskilling and certification market is expected to reach INR 93.81 Bn by
2024, expanding at a CAGR of ~36.95% during the 2019-2024 period. The growing
business landscape has widened the skill gap among employees, which is why the
demand for reskilling courses is picking up. The digital higher education market was
valued at INR 5.01 Bn in 2018 and is expected to reach INR 40.63 Bn by 2024,
education system is insufficient for the growing population, and therefore students are
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KEY MARKET TRENDS
Gamification is one of the most prevalent trends among digital education providers to
value-added services with regular courses. Value-added services like internships, live
projects, group discussions, and career counselling sessions, offered along with regular
COMPETITION ANALYSIS
The Indian digital education market is highly fragmented with around 3,500 EdTech
start-ups operating in the country. Many foreign players are entering the Indian digital
education industry. BYJU's, Udemy, Coursera and Duolingo are a few prominent
The Indian education system is often the subject of debate over outdated curriculum,
rote learning, cost of education, quality of teachers and lack of infrastructure. On the
positive side, our country boasts of world-class institutes such as Indian Institute of
Management (IIM), Indian institute of Technology (IIT), All India Institute of Medical
Sciences (AIIMS) and Jawaharlal Nehru University (JNU). We are also one of the
largest and oldest education systems in the world. The formal education in India still
schools and colleges to complete their education. While the conventional model is the
commonly accepted mode of formal education across the world, the education
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COMPANY
PROFILE
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COMPANY PROFILE
BYJU'S
BYJU'S
Type Private
Edtech
Industry
Founders ByjuRaveendran
DivyaGokulnath
Headquarters Bengaluru, Karnataka
,
India
Area served Worldwide
Key people ByjuRaveendran
(CEO)
DivyaGokulnath
(Director)
Products BYJU’S - The Learning App
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Subsidiaries Osmo
TutorVista (Rebranded as iRobot Tutor TV STEM)
HashLearn
WhiteHat Jr
LabInApp
Scholr
Aakash Institute
Toppr
Whodat
Tynker
Epic!
Great Learning
Superset
GradeUp (Rebranded as Byju's Exam Prep)
GeoGebra
Website www.byjus.com
HISTORY
Byju's app was developed by Think and Learn Pvt. Ltd, a company which was
initial days the company focused on offering online video-based learning programs for
the K-12 segment and for competitive exams. In 2012, the firm entered Deloitte
Technology Fast 50 India and Deloitte Technology Fast 500 Asia Pacific ratings and
has been present there ever since. In August 2015, the firm launched Byju's: The
Learning App. In 2017, they launched Byju's Math App for kids and Byju's Parent
Connect app. By 2018, it had 15 million users out of which 900,000 were paid users at
that time. In the same year, Byju's became India’s first edtech unicorn. By 2019, 60%
of BYJU’S students were from non-metros and rural cities. In January 2022, the
become one of the founding members of IAMAI's India EdTech Consortium. In March
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2022, it signed a contract with Qatar Investment Authority to establish a new edtech
company and a R&D centre in Doha. In August 2022, Bloomberg News reported that
the Ministry of Corporate Affairs sent a letter to Byju's asking them to explain the non-
filing of its audited financials for the year ending March 2021. Having missed the
deadline by over 17 months, Byju's reasoned the delay was due to the challenge of
consolidating the accounts of its acquisitions during that year. In spite of the delay,
Byju's is an education tutoring app that runs on a freemium model, with free access to
content limited for 15 days after the registration. It was launched in August 2015,
offering educational content for students from classes 4 to 12 and in 2019 an early
learning program has started for classes 1 to 3. It also trains students for examinations
in India such as IIT-JEE, NEET, CAT, IAS, and international examinations such as
GRE and GMAT. Academic subjects and concepts are explained with 12-20 minute
digital animation videos and through which students learn in a self-paced mode.Byju's
reports to have 40 million users overall, 3 million annual paid subscribers and an annual
retention rate of about 85%. In 2019, the company announced that it would launch its
the app for English-speaking students in other countries. And to cater students of
kindergarten, Byju's launched new programs in its Early Learn App. In April 2021, the
company also announced the launch of "Byju's Future School" to be led by WhiteHat Jr
Founder Karan Bajaj. The Future School aims to cross the bridge from passive to active
learning with an interactive learning platform blended with coding and other subjects
like Math, Science, English, Music and Fine arts through storytelling. Byju's will
launch the Future School in the United States, United Kingdom, Australia, Brazil,
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Indonesia and Mexico in May.The company is focusing on adopting a hybrid model of
teaching and learning by launching 500 tuition centers across 200 cities in India. As of
HISTORY OF BYJU’S
When he came back to India for his holidays, he helped some of his friends to pass the
Byju gained confidence in his methods by seeing his fellow mates score well in their
exams. His friends were also able to convince him to begin teaching online to help
He then began getting requests from some friends of his friends to teach them as he was
a wizard and very efficient in teaching practices. Byju was considered as a mentor by
all his acquaintances. It inspired him to do more good deeds for society with his
education services.
