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Pastillas Tooth

Pastillas Tooth conducted an environmental scan of their strengths, weaknesses, opportunities, and threats. Their main strengths are producing a high quality and affordable product that satisfies customer cravings. However, they face weaknesses such as only offering one flavor and unreliable cash flow due to late customer payments. Opportunities exist to sell a marketable product and gain loyal customers, while threats include new competitors and rising ingredient costs. The vision is to be the top sweets shop in Trece Martires City, Cavite by providing high quality goods and services to satisfy customers. The mission is to innovate quality products and services at affordable prices to satisfy customers and promote good relationships. Short term goals within a year

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Christian Candare
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95 views

Pastillas Tooth

Pastillas Tooth conducted an environmental scan of their strengths, weaknesses, opportunities, and threats. Their main strengths are producing a high quality and affordable product that satisfies customer cravings. However, they face weaknesses such as only offering one flavor and unreliable cash flow due to late customer payments. Opportunities exist to sell a marketable product and gain loyal customers, while threats include new competitors and rising ingredient costs. The vision is to be the top sweets shop in Trece Martires City, Cavite by providing high quality goods and services to satisfy customers. The mission is to innovate quality products and services at affordable prices to satisfy customers and promote good relationships. Short term goals within a year

Uploaded by

Christian Candare
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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PASTILLAS TOOTH

ENVIRONMENTAL SCANNING
STRENGTH WEAKNESS
Pastiilas Tooth satisfy cravings Pastillas tooth has only have one
of our customers. flavor of yema.

Pastillas tooth sell a high quality Unexpected late deliveries due


product. to weather condition.

Pastillas tooth product is Unreliable cash flow due to late


affordable. payment of some customer.

Pastillas tooth have owned High existing work loads; as a


Innovative features
student there’s a lot of task to be
finish.

OPPORTUNITIES TREATS
Pastillas tooth sell a product Pastillas tooth have competitors
marketable and affordable. like sweet shops

Pastillas tooth have loyal Some customers are product


customer conscious.

Pastillas tooth are willing to Some of Pastillas tooth


improve its business competitors sell the same
product as its offering in the
Pastillas tooth give a customer
their need business

Pastillas tooth gives a discount


The rising cost of ingredients of
our product.
VISION AND MISSION STATEMENT

VISION

In Trece Martires City Cavite, Pastillas tooth aims to be the top SWEETS SHOP. It seeks to
satiate the requirements, wants, and needs of each and every cherished client. providing
consumers with high-quality goods and outstanding services.

MISSION

To attain its vision, Pastillas Tooth is committed to innovate quality products and services. To
satisfy each customers wants and desires by offering delicious items at affordable rates and
distinctive services. As well as promoting good customer relationships.

GOAL
Pastillas tooth main goal is to serve costumer with high quality products manufactured
with only fresh, healthy and high quality ingredients. I will make sure that I will make every
effort to provide my customers with excellent service. I hope that by doing so, I will recommend
by our devoted Trecenos customers for advertisements
Other goals:

1. To ensure costumers satisfaction and expectations


2. To provide excellent food services to the costumers
3. To increase a percentage of income every year
4. To reduce production expenses every year
5. To be sustainable every time
SETTING STRATEGIC OBJECTIVES

LONG TERM OBJECTIVES


Pastillas tooth has set long term goals in order to achieve business growth. To
be able to produced 50 000 units of Pastiyema per year with a 20% annual growth rate.
As the next years Pastillas tooth objective is to attain 60 000 units of Pastiyema. Each
Pastiyema was priced 5 pesos. My business prefer to attain Php 500 000 pesos in the
first five years of managing this firm

SHORT TERM OBJECTIVES


Pastillas tooth has set short term goals that must be met in order for the
business to expand

1. To sell 50 000 units of Pastiyema equivalent of 50 000 units x PHP 5= 250 000 pesos
2. To be able to generate a net income worth of PHP 200 000 per year within a year’s
time
3. To be able to access and advertise my product which is Pastiyema through online
and face to face transaction in Trece Martires City Cavite and the surrounding
municipalities
CRAFTING STRATEGIES
Product strategy
I always believed in offering the best goods (foods). My business objective is to give items to our
customers that are both easy and high-quality. My product will be affordable to everybody and
will be delivered to the customer's delight.
Sales promotion strategy
As a business owner, we provide a discount to customers who wish to buy a large quantity of
pastiyema. With public relations, we will also produce a good impression. With Personal
Selling, we will develop relationships. Our main goal is to track down the most devoted
customers. Our goal is to boost revenue through sales promotions.
Pricing Strategy
Pastillas Tooth will continue an affordable price for the customers and the customers have
choices to decide whether they like to buy per box or per pieces.

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