Community Organization Notes-1
Community Organization Notes-1
Course Outline
UNIT 11. Characteristics of a Good Community Organiser, Skills needed for community
organization, Role of Community organizer
UNIT 12: Approaches - The social work approach, the political activist approach,
neighbourhood maintenance approach/community development approach, system change
approach, structural change approach.
UNIT 14: Strategies and techniques in community organization: formation and capacity
building of CBOs, capacity building of community level institutions (PRI, SHG),
strategies for capacity building of the marginalized groups, committee formations,
Organising conferences, training programmes, consultation, negotiation, leadership and
cadre building and networking.
Module 5 Application of Community Organization in the various
fields of Social Work
UNIT 15: Social Audit, Social Impact assessment studies, PRA /PLA techniques
UNIT 17: Concept of social action, objectives - principles, methods of social action.
Means of Social Action: Research and Collection of Data – Survey, Analysis and
Assessment, Planning Solution, Meeting Key Persons, Groups and Agencies, Public
Meetings, Discussions, Create Public Opinion, Awareness, education, Use of Mass
Media and Press Meeting for Propaganda, Use of Legislation and Enforcement of
Legislation, Representation to the Authorities, Proposal to the Authorities, Coordinating
the work of different groups and agencies, Implementing the Action and Reflection,
Modification and Continuation.
UNIT 19: Social Problems and Social Action, Role of Social Worker in Social Action,
Social Activists and Social Action Groups in India.
UNIT 20: Social action for social reform and social development - scope of social action
in India.
UNIT 21: Social Legislation through social action - Role of social worker In social
action. Social Action Groups.
UNIT 22: Paulo Freire and Saul Alinsky in working with community, Approaches by
Paulo Fraire, Saul Alinsky, Mahatma Gandhi, Ambedkar, Medha Patkar and Other
National and Regional Social Activists.
Reference
1. Ross Murray, G., (1985). Community Organization: Theory and Principles. New
York: Ha and Row Pub.
2. Siddhiqui, H.Y. (1997). Working with community. New Delhi: Hira Publications.
11. Adams, Robert, Oominelli, Lena & Payne, Malcom (ed.l, Social Work: Themes,
Issues & Critical Debates. Ch. 17, Radical Social Work.
14. Kramer, R.M. & Spechit,H. (1974). Community Organisation Practice. Strategies.
15. Fink, Arthur,E .(1978). The fields of Social Work. New York : Holt Rinchest and
Winston
16. Anne Hope & Sally Timmet (1985). A handbook for community workers. 3
volumes,Gwera Mambo Press
Community - Meaning - Types, Structure and Dynamics
Community:
Man cannot live in isolation. He cannot live alone. He keeps contact with
his fellow beings for his survival. It is not possible for him to keep contact with all the
people or to belong as a member of all the groups existing in the world.
Meaning of Community:
The word community has been derived from two words of Latin namely
‘com’ and munis. In English ‘com’ means together and ‘munis’ means to serve. Thus,
community means to serve together. It means, the community is an organisation of
human beings framed for the purpose of serving together.
6
Community is a people living within a geographical area in common inter-
dependence. It exists within the society. It is bound by the territorial units. It is a
specific group while society is abstract. “Community living is natural to man.
He is born in it and grows in the community ways. It is his small world. Men,
we have seen began with group life. Over the time, they occupied a habitat and while
in permanent occupation of it; they developed likeness, common habits, folkways and
mores, interdependence and acquired a name.
As Sutherland points out, “It is a local area over which people are using
the same language, conforming to same mores, feeling more or less the same
sentiments and acting upon the same attitudes.”
Maclver defines community as “an area of social living, marked by some degree
of social coherence
For Bogardus it is a social group with some degree of “we feeling” and
“living in a given area.
Mannheim describes community as “any circle of people who live together and
belong together in such a way that they do not share this or that particular interest
only but a whole set of interest.
7
Basic Elements of Community:
According to Maclver and Page, there are two main bases or essential elements on the
basis of which community is formed.
(i) Locality:
In other words, it can be said that community feeling has the four important aspects
such as we-feeling, interdependence, participation and community control. The
community sentiments are developed by we-feeling. The members of community
develop we-feeling by their mutual interdependence. They contribute to the progress
of the community by participating in its activities. Community controls the behaviour
of its members. The obedience to community rules brings uniformity among the
members.
8
Other Elements of Community:
(ii) Naturality:
(iii) Permanence:
(iv) Likeness:
Every community is always known with a particular name, their immediate bases of
origin give such community a particular name. For example based on the linguistic
condition people living in Orissa are called Oriyas; living in Kashmiri culture are
called Kashmiris.
9
(vi) Spontaneity:
Some sociologists like Elwood says that the life of the people in a community is near
about the same. There is no epochal difference between the way of life of the
individuals. Their eating pattern, dressing style, language etc. are found to be similar.
Due to their inhabitation on a particular geographical area, they develop a kind of
emotional and cultural uniformity. Community is never formed with a particular aim.
But they are the outcome of social uniformity among the individuals.
In community, all the members have common and collective interests. People live in
community and work together to fulfill these interests. Thus, Newmeyer says,
community is a group of people living in a delimited geographic area, having
common interests and activities and functioning together in their concern of life.
10
4. There can be more than one community in a society. Most societies consist of
more than one community, varying in size, physical appearance, organization and
specialized functions. But there cannot be more than one society in a community.
6. In the society, the group is merely means to an end. But in the community, the
group has a life of its own, superior to that of its temporary members. The group is an
end in itself.
9. In a society, the common interests and common objectives are not necessary. But
in a community, a common agreement of interests and objectives necessary.
10. In the society, members have doctrine, public opinion, contractual solidarity and
individual will. But in the community, members have faith, customs, natural solidarity
and a common will. A community may be big or small. A big community, such as a
nation, contains within it a number of small communities and groups with more close,
numerous common qualities. Small communities like village or neighborhood are the
examples of the primitive world. Both the types of communities, big or small, are
essential to the full development of life.
Types of Communities
Urban Community
11
Urban refers to the city or town. Several criteria such as demographic,
ecological and socio-cultural attributes are used to identify an urban area. It is the size
of the population and degree of complexity of organsiation, which differentiates a
village from a town, a town from a city or from a metropolis. The concentration of
population, predominance of non-agricultural activities and better provision of social
amenities including health and education infrastructure are important characteristics
of urban areas. However there is a stark variation in the distribution and access to
these among the various communities living in urban areas.
Rural Community
The other meaning relates to the nature of livelihoods. Rural thus refers
to livelihoods that are based on agriculture and something to do with nature. It would
also refer to the scale and nature of technology used in rural areas. Thus in rural areas
the technology followed is simple with production levels meeting one’s family’s
needs and some surplus that could be sold in the markets nearby.
Tribal Community
The word tribe is derived from Tribus, a Latin word meaning “a group”.
Dictionary meanings of a tribe range from considering them as:
12
a) any aggregate of people united by ties of descent from a common
ancestor, community of customs and traditions, adherence to the same leaders, etc.,
e) a large family.
13
energy. Social analysis, which is topic-driven, can address such issues through
qualitative research or quantitative multivariate approaches. Multivariate analysis is a
field of statistical analysis and data analytics that deals with variables and their
relationships.
Social System
Economic System
14
the various institutions, agencies, entities, decision-making processes and patterns
of consumption that comprise the economic structure of a given community. As such,
an economic system is a type of social system. The mode of production is a related
concept. All economic systems have three basic questions to ask: what to produce,
how to produce and in what quantities and who receives the output of production.
The study of economic systems includes how these various agencies and
institutions are linked to one another, how information flows between them and the
social relations within the system (including property rights and the structure of
management). The analysis of economic systems traditionally focused on the
dichotomies and comparisons between market economies and planned economies and
on the distinctions between capitalism and socialism. Subsequently, the categorization
of economic systems expanded to include other topics and models that do not
conform to the traditional dichotomy. Today the dominant form of economic
organization at the world level is based on market-oriented mixed economies.
Political System
15
processes and the effort to identify the underlying realities of governmental forms
have yielded a rich store of data and an important body of comparative theory. The
third definition has inspired much scholarly work that employs new kinds of data,
new terms, and some new concepts and categories of analysis. The discussion that
follows draws on all three approaches to the study of political systems.
Cultural System
Legal System
16
Religious system
Different religions may or may not contain various elements ranging from the
divine, sacred things, faith, a supernatural being or supernatural beings or "some sort
of ultimacy and transcendence that will provide norms and power for the rest of life".
There are an estimated 10,000 distinct religions worldwide,[9] but about 84%
of the world's population is affiliated with one of the five largest religion groups,
namely Christianity, Islam, Hinduism, Buddhism or forms of folk religion. The
religiously unaffiliated demographic includes those who do not identify with any
particular religion, atheists, and agnostics. While the religiously unaffiliated have
grown globally, many of the religiously unaffiliated still have various religious beliefs.
17
Value System
A person's standards and self-discipline set, based on the common sense and
wisdom of knowing what the proper moral rules and discipline are, and the amount of
willingness to see themselves and others abide by them.
Consciousness
18
Social problems
Social problems are the general factors that affect and damage society. A
social problem is normally a term used to describe problems with a particular area or
group of people in the world. Social problems often involve problems that affect the
real world. It also affects how people react to certain situations. Examples can include:
2. Poverty
3. Drug abuse
4. Prostitution
5. Alcohol abuse
6. Economic Deprivation
7. Unemployment
8. Sexual abuse
9. Rape
Dominations
19
Dynamism
Functions of community
Caring: As we follow in the steps of Jesus Christ and His teachings, we will
demonstrate a love for those around us which is evident in our caring, “carrying”
and comforting of one another. Practically speaking, our concern for others will
go beyond the obvious spiritual and physical realms into the emotional, mental
and social realms. This concern for the development of the whole person
emphasizes our commitment to develop whole people who are wholly prepared to
be wholly used of God.
Challenging: The heritage of the University has always held high expectations
for its members and expected them to maintain both their own character and the
University’s character. Our love for one another motivates us to encourage and,
when appropriate, challenge each other as we strive together to achieve God’s
20
purpose for our lives. Redemptive accountability brings one to repentance,
forgiveness, accountability and growth.
Dalit.
The term dalits was in use as a translation for the British Raj census
classification of Depressed Classes prior to 1935. It was popularised by the economist
and reformer B. R. Ambedkar (1891–1956), who included all depressed people
irrespective of their caste into the definition of dalits.[3] Hence the first group he
made was called the "Labour Party" and included as its members all people of the
society who were kept depressed, including women, small scale farmers and people
from backward castes. New leaders like Kanhaiya Kumar subscribe to this definition
of "dalits", thus a Brahmin marginal farmer trying to eke out a living, but unable to do
so also falls in the "dalit" category.[4][5] Ambedkar himself was a Mahar, and in the
1970s the use of the word "dalit" was invigorated when it was adopted by the Dalit
Panthers activist group. Gradually, political parties used it to gain mileage.
Feminist
21
stereotypes and seeking to establish educational and professional opportunities for
women that are equal to those for men.
22
While it is often borne out of domination, the racialized and ethnicized
group often gradually identifies with and even embraces the ascribed identity and thus
becomes a self-ascribed race or ethnicity. These processes have been common across
the history of imperialism, nationalism, and racial and ethnic hierarchies.
Such identities are called “ascriptive”, which means they are acquired by birth
and can’t be chosen.
People are very emotionally attached to their community identity and tend to get
violent when there is any perceived threat against it.
23
empowerment, integration and inclusion of children and adults with disabilities in all
parts of society".
Types of Leadership
1. Autocratic Leadership
Autocratic leadership style is centered on the boss. In this leadership the leader holds
all authority and responsibility. In this leadership, leaders make decisions on their
own without consulting subordinates.
In this kind of leadership, guidelines, procedures and policies are all natural additions
of an autocratic leader. Statistically, there are very few situations that can actually
support autocratic leadership.
Some of the leaders that display this kind of leadership include: Albert J. Dunlap
(Sunbeam Corporation) and Donald Trump (Trump Organization), among others.
Steve Jobs is another leader who was famous for using fear to inspire people to get
their work done. This leadership style can obviously stifle the leader’s subordinates,
but can also be useful in a crisis when important decisions need to be made without
delay. You can read leadership quotes by Steve Jobs and many other visionary leaders.
2. Democratic Leadership
In this leadership style, subordinates are involved in making decisions. Unlike the
autocratic style, this leadership is centered on subordinates’ contributions. The
democratic leader holds final responsibility, but he or she is known to delegate
authority to other people, who determine work projects.
24
The most unique feature of this leadership is that communication is active upward and
downward. With respect to statistics, democratic leadership is one of the most
preferred styles of leadership, and it entails the following: fairness, competence,
creativity, courage, intelligence and honesty.
George Washington was a leader who was famous for his democratic focus. Medical
and high-tech industries fit well with a democratic leadership style because they
require a high amount of collaboration to function.
Strategic leadership is one that involves a leader who is essentially the head of an
organization. The strategic leader is not limited to those at the top of the organization.
This style is geared to a wider audience at all levels who want to create a high
performance life, team or organization.
The strategic leader fills the gap between the need for new possibility and the need for
practicality by providing a prescriptive set of habits. Effective strategic leadership
delivers the goods in terms of what an organization naturally expects from its
leadership in times of change. 55% of this leadership normally involves strategic
thinking.
Sports is clearly an area where we can observe many leadership styles, and one in
which strategy is crucial. Hockey player and Coach Wayne Gretzky is well-known for
his skill in strategizing.
Strategic leaders anticipate future needs and make decisions in the present to meet
those needs. Gretzky famously said, “‘I skate to where the puck is going to be, not
where it has been.”
4. Transformational Leadership
25
they thought possible. They set more challenging expectations and typically achieve a
higher performance.
William Edwards Deming, a statistician and engineer, is a leader who saw the best
way certain systems could operate and taught those under him how to accomplish
these goals.
5. Team Leadership
Team leadership involves the creation of a vivid picture of a team’s future, where it is
heading and what it will stand for. The vision inspires and provides a strong sense of
purpose and direction.
Team leadership is about working with the hearts and minds of all those involved. It
also recognizes that teamwork may not always involve trusting cooperative
relationships.
The most challenging aspect of this leadership is whether or not it will succeed.
According to Harvard Business Review, team leadership may fail because of poor
leadership qualities, as well as other challenges. For example, an airline flight crew
would be much more efficient if the team remained consistent.
Studies have shown that teams that have worked together for a long period of time are
more effective than those that have not. But because keeping a flight crew together
would be expensive, crews change their members all the time. Situations such as this
are just one example of the challenges teams face.