In 2009, Byju’s started putting up videos of these lectures using V-SAT. These videos
reached more than 45 cities across the country. In no time, Byju received more than
It made him reach out to a wider audience. He then understood the need for enhanced
That is why he decided to train the students to bridge the gap between what they have
learned and what they need to apply. Due to the massive popularity and attention
gained by Byju’s Classes, he then decided to quit his job and become a full-time tutor.
31
Launch of Byju’s- The Learning App- Establishment of Byju’s Business Model
Byju’s continued teaching students, and then, he came across a novel and brilliant idea
of delivering his lectures and other teaching material in the online form. Teaching
online was the most convenient medium for Byju to make his services available for
those in need.
The app was first launched in 2015. It garnered a massive response from the students
with more than 5.5 million downloads in just one year. Children with an
problem.
The renewal rate of the subscription is as high as 90%. Also, it has been observed
through the statistics that the subscribed students spend more than an hour on the app
every day.
The Byju’s app became the most valuable Ed-Tech company of all time with a net
Mr. Raveendran Byju was always clear about what he wanted to achieve in the field of
teaching and education. He wanted to make the process more holistic by sharing his
32
experiences, connecting with the students, and helping them practice and apply their
concepts.
There were gaps and breaches in the education systems and took a toll on the learning
of the students. Hence, his primary goal was to remove these gaps and fill the void with
The platform of Byju’s is as unbiased as it could get. This app does not just focus on
the bright and brilliant students. Instead, it tries to motivate those who are not inclined
school teaching. The same practice as live teaching is often tedious for students
studying online.
They are not just textual chapters; there are some quizzes, games, and interesting
exercises. These reading materials help keep the students focused and interested
33
Challenges for Byju’s Business Model
The early times of business were not too easy. Some factors posed a threat to the
prosperity of Byju’s.
In 2015, there were many apps and platforms which worked in the same domain. They
were competitors to Byju’s. Byju’s has always been confident about the quality of
But, Raveendran Byju knew that his material and presentation had the potential of
affecting millions and gaining their attention. He also launched a freemium based
model where some content dealing with basics was made available to all for free.
As a result, Byju’s started enrolling a higher number of students for their premium
its operations internationally.
34
REASONS FOR THE SUCCESS OF BYJU’S BUSINESS MODEL
The success of Byju’s can be attributed to various factors like the quality of the
teaching material and the way of presenting it. But the main element that drove Byju’s
To the students, Byju’s was more than just a platform for studying. Students viewed
Byju’s like their most enjoyable method of learning and growing. Students have
Byju’s also produced teaching content in different captivating formats such as quizzes,
Byju’s understood the need to create videos in different languages to expand its
consumer base in India. They also wanted more students to be able to use their platform
to gain knowledge. At present, the app offers videos in Hindi and English languages.
The app provides personalization of the teaching material for every student. It gives
them a specific pattern of training, which is exclusive to them. It takes the aptitude and
grasping power details of the students and then curates the content for that student
accordingly.
This kind of learning has helped students prepare for their examinations and help
Byju’s- The Learning App came up with two other manifestations in 2017, viz. Byju’s-
Math App and Byju’s- Parent Connect App. The Parent Connect App helps the parents
35
HOW DOES BYJU’S MAKE MONEY?
