CONICT1-EMPOWERING TECHNOLOGIES

UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

CONCEPT NOTES
MULTIMEDIA CONTENTS IN AN INTERACTIVE WEBSITE
1. Videos – is a digital moving visual image generated through video hosting sites (e.g.,
YouTube).
2. Sound, Music, or Audio – If you just want to listen in the plain speech, you can always
record a sound through your gadget and share it to the entire world. (e.g., WavePad)
3. Online Games – Most of the developers of online games has created “Browser-based
Games” today where you do not need to download and install in your PC and it is playable
online via browser (e.g., EverWing, Word Blitz, Piano Music).
4. Online Tests – These are the online survey forms that automatically tabulate and calculate
the results when it’s done (e.g., Online IQ, and Personality Test).
5. Courseware – is an alternative tool to educate learners through online coaching. (e.g.,
Moodle Mobile).
6. Podcasts – A series of a digital audio files that is available on the internet for downloading
to desktops or mobile devices. (e.g., TED Talks)
7. Vodcasts – A series of videos streamed online that is available on the internet for
downloading to mobile devices. (e.g., YouTube series).

USES OF MULTIMEDIA IN DIFFERENT FIELDS

✓ Education – Multimedia plays a vital role on the learning process of the learners.
Multimedia content improves the learning process and motivate the students to interact well in
the class.
✓ Entertainment – The special effects and animations that are being applied in all modern
movies are the products of multimedia content. For that reason, there have been drastic
evolutions on the world of online games, majority of the online games today that are highly
interactive.
✓ Business – Many businesses integrate media content on their advertisement as their
marketing strategy to attract prospect clients or consumers.
✓ Medicine – The field of medicine integrates multimedia content to analyze further their
field of study and to train future doctors and practitioners easily through visual presentation.
✓ Mathematics and Scientific Research – When we heard Mathematics and Scientific
research, we imagine that all the problems and issues related to them are very difficult to
analyze, understand, and solve. However, with the help of the videos, models, and courseware,
we can easily understand the methods used to solve complex problems.
✓ Government – Multimedia is very useful in all government agencies around the world.
They use multimedia to deliver information, procedures, and regulations from one place to
another.

Digital Citizenship - Definition

Digital Citizenship is defined as the standards and norms of behavior by which people utilizing
digital / online resources conduct themselves in interacting with each other to impact the overall
environment of the digital / online world.

Digital Citizenship Principles

Engage positively:
 respect the rights of others to participate and have an opinion
 ask before tagging other people or posting photos
Page 1 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS
CONICT1-EMPOWERING TECHNOLOGIES
UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

 report offensive or illegal content

 stand up and speak out about cyberbullying- protect your friends
Nine principles of Digital Citizenship
1. Digital Access
Digital Access involves ensuring that all students, regardless of background, enjoy equal
opportunity to utilize digital electronic resources. While technology has evolved to play a key
role in student life, many students - especially students from impoverished socio-economic
backgrounds, those struggling with disabilities, and those residing in impoverished locations or
school districts - face challenges in fully accessing digital technology.
2. Digital Commerce
Digital commerce entails individuals purchasing or selling goods and services online. While the
opportunity to buy or sell online has greatly expanded individual opportunities for personal
enrichment, people utilizing this option must exercise caution due to financial and safety risks
this endeavor may involve. People must avoid disclosing critical personal information because
putting such information in cyberspace would allow unscrupulous or unethical individuals to
access this information and allow them to inflict all manner of harm on individuals who are
compromised.
3. Digital Communication
Digital Communication is the act of people utilizing digital devices or networks - be they e-mail,
instant messaging (I.M.), Text messaging, blogs, or Wiki, just to name a few means - to
communicate with each other.
4. Digital Literacy
Digital Literacy involves educating people to utilize digital technology.
5. Digital Etiquette (Netiquette)
Digital etiquette, or netiquette, involves responsible digital behavior and appropriate use of
digital devices
6. Digital Law
Digital Law focuses on ensuring the appropriate downloading and sharing of information from
digital devices or sources, and it ties into the issues of copyright, plagiarism, and fair use
7. Digital Rights and Responsibilities
Digital rights and responsibilities involve digital users enjoying the right to access, download,
post, and utilize digital information in exchange for exercising ethical behavior and decorum in
their conduct in digital space.
8. Digital Health and Wellness
Digital health and wellness entail digital users sustaining their physical health while avoiding
addiction to online or digital sources.
9. Digital Security and Protection
While digital and online sources provide all manner of opportunity to access materials from
seemingly secure locations, users often overlook the fact that they can expose themselves to all
manner of risks due to messages which they send being permanently preserved in cyberspace,
even if they subsequently delete it. The preservation of messages in digital space becomes
especially serious if messages contain incriminating personal information such as passwords to
online accounts, bank cards, or credit cards