6. Cross-Cultural Leadership
This form of leadership normally exists where there are various cultures in the society.
This leadership has also industrialized as a way to recognize front-runners who work
in the contemporary globalized market. Organizations, particularly international ones,
require leaders who can effectively adjust their leadership to work in different
26
environs. Most of the leadership environments in the United States are cross-cultural
because of the different cultures that live and work there.
7. Facilitative Leadership
On the other hand, if the group is low functioning, the facilitative leader will be more
directive in helping the group run its process. An effective facilitative
8. Laissez-faire Leadership
Completion of Panama Canal in 1904 was a complicated feat. This was only made
possible when American President of that time Theodore Roosevelt decided to lead
this project. The successful completion of Panama Canal is an engineering marvel,
because of its geographical location it came across several road blocks and incidents,
but all hurdles were overcome as authority was correctly delegated to professionals.
27
9. Transactional Leadership
This is a leadership style that maintains or continues the status quo. It is also the
leadership that involves an exchange process, whereby followers get immediate,
tangible rewards for carrying out the leader’s orders. Transactional leadership can
sound rather basic, with its focus on exchange.
Being clear, focusing on expectations, giving feedback are all important leadership
skills. Transactional leadership behaviors can include: clarifying what is expected of
followers’ performance, explaining how to meet such expectations, and allocating
rewards that are contingent on meeting objectives.
Basically, in this kind of leadership, followers are helped to improve their skills.
Coaching leadership does the following: motivates followers, inspires followers and
encourages followers.
Some examples of people who have led through coaching are tennis coach Nick
Bollettieri and dog behaviorist Cesar Milan.
In this type of leadership, the charismatic leader manifests his or her revolutionary
power. Charisma does not mean sheer behavioral change. It actually involves a
transformation of followers’ values and beliefs.
Therefore, charismatic leaders are not merely simply populist leaders who affect
attitudes towards specific objects. Rather, these leaders transform the underlying
normative orientation that structures specific attitudes.Charismatic leaders tend to
have powerful personalities and attract huge followings. Examples of such leaders are
Barak Obama and Oprah Winfrey.
28
12. Visionary Leadership
This form of leadership involves leaders who recognize that the methods, steps and
processes of leadership are all obtained with and through people.
Most great and successful leaders have some sort of vision for where they are going.
However, there are those who are highly visionary in their leadership.
Examples of leaders who had powerful and inspirational visions include Nelson
Mandela and Dr. Martin Luther King Jr. Outstanding leaders will always transform
their visions into realities
29
• Other communities have a small, tightly knit group – the power elite – that controls
policy-making for the community.
• The “power pool” involves a combination of all three. Essentially, there is a “pool”
of 10 to 25 people who are the top community power actors.
• Finally, some culturally diverse communities base their power almost totally on
democratic principles and unanimity.
The “power pool” may be the most common kind of power structure. The other
structures are special cases found in communities with unique characteristics. The
“power pool” has at least the following implications for conservationists and other
change agents:
1. The same power actors may not be relevant to every issue, so each issue needs to
identify appropriate power actors.
2. There are communication networks within the pool. A discussion with one or more
power actors provides an indirect method for communicating a message to several
other power actors. It also provides a means for communicating to other people in the
community.
3. Members of the power pool change over time. In addition, the power of one
individual relative to another may change, so the assessment of power actors cannot
be viewed as a one-time task.
Leaders are important in any form of community development because they are
responsible for shaping a Community focus, listening to the people's needs, make
important decisions for the benefit of the community have foresight, encourage fair
treatment of people, and develop partnerships that will benefit the community.
30
Significance of leadership in the process of community development.
• The primary focus of any community leader is to shape the peoples' needs and direct
all their actions towards it. They are a platform of voice and action whom the people
can talk to, and who will listen, making them instrumental in any progress for the
community.
• Leaders are also chosen because of their capability to make important decisions on
behalf of the community and in order to do this must be good listeners. There may be
small groups within the community that have conflicting issues, and both sides must
be listened to and understood well by the leader.
• Leaders also play an important role in fostering partnerships beyond their circle that
will contribute to the betterment of their community. These partnerships should allow
for more diverse services and products that the community can enjoy as a whole.
Theories of leadership
According to the Great Man Theory (which should perhaps be called the
Great Person Theory), leaders are born with just the right traits and abilities for
leading – charisma, intellect, confidence, communication skills, and social skills.
31
The theory suggests that the ability to lead is inherent – that the best leaders are born,
not made. It defines leaders as valiant, mythic, and ordained to rise to leadership when
the situation arises. The term “Great Man” was adopted at the time because leadership
was reserved for males, particularly in military leadership.
2. Trait Theory
The Trait Theory is very similar to the Great Man Theory. It is founded on the
characteristics of different leaders – both the successful and unsuccessful ones. The
theory is used to predict effective leadership. Usually, the identified characteristics are
compared to those of potential leaders to determine their likelihood of leading
effectively.
Scholars researching the trait theory try to identify leadership characteristics from
different perspectives. They focus on the physiological attributes such as appearance,
weight, and height; demographics such as age, education, and familial background;
and intelligence, which encompasses decisiveness, judgment, and knowledge.
3. Contingency Theory
Renowned leadership researchers Hodgson and White believe that the best form of
leadership is one that finds the perfect balance between behaviors, needs, and context.
Good leaders not only possess the right qualities but they’re also able to evaluate the
needs of their followers and the situation at hand. In summary, the contingency theory
suggests that great leadership is a combination of many key variables.
4. Situational Theory
The Situational Theory is similar to the Contingency Theory as it also proposes that
no one leadership style supersedes others. As its name suggests, the theory implies
that leadership depends on the situation at hand. Put simply, leaders should always
32
correspond their leadership to the respective situation by assessing certain variables
such as the type of task, nature of followers, and more.
As proposed by US professor Paul Hersey and leadership guru Ken Blanchard, the
situational theory blends two key elements: the leadership style and the followers’
maturity levels. Hersey and Blanchard classified maturity into four different degrees:
M2 – Team members are willing and ambitious to achieve something, but they lack
the necessary ability.
M3 – Team members possess the skills and capacity to accomplish tasks, but they’re
not willing to take accountability.
M4 – Team members possess all the right talents and are motivated to complete
projects.
5. Behavioral Theory
In Behavioral Theory, the focus is on the specific behaviors and actions of leaders
rather than their traits or characteristics. The theory suggests that effective leadership
is the result of many learned skills.
Individuals need three primary skills to lead their followers – technical, human, and
conceptual skills. Technical skills refer to a leader’s knowledge of the process or
technique; human skills means that one is able to interact with other individuals;
while conceptual skills enable the leader to come up with ideas for running the
organization or society smoothly.
33
Concept of power
1. Appealing to the persons with power, who are related with achieving
the goal
2. Relating the power centers directly to the goal
35
3. Developing interdependence among power centers for fulfilling the
goals.
4. Formation of new groups by including members of power centers to
achieve the goals.
5. Encouraging members of power centers to join with other members of
power centers to achieve the goal
6. By using group work methods, new larger power centers can be
strengthened to achieve the goals.
Saul Alinsky and Richard Cloward used the changing of power
centers. [1960]. The power center change is achieved by institutional changes.
Saul Alinsky gave importance for grass-root approach. In grass-root approach
lower level people should get deciding power. Power and authority are connected.
Authority is the legitimatization of power. These details are used in community
organization to achieve people’s participation and successful achievement of the
goal.
36
The organizer has to identify the members of the power
structure for community organization. Floyd Hunter an executive director of a
community welfare council wrote classic volumes on community power structure. His
method of locating community elites is known as the reputation approach. The basic
procedure is to ask a group of informants who are knowledgeable about the
community to list the people they believe to be most influential in the community
affairs. There may be variations on this procedure with regard to how informants are
selected, and how questions are put in. By tallying those people most frequently
named as influential leaders we can identify the core of the community power
structure. Position approach is another method of locating the members of the power
structure based on the assumption of stratification model. This approach assumes that
people holding the highest office in the community are at the top of the power
structure. By scanning the executive lists of the important social political and
economic organizations in the community, one can quickly compile a list of members
of the power structure. This approach requires fewer efforts than the reputation
approach. Community power is directly related with Community Organization.
Participation of people is related with power. In Community Organization community
power holders are involved to induce people’s participation in order to achieve the
organizations objectives. Some times if the existing power centers are not for
Community Organizational objectives, then a new center of power is created to get
people’s commitment and mass participation. The organizer needs to study power
structure and Community Organization process is carried out successfully through
leaders. For example, people are organized to implement family planning. For this the
leader is motivated for people’s participation. In some villages the leader opposes
family planning. In this situation the community organizer has to identify a new
powerful leader to implement family planning. Other wise it is not possible to
implement family planning in the village.
Barriers of empowerment
37
develop confidence and capacity building so that they feel that they can solve their
problems by themselves. In community organization, the people carry out decision-
making. This provides them with a sense of empowerment. Empowerment deals with
providing disadvantaged groups with a powerful instrument for articulating their
demands and preferences by awareness, decision-making capacity and to achieve their
goal with freedom.
Community Organization results in empowerment of the people.
But there are some hindrances like fatalism, illiteracy, superstitions, and caste
divisions etc. Some times the vested interested groups may be a hindrance or barriers
for empowerment. The Community dependence, long time effect of poverty, and
wrong beliefs etc., act as barriers to empowerment. When people are organized, they
get the power. There are leaders in the community, they are united, they can work
together, and they can co ordinate with each other. This makes them feel powerful.
Thus community organization results in empowerment of people. The empowerment
helps the community to stand against exploitation, ability to solve problems, and to
achieve the desired goals. Many of the economic problems can be easily solved by
community organization and empowerment of community.
Community Organization
38
Community organization is a process by which a community identifies
needs or objectives, takes action, and through this process, develops cooperative and
collaborative attitudes and practices within a community. (Murray G. Ross, 1967).
Definitions
39
community development is operative in marginalized communities and community
organization is operative in areas in where levels of living are relatively high and
social services relatively well developed, but in where a greater degree of integration
and community initiative is recognized as desirable.
40
wherever the objective is to achieve or maintain a pooling of the talents and resources
of two or more groups in behalf of either general or specific objectives.”
Other objectives
To empower the community to identify the resources within and outside the
community for development.
41
To enhance self-reliance of the community for sustainable development.
(2) The ‘general content’ approach whereby a group, association or council, such state
social welfare board, attempts a coordinated and orderly development of service in a
particular area.
(3) The ‘process approach’ where the objective is not the content i.e. facilities or
services of some kind.
Introduction
The first effort of its kind was the Elizabethan poor law (1601) in
England, which was set up to provide services to the needy. Another important
landmark in the history of community organization is the formation of London
Society of organizing charitable relief and repressing mendicancy and the Origin of
the settlement house Movement in England during 1880.
42
In fact, these movements had a major impact in the United States of
America. In 1880 the Charities organization was set up to put rational order in the
area of charity and relief. The major community organization activities in the United
States could be classified in to three periods:
Apart from this services the COS also took initiatives in promoting
co-operation among the various welfare agencies. From this movement of charity
organization emerged many other such service oriented organisations i.e. Social
service exchange, Community welfare councils, councils of social agencies
43
City. It is in this period that the American Association of social workers organized in
1921, the first general professional organisations, set up its training for the social
workers and others who specialized in community organization.
44
American Association of Schools of social work education. At present thee is an
active committee of Council on social work education involved in the production
of teaching materials in community organization.
5. Another development that took place at the wartime is the growth of closer
relationship between labor and social work, which is considered as great
significance to community origination.
6. The other developments that took place after the World War II are as follows that
are very specific to community organization area as follows.
45
COMMUNITY ORGANISATION IN U. K
The first Phase: - 1880-1920: During this period the community work was
mainly seen as a method of social work. It was considered as a process of helping
the individuals to enhance their social adjustments. It acted as major player to co-
ordinate the work of voluntary agencies.
The second phase: - 1920-1950: This period saw the emergence of new ways of
dealing with social issues and problems. The community organization was closely
associated with central and state Govt.'s program for urban development. The
important development in this period was its association with community
association movement.
The forth phase: It is a period that has marked the involvement of the
community action. It questioned the very relationship of the community work and
social work. It was thus seen as period of radical social movement and we could
see the conflicts of community with authority. The association of social workers
and the community were de-professionalised during this period. Thus it was
during this period the conflictual strategies that were introduced in the
community work, although even now there is no consensus on this issue (Baldock
1974).
46
Community organization has its roots in the Charity organizations in
the United States. They realized the need of the people and tied to organize the people
to coordinate their work. The main activities were social welfare, raising funds,
seeking enactment for the social legislation and co-ordination of welfare activities.
The spirit behind all these activities was charity. In India, the very concept of charity
is deep rooted in the religious philosophy. Even before the commencement of the
social work education in India in 1937, the community work was in place. But in the
first phase from 1937 t0 1952 the community work was in a dormant stage. During
this period the social work was in its infancy and not many were employed in the
community settings because. There were hardly any jobs that provided an opening for
community organization. Professionals preferred to work in casework settings.
Village Panchayat
During this period the thrust of the community work remained rural
where as social work remained urban in character.
From 1970 onwards we could see a new trend in the community work
practice. The social workers expanded their scope and operational area from their
47
traditional approach of casework. to other developments fields. For example people
working with school children started working with the community. The Ngo's and
voluntary organization adopted a community approach. This shift has in-fact led to
the use of process of community work. By and large the community work has
remained welfare -oriented.
WHAT IS A MODEL?
Model:
48
strategies for accomplishing a vision, the appropriate steps to be taken to get there.
Some models grow out of the specific ideologies of change and some in response to
concrete situations.
Since 100 years people in various situations, countries have been trying to
address the issues of social welfare .The study of the history helps us to know the
drastic changes that took place. A major shift from the charity approach to the
professional delivery of services.
Locality development
Social planning
Social Action
1. LOCALITY DEVELOPMENT:
49
them find a solution to the problem. It is similar to work of community development,
which is done in the underdevelopment world.
2. SOCIAL PLANNING:
3. SOCIAL ACTION:
50
organizers may differ depending the issues they get involved in. The role may be of
advocate, activist, agitator, broker or negotiator. It is a process. This organizing
process goes through different stage .So the role of the organizer will also change as
per the roles of the organisor at each stage.
This model was commonly used during the 1960's. This has been
used as a means to redress the social problems of the nation, redistribute the resources
and power to the poor and powerless. Social action as model has an important role in
community organization.