The business model of Byju’s can be called freemium. It means that some of the
content is available for free, whereas the advanced content requires a subscription. This
method attracts many students. Once they get to know how good the app and the
content are, they automatically feel the need for subscribing to the paid services.
A freemium bases business model is similar to the concept of Sample Sales. Students
are allowed to see a sample video or a basic video. If they like the video, they can
In the fiscal year of 2018, Byju’s earned Rs. Four hundred ninety crores, and in the
fiscal year of 2019, it earned Rs. One thousand three hundred forty-one crores as the
revenue.
Due to the coronavirus, the entire education system has shifted its process online.
Most companies beginning to launch their Education technology platform are now
facing the monopoly of Byju’s Classes. In India, Byju’s has become the most sought-
after platform for students during this pandemic. This has increased Byju’s growth
Byju’s revenue structure is primarily based on Subscription fees. However, Byju has
Byju’s is currently a part of the Indian markets and the Middle-East. In this fiscal year,
markets.
Byju acquired OSMO, a US Based education game creator in 2019 for 120 Million
Dollars. By making this investment, Byju’s aims at beginning its journey in the
36
American market using OSMO’s existing customer base and resources. However,
Byju’s is currently set to complete its accent modification program for its US students.
In addition to this, Byju’s has currently collaborated with Disney for the promotion and
expansion of its services aimed at the kids of 6-8 years. In this deal, Byju pays for
acquiring licenses of several Disney characters to use them for teaching Mathematics
While this investment may merely look like an investment in cartoons, it has helped
expand the customer base for Byju, adding thousands of young children to their list.
FINAL THOUGHTS!
Byju’s has transformed the market for apps and services in the field of education. It has
The business model of Byju’s is brilliant and extremely profitable. This business model
has helped Byju’s transform in-to a company worth 3000 Crore Rupees today.
This business model is ideal for companies who are planning to grow their education
business online. Byju’s has successfully changed the definition of online tutoring. It has
made the lives of teachers and students simpler by providing the most valuable
resourceful in the most viable manner. Byju’s is an inspiration for Online Ed-tech start-
ups today.
37
COMPETITORS OF BYJU’S
38
TOPPER
Topper develops a test preparation platform designed to support students preparing for
various entrance exams in India. It offers learning programs and focuses on school
curriculum and test preparation for engineering and medical entrance exams. The
Company's digital platform gives access to comprehensive practice and test package
which helps students to prepare for IIT JEE, PMT, school boards, and other competitive
exams in India.
free trial whereas, Byju’s does not provide a free trial. Founded in 2007, Topper
Learning is part of Greycells 18 Media Ltd, which is the Edtech arm of Network 18.
We are a premier K-12 content, delivery & assessment service provider across
Learning is synonymous with innovation and our product offerings resonate that. We
seamlessly veer across the edtech and e-learning landscape, all in the pursuit to stay
relevant and provide the best in education. With 24x7 accessibility and personalized
solutions, Topper Learning is a one-stop-shop for the student and teacher community.
Our decoding of the ‘E’ of e-learning is ‘Everything, Everyone, Engaging and Easy’.”
minds and be a partner in their journey towards a career. As we continue our journey of
39
WEBSITE
https://www.topperlearning.com/
INDUSTRIES
E-Learning Providers
COMPANY SIZE
51-200 employees
HEADQUARTERS
Mumbai, Maharashtra
TYPE
Educational Institution
FOUNDED
2007
SPECIALTIES
The Internet of Education, Cutting edge content & delivery, Artificial Intelligence:
Personalized Virtual Tutoring, Trend analysis & Forecasting for exam prep, and
VEDANTU
Vedantu is India's leading Digital tutoring company which enables students to learn
LIVE with some of India's best-curated teachers. Vedantu`s USP is its quality of
teachers. It has some 500+ teachers who have taught more than 1 Million hours to
40,000+ students spread across 1000+ cities from 30+ countries. Vedantu is founded by
IITian friends who have been teachers themselves with over 13 years of teaching
40
Vedantu’sdigital tutoring platform enables LIVE interactive learning between a teacher
and a student. It offers individual and group classes. On Vedantu a teacher is able to
give personalized teaching using two-way audio, video and whiteboarding tools where
both teacher and student are able to see, hear, write and interact in real-time. Imagine it
like 'Skype' custom made for education. Vedantu caters to 6th grade to 12th grade and
prepares for school boards, competitive examinations and has co-curricular courses as
well.
