Branding vocabulary eslflow.
com
Listen and match
the words to the
pictures. branding strategy
s
n es 1__________________
14 __________________ w are mark
e ra et sh
m are
sto
cu
brand loyalty
r
brand et leade
amba
ssado mark
rs
nd 2__________________
13 __________________ log bra
os m ium
pre
brand ness
identit ware
y da
bran
3__________________
product line
slogan
12 __________________
e
ie nc
aud
g et
tar
brand image
4__________________
11 __________________
5__________________
10 __________________
8__________________
7__________________
9__________________ 6 __________________
Branding vocabulary sample answers
1 Every brand needs a target audience.
2 Our slogan is “100% organic”.
3 We can improve our brand image if we are best on price, quality and service.
4 Mercedes is a premium brand.
5 Our market share is 15%
6 There are many kinds of logos.
7 If we increase sales, we will be the market leader.
8 We need to keep the product line small.
9. Brand identity is important if we want to attract customers.
10 We have a good branding strategy.
11 Brand loyalty is important for football teams.
12. We want our brand image to be outstanding.
13 We need to do surveys to understand customer awareness.
14 Celebrities are good brand ambassadors.