Neighborhood organizing:
51
community identify a problem in the neighborhood and strives to achieve the needed
social resources by gathering the existing the social services and by lobbying with
some in power to meet the needs of the neighborhood. This method is more
consensual and the neighborhood is seen as a collective client. One example of this
approach is the social settlement movement USA and war on poverty program of the
Johnson administration in the 1960s.
52
community. They use this strategy to pressurize the officials to deliver services to the
community but sometimes this approach takes the form of political activists approach
as they realize that their goals can be only achieved only through confrontations.
MODELS OF ROTHMAN:
53
communities are energized to meet its own needs. This model encourages the people
to think for themselves rather than doing things for them.
54
Some of the tasks in this model are:
5. Making alliances and partnerships with other NGOS and comminutes to demand
a change.
55
transformation in the society nevertheless one can be proud of being the agent of
social change.
1. Understanding the relation ships between macro- and micro social realities.
6. To prepare the community to sustain its interests, enthusiasm and capacity to met
the strains that may arise out of the conflict with the existing power structure.
56
3) The clear identification of the Community: Since the community is the client of
the community organisation worker, it must be clearly identified. It is likely that there
are several communities with which he/she deals at the same time. Further it is
important that once the community is identified the entire community must be the
concern of the practitioner. No programme can be isolated from the social welfare
needs and resources of the community as a whole. The welfare of the whole
community is always more important than the interest or the wellbeing of any one
agency/group in the community.
57
intends to do with the community. This is done with the community taking into
consideration the needs of the community, available resources, agency objectives, etc.
Planning in community organisation is a continuous process as it follows the cycle of
implementation and evaluation.
7) Active and vital participation: The concept of self-help is the core of community
organisation. The community members’ participation throughout the process of
community organisation should be encouraged from the standpoint both of democratic
principle and of feasibility— that is, the direct involvement in the programme of those
who have the primary stake in it’s results. “Selfhelp” by citizen or clientele groups
should be encouraged and fostered.
10) The spirit of cooperation rather than competition, and the practice of
coordination of effort: Community organisation practice should be based on the
spirit of cooperation rather than competition. The community organisation practice
has proved that the most effective advances are made through cooperative effort. It is
by the coordinated and sustained programmes attacking major problems rather than
through sporadic efforts by different groups. The emphasis on collaborative and
58
cooperative attitudes and practices does not imply elimination of differences, of
tension, or of conflict.
13) The dynamic and flexible nature of programmes and services: This principle
is basic to sound Concept and Principles of community organisation. Social welfare
agencies and programmes must be responsive to the changing conditions, problems,
and needs of community life. Community is a dynamic phenomenon, which
constantly changes and thus the needs and problems also keep changing. Therefore it
is necessary that the programmes and services are flexible enough.
59
Community Organisation as a Method of Social Work
Introduction
60
to use a method, which can help a large number of people. While comparing other
methods of social work community organisation as macro method is useful for
solving widespread economic and social problems like poverty.
These are study, diagnosis, and treatment. First the problem has to be
studied. For this, we have to collect information regarding the problem. From the
information collected we have to identify the main causes. This is called diagnosis.
Based on the findings, or diagnosis, a solution is evolved that is called treatment. We
consider this model as medical model because doctors study the patient to find out the
causes for illness and based on findings, treatment or medicines are prescribed.
For example people in certain area suffer due to lack of water for
their cultivation. With the help of the community organiser and people’s participation,
watersheds can be made and ground water level is increased. Water stored during
rainy season can help the people to continue cultivation. Here the whole village
problem is related with water for irrigation and drinking purpose, which can be solved
by using community organisation method.
61
Community Organisation method is used for the following:
a) To meet the needs and bring about and maintain adjustment between needs and
resources in a community.
b) Helping people effectively to work with their problems and plan to realize their
objectives by helping them to develop, strengthen, and maintain qualities of
participation, self-direction and cooperation.
d) The resources of the community are identified and tapped for solving the
community problems
Conclusion
Principles
62
Community roots for community programs;
Co-operation;
Prevention.
Objective movement
Specific planning
Inter-group approach
Democratic functioning
Flexible organisation
Cultural orientation
63
2) Discontent must be focussed and channelled into organisation, planning, and
action in respect to specific problems.
4) The association must involve leaders (both formal and informal) identified with,
and accepted by, major sub-groups in the community.
5) The association must have goals and methods and procedures of high acceptability.
7) The association should seek to utilize the manifest and latent goodwill which
exists in the community.
8) The association must develop active and effective lines of communication both
within the association and between the association and the community.
9) The association should seek to support and strengthen groups which it brings
together in cooperative work.
10) The association should develop a pace of work in line with existing conditions in
the community.
12) The association must develop strength, stability and prestige in the community.
STUDY: carry out survey or initiate the members of community to collect the base
line information about the community.
64
ASSESMENT: the needs and problems that are widely felt by the community are
identified and given priority according to urgency and severity.
ACTION: Locate the capable individuals and groups suitable to carry out the task.
Committees are formed, roles and responsibilities allotted. The members of the
community are encouraged to take part actively and accept responsibility so that the
action plan can be implemented smoothly. Implementation has to take place with the
active participation of the people. The action plan has to be monitored by the
members of the community ensure that the activities carried out within the time frame
and the resources allocated.
MODIFICATION: In case the task has to be continued, the modifications, which are
needed as identified in the evaluation& reflection, are incorporated in this stage and
continued.
CONTINUATION: From the list of issues, the other issues are taken up &
community organization process is continued. If the task undertaken is not
successfully completed, the strategy is modified and implemented.
65
Methods of Community organization
1. Fact finding
2. Analysis
3.Evaluation
4. Planning
5. Meeting practice
6. Conference
7. Committee Practice
8. Negotiation
Methods of Communication:
10. Education.
11. Consultation
16. Promotion.
66
18. Non-Legislative procedural social action
Methods of administration:
27. Recording
1. List the problems – all the identified needs and problems of the
community are listed by the community with the help of the community
organizer. This is a process which makes the people to understand their own
situation. Realization of the needs and problems will bring awareness about
their own situation. The involvement of the community in identifying the
various needs and problems will increase the participation of the people. The
problems in different settings are likely to differ and hence accordingly the
identified problems are listed.
67
2. Give priorities – all the needs and problems cannot be considered
together for further action. Therefore all the needs and problems are analysed
for its severity, magnitude, symptoms and causes based on which they are
ordered and priority is given to all the needs and problems. The community
after having identified the needs and problems analysis them and give priority
by which they have to be taken up for further actions.
3. Select a problem – from the priority list most urgent problem which
needs to be taken up immediately is selected. All the problems cannot be
approached simultaneously there fore there is need for selecting any one
problem and initiate further action. Based on the order of priority the first in
the list is taken up for working out solutions.
69
8. Work out a plan of action – in order to materialize the selected
alternative an action plan is proposed in which the responsibilities are assigned
and tentative organization is structured. The time frame, resources needed and
personnel involved are decided at this stage. Supposing to solve the illiteracy
problem of a community it is decided to meet the authorities to present a
petition. This has to be discussed at length to decide about the date, time, who,
how many, where etc. At the time of meeting the authorities who is to speak?
What to speak? How to speak? All these things have to be decided and role
played so that it is done in a perfect manner and brings the desired results.
10. Implement the plan of action – after having made a plan of action
along with the resources the plan is implemented. The implementation takes
care of the time and resources towards fulfilling the fixed goals. While
implementing the plan of action the involvement of the people and their active
participation by accepting the responsibilities has to be ensured. The people
have to be prepared and guided to become a partner in the problem solving
approach.
11. Evaluate the action – the implemented plan is evaluated to find out
the success and deviancy of the action from the objectives. Any deviancy or
70
any undesired results are identified and the reasons for the deviancy are
discussed. The positive and desired results are to be appreciated. The
evaluation can be made as one of the components of working with the
community. It could be organized either at periodical level or at the end of the
activity either within the organization by the organization personnel or by an
outsider or by an expert. The task is not complete unless the evaluation is
completed.
14. Select the next problem – once the selected need is fulfilled the next
problem is selected from the priority list.
71
To realistically appraise and anticipate the probable reactions of the resisting forces,
he must be able to identify with them too, in his imagination, and foresee their
reactions to his action.
6) Free and open mind – He must have a flexible personality, not a rigid structure
that breaks down when something unexpected happens. The organiser while working
with the community does not have any hidden agenda or preconceived ideas.
7) Discerning and critical eye – The organiser should be able to look at the situation
and differentiate it critically. Any situation has to be viewed through the eyes of the
people carefully and find out its magnitude, symptoms and causes.
8) Receptive ear – The organiser has to be a good and an attentive listener, listening
to the people and to their problem. The organiser while working with the community
has to be person having capacity patient listening, and does not give orders to the
people. The difference between a leader and an organiser is – the leader goes on to
build power to fulfill his desires to hold and wield the power for purposes both social
and personal. He wants power to himself. The organiser finds his goal in creation of
power for others to use.
72
Skills of a Community Organizer
Resource Mobilization – Any problem of the community while working out the
solution requires resources. The resources may be in terms of manpower, money
material and time. On the one hand the organiser is aware of the availability of
the resources within the community or outside the community and on the other
makes the people to identify the sources of resources and the way to tap such
resources.
Writing Reports – Documentation of the events for future reference and follow
up is absolutely essential. Any communication or any written representation and
the report of the dealings have to be recorded. This task is either done by the
community organiser or delegated the task to someone else.
73
Networking – In a community while working with the people the participation of
the people strengthens or increases the power of the people. At times support
from Like minded people or organisation has to elicited so that a pressure is built
against the oppressive force. This helps to create pressure and increase the
bargaining power for which networking with other people and organisations is
done by the community organiser.
2) Enabler – The community organiser facilitates the process in the community for a
change. He does not carry out any work by himself but he enables the community to
74
do the work. The organiser gives importance to the process than the product.
Therefore the people learn the process rather than get worried about the results or
consequences of the process. By the role of enabler the organiser would create
independence among the people by which they avoid the dependency syndrome. The
community organiser is present with the people and encourages and gives different
suggestions so that the people are able to decide what they would like to do and how
they would like to do.
4) Guide – The community organiser instead of doing anything on his own guides
the members of the community in the process of community organisation. The
community organiser is not a person to shoulder the responsibility or solve problems
of the people. Instead he has to make the people to respond for which the organiser
provides the various avenues and shows different routes while dealing with the
community problems. As a guide, the organiser provides the needed information. He
has to be a person with lots of information and ideas. Once the community organiser
is able to provide information which is useful to the people, the youth from the
neighbouring areas may also approach in getting some guidance from the community
organiser. This would surely fetch credit to the community organiser as well as helps
gain the goodwill of the people.
75
everyone likes others to listen to them and hesitate to listen to others. Moreover as a
counsellor he has to step into the shoes of others, understand and respond.
6) Collaborator – The community organiser joins hands in performing his task with
his colleagues with other likeminded people and organisations. The organiser has to
have interpersonal relationships and public relations skills. Nowadays organisations
approach a problem not with their personal capacity as they also depend upon
neighbouring organisation. Similarly other organisations may also look for
cooperation and collaboration with different organisations. There are also organisation
working towards a similar problem, wherein a collaborative effort will strengthen
both the organisations. Therefore the role of collaborator is very much needed for
networking with similar and likeminded organisations working for a common cause.
7) Consultant – The community organiser enjoys the confidence of the people and
advises them in matters of vital interest. The community organiser becomes a person
with knowledge and information which is being shared with the people. As a
consultant the community organiser makes he available to the people who are in need,
because the community organiser has information and expertise which could be
availed of by those who are in need of it. The community organiser instead of
working in the field in one area, will be able to contribute his expertise through many
individuals and groups by performing the role of a consultant.
8) Innovator – The community organiser innovates, performs, and improves upon the
techniques, through in the process of community organisation. This gives a lead to the
people of the community and enables them to try out new ways and means to find
solutions to their needs and problems. The community organisation should not be
merely for solving problem. On the other hand it has to function in the areas of
capacity building of the individuals and community where the organiser can be an
innovator by introducing new ways to improve the capacity of the people. Community
organiser is not a person to maintain the system that exists, but he should be a person
to introduce new ways and means to climb up the development ladder.
76
an example while working with the people. This should further become a model
which could be applied in other areas with similar problems. By proper planning in
approaching a problem and executing the plan and documenting the whole process
will be of great help to others. The problem solving process becomes a model to
others.
10) Motivator – The community organiser stimulates and sustains active interest
among the people for reaching a solution to the needs and problems. The community
organiser encourages the community to take up a minor task and complete it
successfully which would enable the people to take up more difficult tasks. In such a
process the people at times may not take any initiative or content to live with the
existing situation. Therefore the organiser motivates the people by making them
observe, analyse, understand and respond to the situation.
12) Advocate – The role of the advocate is to a represent or persuades the members
of the community and prepares them to be representatives so as to represent the issues
to the concerned authorities to bring about solution to the unmet needs. The advocacy
role is an important one in the present context. The needs and problems of the people
have to be represented and the required support and networking obtained in order to
increase the pressure on the oppressive forces. In the role of advocate the community
organiser champions the rights of others.
13) Facilitator – The community organiser helps the community to articulate their
needs, clarify and identify their problems, explore appropriate strategies, select and
apply intervention strategies, and develop the people’s capacities to deal with their
own problems more effectively. A facilitator provides support, encouragement, and
77
suggestions to the community so that they may proceed more easily and skilfully in
completing tasks or solving problem. A facilitator assists the community to find
coping strategies, strengths and resources to produce changes necessary for realizing
goals and objectives. A facilitator helps client systems to alter their environment.
Conclusion
This chapter has described the settings in which community organisation can be
applied and the skills and characteristics of a community organiser. The community
organisation process involves the community in taking the initiative in identifying,
analyzing, selecting the different needs and problems of the community.. In the
process of community organisation the organiser plays different roles like
communicator, counsellor, consultant, motivator, innovator, guide, advocate etc. in
different settings depending on the situation and needs and problems in the area.
78
Approaches, Models and Strategies of Community Organization
1. The Social Work Approach: In this approach, the society is viewed as a social
organism and therefore the efforts are oriented towards building a sense of community.
The community organizer whose role is of an "enabler or an advocate” helps the
community identify a problem in the neighborhood and strives to achieve the needed
social resources by gathering the existing the social services and by lobbying with
some in power to meet the needs of the neighborhood. This method is more
consensual and the neighborhood is seen as a collective client.
79
uses peer group pressure to provide services in the community. They use this strategy
to pressurize the officials to deliver services to the community but sometimes this
approach takes the form of political activists approach as they realize that their goals
can be only achieved only through confrontations. In this approach we see the
characteristics of de-emphasis on dissent and confrontation and these organizations
view themselves as more proactive and development minded.