implemented the entire social structure involving a student and teacher onto their
WEBSITE
http://www.vedantu.com/
INDUSTRIES
E-Learning Providers
COMPANY SIZE
5001-10,000 employees
HEADQUARTERS
Bengaluru, Karnataka
TYPE
Privately Held
FOUNDED
2011
41
SPECIALTIES
UNACADEMY
Classroom education in India has stifled many brilliant minds. With Unacademy,
India's largest education platform, we are changing that. In a span of 6 months, over
300,000 students have benefited from over 2,400 digital lessons and specialised courses
some of the top educators in the country, including Kiran Bedi, India's first woman IPS
officer and now the Governor of Pondicherry. With over 2 million views every month,
we are touching the lives of people in the remotest corners of the country. Our success
improved their ability to speak and write better and increase their knowledge. Our
vision is to partner with the brightest minds and have courses on every possible topic in
multiple languages so the whole world can benefit from these courses. India is home to
19% of the world's youth and we are empowering them to take on the world in a
WEBSITE
http://unacademy.com
INDUSTRIES
E-Learning Providers
COMPANY SIZE
5001-10,000 employees
42
HEADQUARTERS
Bangalore, Karnataka
FOUNDED
2015
SPECIALTIES
E-learning, Test Preparation, Edtech, Online learning, Education, Startup, and Live
learning
KHAN ACADEMY
learning dashboard that empower learners to study at their own pace in and outside of
the classroom. We tackle math, science, computing, history, art history, economics, and
more, including K-14 and test preparation (SAT, Praxis, LSAT) content. We focus on
skill mastery to help learners establish strong foundations, so there's no limit to what
course structure, and also has a lot of foreign appeal in its content quality,
WEBSITE
https://www.khanacademy.org/
INDUSTRIES
E-Learning Providers
COMPANY SIZE
51-200 employees
43
HEADQUARTERS
Palo Alto, CA
TYPE
Nonprofit
44
HISTORY
45
BYJU RAVEENDRAN AND HIS STORY
are building one of the world’s largest ed-tech companies, helping over 100
Byju started with a vision to make quality content and teachers accessible to
students anywhere, and along the way, build a community of active self-
learners. Stemming from his much-loved offline classes that packed stadiums,
Byju founded Think & Learn Pvt. Ltd in 2011, offering learning programs
46
BYJU’S THE LEARNING APP
With the launch of his company’s flagship product, BYJU’S - The Learning
App, the company saw two million downloads within three months of its roll
out, further transforming the way students learn. With a holistic approach
to the needs of each student’s style and pace. Engagement is at the core of
outcomes.
BYJU’S mission to create new-age, global learning tools is seated at the cross
47
THE JOURNEY
BYJU’S was founded in 2011 as Think and Learn Pvt. Ltd by teacher and
Alto, CA, the company quickly grew into one of the world’s largest ed-tech
India.
Its flagship product, BYJU’S - The Learning App, was launched in India in
2015 and now reaches more than 100 million registered students around the
world, with 6.5 million annual paying subscribers. Students spend on average
In 2019, the Disney.BYJU’S Early Learn App was launched in India to offer
48
Most recently, BYJU’S has introduced their first suite of products in North
America for grades Pre-K to 3rd, BYJU’S Learning App and BYJU’S Magic
content and research team of 2,500+ highly qualified educators and learning
49
VISION
AND
MISSION
50
Byju's Mission Statement
Byju's Values
Innovation
51
OBJECTIVES OF
THE STUDY
52
OBJECTIVES OF THE STUDY
To study the opinion of students, teachers and parents regarding digital education.
53
RESEARCH
METHODOLOGY
54
RESEARCH METHODOLOGY
55
trends in banking business and
financial performance.
1.8 STATISTICAL TOOLS
the Researcher has used the
following tools to present and
analysis data
data presentation
I. tables
II. Diagrams
data analysis
I. Microsoft excel 2007
1.9 PERIOD OF THE STUDY
this study of financial ratio analysis
is limited to five years from 2010 to
2015. the accounting
year starts from 1 April to 31
march.