Social Change refers to an alteration in the social order of a society. Social Change may
include social institutions, social behaviors, or social relations. It can be done in any form of
multi-media. You can make social changes through the use of campaigns.
Page 2 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS
CONICT1-EMPOWERING TECHNOLOGIES
UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

Campaigns are a work in an organized and active way toward a particular goal; typically, a
political or social one. A campaign will help you promote and organize your project properly.

Concept paper is a document used for any of the following reasons:

a.] to interest potential funders;
b.] to develop potential solutions or investigations into project ideas;
c.] to determine whether a project idea is fundable; and,
d.] to serve as the foundation of a full proposal.

Five Elements of Concept Paper:

1. Introduction – includes your group’s mission and vision and a brief introduction of your project
2. Purpose – includes the reason why the project is worth the group and sponsor’s time, effort
and money
3. Description – includes all necessary information about the project
4. Support – contains the budget needed for the project
5. Contact Information – includes information on how the group can be contacted

Simplified ICT Project Process Overview

1. Planning: Planning of overall ICT project. Involves fund sources, creation of concept paper
ect.
2. Development – involves the actual creation of the website(s), involves the production of
images, infographics, etc.
3. Release and Promotion – involves the actual release of the website for public view and
promoting it. Promotion typically starts before the actual release
4. Maintenance – involves responding to feedback of your site visitors and continuing to improve
your website

Monitoring Site Statistics on Different Platforms

You can find out how many people are interacting with your website. There are many tools that
you can use to measure the success of content on your website.

1. WIX
You will see how much traffic your site is getting, where your visitors are coming from and
more, with the Site Traffic Analytics. By understanding how visitors interact with your site and
by checking in on your site's performance, you'll be better able to reach your audience
and respond to the changing trends.

KEEP IN MIND:
• Visits - refer to the number of visits in a website during the selected time-frame, including
multiple visits by the same visitor.

Page 3 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS
CONICT1-EMPOWERING TECHNOLOGIES
UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

• Unique Visitors - refer to the number of people who visited a website at least once within the
reporting period.
• Bounce Rate - refers to the percentage of people that visited a website and left after viewing
only one page.
• Form Submitted- refers to the number of contact forms submitted by visitors.

2. Facebook
Running a Facebook business page can help your reach and connect with your existing and
potential customers. And this is one of the inexpensive ways to promote your business online.

Overview: Overview gives you a bird’s-eye view of everything that’s happening in your
Facebook Page.

The Overview is broken down into different sections, starting with the

Page Summary. Here, you’ll see a set of graphs with top-level metrics for a number of
categories:

Actions on Page- refer to the number of times people clicked Action Button

Page views- refer to the total views of your Facebook Page, including by people not logged into
Facebook.

Page Previews- refer to the number of times people hovered their mouse over your page
information to see a preview of your page.

Page Likes- refer to the number of new likes

Post reach- refers to the number of people who saw your posts at least once

Page followers- refer to the number of organic page follow, paid page follows and unfollows

3. Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website
traffic, currently as a platform inside the Google Marketing Platform brand.