The role of the worker in this model is to induce a process that will sensitize the
community and make the community realize its needs. Based on the value of self-
sustenance the worker energizes the community and makes the community self-reliant,
and not merely depending on the help form outside. So rather than providing services
80
in the community, the communities are energized to meet its own needs. This model
encourages the people to think for themselves rather than doing things for them.
5. System Change Approach: As the name suggests, the system change model
aims at developing strategies to either restructure or modify the system. Thus it is
termed as "System Change approach to community work”. Although we find
glimpses of this model gaining more acceptances, this has not become very popular.
We know of various mechanisms that cater to the needs of the society. Such as
education, health services housing, women empowerment, and employment.
All these services are rooted through various systems and all these systems do have
sub-systems. The fundamental aspect in this model is that the due to various reasons
the systems become dysfunctional. For example the system of education as we have it
today, reveals that the cities have better educational faculties as compared to the rural
areas. This system (education policy) of education has generated disparities in the
society. i.e. access to education, lack of basic facilities, trained staff, etc. The system
instead of becoming a tool of empowering mechanism brings disparities between
people of different socio-economic condition. So the system has failed to achieve its
objectives. Thus the worker on observing this dysfunction in the community finds it
important to develop strategies to restructure or modify the system.
Making alliances and partnerships with other NGOS and comminute to demand a
change
81
6. Structural Change Approach : One of the most difficult and rarely practiced
models of community work is structural change model. The society consists of small
communities and it is nothing but "a web of relationships". These relationships of the
people are formally structured by the respective countries' state
A social worker may initiate this model. But it is very difficult to predict
the success. However, he makes attempt to saw the seeds of social change by adopting
a political ideology .It might take decades to actually perceive any transformation in
the society nevertheless one can be proud of being the agent of social change. To
82
prepare the community to sustain its interests, enthusiasm and capacity to meet the
strains that may arise out of the conflict with the existing power structure.
While the three levels described above help us identify what areas to
target for change in organizations, how to go about building capacity is another
question worth exploring. Whether focusing on incremental change or deeper
transformative change, when people think of organizational capacity building, the
activities that generally come to mind are training workshops and technical assistance.
However, in practice, there is a wide range of actions that can be taken to build
organizational capacity. In addition to the assessment of organizational needs,
strengths, and readiness for change described above, capacity-building practices and
processes can be grouped into two major categories:
83
(2) Direct financial support (Backer, Bleeg, & Groves, 2004). We’ll discuss the
former briefly below. After assessing the organization to determine capacity-building
needs, we can apply the activities or strategies most likely to affect the change needed.
Given the diversity of capacity-building needs, a “one size fits all” approach is
believed to be less effective.
This collaborative capacity-building approach had its challenges, but they found that
over time that:
(1) participants acquire specific knowledge and skills to increase organizational and
community capacity
84
(3) participants are able to translate learning into plans and activities at their
agencies
The Aspen Institute suggests there are eight outcomes to consider as goals for
community capacity building:
85
(2) Expanded leadership base;
Leadership development
86
Community Organizing
87
confrontation. The current trend in community capacity building is to rely more on
consensus strategies, as they are more useful in building the capacity of individuals,
networks, and communities to seek common ground and develop solutions that
benefit communities.
88
Tools for Community Capacity Building
For example, Cashman et al. (2008) illustrate how the roles and
skills of community and academic partners are complementary and that meaningfully
involving community members in data analysis and interpretation, while it may
lengthen project time, can strengthen community capacity in various ways as well as
provide unique and valuable insights into the research results, which can lead to better
outcomes for all. Asset-based community development (Kretzmann & McKnight,
1993) is another specific approach that starts with the capacities of the residents,
organizations, local culture, and physical features of an area and engage in a process
of connecting, organizing, and orchestrating instrumental links among them to build
local definition, investment, creativity, hope, and control.
Guiding Principles
Every capacity building process must have a set of guiding principles which will
guide the process. The guiding principles for the proposed strategy will be the
following:
89
It will be dynamic and able to develop curricula to match the training needs
assessments
It will be (as much as possible) in a location that promotes learning vii. It will be
practical and more grounded and not be expounding theory .
What is a committee?
2) Call a public meeting on the issue and, at the conclusion, ask for individuals to
nominate to form a committee to carry forward the issue. This is the most effective
method, as people are often highly focused and motivated at public meetings.
3) Do the rounds. Talk to people or groups with similar interests, let them know about
the new group, and let them know you’re looking for people who really want to make
a difference for children and parents.
90
4) Personally ask individuals who you think have the skills you need. (Be persuasive:
First say
you’ve been looking for individuals who are recognized as having extraordinary skills
and commitment in this area (or similar words), then ask them to join!)
Chair, deputy chair, secretary, and treasurer. You may also want to have other
positions, like a publicity officer, an entertainment officer, a membership officer, or a
fundraising officer.
Most committees have between 12 and 15 members. Committees with more than 15
members tend to be unwieldy and difficult to operate. Committees with less than 6
people tend to be representative.
Every member of a committee has an important role to play and contribution to make.
However, there are 3 posts or offices which need to be filled in order that the
committee can operate effectively.
The treasurer, whose role is looking after the association's income and
expenditure.
The secretary, whose role is dealing with the association's organisation, including
arranging meetings and taking minutes.
91
the aims set by the community association. This is a vital position in any community
association and a good chairperson will do the following:
At committee meetings
Make sure that a decision has been reached before going onto the next item on
the agenda
Between committee meetings Know of all work that the community association
is doing so that he/she is well informed about all matters that may arise at
committee meetings.
Keep in touch with other committee members and how their work is coming
along, which means supporting people, not ordering them about Meet with
the secretary to arrange and draw up the agenda to be discussed at meetings and
ensure minutes are properly drafted and issued prior to the next meeting.
The deputy chair roles and responsibilities Stands in if the chair is absent.
Your treasurer should be happy to handle petty cash and pay bills ,It is
most important that a community association is not spending money that it does not
have, and that good records are kept of its income and expenditure.
A treasurer should
Open a bank account for the community association. This can be easily done and
bank staff can explain how to do so.
92
Pay all money coming into the community association into the bank account,
apart from a small sum of cash, say about £5, which should be kept at hand as
'petty cash'
A record must also be kept of the petty cash and what it is. Any remaining petty
cash at the end of the year should be added to the present balance in the accounts for
the Annual General Meeting.
Make a regular statement to the committee on how much money the community
association has spent and still has in its account.
Send out a notice to committee members of where and when the meeting will
take place and the agreed agenda.
Prepare all papers needed for the meeting at least a week beforehand. The papers
should include correspondence since the last meeting and minutes, which are a record
of the last meeting.
93
During committee meetings
Take a note of everyone present at the meeting and everyone who could not be
there but has sent an apology.
Circulate or read out the minutes of the previous meeting, take questions about
the minutes and change the minutes if necessary.
Take notes of what members say when they are reporting on action taken and of
the decisions that are taken by the committee.
Report to the committee any letters written by the secretary and any replies that
have been received so that action can be taken on them.
Write up formal minutes from the notes taken during the meeting in time for issue
to the nextcommittee meeting.
Write and send off any letter that the committee has asked to be dealt with.
Organising Conferences
You should start planning the conference at least six months prior to the date.
(For larger conference, the planning might start a year in advance.) You’ll be
keeping track of a lot of moving parts.
You must have a million questions on your mind. Where do you start? How do
you find the right speakers to invite? Which venue will best suit your needs?
94
We’ve prepared this top-level guide on how to organise a conference. It’ll walk
you through the main steps involved and link you over to valuable tools and
articles that will make your job a lot easier.
The steps aren’t strictly chronological---you may well start contacting potential
speakers before you’ve secured a venue---but they give you a rough idea of what
to focus on first.
Every great conference needs a theme. What’s the unifying message that your
speakers will deliver and what’s the key takeaway for conference attendees?
The best themes are catchy, relatable, and trigger an emotional response. You
want the conference to inspire and stimulate conversation. Your theme has to
enable that.
The theme is more than just a rallying cry for all participants; it will also guide
your branding and promotion, from designing a logo to coming up with social
media hashtags to printing your posters, brochures, and other collateral.
Chances are, you won’t be organising a whole conference all by yourself. (In fact,
we’d be shocked if that were the case.)
95
Marketing team: Contacting the media, creating promotional material,
managing your website, blog, and social media activities.
Volunteers: Helping with all on-site activities on the day of the conference: door
management, ticket scanning, keeping track of the guest list, manning the
wardrobe, guiding people, etc.
Your main job will be to coordinate the team, set priorities, and delegate tasks.
Whether your conference is funded by sponsors or not, you’ll have to put together
a budget. You need to know where your money is being earned and spent. Having
a budget will also help you set the price for participating in the conference. Here
are the most common items you’ll want to budget for:
Venue
Accommodation
Transportation
Catering
Speaker fees
Activities
Marketing
Team members
Preparing a budget with realistic estimates will also come in handy when
searching for venues and negotiating contracts.
96
Step 4: Find sponsors & grants [optional]
If you’re financing the conference on your own and are not looking for external
sources of revenue, you can safely skip this step.
If not, you’ll want to go out looking for sponsors or arrange fundraisers. The key
thing to keep in mind is that the sponsors and their values should align with the
theme of your conference. (Would you want McDonald’s to sponsor your “Let’s
Get Fit” conference?)
Start by finding sponsors that fund similar events or are generally associated with
your conference’s main themes.
Decide how much say the sponsors should have in how the conference is run.
Will you allow their branding and logo on every piece of equipment? Will they
be able to bring in their own speakers?
Remember: It’s a fine balance between getting funded and sacrificing the
integrity of your conference. You’re the judge of where to draw that line.
Now it’s time to decide when your conference will take place. As discussed, that
date should be anywhere from six months to a year ahead.
You also need to find out how long the conference will last. Industry consensus
suggests that a conference with around 300 participants calls for two full days.
Larger, more in-depth conferences may stretch for even longer.
Pick a date that doesn’t conflict with other major events like festivals. City-wide
events make booking flights more expensive and generally hinder transportation
to and from the conference. Besides, you don’t want your conference to compete
for attention with big events.
97
Avoid summer and winter holiday periods when people tend to go on vacation.
It’s best to aim for a date between the middle of March and end of June or from
early September to late November.
Never plan a conference during the weekend. For most participants, attending a
conference is a part of their job, so schedule it during the workweek.
Try to aim for the end of the week, so that travelling attendees get the chance to
stay behind and sightsee during their time off. The best days for a conference are
Thursday and Friday.
Once you know the date, you can start looking for available venues that match
your requirements.
University campuses: These are best suited for smaller, academic events and are
relatively cheap to hire.
Hotels: These typically have dedicated conference facilities and own catering.
They’re the best all-in-one choice since they offer both accommodation and
conference space. They also tend to be the most expensive option.
Independent venues: This category includes all other types of venues that can
host conferences. Many of these specialise in specific types of events.
But the cost of the venue is just one part of the puzzle. Here are a few other
factors to consider when looking for the right venue:
Size: Booking a too-small venue where everybody has to squeeze into a tiny
room is clearly a bad idea. Similarly, securing a giant venue for a relatively
modest crowd will not only hurt your wallet but also make the conference feel
empty and poorly attended.
98
Location: It’s best to pick a somewhat secluded location so that participants are
better able to focus on the conference itself. Even better if the venue has calming,
picturesque surroundings to help people relax.
Atmosphere: It’s crucial that the vibe of the venue suits your target audience and
theme. You don’t want to host a business conference inside a giant gym, for
instance.
Facilities: Does the venue have the proper layout and the right conference room
styles for your needs? Does it have the necessary facilities like e.g. smaller rooms
for breakout sessions?
Technical aspects: Does the venue have the right IT, audio, and video equipment?
You’ll need projection screens, microphones, plenty of charging spots for
participants, and---of course---solid WiFi access.
Decide on what type of refreshments you want to offer and how many breaks
there’ll be for food. Reserve up to an hour for lunch and a few 15-20 minute
breaks for coffee and snacks. Remember: If there’s room in your budget, it’s
always best to go for proper hot meals instead of sandwiches when it comes to
lunch.
99
You want to be sure that the catering company can handle the logistics on the day
of the event. Your best bet is to find a local company close to the conference
venue to avoid potential traffic-related issues and delays.
Social Audit
Social audit as a term was used as far back as the 1950s. There has been a flurry of
activity and interest in the last seven to eight years in India and neighboring countries.
Voluntary development organizations are also actively concerned.
Social audit is based on the principle that democratic local governance should be
carried out, as far as possible, with the consent and understanding of all concerned. It
is thus a process and not an event.
Social auditing creates an impact upon governance. It values the voice of stakeholders,
including marginalized/poor groups whose voices are rarely heard. Social auditing is
taken up for the purpose of enhancing local governance, particularly for strengthening
accountability and transparency in local bodies.
100
The key difference between development and social audit is that a social audit focuses
on the neglected issue of social impacts, while a development audit has a broader
focus including environment and economic issues, such as the efficiency of a project
or programme.
Assessing the physical and financial gaps between needs and resources available
for local development.
Estimation of the opportunity cost for stakeholders of not getting timely access to
public services.
consider and scrutinize existing schemes and local activities of the agency; and
101
access registers and documents relating to all development activities undertaken
by the implementing agency or by any other government department.
(a) All budget allocations, beneficiary lists, muster rolls, bills, vouchers, accounts, etc.
must be available for public scrutiny.
(b) All applications for licenses/permits and certificates issued by local self-
government institutions must have a serial number. Registers indicating date of
application and date of clearance in each case should be available for reference by any
applicant. If possible, copies should be publicly displayed.
(c) Public assessment of tax, exemptions, grants, etc., to ensure there are no
complaints of undue preferential treatment.
Several states have declared all Gram Panchayat plan documents related to beneficiary
selection, budget cost estimates, etc. to be public documents. A daily notice to be
posted at the site of all development works, lists names of workers, wages paid, cost
and quantities of material, transport charges, etc.
However, social audit arrangements have mostly been ineffective because there is no
legal provision for punitive action. States should enact legislation to facilitate social
audit by the Gram Sabha.
The most appropriate institutional level for social audit is the Gram Sabha, which has
been given ‘watchdog’ powers and responsibilities by the Panchayati Raj Acts in most
States to supervise and monitor the functioning of panchayat elected representatives
and government functionaries, and examine the annual statement of accounts and
audit reports. These are implied powers indirectly empowering Gram Sabhas to carry
102
out social audits in addition to other functions. Members of the Gram Sabha and the
village panchayat, intermediate panchayat and district panchayat through their
representatives, can raise issues of social concern and public interest and demand an
explanation.