1.10 SCHEME OF
CHAPTERISATION
56
The researcher is prepared the
following scheme of chapterisation.
1. The first chapter deals with
introduction and research design of
the study.
2. The second chapters describes
the Industry and company profile
3. The third chapter deals with
literature review.
4. The fourth chapter is devoted to
the research methodology.
5. The fifth chapter is data analysis
and interpretation.
6. The sixth chapter gives findings
of the study
Research is a common parlance which refers to search for knowledge. It is a procedure
of logical and systematic application of the fundamentals of science to the general and
overall questions of a study and scientific technique, which provide precise tools,
specific procedures, and technical rather philosophical means for getting and ordering
the data prior to their logical analysis and manipulating different type of research
57
RESEARCH DESIGN
A research design is the arrangement of conditions for collection and analysis of data in
a manner that aims to combine relevance to the research purpose with economy in
procedure. In fact, the research design is the conceptual structure within which research
DESCRIPTIVE RESEARCH:
The research undertaken was a descriptive research as it was concerned with specific
interviews. I have used questionnaires (Primary) and Internet source (Secondary) for
data Collection
58
b. DATA SOURCE
There were two types of data sources used in this research. These were
PRIMARY DATA
Primary data is the data collected for the first time from the source and never have been
used earlier. The data can be collected through interviews, observations and
questionnaires.
SECONDARY DATA
Secondary data is the data collected from already been use or published information
like journals, diaries, books, etc .In this research project, secondary source used were
c. SAMPLE DESIGN
refers to the rules and procedures by which some elements of the population are
included in the sample. Some common sampling methods are simple random sampling,
Byju’s in Lucknow.
e. SAMPLE TYPE
59
g. SAMPLE UNIT: Students in Lucknow City
collect the data and data will be analyzed with the help of percentage table, respective
i. TOOLS OF PRESENTATION:
It means what all tools are used to present the data in a meaningful way so that it
becomes easily understandable. In this research tables and graphs were used for
60
LIMITATIONS
OF THE STUDY
61
LIMITATIONS OF THE STUDY
62
DATA ANALYSIS
&
INTERPRETATION
63
DATA ANALYSIS & INTERPRETATION
1. Age In Years
45%
55%
INTERPRETATION: -
In this research, if we see on the basis of Gender segmentation there is 55 males and 44
64
2. Occupations
Service
12%
Student
76%
INTERPRETATION: -
In this survey, there is also segmentation on the basis of occupation there is 76 students,
65
3. Locations
Urban 46 46%
Semi-Urban 25 25%
Rural 29 29%
29%
46%
25%
INTERPRETATION: -
66
4. Do You Know About Digital Education
Yes 80 80%
No 20 20%
Yes No
20%
80%
INTERPRETATION: -
Here the above question is qualifying question. In this research only 80% people knew
about digital education and other 20% don’t know about digital education.
67
5. Which Digital Education Platform Do You Use?
10%
26%
11%
20%
33%
INTERPRETATION: -
It is clearly observed that 33% participants are preferring Byju’s and followed by
Extramarks education which is 26%. And rest are preferring other digital education
platforms.
68
6. Do You Think online education is as affective as offline classroom education ?
Yes No
48%
52%
INTERPRETATION: -
Out of 52 participants who knows about digital education, 48 participants think digital
69
7. Online Education Is An Affective Mode Of Education Because______( Ignore
This If You Think Not Effective )
5%
10%
40%
30%
15%
INTERPRETATION: -
The above question asked to know why they think that digital education is an effective
way of learning. The first offers an interactive way of education mean score is 40 which
is near to 50 that means people are agree on that statement. Ease of access of
information related to course mean score is also 2 which means people also agree with
the statement. Students can learn at their own pace, Enables learning at anytime and
anywhere, helps in developing learner’s skills, courses are easy to navigate and they
have opportunity to mix what they learned with practical means score also 2 to 40
between that means it’s almost near to15 so most of people agree on all the statement
but less people strongly agree and disagree with the above statement.
