MASTER DATA SERVICES

MIGRATION UTILITY

Microsoft developed and released SQL Server Master Data Services (MDS) after acquiring Stratature in 2006. Principals
at Stratature then created a new company – Profisee – to help more companies leverage enterprise master data
management (MDM).

As Microsoft developed its Azure ecosystem of cloud computer, storage and analytics tools, it ceased development in
MDS — and asked Profisee to embrace Azure and move off MDS as a code base in 2017.

Most organizations currently using MDS should consider upgrading from MDS to a fully featured
MDM platform because:

MDS IS EXTREMELY PROFISEE FOR

LIMITED IN 2023 FULL-FEATURED,
MULTIDOMAIN MDM
Today, MDS is available as
a limited reference data Profisee MDM is a modern
management tool with no MDM platform and a clear
stewardship UI, workflows or upgrade to MDS. Profisee provides
matching capabilities. To truly significantly more functionality, more
leverage your enterprise data as a strategic scalability, a more intuitive UI and more
asset, most organizations need to upgrade deployment flexibility in any cloud or as a
to fully-featured, cloud-native solutions turn-key SaaS managed service.
that work with their current tech stack.

INTRODUCING THE MDS MIGRATION UTILITY (MMU)

Since Microsoft advised Profisee move on from MDS as a codebase, Profisee developed an all-in-one MDS Migration
Utility (MMU) to help organizations easily migrate MDS entities, hierarchies, users and groups with a single click. Profi-
see’s MDS migration utility is included as part of the Profisee MDM Platform to help customers migrate existing MDS
entities, hierarchies, users and groups with a single click.

MIGRATING MDS DATA

MODELS WITH THE
PROFISEE MMU
The utility is lightweight and
easy to use, with no installation
required. Simply download the
utility from the Profisee Support
Portal and unzip the file into the
desired directory.

The utility is used to transfer data and

model structures from MDS 2014,
2016, and 2017 to Profisee. The utility
will create the entities, attributes,
relationships, and hierarchies to Profisee’s in-depth support documentation includes step-by-step
replace the MDS model. instructions for installing the lightweight utility and migrating MDS
data models into your Profisee instance.
Technical Considerations
• Migration is a one-time process and each model need only be migrated once.
• Entities, hierarchies, users and groups as well as data will be seamlessly migrated to Profisee. Profisee customers
can reference the MMU User Guide for more information.
• Data quality rules are not automatically migrated (due to availability of more advanced data quality structures in
Profisee), but most can be quickly re-created – and expanded – in the Profisee no-code data quality rules UI.

MODERN DATA MANAGEMENT

While MDS was an excellent tool for reference data Profisee has since re-engineered its multidomain master
management — helping organizations manage customer data management (MDM) platform from the ground up
lists, product lists, hierarchies, state codes, cost centers on a modern, Platform-as-a-Service (PaaS) architecture.
and other attributes . The chart below shows some of And with native integrations into leading Azure services
the functional areas where Profisee expands on the more — including Microsoft Purview, Azure Data Factory, Azure
limited MDS toolset into a complete MDM platform. Synapse and Power BI — Profisee is the clear choice for
the modern Microsoft enterprise.

Capabilities of MDS vs MDM

KEY
Original MDS functionality Expanded functionality
Analytical Operational
SOLUTIONS MDM Solutions MDM Solutions
now replaced by Profisee delivered by Profisee

Application,
ADMINISTRATION Multi-Domain
Modeling
Hierarchy
Modeling
Business
Rules
Version
Management
Security View, Form Matching Address
Verification
Design

GOLDEN RECORD Fuzzy

Survivorship Mastering Harmonization Address
Real-Time Lookup
Synonym
MANAGEMENT
Matching Matching & Before
Standardization Replacement
Engine Survivorship Create

DATA STEWARDSHIP Web-Based

MDM
Power Data Hierarchy Audit Workflow Data Quality Master Data
Custom UX
Development
& GOVERNANCE Applications
Stewardship Management History Analytics Analytics Reporting
(SDK)

REST and Custom

INTEGRATION
Real-Time Batch Identity Application Data Service Custom
Events Integration Management Connectors Connectors SOAP Integration Connectors
Services (SDK)

Drag & Drop Real-Time Data Data

WORKFLOW Workflow Workflow Contribution Approval Notifications
Process
Automation
Task Lists
Workflow
Management
Authoring Initiation Tasks Tasks

Address Name Phone Email

DATA QUALITY Validation
Rules
Calculation
Rules
Geocoding/ Parsing/ Parsing/ Parsing/
Business
Verification
Other Data
Services
Verification Verification Verification Verification

Matching/
DEPLOYMENT Interactive
Deployment
Automated
Deployment
Models
Data
Archives
Business
Rules
Address
Subscription
Views
Workflows
Strategies

ABOUT
Profisee MDM is how enterprises can finally solve the data quality Customers can leverage Profisee MDM SaaS for a true Software-as-
issues that have been holding back so many strategic initiatives. With a-Service experience, or maintain complete deployment flexibility in

PROFISEE
the industry’s only “make it easy, make it accurate, make it scale” any cloud, on-premise or via a hybrid model. With low total cost of
approach to data management, Profisee helps companies get past the ownership, fast implementations and a truly flexible multidomain
“brick wall” of data quality issues without the cost, complexity and risk platform, Profisee fully cleans and unifies your enterprise data — so you
of traditional MDM solutions. can finally make it happen. To learn more, please visit Profisee.com.

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