Some States have already passed Right to Information Acts. Notwithstanding some
weaknesses, the Acts have opened the way for transparency in administration from the
State to the panchayat level.
The Right to Information Acts specify the modalities for obtaining information and
provide penalties or failing to furnish or supplying false information. The Acts
facilitate social legislation such as on minimum wages and gender rights and, more
importantly, pave the way for public debate on government development projects.
However, none of the Acts have defined the right to information to include inspection
of works and documents, and the taking of notes and extracts. This is needed to make
the social audit by the Gram Sabha more effective.
The Gram Sabha should have the mandate to: inspect all public documents related to
budget allocations, list of beneficiaries, assistance under each scheme, muster rolls,
bills, vouchers, accounts, etc., for scrutiny; examine annual statements of accounts
and audit reports; discuss the report on the local administration of the preceding year;
review local development for the year or any new activity programme; establish
accountability of functionaries found guilty of violating established norms/rules;
suggest measures for promoting transparency in identifying, planning, implementing,
monitoring and evaluating relevant local development programmes; and ensure
opportunity for rural poor to voice their concerns while participating in social audit
meetings.
103
Social audit committees
Social audit can also be used for auditing the performance of all three PRI tiers with a
social audit committee at each level. These committees should not be permanent, but
can be set up depending on the nature of programmes/schemes to be audited.
Social audit committee members can be drawn from among programme stakeholders.
It is advisable to use the services of retired functionaries of different organizations,
teachers or persons of impeccable integrity living in the Zilla
Panchayat/Block Panchayat/Gram Panchayat jurisdiction. Both facilitators and social
audit committee members can be trained by social audit experts.
Identify stakeholders with a focus on their specific roles and duties. Social auditing
aims to ensure a say for all stakeholders. It is particularly important that marginalized
social groups, which are normally excluded, have a say on local development issues
and activities and have their views on the actual performance of local elected bodies.
Follow-up of social audit meeting with the panchayat body reviewing stakeholders’
actions, activities and viewpoints, making commitments on changes and agreeing on
future action as recommended by the stakeholders.
The findings of the social audit should be shared with all local stakeholders. This
encourages transparency and accountability. A report of the social audit meeting
104
should be distributed for Gram Panchayat auditing. In addition, key decisions should
be written on walls and boards and communicated orally.
105
Conclusion
To sum up, the following proposals can be made to make social audit a regular and
effective institution to promote the culture of transparency and accountability through
the Gram Sabha.
States should enhance Gram Sabha powers to make them effective instruments of
participatory decision-making and ensuring accountability of PRIs in local
development planning.
An agency like the Ombudsman can be set up to look into complaints of local
maladministration.
It is important to ensure that rural poor are given due protection when they wish to
stand up to speak against any misconduct.
106
Examples of social audit
In October 2001, the gram sabha members of Jharnipalli Panchayat conducted a one-
day social audit of development works carried out in the panchayat over the preceding
three years. This audit took place with the active participation of many individuals
and agencies, including block and district administration officials, MKSS [Mazdoor
Kisan Shakti Sanghatan], NCPRI [National Campaign for People’s Right to
Information] and Action Aid India.
Although the works were not carried out, the sanctioned funds were shown in the
records as having been utilized.
Instead of the target of 100 man-days of employment for families below the
poverty line (BPL), only 12 half days of work were generated.
The BPL families could not buy subsidized food from the public distribution
system (PDS) shops as partial wages because they did not possess the needed
ration cards.
107
This led to the identification of several goals. One was to construct a drain. Inspired
by the participatory local planning process, the community contributed half the cost of
the drain (Rs 50 000). Those who could not give money offered their labour. The rest
of the money came from the district office and was mobilized by the Gram Panchayat
and its pro-active woman president, the Sarpanch.
Every member of the Gram Sabha developed a sense of ownership of the project. The
Gram Sabha monitors the work. Gram Panchayat representatives also hold regular
ward-level meetings. The relationship between people and their local representatives
developed quickly into one of mutual support.
To supervise the schools, three-tier committees were formed at the district, block and
panchayat/village levels, with the district-level committee having the Deputy
Commissioner as its ex-officio chairperson. At the block level, the circle officer (CO)
is the nodal officer entrusted with the responsibility for smooth functioning of the
schools. The committee at the panchayat and village level includes members who
were active during the mass literacy campaigns in the district. However, most
committees at the lowest level are either defunct and not functional or not properly
constituted. Visibly, this particular weakness has resulted in the diminution of an
important forum of citizen interaction, reflection and action.
Programme activities
A series of block and village level meetings with parents were followed by meetings
with local civil society groups/activists and schoolteachers and generated a lot of
optimism. Some parents showed keen interest in monitoring the school.
108
Parents formed a committee of five to eight members, decided on indicators and
modalities of monitoring and the role and responsibilities of monitors. Committee
membership was kept small to ensure easy consensus and spontaneity. Women
showed remarkable interest and had a strong presence on the committee.
After much argument and discussion, the parents finally decided on three indicators
for the purpose of monitoring, viz. - the presence or absence of two teachers; serving
of midday meals to the children; and routine health checks for children by the local
health department.
The committee was entrusted with the task of monitoring the first two indicators four
to five days a month and the health check, once a month, usually on the last working
day of each month. It was also agreed to devise a suitable format to record data,
keeping in view the limited ability of parents in recording detailed observations. Data
was to be recorded on simply designed but ingenious worksheets with suitable
pictures/drawings depicting the three broad indicators.
An important aspect of the indicator development exercise was the clarity in the
minds of parents about the larger objectives of the monitoring i.e. to ensure
responsiveness, efficiency and accountability in teachers, doctors and block level
government officials. Parents who were initially concerned that monitoring would be
seen by other stakeholders as ‘encroaching on their territory’, gradually began to
realize that building an atmosphere of trust holds the key to realizing their long-term
objective.
The very process of engaging themselves in monitoring the working of the schools
not only helped build confidence in the parents, but also imparted the necessary basic
skills of negotiating with government officials. Committee members met the medical
officer and circle officer armed with reliable data from their monitoring and apprised
them of the working of the schools along with their concerns and suggestions. They
also held regular discussions with the teachers on school functioning to understand
their perspective and problems and suggest remedial measures. The schoolteachers
extended complete support to the parents based on a shared perception that the future
of the school lies in working closely with other stakeholders.
109
Impact
The parents met the circle officer and apprised him of their findings, concerns and
suggestions for improved school functioning, such as slackness on the part of doctors
in conducting routine health checks, difficulties in the running of one school due to a
vacant teacher’s post, need for roof construction/repair in another school and sports
equipment for all schools. The district official accepted some of the demands. This
and other such meetings helped citizens to understand the way government business is
conducted and the skills of negotiating with officials.
110
The methodology of SIA can be applied to a wide range of planned
interventions, and can be undertaken on behalf of a wide range of actors, and not just
within a regulatory framework.
The good practice of SIA accepts that social, economic and biophysical
impacts are inherently and inextricably interconnected. Change in any of these
domains will lead to changes in the other domains. SIA must, therefore, develop an
understanding of the impact pathways that are created when change in one domain
triggers impacts across other domains, as well as the iterative or flow-on
consequences within each domain. In other words, there must be consideration of the
second and higher order impacts and of cumulative impacts.
In order for the discipline of SIA to learn and grow, there must be analysis
of the impacts that occurred as a result of past activities. SIA must be reflexive and
evaluative of its theoretical bases and of its practice.
111
community impacts; cultural impacts; demographic impacts; development impacts;
economic and fiscal impacts; gender impacts; health and mental health impacts;
impacts on indigenous rights; infrastructural impacts, institutional impacts; leisure and
tourism impacts; political impacts (human rights, governance, democratisation etc);
poverty; psychological impacts; resource issues (access and ownership of resources);
impacts on social and human capital; and other impacts on societies.
(1) better decisions can be made about which interventions should proceed and how
they should proceed; and
(2) mitigation measures can be implemented to minimise the harm and maximise the
benefits from a specific planned intervention or related activity.
112
dependency; increase in equity; and a focus on poverty reduction. SIA complements
the economic and technical models that characterise the thinking of many
development professionals and agencies. SIA can be undertaken in different contexts
and for different purposes. This creates difficulties in defining or evaluating it.
113
SIA community of practitioners considers that all issues that affect people, directly or
indirectly, are pertinent to social impact assessment.
People’s way of life – that is, how they live, work, play and interact with one
another on a day-to-day basis;
Their culture – that is, their shared beliefs, customs, values and language or
dialect;
Their political systems – the extent to which people are able to participate in
decisions that affect their lives, the level of democratisation that is taking place,
and the resources provided for this purpose;
Their environment – the quality of the air and water people use; the availability
and quality of the food they eat; the level of hazard or risk, dust and noise they
are exposed to; the adequacy of sanitation, their physical safety, and their access
to and control over resources;
Their fears and aspirations – their perceptions about their safety, their fears
about the future of their community, and their aspirations for their future and the
future of their children.
114
Activities Comprising SIA
Documents and analyses the local historical setting of the planned intervention so
as to be able to interpret responses to the intervention, and to assess cumulative
impacts;
Collects baseline data (social profiling) to allow evaluation and audit of the
impact assessment process and the planned intervention itself;
Gives a rich picture of the local cultural context, and develops an understanding
of local community values, particularly how they relate to the planned
intervention;
Identifies and describes the activities which are likely to cause impacts (scoping);
Predicts (or analyses) likely impacts and how different stakeholders are likely to
respond;
115
Contributes to skill development and capacity building in the community;
CORE VALUES
In the IAIA-endorsed “International Principles for Social Impact Assessment, the SIA
community of practice believes that:
There are fundamental human rights that are shared equally across cultures, and
by males and females alike.
There is a right to have those fundamental human rights protected by the rule of
law, with justice applied equally and fairly to all, and available to all.
People have a right to be involved in the decision making about the planned
interventions that will affect their lives.
Local knowledge and experience are valuable and can be used to enhance
planned interventions.
116
Planned interventions can be modified to reduce their negative social impacts and
enhance their positive impacts.
SIA should be an integral part of the development process, involved in all stages
from inception to follow-up audit.
In all planned interventions, but especially where there are unavoidable impacts,
ways to turn impacted peoples into beneficiaries should be investigated.
The SIA must give due consideration to the alternatives of any planned
intervention, but especially in cases when there are likely to be unavoidable
impacts.
Developmental processes that infringe the human rights of any section of society
should not be accepted.
117
HISTORY
118
Rapid rural appraisal (RRA) Participatory rural appraisal (PRA)
Field exercise is not only for information and idea generation, but it is
about analysis and learning by local people. It is about building a process of
participation, discussion, communication, and conflict resolution. The outsider’s role
is that of a catalyst, a facilitator, and convenor of that process within a community.
RRA/PRA/PLA therefore basically aims at a process that empowers local people to
change their own conditions and situations. It is intended to enable them to conduct
their own analysis to plan and to take action.
Needs assessment;
Creating a culture of open learning with each other and with community members
119
DANGERS AND LIMITATIONS OF PRA/PLA
Team members do not show the right attitude, fail to listen, and lack respect
Actors involved in PRA research for action activities are not neutral
120
International agencies enter foreign communities aiming to improve the lives of
vulnerable and impoverished people. This is based upon the premise that objectively
beneficial technical processes exist that may assist any community.
INTRODUCTION
121
includescritical analysis of the existing and to be acquired resources in terms of men,
money, materials, organisations and technologies, so as to obtain maximum results at
minimum costs.
122
Weak planning capabilities at the block level and absence of effective
village based institutions of the people’s participation compounded the problems of
grass roots level planning.
Centre
State
District
Block
Village
Grassroots Level
123
through gram sabhas. One of the unique features of this democratic decentralization
is the involvement of all sections of the society in the planning and execution process.
The scope of grass roots level planning is too vast. It also includes
other crucial areas like animal husbandry and dairy farming, minor irrigation, fishing,
social forestry, small scale industries, rural housing, water supply, electricity and
energy, education, public works, public health and sanitation, social welfare, poverty
alleviation, development and welfare of scheduled castes and scheduled tribes,
promotion of sports and cultural affairs, public distribution system, relief work during
natural calamities, etc. Apart from all these areas of intervention, it is the duty of the
Panchayat to ensure people’s participation in all theactivities for the development of
the village and to maintain transparency in their work. Thus, it may be implied that
decentralization has been seen as necessary and desirable for the participation of the
people in the process of planned development. With the 73rd and 74th Constitutional
Amendments of 1993, Panchayati Raj Institutions (PRI) and urban local bodies have
taken root all over the country. Though teething problems are natural, the success
stories of PRIs functioning have been reported, more or less, across the length and
breadth of the country. In the next subsection, role of Panchayati Raj in grass roots
level planning is discussed in somewhat more detail.
124
Panchayati Raj system. It suggested three tier-system of Panchayati Raj : zilla
parishads at the district level, block samiti at the intermediate level and village
125
Salient Features of Panchayati Raj Institution
One of the mandatory provisions that shape the structure of the new
PR administration is the establishment of Gram sabha comprising all the voters in a
village. It is the ‘Gram sabha’ or ‘village assembly’, which comprises all adult
members registered as voters in the Panchayat area. Gram sabha is the basic unit of
the democratic system. Every adult citizen of that area can take part in the grass roots
level planning through the gram sabha. The gram sabha has the right to take part in
the planning, supervision of the activities as well as financial status of the
programmes being implemented in its respective area. The village Panchayat is
accountable to gram sabha for all its activities.
126
the oppressed sections, including women and other backward castes. This has enabled
these sections to occupy seats of decision-making. Due recognition has been given to
the citizens belonging to weaker section, like women, SCs/STs, to take active part in
the functioning of the PRIs. Seats and posts of chairpersons of the Panchayats at all
levels were reserved for Scheduled Castes (SCs) and Scheduled Tribes (STs) in
proportion to their population in that area. One-third of these must be women. As a
result, women are chairpersons of about 200 district Panchayats, more than 2000
block/tehsil/mandal Panchayats at the intermediate level and about 85,000 gram
Panchayats. Also, there are about 700,000 elected members belonging to the SCs/ STs
categories. A large number of hitherto excluded groups and communities are now
included in the decision-making bodies.
Social action
127
affects others by his driving while the student has no social effect or relation with
others. That is why car driving is social activity while book reading is not.
According to Duncan Mitchel "Action is social when the actor behaves in such a
manner that his action is intended to influence the action of one or more other
persons."
Here the actor acts in presence of some social situation. While it is a continuously
occurring group event spread in time and space and invites the attention of the actor
towards action. When one or more persons perform an action in presence of this
situation it is called social action. From this discussion we can conclude that as;
Influences others
Has its relationship with some social system the way that the actors are
interdependent upon one another.