70
8. Online Education Is Not An Effective Way Of Education Because_____( Ignore
This If You Think Is Effective )
5%
5%
9%
38%
43%
INTERPRETATION: -
The above question asked to know why people don’t prefer digital education over
traditional education. On the other hand, needs perfect computer and internet skill,
more expensive than traditional education and bandwidth and internet speed could
represent some problems are mean score is 38, 43 and 9 respectively which is stands
between 2 to 3 and so people are agreed as well as neutral on their decision so, we can
say that these things also can’t be learned via e-learning.
71
9. Do you think online education will helps in overcoming the problem of higher
education ?
Yes No May Be
29%
33%
38%
INTERPRETATION: -
The above question asked to know what people think about digital education will solve
the problem of higher education. 38 respondent no that it will change higher education
72
10. Do you think that online education graduates will gain more skills than
traditional education ?
Yes No May Be
33% 31%
36%
INTERPRETATION: -
The above question asked to know that the digital education will improve the quality of
education or not. In our research 31% people are agreed and 31% people are not agreed
with the statement. And 32% people are neither agree or disagree, that’s means the
73
11. Do you think that online education graduate students will be acknowledged
and accredited as equally as traditional learning students from professional bodies
and employers ?
Yes No May Be
26%
35%
39%
INTERPRETATION: -
The above question is comparative based and the above question asked to know will
students gets more skills from digital education than traditional education. As per our
research 26% respondents are agreed that students will get more skills from digital
education while 39% also disagree that digital education will not provide better skill
than traditional education system. And 35% people are neither agree to disagree on this
statement.
74
12. Do you think that online education graduate students will have equal chance
recruitment as on campus students.?
Yes No May Be
36%
44%
20%
INTERPRETATION: -
The above question asked to know that people will treat digital educated student as
same as traditionally got educated student. In our research 36% agree that student will
be treated as equal as traditionally educated person. 20% respondent not agree with out
statement and rest 45% respondent neither agree or disagree with statement.
75
13. Rate your experience of online education during covid 19 lockdown ?
Yes No May Be
21%
43%
36%
INTERPRETATION: -
The purpose of asking above question is that, will employer treat digital educated
student as same as traditionally got education student. In our research 43% respondent
says yes, that they will be treated as equal as on campus student’s recruitment. While
36% people not agree that they will not be treated same as on campus placements done.
Where 21% respondents neither agree or disagree on that student will be treated same
during recruitment.
76
FINDINGS
77
FINDINGS
Employed people have shown more curiosity towards digital education. Some students
are preferring digital education because it’s save time but a large number of students
Most of people in our research are aware about digital education but there are certain
In our research most preferred mode of education is Offline/physical way and only
Only few people think that digital education is an effective way of learning and most
The respondent who think that the digital is an effective way learning they give reasons
like, offers an interactive mode of education, ease of access of information and enable
The those who thinks that the digital education is not an effective way of learning they
give reasons like, students need to feel contacted to their school, lack of interaction
between classmate and instructor and lack of real time feedback to questions and
assignments these are the main reason but still there many apart from this.
May be this way is the great opportunity for those who should keep the education
78
(Job Perspective) Digital Education is a good platform for the people who are not able
to complete their studies which they had left due to any reason because due to that
Digital education is easy to capture and anytime, anywhere and any subject will be
Without physically attachment with teacher we can't learn properly. And we wanted to
accept all the foreign learning styles, but we should see our resources that we have.
Digital education will help the student to learn perfectly with giving more knowledge.
79
SUGGESTIONS
80
SUGGESTIONS
Digital education needs more improvement in the rural area, because the student has
not basic instrument and lack of internet speed. So, they have tried to give video
downloading option.
This editorial analysis is based on the article Digital India is not prepared for digital
education which was published in the Indian Express on 3rd of September 2020. It
analyses the impact of Covid-19 on Education of the children and the issues of
Improvement practical session. May be helped when 5g, internet of things, artificial
intelligence will be introduced. Which student will much be connected with digital
platform.? And may be have virtual practical classes. And helps in skill
learning skills.
During digital education, educator must develop a balance interaction with students
so that students do not feel isolated and they could enjoy the learning.