Benefits of Website Analytics & Tracking

Here are some benefits of advanced website analytics.
1. Know the visitors of the site.
2. Know exactly what the customers are looking for.
3. See what area customers are losing.
4. Find out how to improve the website.
5. Measure the success of other marketing activities and see the match rate rise

Page 4 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS
CONICT1-EMPOWERING TECHNOLOGIES
UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

What to remember in sustaining an ICT Project for Social Change

1. Update content regularly

Do not put off the updates to safety measure your web content. It is done to continue having
life on your website that keeps the web content more captivating. By changing the site content
often in essential to maintain the relevancy of the Website.
2. Webpage Design
Web design is essential because it impresses how your audience sees your brand. The brand
you make on them can either get them to remain on your page and learn about your business
and turn into a competitor. Good web design helps you to keep advance on your page. Make
your Website looks attractive by new images or a design renovation. Give it a facelift with some
new photos or a design renovation.
3. Updated links
Updated links and customized web search engines give the viewers appreciated and accessible
information that leads to successful projects. One reason to update the links on your Website
will attract the user to easily navigate and search for your site.
Some benefits of updated link:
• More visibility of your webpage in search results
• Receive traffic from other websites linked to you
• High-quality incoming links mean your site will be admired as a valuable resource.
• Link updating also helps in getting fast in search results quicker.
4. Reply to inquiries
Providing a quick response to the viewer is vital to gather and collect feedback on web content,
especially to enhance the support, including forums, online communities, emails, blog s, and
comments.
5. Website Management
A website management platform is integrated tools and services that allow the team to create,
design, develop, launch, manage, administer, and monitor website content, web building
involves web management, navigation support, homepage content writing and design for
multimedia.
6. Monitoring Tools
24-hour care tools are used to continuously track the status of the webpage in use to detect the
earliest warning of failures, defects, or problems, and to progress them. There are monitoring
tools for servers, networks, databases, security, performance, Website and Internet usage, and
applications.

THE POSITIVE AND NEGATIVE IMPACT OF ICT IN OUR LIVES:

As it is known from time immemorial that everything in life is like the two side of a coin, there is
always a positive and negative side of every phenomenon.
POSITIVE IMPACTS OF ICT CAN HAVE POSITIVE IMPACTS ON PEOPLE:
Access to information: Possibly the greatest effect of ICT on individuals is the huge increase
in access to information and services that has accompanied the growth of the Internet.

NEGATIVE IMPACTS OF ICT ON PEOPLE:

• Job loss: One of the largest negative impact of ICT can be the loss of the person’s job.
• Reduced personal interaction: Being able to work from home is usually regarded as being
a positive impact of using ICT but, there can be negative impact as well
Page 5 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS
CONICT1-EMPOWERING TECHNOLOGIES
UNIVERSITY OF BAGUIO SENIOR HIGH SCHOOL

• Reduced physical activity: A third negative effect of ICT is that users may adopt a more
sedentary lifestyle.

NEGATIVE IMPACTS OF ICT ON ORGANIZATION:

• Cost : the cost of using ICT may cause a number of problems in organizations. A lot of ICT
hardware and software is expensive, both to purchase and to maintain.
• Competition: this is usually thought of as being a good thing, but for some organizations
being exposed to greater competition can be a problem.
• Security: this is always a problem for any organization that uses ICT. Data must be kept
secure, Internet connections must be protected from attack, new viruses and other forms of
malware are released nearly every day.

ICT CAN HAVE POSITIVE EFFECT ON THE SOCIETY: Probably the largest impact that ICT
use has on society is allowing members of society tohave greatly increased access to
information. This can have numerous positive effects, such as:
• increasing opportunities for education
• improving communication
• allowing people to participate in a wider, even worldwide, society.

The positive impact of ICT on education:

On the positive side, the use of ICT in education can provide opportunities that might not
otherwise exist, such as:
• distance learning, where students can access teaching materials from all over the
world, A Self-Regulated Learning Module
• the ability to perform ‘impossible’ experiments’ by using simulations,
• the possibility for students to have individual learning programs within a topic, rather than
everybody having to do the same thing at the same time at the same pace. More able students
can be given more challenging work, less able students can access remedial lessons.

Page 6 of 6
RODRIGUEZ, DY-AN MARK L.
UBSHS