The actor. It is that individual who performs an act. The actor can be one or
more persons.
The goal. It is the aim or objective for which the action was done. Without goal,
an action is futile and baseless.
Social situation. The actor performs his role in presence of some situation. While
this situation is a continuously occurring group event spread in space and time
and this situation instigates the actor to action. To control the situation he does an
128
act. Therefore, a situation is an agent of social action. There are two types of
situation controllable and uncontrollable situation.
Energy. These require energy for its performance. Physical energy and training
are essential for an act.
2. The rational orientation to an absolute value: Such action is done for the
pursuit of a value of highest dignity. Real truth can be named as absolute value.
Truth, faith, sacrifice and beliefs are its examples in religion. Service of humanity
is general value. Social actions for such alts also require logical performance.
4. The effectual orientation: Here the feelings of the people are considered. Such
action is neither rational nor traditional. Such action is unplanned. It is done
according to the feelings of an effect upon the actor.
129
Examples of Social Action in Sociology
When the passengers collectively push the bus to get it started it is called social
action.
A big log needs a number of persons for its removal from one place to another.
The persons applying force collectively perform it.
A leader of a village gets the people motivated towards building a mosque. The
people collect contribution and the mosque is built.
Delivering speech, raising slogans, leading a procession and holding out banners.
Introduction
130
welfare administration. Social action seeks the betterment of masses through social
legislation, propaganda and appropriate action programmes. When there is a need to
bring about some change in the social structure or to prevent the negative change from
happening, which may influence the general population or a large number of people,
social action comes into play. Narmada Bachao Andolan is one of the finest examples
of social action carried out for the betterment of the masses. Let us look into the
concept of social action in some detail.
131
possible for all the citizens. Mishra (1992) has identified following goals of social
action:
Prevention of needs;
Decision-making;
132
opponents projected the image of Gandhiji as a true humanitarian personality. His
philosophy of non-violence facilitated the credibility-building process among his
opponents, the British.
2) Example setting: Dr. Rajendra Singh, the Magsaysay award winner of 2001, had
set examples of water conservation in many villages of Rajasthan, by making check-
dams, through mobilisation of village resources (manpower, cash and kind) before
starting water-conservation movement at a much larger scale.
3) Selection of typical, urgently felt problems for struggles: The leaders gain
credibility if they stress on the felt-needs of the people. Scarcity of water has
remained one of the pressing problems of the people of Rajasthan. When Dr. R. Singh
initiated his intervention on this issue, his credibility was automatically established.
4) Success: Successful efforts help in setting up credibility of the leader and the
philosophy he/she is preaching. Seeing the successful work of Singh in certain
villages of Rajasthan, State government also came forward to extend its support.
Local leaders from various other villages and NGO professionals also approached him
for help.
Principle of Legitimisation:
133
1) Theological and religious approach to legitimisation: Gandhiji, used this
approach during freedom movement. He appealed to serve dharma by revolting
against injustice of Britishers.
Principle of Dramatisation:
1) Use of songs: Catchy songs, which put forth the cause of a movement, create a
dramatic effect. During freedom struggle, at Bardoli, local talent was tapped to
compose songs to stimulate the enthusiasm of the people. Several choirs were trained
and they travelled from village to village in a bullock cart to sing satyagrahic hymns
at numerous meetings.
134
2) Powerful speeches: This is also a crucial way of motivating the masses and
creating drama-effect.Gandhiji’s appeal to sacrifice and martyrdom wasthrilling and it
had a special appeal for the youth to work for this cause.
3) Role of women: Making prominent women lead marchers was a technique which
gave a dramatic effect to the movement. At Rajkot, Kasturba Gandhi herself
inaugurated the civil disobedience movement by courting arrest first.
4) Boycott: Boycott is also an effective way of influencing public opinion both when
the effort is successful and when it is crushed. Picketing and ‘hartals’– voluntary
closure of shops and other organisations, were used by Gandhiji to dramatise the issue.
135
of this principle. Demonstration has deep impact on the knowledge retention of the
target population.
4) Power strategy: It involves the use of coercion to obtain the desired objectives.
The forms of coercion may vary. Gandhiji used social ostracism as one of the
techniques of power strategy.
136
Principle of Manifold Programmes:
Relational Skills:
The social worker should have skills for building rapport with
individuals and groups and skills for maintaining these relations. He/she should be
able to develop and maintain professional relationship with the clients. The social
worker should have the ability to identify the leadership qualities among the clientele
and should be skilful to harness these qualities for social action. Along with this
working harmoniously with the established local leaders is also needed. He/she should
be able to deal with intra-group and inter-group conflicts effectively. The ability to
diagnose problematic behaviour among the clients and providing counselling is
needed to develop and maintain integration within the community. The social worker
should identify tension-producing situations and diffuse them before they become
serious. Developing and maintaining cordial relations with other agencies and NGOs
137
working in the same geographical area and those working for similar causes is also
required.
The social worker should have the ability to objectively study the
sociocultural and economic characteristics of the community. He/she should be able
to find out the pressing problems and needs of the clientele. He/ she should be able to
analyze the social problems, the factors contributing to the social problems and its
ramifications on the social, economic, political, ideological, cultural, ecological
aspects of life. He/ she should be able to conduct research and/or understand the likely
impact of research studies in a functional sense. Added to this, the social worker
should be able to facilitate the community people to speak out their own felt needs
and prioritize them. The social worker should never try to impose his/her own
understanding of the social situation and problems on the community.
Intervention Skills:
After need identification, the social worker should have the ability to
help the clientele chalk out practical intervention strategiesto deal with the problem.
The social worker should provide various options to the clientele and help them in
analyzing pros and cons of each option for taking up proper steps. Social action may
require ‘confrontation’ with authorities. The social worker must inform the
community about the consequences of taking up hard steps like sit-ins, boycotts,
strikes, etc. The social worker should be able to maintain the desired level of feeling
of discontent and emotional surcharge to bring about the necessary change,
enthusiasm and courage among the community people for a fairly long time so as to
minimize the possibility of failure of mass mobilization before the set objectives are
achieved. The social worker should be able to maintain patience and composed
behaviour as he/ she has to deal with emotional balance of the clientele in a rational
way. Added to this, the social worker should have the ability to create the
environment wherein individuals and groups can actively participate. The
interventions should be developed keeping in mind the pressing need, resources
138
(human and material) and sociocultural milieu of the community. He/she should be
able to improvise situations for targeted interventions.
Managerial Skills:
The social worker also needs the knowledge and ability to handle
organisation, which may be the outcome of the institutionalization of people’s
participation. He/she should be able to coordinate and collaborate with various groups
and local leaders so as to unite the clientele for the required intervention. He/she
should be skilful enough to make policies and programmes, programme planning,
coordinating, recording, budgeting and elementary accounting and maintenance of
various records. He/she should be able to mobilize internal/ external resources in
terms of money, men, materials, equipment, etc. The social worker also requires the
skills of supervising human and material resources and its effective utilization for the
welfare and development of the targeted community.
Communication Skills:
These skills are highly crucial for social action. The social worker
should have the ability to develop effective public relations with local organisations
and leaders. He/she should be able to effectively communicate verbally (including
public speaking) and in writing as well. The social worker should be able to deliver or
identify people who can deliver powerful speeches. He/she should be able to devise
indoor/outdoor media for effectively communicating with the target audiences. The
social worker should be able to evaluate and use folk and mass media suited to
diverse groups. These skills are used for developing slogans and motivational songs,
speeches and IEC materials for mass mobilization. The social worker should have
skills to educate, facilitate, negotiate and persuade for necessary actions at needed
places.
Training Skills:
The social worker should be able to train local leaders and identified
leaders for taking up the charge of mass mobilization and confrontation with the
authorities. He/she should be able to train selected people at the local level aimed at
139
imparting knowledge about the social issue taken up for action and the modalities of
carrying out the intervention including the ‘confrontation process’. These people
should be trained for creating public opinion for or against the social issue taken up
and identify and involve people in social action. They should also be trained to utilize
social action strategies and tactics (confrontation, persuasion, negotiation, boycott,
etc.) without the use of violence.
Planning Solution,
140
Campaign / Promotional Strategy
141
Determine Your Promotion Mix: This is where you will need to
allocate resources to sales promotion, advertising, publicity, and, of course, personal
selling. Don't skimp on either of these areas. You must create awareness among your
buyers for your promotional campaign to succeed. A well-rounded promotion will use
all these methods in some capacity.
Collaborative Strategy
142
Pressure / Advocacy Strategy,
Negotiate Strategy
Conscientization Strategy,
143
Human Relation Strategy
144
issues/problems and/or enhancing their long-term performance. PMCA’s
comparative strengths in economic strategy consulting can add real value and provide
clients with new insights beyond those provided by traditional management
consulting. Economic strategy consulting often involves combining the other areas of
economic consulting, such as competition and public policy, imaginatively and
innovatively
UNIT 19: Social Problems and Social Action, Role of Social Worker in Social Action,
Social Activists and Social Action Groups in India.
India has been the place of many social action movements. Let us
briefly Satyagraha is a uniquely Indian concept and mode of social action shaped into
a formidable tool by Mahatma Gandhi. Although based on non-violence (since
145
Gandhi believed and practiced ahimsa and considered it a powerful tool), satyagraha
meant exerting moral pressure, through mass mobilization, mass courting of arrests,
and long protest marches to achieve the goal. We mention here some examples.
146
It included not only activities like relief work in emergencies but also setting up basis
education schools, the promotion of khadi and other cottage crafts, anti -liquor
propaganda, uplift of the lower castes and untouchables.
147
Social action for social reform and social development - scope of
social action in India.
Thus the scope of the method has to be seen in the light of the
constitutional and other welfare provisions of the state as also the existing disparities
and social concerns, emanating from the social context. These may include such areas
as poverty, unemployment and livelihood issues – the NREGP and the social auditing
148
of such programme, watershed management and public health, ecological disasters,
displacement and relocation issues of both rural and urban population, SEZ issues and
land acquisition issues, equity in educational provisions the right to development and
the right to livelihood and the reduced space for the marginalized in the increasingly
favorable climate for privatization of resources and services, demanding equity and
access in energy resources are all areas which call for a mass, intermediate and micro
level social action. There is a need to demand not only what is due but also prevent
what is threatened in terms of loss of livelihoods, in the light of increasing spending
on mega infrastructure projects, which may take away land of the poor and the
marginalized in the urban fringes. Expansion and development of urbanization with
Master Plans favoring the rich and the resourceful which at the same time reduce
urban livelihood options for the self-employed such as vendors. Such issues are fertile
grounds for social action. There are many Nandigrams and Singurs in the making in
the light of India’s urbanizing spree and the spiralling economic growth rates.
The right to information act that was the result of social action has
to be carefully protected because of many attempts to dilute it by vested interests. The
use of such instruments for ensuring satisfactory and quality service provision,
ensuring transparency in governance issues and decision making and empowering
communities in its use is something that can fall in the genre of social action.
SOCIAL LEGISLATION
149
Such legislation includes laws assisting the unemployed, the infirm, the disabled, and
the elderly. The social welfare system consists of hundreds of state and federal
programs of two general types. Some programs, including Social Security, Medicare,
unemployment insurance, and Workers' Compensation, are called social insurance
programs because they are designed to protect citizens against hardship due to old age,
unemployment, or injury. Because people receiving benefits from these programs
generally have contributed toward their benefits by paying payroll taxes during the
years that they worked, these social insurance programs are usually thought of as
earned rewards for work. Programs of a second type, often cumulatively called the
Welfare System, provide government assistance to those already poor. These social
programs have maximum income requirements and include Aid to Families with
Dependent Children, the Food Stamp Program, Medicaid, and Supplemental Security
Insurance.
Although the United States has had social welfare legislation since
colonial times, its nature and extent has changed over the years. For much of U.S.
history, Americans preferred to rely on the marketplace to distribute goods and
services equitably among the population. In cases where the market clearly failed to
provide for categories of people such as widows, orphans, or the elderly, families
were expected to take responsibility for the care of their members. When family
members lacked the ability to do so, private, religious, or charitable organizations
often played that role. Help from the town, county, or local government was rarely
provided, and even then only in those cases where the need arose due to conditions
beyond the individual's control, such as sickness, old age, mental incapacity, or
widowhood.
The role of the social action worker is to facilitate the group through a
five-stage process. The intention is to change the traditional relationship between
service users and the professionals employed to work with them. A social action
worker is a facilitator, not a provider
150
Social Action Groups.
India has been the place of many social action movements. Let us briefly mention
some of them.
Satyagraha is a uniquely Indian concept and mode of social action shaped into a
formidable tool by Mahatma Gandhi. Although based on non-violence (since Gandhi
believed and practiced ahimsa and considered it a powerful tool), satyagraha meant
exerting moral pressure, through mass mobilization, mass courting of arrests, and long
protest marches to achieve the goal. We mention here some examples.
The Rowlatt Act Satyagraha: What is popularly known as the Rowlatt Act (1918)
represented an attempt to put war time restrictions on civil rights and detentions
without trial for a maximum period of two years. All sections of Indian political
opinion vehemently opposed the Rowlatt Act but it was left to Mahatma Gandhi to
work out a practicable all-India mass protest. The intention was to go beyond petitions
but at the same time to stop it from being unrestrained or violent. Initially, the
volunteers merely courted arrest by publicly selling prohibited literature. It was then
extended by Mahatma Gandhi to include the idea of an all India Hartal (strike).
The Salt Satyagraha: Mahatma Gandhi’s famous Dandi march symbolized protest
against the government monopoly of salt and the claim to salt tax. The march which
started from Sabarmati to the sea through the heartland of Gujarat attracted
considerable attention both within India and outside. Mahatma Gandhi propagated
manufacture and auctioning of salt by the people violating the unjust law. This action
was accompanied by boycott of foreign cloth and liquor.
The Nagpur Flag Satyagraha: This was started in mid 1923 against a local order
banning the use of the Congress flag in some areas of the city.
The Borsad (Kheda district, Gujarat) Satyagraha: This was directed against a poll
tax imposed to be paid by every adult for the police required to suppress a wave of
dacoities. The movement took the form of total non-payment of the new levy by all
the 104 affected villages and the tax had to be withdrawn.
151
The Vaikom Satyagraha: This was the first temple entry movement. It was
essentially an attempt on Gandhian lines to assert the right of low caste Ezhavas and
untouchables to use roads near a Tranvancore temple. Gandhian social action has to
be understood in the context of the Gandhian philosophy of work which aimed at
building a social and economic order based on non-violence, and building the strength
of the people and the moral fabric. It included not only activities like relief work in
emergencies but also setting up basis education schools, the promotion of khadi and
other cottage crafts, anti -liquor propaganda, uplift of the lower castes and
untouchables.