81
According to my personal opinion, digital education should be tried to make more n
they want. For example-A zoom conference is much better than an Normal digital
stream in which student are just allowed to speak or show up in video and at last
Digital classes should be less costly than the offline one because the investment is
less for the institution and given the requirements of more will power ,a good
internet connection and probably a sound study place... Obviously students have
Limit less digital classes effect health problems. So, there will be limited hours for
digital classes.
82
CONCLUSION
83
CONCLUSION
education. That is the reason we prepare this project to check whether people are aware
about digital education or not and what they think about digital education and what they
Throughout the report we observe that still people prefer offline way of education
because it provide one to one interaction between student and teachers, moreover it also
While in digital education you will get ease access of information, anywhere and
anytime but you won’t get real time interaction like on campus study. But it has lot of
advantages like, student have opportunity to learn while they are working.
Even we asked question like that it will treat same while recruiting new people. Will
they have same skills like offline educated person has. Will they get same
acknowledgement and credit like on campus student is getting. So, these all questions
asked whether digital education will change the way education we learning or not.
The answer we got for the above question is most of people are agree that it will help to
overcome the problem of higher education like, expensive fees, full time study, need
attend every class, and poor infrastructure of colleges and schools, etc. problem will be
Only few respondents are agreed that it will improve the quality of higher education
which is lack right now in the market. In our research only few respondents are agreed
that digital education gainer will get more skill than on campus learner.
Only few people are agreed on that digital educator will be acknowledged and
accredited same like on campus student via employer and professional bodies. Because
to get certificate of education is now easier than traditional education system. Whereas
84
few respondents also agree that they will get same chance like on campus student is
If we conclude full report, then we can say that digital education and offline education
has their own advantages and disadvantages according to the requirement of the
students because some student want education while working and some student wants
85
BIBLIOGRAPHY
86
BIBLIOGRAPHY
RESEARCH PAPERS:
Chen, A. S. (2016, September 9). Online Education and Its Effective Practice: A
Students. IOSR Journal of Business and Management, 12(1), 87. Retrieved from
http://www.iosrjournals.org
from http://www.ijaret.com©
Education.
Students Satisfied? Why do Some Succeed and Others Fail? What Contributes to
http://digitalcommons.apus.edu/internetlearning/vol1/iss1/5
87
Ni, A. Y. (2011). Comparing the Effectiveness of Classroom and Online Learning:
DIGITAL MEDIA. The Reuters Institute for the Study of Journalism, 37. Retrieved
from http://www.ibtauris.com
Tsai, C.-W. (2016, January). Research Papers in Online Learning Performance and
17(1).
88
BOOKS:
WEBSITES:
https://www.weforum.org/agenda/2016/09/is-online-learning-the-future-of-education/
http://www.online-education.net/articles/general/what-is-online-education.html
https://en.wikipedia.org/wiki/Education
https://www.gminsights.com/toc/detail/elearning-market-size
https://www.chronicle.com/article/Online-Education-Is-Now-a/237993
https://eclass.teicrete.gr/modules/document/file.php/TP271/Additional%20material/
docebo-elearning-trends-report-2017.pdf
https://www.technavio.com/report/india-education-technology-online-market
https://www.technavio.com/report/global-education-technology-e-learning-market
https://www.technavio.com/report/india-education-technology-online-market
http://digitallearning.eletsonline.com/2017/09/gujarat-education-sector-scaling-new-
heights/
89
ANNEXURE
90
Questionnaire For Customers
1. Age In Years
Gender
male
female
2. Occupations
Student
Service
Unemployed
3. Locations
Urban
Semi-Urban
Rural
Yes
No
Extramarks Education
Byju's
Vedantu
Khan Academy
91
Others
Yes
No
Disagree
Offers Intera_
Helps In Develo_
Enables Leamin_
92
Lack Of Interaction.
Classroom Environ_
Needs Perfect C_
Bandwidth And I_
higher education ?
Yes
No
May Be
10. Do you think that online education graduates will gain more skills than
traditional education ?
Yes
No
May Be
93
11. Do you think that online education graduate students will be
Yes
No
May Be
12. Do you think that online education graduate students will have equal chance
Yes
No
May Be
1 2 3 4 5
94