Transform Talent Acquisition

Boolean for Job Search

Mark Tortorici
Founder & Training Expert
About Mark Tortorici
Mark Tortorici is a Talent Acquisition Manager who has been
managing, leading and training staffing professionals at high-tech
companies for 15+ years. He also founded Transform Talent
Acquisition, which specializes in training for high technology
computer concepts, advanced sourcing techniques, and full
life-cycle recruitment process.

Mark has created and delivered robust training programs for

companies like Google, Apple, Facebook, Twitter, Pinterest, Ebay,
Disney, Yahoo, Target, Samsung, Nvidia and many others. He has trained thousands of
staffing professionals in person through technical and advanced sourcing classes as
well as month-long training courses for individuals with no experience who were
looking to break into the staffing world. In his spare time, Mark will occasionally rock
the most.
Boolean Search

• Easy to understand

AND OR NOT
Boolean Search

• But much harder to use correctly

Boolean for Job Search
Search Engine Operators
Google Search Cheat Sheet
 Operator Function Example
Google
AND
Search Cheat
When you want Sheet
to include a word in your Not needed in Google since every term is
search considered an AND term (unless OR or -)
Used for alternate keyword choices (manager OR lead)
OR
The NOT operator, used to remove words Sourcing -procurement
- from a search
Require the search terms within quotes to "product marketing manager"
"" appear in that specific order
Used for statements with multiple OR ("project manager" OR "program
() keywords manager")
When placed next to a keyword, finds that inurl:careers
inurl: word within the URL of a webpage
When placed next to a keyword, finds that intitle:"about me"
intitle: word within the title of a webpage
When placed next to a web site, returns only site:linkedin.com/jobs
site: pages from that one site
Similar to the NEAR operator - The number in (engineering OR software) AROUND(2)
AROUND(n) the parenthesis indicates the number of words (manager OR director)
that separate the search terms
LinkedIn & Google Search for LinkedIn
LinkedIn & Google Search for LinkedIn

"product marketing manager"

(cloud OR saas OR "as a service"
OR aws OR "amazon web services")
LinkedIn & Google Search for LinkedIn
• Using Google's special operators, you can site: search LinkedIn postings

• Google's search algorithms can sometimes pick up different postings based on

the context of the keywords
LinkedIn & Google Search for LinkedIn
• Start with the site: search and domain (site:www.linkedin.com/jobs for roles in
the USA or use a 2-letter country domain for specific locations)

site:uk.linkedin.com/jobs
LinkedIn & Google Search for LinkedIn
• Add in titles - using quotes will force the keywords to appear in that specific
order but the results will be smaller and more refined

site:uk.linkedin.com/jobs "product marketing manager"

LinkedIn & Google Search for LinkedIn
• Add additional keywords to refine the requirements or industry vertical for the
role

site:uk.linkedin.com/jobs "product marketing manager" (cloud OR saas OR "as a

service" OR aws OR "amazon web services")
LinkedIn & Google Search for LinkedIn

Refine by date posted

LinkedIn & Google Search for LinkedIn
Boolean for Job Search
ATS site: Searching
site: Searching
• Use the site: search and target ATS jobs

• This is the first place that jobs will show up

• As long as Google indexes the site, you can search

Most Popular ATS
Most Popular ATS
Most Used ATS
• Greenhouse
• SmartRecruiters
• Lever
• WorkDay
• iCIMS
• Peopleclick
• Workable
• Taleo
• Zoho Recruit
• Jobvite
• SuccessFactors
Formulas for site: Search
Greenhouse:

site:boards.greenhouse.io (title1 OR title2) (keywords1 OR keywords2) location keywords

SmartRecruiters:

site:jobs.smartrecruiters.com (title1 OR title2) (keywords1 OR keywords2) location keywords

Lever:

site:jobs.lever.co (title1 OR title2) (keywords1 OR keywords2) location keywords

iCIMS:

site:icims.com inurl:jobs (title1 OR title2) (keywords1 OR keywords2) location keywords

Formulas for site: Search
WorkDay

site:wd1.myworkdayjobs.com (title1 OR title2) (keywords1 OR keywords2) location keywords

site:wd3.myworkdayjobs.com
site:wd5.myworkdayjobs.com
site:wd10.myworkdayjobs.com
site:wd12.myworkdayjobs.com

Peopleclick

site:careers.peopleclick.com (title1 OR title2) (keywords1 OR keywords2) location keywords

Workable

site:apply.workable.com (title1 OR title2) (keywords1 OR keywords2) location keywords

Formulas for site: Search
Taleo

site:taleo.net (title1 OR title2) (keywords1 OR keywords2) location keywords

Job Example #1
• Accounts Payable Specialist

site:apply.workable.com
Job Example #1
• Accounts Payable Specialist

site:apply.workable.com "accounts payable" (specialist OR clerk OR associate OR

officer OR assistant) (remote OR "ny" OR "new york" OR "nyc") ("united states"
OR "usa" OR "ny" OR "new york" OR "nyc")
Job Example #1
Boolean for Job Search
Going Beyond Hosted ATS Job Sites
What if They Host Their Own Job Site?
• If the company uses an ATS but hosts
the jobs on their own site

• They will likely utilize an API to move

the jobs roles / candidate applications
between the company site and the ATS
company site

• For the user, this look is seamless and does NOT include the name
of the ATS system in the URL
What if They Host Their Own Job Site?
• Formula (one of many you can use)

(intitle:careers OR inurl:careers) (title1 OR title2) (keywords1 OR

keywords2) location keywords
Job Example #2
• Product Marketing Manager - cybersecurity software product

(intitle:careers OR inurl:careers) "marketing manager" ("product

manager" OR "product marketing") (cybersecurity OR "cyber
security" OR infosec OR "information security") ("remote" OR "ca"
OR "california" OR "san jose" OR "san francisco") ("usa" OR "united
states" OR "ca" OR "california")
Job Example #2
• Two sets of parenthesis to fine remote role and/or local roles to a
specific state/location:

("remote" OR "ca"
OR "california" OR "san jose" OR "san francisco") ("usa" OR "united
states" OR "ca" OR "california")
Job Example #2
Job Example #2

If we only searched ATS URLs,

then we would miss companies
that host their own job portals
In Summary
In Summary
• Every search interface has specific requirements, but most use Boolean

• Variations are key - there is always more than one way to say something

• Location is important but if you are open to remote, then construct your string for
remote OR a specific location

• Don't use just one job site or portal!

• When using Google, make sure to refine the results by date posted
Boolean for Job Search
Questions?

Mark Tortorici
Founder & Training Expert
[email protected]