Mahila Mukti Morcha – Dalli Rajhara: Dalli Rajhara is an iron ore mining town in
the southern Durg district in Madhya Pradesh. The mines here are largely worked
manually through contractors. Contract labourers are mainly members of Adivasi,
landless and small peasant households from the seven districts of Chattisgarh in
eastern Madhya Pradesh.
152
Mahila Mukti Morcha (MMM). The forum concentrated on three broad areas of
concern – women and work, women and health and women’s struggles. Action arising
out of MMM platform was largely issue-based. Awareness and mobilization were
effected through a variety of methods including plays and songs, and through annual
observation of martyrdom of those who had struggled for the rights of the poor.
Narmada Bachao Andholan is a social action movement which has brought together
several organisations engaged in developmental issues, for the environmental
problems caused by the construction of the Narmada Dam. The movement today
enjoys widespread support, cutting across different segments of the population, apart
from people directly affected by the construction of the dam. The movement is
spearheaded by eminent social workers, scientists, intellectuals, students and the local
villagers. Huge protest marches have been organised in which villagers from far and
near, from different states, have participated with banners, shouting slogans, sporting
badges forming a human chain on the banks of the Narmada in protest, taking pledges,
organising demonstrations at the dam site, and often violating prohibitory orders. Its
defiant message from the people to decision makers and planners is for full
participation at all the levels of planning and that the people are no longer prepared to
watch in mute desperation, as projects after projects are approved without ensuring
that the benefits accrue mainly to the people and are not cornered by the vested
interests like the ‘contractor and the rich’
Paulo Freire
153
state of Pernambuco in the northeast of Brazil. His early work in adult literacy–the
most famous being his literacy experiments in the town of Angicos in Rio Grande do
Norte–was terminated after the military coup in 1964. That year he went into exile,
during which time he lived in Bolivia; then Chile where he worked for the United
Nations Educational, Scientific and Cultural Organization (UNESCO) and the Chilean
Institute for Agrarian Reform, and where he wrote his most important work,
Pedagogy of the Oppressed (1970); Mexico; the United States where he held a brief
appointment at Harvard University's Center for Studies in Development and Social
Change; and Switzerland where he worked for the World Council of Churches as the
director of their education program.
154
this does not amount to a celebration of the untrammeled core of consciousness of the
oppressed, in which the educator recedes into the background as a mere facilitator.
Conceptual Tools
Banking education.
155
indispensable soil of good teaching consists of creating the pedagogical conditions for
genuine dialogue, which maintains that teachers should not impose their views on
students, but neither should they camouflage them nor drain them of political and
ethical import.
Problem-posing method.
156
Culture circle.
157
Philosophy of Education
158
existentialism of Jean Paul Sartre and Martin Buber makes possible his description of
the self-transformation of the oppressed into a space of radical intersubjectivity; the
historical materialism of Karl Marx influences his conception of the historicity of
social relations; his emphasis on love as a necessary precondition of authentic
education has an affinity with radical Christian liberation theology; and the anti-
imperialist revolutionism of Ernesto Che Guevara and Frantz Fanon undergird his
notion of the "oppressor housed within" as well as his commitment to a praxis of
militant anticolonialism.
159
Saul Alinsky
The Radical may resort to the sword but when he does he is not
filled with hatred against those individuals whom he attacks. He hates these
individuals not as persons but as symbols representing ideas or interests which he
believes to be inimical to the welfare of the people. (Alinsky 1946: 23)
160
structures and workers who wish to engage alienated or disparate communities and
seek common cause between them. His thoughts on the nature of work with
communities are challenging, and yet relevant. In this article I want to expand on
three areas. On:
The three quotes above are meant to encapsulate his thinking on these
subjects. I will go on to expand on the ideas that stem from them.
161
In 1936 Saul Alinsky left his work at the Penitentiary to return to the
Institute in Chicago. He appeared set for a career as a criminologist, however a
growing concern to counter the threat of Fascism, and the development of more
militant labour organizing (especially that linked to the development of the
Committee for Industrial Organization (CIO) grew in their appeal. Alinsky was
particularly struck by the way in which John L. Lewis led the CIO (Horwitt 1989: 17).
Clifford Shaw and Saul Alinsky were both convinced that it was the ‘social milieu’
that caused delinquency rather than some particular quality of individuals. It was the
study of this – and in particular gang life – that took Alinsky to South Chicago and
then to the Back-of-the-Yards (the slum area that Upton Sinclair had earlier written so
movingly about in The Jungle). There Saul Alinsky found a number of people who
wanted change. Joe Meegan, who had grown up in the area worked his way through
De Paul University, and had become a teacher became a key ally and together they set
up the Back-of-the-Yards Neighborhood Council. While historically an Irish-Catholic
community, they were able to identify common interests that brought together
previously hostile ethnic groups of Serbs and Croatians, Czechs and Slovaks, Poles
and Lithuanians in the community and brought them into the organization. Alinsky
also worked closely with local Catholic priests to build the council. The way they
built the coalition meant that the council had great success in stabilizing the Back-of-
the-Yards neighborhood and in advocating for that community.
Alinsky was busy – and often on the road – and things looked
promising. But in 1947 Helene drowned while on holiday with the children – and it
162
hit him hard. He found it difficult to focus for many months; furthermore the financial
position of the Foundation was not good. Saul Alinsky took on writing an
‘unauthorized biography’ of John L Lewis (which appeared in 1949) in part to
stabilize his own finances. He also began working with Fred Ross around organizing
Mexican-Americans in California. Significantly though, Saul Alinsky was not a
casualty of the hysteria surrounding radicals and supposed communists in the late
1940s and early 1950s (Horwitt 1989: 240). He continued to have significant support
from key figures in the Catholic Church and the press – and his combative style might
well have backfired on any congressional investigation committee that called him
before them (op. cit.).
Saul Alinsky had looked around for new writing projects (including
proposing a joint book with C Wright Mills) – and although he started work on a
biography of Monsignor John O’Grady it was not completed. The community
organizing work – with the exception of the Back-of-the-Yards (under Joe Meegan)
and California (Fred Ross) – was not developing. In 1952 Alinsky married Jean
Graham (who had a debutante background and was divorced from an executive of
Bethlehem Steel) (Horwitt 1989: 256). Jean did not have a strong interest in Alinsky’s
social and political work – but had rebelled against her family’s upper-class elitism
(op. cit.: 257). Sadly, though she was to become ill with multiple sclerosis not long
after they were married. New areas of work opened up including working in
Woodlawn and beyond with Puerto Ricans (with Nicholas von Hoffman and the
Catholic Church). He also looked to New York and began to develop work there with
various organizations with mixed results. This took him away from home (and Jean).
163
especially around Chicago. The work in Woodlawn, in particular, attracted attention
with its focus on local organizing and its critique of ‘welfare colonialism’. As Charles
Silberman noted in his best-selling study Crisis in Black and White (which appeared
in 1964), Alinsky’s approach (through the work of the Temporary Woodlawn
Association – TWO) was of great significance. It looked to put much more control in
the hands of local people. Silberman recognized that large scale state intervention was
needed in terms of schooling, job creation and health – but how these were to be
brought about, ‘at whose direction and initiative, was critically important (Horwitt
1989: 449).
Saul Alinsky became more critical of both the approach and the tactics
of the 1960’s young radicals. ‘A guy has to be a political idiot,’ he told them, ‘to say
all power comes out of the barrel of a gun when the other side has the guns.’ He was
very distrustful of the charismatic elements of some of the new radical movements.
For him both action and direction had to be rooted in the practical concerns of the
masses. America’s War on Poverty saw the expansion of Saul Alinsky’s organisation
and its influence. In New York he successfully organized local African American
residents to pressure the city’s largest employer, the Eastman Kodak Company, to hire
more African Americans and also to give them a role in recruitment.
However, he soon fell out further with both the establishment and more
‘radical elements’. He called President Johnson’s War on Poverty ‘a huge political
pork barrel’ and found it increasingly difficult to work with local African American
groups influenced by ‘Black Power’ who understandably did not want to function
under white leadership. He remained active till his death, organizing white worker
councils in Chicago, steelworkers in Pittsburgh, Indians in Canada, and Chicanos in
164
the Southwest, where he influenced Cesar Chavez, who was later to found the first
successful labor organization among California farm workers. Alinsky’s second
book, Rules for Radicals: A Political Primer for Practical Radicals, published in 1971
was a reflection on the lessons he felt he had learned in this later period. It,
like Reveille for Radicals was a publishing success – and has had a long-term appeal.
Saul Alinsky died on June 12, 1972 in Carmel, California. He had been
to visit Jean, gone to a bank, and then collapsed outside of a heart attack.
Saul Alinsky had a particular take on the subject of means and ends,
or in the terminology of informal education, on process and product. He was
specifically impatient with people who would not take action for reasons of principle.
As he says in his chapter ‘Of Means and Ends’ in Rules for Radicals.
He who sacrifices the mass good for his personal conscience has a
peculiar conception of ‘personal salvation’; he doesn’t care enough for people to ‘be
corrupted’ for them. (Alinsky 1972: 25)
The man of action views the issue of means and ends in pragmatic
and strategic terms. He has no other problem; he thinks only of his actual resources
and the possibilities of various choices of action. He asks of ends only whether they
are achievable and worth the cost; of means, only whether they will work. To say that
corrupt means corrupt the ends is to believe in the immaculate conception of ends and
principles. (Alinsky 1972: 24)
165
was not to dwell on the morals people should hold, but to understand the morals
which guide people in practice.
Here I want to highlight the key elements of his approach – as outlined in Rules.
1) One’s concern with the ethics of means and ends varies inversely with one’s
personal interest in the issue, and one’s distance from the scene of conflict (Alinsky
1972: 26). Saul Alinsky was critical of those who criticized the morality of actions
they were not involved in, were dispassionate about or were not touched by. For him,
the further people are away from the conflict, the more they fuss over the moral
delicacies. Furthermore, such moralising and distancing denies one’s own culpability.
He agreed with Peck that the demonizing of and moralising about the soldiers in the
Mai Lai Massacre in the Vietnam War was hypocritical. For Alinsky the questions
were how do people got to the point of committing atrocities, how people were
socialised into the army, its cultures of responsibility, who becomes a soldier and
ultimately why the war was being fought. Sadly such concerns are still relevant today.
2) The judgement of the ethics of means is dependent upon the political position of
those sitting in judgement. Our cause had to be all shining justice, allied with the
angels; theirs had to be all evil, tied to the Devil; in no war has the enemy or the cause
ever been gray. Yet nowadays, with the need for propaganda over, the declaration is
still taken to be self evidently true. For Saul Alinsky, both parties in a dispute will
claim, and need to claim, that the opposition’s means are immoral and their own
means are ethical and rooted in the highest of human values. This seems to be true of
the wars in the Falklands, the Balkans, Afghanistan, Iraq etc. We portray ourselves as
fighting for reasons such as freedom, democracy, protecting the innocent and portray
the ‘insurgents’ as displaying the opposite moral characteristics.
3) In war, the end justifies almost any means (Alinsky 1972: 29-30). For Saul
Alinsky people are expedient in the moment, and then find ways to justify this as
consistent and moral after the fact. For example, Churchill was asked how he could
reconcile himself to siding with the communists, given his stated opinions. He
responded, ‘I have only one purpose, the destruction of Hitler, and my life is much
simplified
166
thereby.’ Yet prior to the war he said ‘One may dislike Hitler’s system and yet admire
his patriotic achievements. If our country were defeated, I hope we should find a
champion as admirable to restore our courage and lead us back to our place among the
nations’ – (Great Contemporaries: 1937). During the war the allies, and Britain in
particular supported the communist led resistance in Greece. Yet after the war
Churchill turned British guns on communist partisans who had fought with the allies
in the second world war in the Greek Civil war and supported the return of a
monarchy for Greece.
4) The judgement of the ethics of means must be made in the context of the times in
which the action occurred and not from any other chronological vantage
point (Alinsky 1972: 30-2). Saul Alinsky uses the example of the Boston Massacre to
illustrate his point. Patrick Carr, one of the townspeople shot dead by the British,
stated on his deathbed that the townspeople had been the aggressors and that the
British fired in self-defence. This admission threatened to destroy the martyrdom that
the Revolutionary Leader, Sam Adams, had invested in the townspeople. Adams
thereby discredited Patrick Carr as ‘an Irish papist who had died in the confession of
the Roman Catholic Church.’ For Alinsky it would be easy to condemn Adams, but as
he says, we are not today involved in a revolution against the British Empire. Alinsky
says we have to judge the act through the lens of the times.
5) Concern with ethics increases with the number of means available (Alinsky
1972: 232-34). Saul Alinsky said that moral questions may enter the equation when
one has alternate means. If one lacks this choice, one will take what options one has.
He was talking at a time when there was condemnation of the tactic of the Viet Cong
of sending children to plant bombs in bars frequented by American soldiers. He would
have probably have understood the actions of suicide bombers, or at least would have
167
said the question is not ‘how could anyone do this’? but what drove them to see these
actions as their only effective tactics.
6) The less important the end, the more one engage in ethical evaluations about
means (Alinsky 1972: 34). This is similar to Saul Alinsky’s first point, the question
being how people’s moralizing changes according to how important the end is to them.
As a parallel, many informal educators I have worked with moralise very differently
about, for example, the young people they work with compared to their own children.
With the young people they work with, they recognise that they will experiment with
drugs, alcohol and sex as a part of their ‘means’ of growing up; and have ways of
reacting to the young people when they do these things. However they react to their
own children using drugs and alcohol and having sex quite differently! Such ‘means’
are not an options for them.
Saul Alinsky saw this as an extension of the old adage that history favours the
winners. I am sure Churchill would be remembered very differently had we lost the
war. He also identified ‘winners’ as those in power, not necessarily in a
complimentary way, but simply in recognition that at present, those with power are
winning. From this perspective, whether groups are defined as terrorists or freedom
fighters, is normally determined by those in power.
8) The morality of a means depends upon whether the means is being employed at a
time of imminent defeat or imminent victory (Alinsky 1972: 34-5). This relates to
point five and says that we should judge different acts differently at different points. If
a person cheats because they are desperate, we should judge it differently than if they
cheat when they are winning. Similarly if a person steals to feed their children, it is
different from theft by someone who already has a lot of money. Interestingly, at
present, for a first offence or a small amount, both are likely to receive a fine in the
UK. This seems the opposite of Alinsky’s principle in that the poor person would be
168
less able to pay the fine, and have a greater (admittedly only financial) impact on
them than on the richer person.
