PG Program Dsba Classroom
PG Program Dsba Classroom
DATA SCIENCE
& BUSINESS
ANALYTICS
( F o r m e r l y P G P - B A B I )
200+ SUCCESSFUL
10 YEARS OF
EXCELLENCE BATCHES
A relentless industry focus - that’s
how the PGP-DSBA has been able
to empower thousands of career
transitions. All parts of the program
experience are designed to make
learners job-ready. But here’s the
challenge - the industry keeps
evolving all the time.
GREAT LEARNING
INDIA'S LEADING PROFESSIONAL
LEARNING PLATFORM
Flexible Hands-On
Learning Exposure
The PGP-DSBA program provides An integral part of the learning
utmost learning flexibility. Learn while experience is the use of Data Science
you earn with weekend classroom and Analytics tools wherein the
sessions scheduled over one weekend candidates get hands-on exposure
every month. We accommodate transfer to Python, SQL, Tableau, R (Online),
cases and sabbaticals and provide the NUMPY , Pandas, Matplotlib, Scipy,
option to catch up even when you Seaborn, Statsmodels.
have missed classes.
Industry Constantly
Renowned Updated According
Certificates to Industry Trends
Earn a post-graduate certificate from Get the most up-to-date learning
Great Lakes Executive Learning, the experience that reflects the changing
executive learning arm of Great Lakes industry landscape. The curriculum now
(A Top 10 B-School in India). features modules on ChatGPT and
Generative AI.
Capstone Project
Candidates will be working on an application-oriented
capstone project in the field of Machine Learning.
These will be research-based projects. It requires a
learner to act in a team and showcase their skills that
they have acquired in the program. It will be mentored
and evaluated by faculty from the Great Lakes Insti-
tute of Management or industry experts.
Experiential Learning
This program is designed to transform candidates to
business-ready Data Science and Analytics
professionals through hands-on experiential learning of
relevant tools. This is achieved through hands-on labs,
practice exercises, hackathons, quizzes and
assignments on software packages such as R, Tableau,
SAS (online) and Python.
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PROGRAM CURRICULUM
MODULE 1 MODULE 7
Python for Data Science Capstone
• Basics of Python
MODULE 8
• Numpy
• Pandas Introduction to SQL
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PROGRAM CURRICULUM
MODULE 11 SELF-PACED MODULES
Marketing and Retail Analytics
• Introduction to Marketing and Retail Module
Terminologies • Introduction to R
• Introduction to KNIME • Marketing and CRM
• RFM Analysis • Business Finance
• Market Mix Modelling • Optimization Techniques
• Linear Regression (using KNIME) • Getting started with Git
• Logistic regression (using KNIME) • Introduction to Model Deployment
• Customer Churn • Web and Social Media Analytics
• Customer Segmentation • Supply Chain and Logistics Analytics
• Market Basket Analysis
MODULE 12
FRA
• Credit Risk
• Market Risk
statsmodels
CAPSTONE PROJECT
EXPERIENTIAL HACKATHONS
LEARNING
CASE STUDIES
ASSIGNMENTS
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CAPSTONE PROJECTS
Retail E-commerce
Actionable insights for improving Customer engagement and brand
sales of a consumer durables retailer perception of Indian e-commerce:
using POS data analytics A social media approach
Techniques used: Market Basket Analysis, Techniques used: Text Mining, K-Means
RFM (Recency-Frequency- Monetary) Clustering, Regression
Analysis, Time Series Forecasting Trees, XGBoost, Neural Network
Retail Insurance
Market basket analysis for consumer Personal insurance digital assistant
durables
Techniques used: NLP (Natural Language
Techniques used: Market Basket Analysis, Processing), Vector Space Model, Latent
Brand Loyalty Analysis Semantic Analysis
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FACULTY
DR. D NARAYANA
MR. ANIRUDDHA KALBANDE
Faculty - AI & Machine Learning,
Founder, Fireblaze Technologies
Great Learning
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STUDENTS SPEAK
“The faculty were absolutely fantastic throughout the length of the course
period and were always ready to reply to my questions with detailed answers
and it helped me further my understanding of the course work.”
Arjun JS,
Design Trainee Engineer
Anand Mohan,
Software Engineering Team Lead
“The program has been tailored for students from all backgrounds. Special
assistance is provided to students with no prior coding experience to make the
learning journey easier.”
Dipin Sharma,
Operations Manager
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COMPANIES THAT HIRE
FROM US
+2600 MORE
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CAREER SUPPORT
E-PORTFOLIO
An e-portfolio is a snapshot of all the projects done and skills acquired during
the program that is shareable across social media channels. This will help you
establish your expertise to potential recruiters.
CAREER GUIDANCE
Get access to mentorship from industry experts and benefit from their
guidance on how to build a rewarding career.
JOB BOARD
The program provides candidates access to a Job Board with job
opportunities shared by 2600+ organisations. Gain an average salary
hike of 50% like many other learners.
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ADMISSION DETAILS
FEE DETAILS
₹ 3,50,000 + GST
CLASSROOM LOCATIONS
Bangalore, Chennai & Gurgaon
12-month program
8 real-world graded projects and 16+ real-world case studies
2-month capstone project guided by an industry expert
Certificate from Great Lakes Executive Learning, Chennai
Dedicated career support through interview preparation and resume building sessions
Access to GL Confluence: Industry and peer networking events
Access to GL Excelerate: Curated job portal with opportunities shared
by 2600+ companies
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PROGRAM PARTNERS
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Power ahead in your career
with Great Learning
C O N TA C T U S
www.mygreatlearning.com/pgpdsba
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