10) You do what you can with what you have and clothe it with moral
garments (Alinsky 1972: 36-45). Interestingly while this may seem the most morally
redundant, Saul Alinsky uses the example of Mahatma Gandhi’s concept of ‘passive
resistance’ as an illustration. He points out that, perhaps ‘passive resistance’ was
simply:
… the only intelligent, realistic, expedient program which Gandhi had at his disposal;
and that the ‘morality’ which surrounded this policy of passive resistance was to a
large degree a rationale to cloak a pragmatic program with a desired and essential
moral cover…. Confronted with the issue of what means he could employ against the
British, we come to the other criteria previously mentioned; that the kind of means
selected and how they can be used is significantly dependent upon the face of the
enemy, or the character of his opposition. Gandhi’s opposition not only made the
effective use of passive resistance possible but practically invited it. His enemy was a
British administration characterized by an old, aristocratic, liberal tradition, one which
169
granted a good deal of freedom to its colonials and which always had operated on a
pattern of using, absorbing, seducing, or destroying, through flattery or corruption, the
revolutionary leaders who arose from the colonial ranks. This was the kind of
opposition that would have tolerated and ultimately capitulated before the tactic of
passive resistance. (Alinsky 1972: 38, 41)
170
Spouting quotes from Mao, Castro, and Che Guevara, which are as germane to our
highly technological, computerized, cybernetic, nuclear-powered, mass media society
as a stagecoach on a jet runway at Kennedy airport. (Alinsky 1972: xxv).
The bulk of the rest of Rules for Radicals is concerned with tactics,
which he sometimes also refers to as the rules of power politics. I will expand on each
in turn. I will also give examples from Mark Thomas, a UK-based socialist comedian
who I think uses these techniques in his show.
1) Power is not only what you have but what the enemy thinks you have (Alinsky
1972: 127). In the book he says that if one has mass support, one should flaunt it, if
one does not one should make a lot of noise, if one cannot make a big noise, make a
big stink. Mark Thomas uses this technique frequently. When complaining about the
tube privatization he formed a band of famous names and asked them to perform on
the tube singing protest songs about it.
2) Never go outside the experience of your people (Alinsky 1972: 127). Mark
Thomas makes extensive use of such techniques as getting the public to ring up their
elected representatives or have mass letter writing campaigns. He will also put
familiar mechanisms to other uses. When complaining about the use of
organophosphates he put up yellow appeals for witness signs to draw attention to the
public. When investigating Crown immunity to murder, when a person was run over
by an army Landrover he put up tiredness kills signs all over the front of the army
base.
3) Wherever possible go outside of the experience of the enemy (Alinsky 1972: 127).
Mark Thomas would continually try and dumbfound people. When complaining about
the building of a dam that was to displace 15,000 people in Turkey he built an ice
sculpture of a dam in front on the headquarters of the company building it.
4) Make the enemy live up to their own book of rules (Alinsky 1972: 128). This is
one of Mark Thomas’s favorite tactics. He found out that people who inherited
expensive paintings could avoid inheritance tax by allowing the public to have access
171
to the painting. He got the public to ring up numerous people who had done this and
request to see the paintings. When they refused, or refused everyone he managed to
get the law changed.
5) Ridicule is man’s most potent weapon (Alinsky 1972: 128). Mark Thomas was
complaining about the exporting of guns to Iran, where the government had claimed
that they did not know the pipes were going to be used for that purpose because they
had been put down as something else for export terms, despite the fact that they could
not have been used for that purpose. He protested by painting a tank pink, put a plastic
ice-cream cone on the top of it and tried to export it as an ice cream van.
6) A good tactic is one that your people enjoy (Alinsky 1972: 128). When some
pensioners had arranged to have, what could easily have been a boring meeting with a
health minister, he got them to ask questions in the form of a dance routine. He also
get a group of people to protest against GM crops by wearing radioactive protection
gear and running around with Geiger counters.
7) A tactic that drags on too long becomes a drag (Alinsky 1972: 128). Mark
Thomas confesses to using a series of ‘stunts’, to make his points. He tends to use a
lot of small actions, as illustrated about, rather than a prolonged action. This approach
leads into the eighth rule.
8) Keep the pressure on (Alinsky 1972: 128). Saul Alinsky says not to rest on ones
laurels if one has a partial victory. He says we should keep in mind Franklin D.
Roosevelt’s response to a reform delegation, ‘Okay, you’ve convinced me. Now go
on out and bring pressure on me!’ For Alinsky, action comes from keeping the heat on.
9) The threat is usually more terrifying than the thing itself (Alinsky 1972: 129).
When Saul Alinsky leaked word that large numbers of poor people were going to tie
up the washrooms of O’Hare Airport, Chicago city authorities quickly agreed to act
on a longstanding commitment to a ghetto organization. They imagined the mayhem
as thousands of passengers poured off airplanes to discover every washroom occupied.
Then they imagined the international embarrassment and the damage to the city’s
reputation. Again, when challenging the avoidance of inheritance tax, Mark
172
threatened to have more and more people requesting to see the paintings if a change
did not happen.
10) The major premise for tactics is the development of operations that will maintain
a constant pressure upon the opposition (Alinsky 1972: 129). Such pressure is
necessary, Saul Alinsky argued, in order to get reaction from the opposition. He
argued that ‘the action is in the reaction’ (op. cit.).
11) If you push a negative hard and deep enough it will break through into its
counterside (Alinsky 1972: 129). Essentially, this is to not give up and be afraid to
concentrate on the negative aspects. In many cases Mark’s pushing of the negative
aspects led to changes, such as a change in the law for the paintings, Nestle
reconsidering their production of milk and Channel Four producing a website for
posting up MEP’s interests (which is compulsory in other countries). He also
succeeded in getting some serious questions asked about corporate killing in
Parliament.
12) The price of a successful attack is a constructive alternative (Alinsky 1972: 130).
This is the other side of the previous rule. If one does push the other party through to
changing one has to offer some kind of solution. This would be one of my criticisms
of Mark Thomas; he rarely offers solutions to the issues that he raises. It probably
highlights the difference between an entertainer and a community organizer. It would
also be one of Saul Alinsky’s main criticisms and goes back to the distinction he
made between a real and a rhetorical radical. He had little time for some on the ultra
left who knew what they were protesting against, but had little idea what they were
fighting for. It is noticeable that Mark Thomas does achieve concrete things, when he
has concrete demands.
13) Pick the target, freeze it, personalize it, and polarize it (Alinsky 1972: 130). This
is perhaps Saul Alinsky’s most controversial rule and is the counter to the common
idea that we should not make things personal. When pursuing the changes in the
inheritance law for paintings he targets one individual. He will often find out who the
CEO is in a company and hound that person. In the organophosphates debate it is one
scientist that he targets and the validity of his findings.
173
Conclusion
Social change in India constituted his immediate goal and priority. In the pursuit of
this objective, he fashioned a programme of social reconstruction that evolved from
his experiences and experiments in various areas of social life in a kind of trial and
error process. He was deeply conscious of the inertial drag of tradition as well as the
natural propensities of man to pursue narrow and immediate interests and dominate
his fellow beings.
174
However, Gandhi postulates the inseparability of ‘ends’ (values)
and ‘means’ (instrumentalities) that is the dialectical unity of cause and effect.
Therefore, a logical discrimination between values and instrumentalities is not
possible – nor even desirable – in his thought.
From this point of view, we may identify the basic issues of social
change prescribed by Gandhi as the institution of human dignity and equality; the
elevation of labour to a high dignity; the quest for self-reliance; the propagation of the
principle of trusteeship; the pursuit of truth and ahimsa; the establishment of a
socially purposive system of education; the recognition of tolerance as a primary
value; the realization of the inseparability of ends and means; and the urge towards a
rational and scientific view of life.
175
constructed and argued and it was devoid of mystical elements. Indeed, his calculus of
good and evil was based upon secular and rational criteria and it is possible to argue
that his references to the Supreme Being had a metaphorical quality inasmuch as they
sought to enjoin socially constructive conduct. To him, religions were valuable not
because they were built on the idea of communion with God, but because they gave
strength to ethical principles and conduct. In other words, despite the a-secular
foundations of some of them, his social ideas were rationalistic in their content and
orientation.
176
Although he was categorical in upholding the principle of
merit, he did not reject the principle of positive discrimination outright and, in fact,
recognized the urgent need for providing the conditions and wherewithal for the
backward and the underprivileged to bring them on par with the privileged sections of
society.
177
Firstly, Gandhi himself insisted on the comprehensive and
integral nature of his ideas and their categorization is, therefore, anathema to his
scheme for social transformation.
178
commit himself to non-violence. In other words, social change has to be predicated on
a conscious and continuing pursuit of truth and ahimsa, the mode of its articulation
being satyagraha.
179
he believed, provide lasting foundations of overall integration and harmony in plural
social orders.
180
scientist”. His approach to social problems, including religious and traditional issues,
was always critical and he advocated the test of reason to prove the soundness of any
doctrine or custom.
181
Theory of Social Change:
182
to their lawless law, there would be perfect chaos within 24 hours. Man being by
nature more passionate than the brute, the moment all restraint is withdrawn, the lava
of unbridled passion would overspread the whole earth and destroy mankind.”
183
freedom of the self to evolve and take man towards disinterested altruism, which
represented his duty and destiny to toil tirelessly for perfection.
184
They are beautifully interdependent. And if this is true of the physical law, how much
more so of the spiritual world?”
185
the social fabric, but the course of this movement towards self-realization reshapes his
environment in accordance with the moral and spiritual concomitants of the higher
self, which are built on disinterested altruism, or the imperative of submerging
individual identity in the service of humanity.
186
Social values emanated from the interaction of man and his
social environment and were perforce relative in space and time. However, values
which represented a perceived dichotomy between the individual and society, or
which were discordant with the essential oneness of all human beings, were falsely
reflective of the lower self. True values must, he felt, be relevant to the moral well-
being of the individual and society.
187
they had a network of mutually supportive and sympathetic linkages with their
counterparts.
188
opponent is expected to assert his perception of truth or reality and the struggle might
continue, but each stage would be marked by a higher level of truth.
189
There was another reason for Gandhi’s lack of emphasis on the
future social order. Satyagraha was a science in the making. He had not worked it out
in its entirety. He was still experimenting with non-violence, trying to apply it to all
spheres of life and studying its possibilities. Indeed, he felt that the experiment was
not even in an advanced stage. Therefore, he regarded the very effort to determine in
detail the institutional forms of the future non-violent society as premature and
“unscientific”.
190
of life”. Thus, he did not accept the Hegelian view of the state as the final goal of
human organization, the ultimate end that has the highest right against the individual
and is itself above morality.
191
However, Gandhi held the teaching of fundamental ethics to be a function of the state.
The state must not undertake religious education, which must be the sole concern of
religious associations. He was also opposed to state aid to religious bodies.
192
conditions, not for profit, but for the benefit of humanity. In state owned enterprises,
workers should have a place in the management through their elected representatives
and an equal share in the management with the representatives of the government.
193
Before concluding this section, Gandhi’s concepts of nationalism and the related
theme of internationalism may be considered as they are the projections of his ideas
for laying the foundation of a new social order in the world. Nationalism, in his view,
was not confined to the territorial limits of a nation, but transcended them and had
universal connotations. It could not be aggressive, exclusive or destructive.
194
resembling peace brigades or the police force of the non-violent state. Before general
disarmament commenced, he said, some nation would have to dare to disarm itself
and take large risks. The level of non-violence in that nation would naturally have
risen so high as to command universal respect.
Gandhi was clear that all the nations composing the League of
Nations would have to be fully independent and there could be no question of
superiority or inferiority between them. The smallest nation should feel as the tallest.
Contemporary Relevance:
195
are at work in their place, which are leading to an extreme fragmentation of our social
and political life. Religion, region and language have become shibboleths under
whose cover many crimes are committed.
Our soil, air and water are getting clogged with noxious
chemicals from polluting industrial effluents, which, in turn, are dangerously
impacting human health, reportedly even causing diseases such as skin cancer,
gastrointestinal, eye, dental and bone problems, ‘spontaneous’ abortions and even
altering human DNA.
196
infusing people with ecological consciousness vindicates the practicality and
relevance of the concept.
Awad came to India for six weeks in 1986 and discussed with
Gandhians the ways in which he could use Gandhi’s philosophy for advancing
Palestinian nationalism. He said, “I tell the people no throwing stones, no violent
behaviour of any kind. Even if the tanks come, do not run away because you have
truth on your side.”
197
Walesa in Poland and Vaclav Havel in Czechoslovakia in the 1980s The Dalai Lama
has always proclaimed the influence of Gandhi in his non-violent effort to gain
autonomy for Tibet. In the 1990s, Nelson Mandela was in a position to publicly
acknowledge that “the Gandhian influence dominated freedom struggles on the
African continent right up to the 1960s”. Very recently, Gandhi’s influence appeared
to have motivated the Buddhist monks who launched a powerful movement in Lhasa
in March 2008 and in Yangon against the authoritarian regime in Myanmar.
198
In this context, Gandhi always desired that respected leaders
of both communities should meet together and discuss contentious issues in a spirit of
mutual regard and consideration for the sentiments of each other. Issues that could not
be decided in this manner should be referred to arbitration councils composed of
eminent persons enjoying a reputation for fairness.
The press and other media have always played a major role in
the spread or containment of emotive issues such as communalism. Gandhi was in
favour of editors, journalists and reporters following a minimum code of professional
morality and reporting with a sense of social responsibility. He was also of the view
that scurrilous writing in the press should be submitted for review to the arbitration
councils, which would verify the facts and have correct versions published. Such a
policy could be followed in our own times with common benefit to all.
199
or social consciousness among pupils, nor combat overarching communal biases
among the young.
200
The doctrine of swadeshi also assumes significance in the face of
the economic and cultural imperialism launched by multinational corporations in
developing countries. The government and the people need to make concerted efforts
to stop the march of the multinationals and launch a simultaneous movement to
promote the consumption of indigenous products.
In his quest for the satisfaction of his senses, modern man has
indiscriminately exploited his environment, both human and non-human. In the
process, he has become spiritually impoverished and alienated from his true self,
which demands sharing and giving for its fulfillment. The current danger to life from
all kinds of pollution and ecological imbalances is the result of man’s thirst for
material possessions and personal advancement. This process has had a reaction and
201
led to an upsurge of movements and activities to protect the environment. Some such
are mentioned here as they are closely related to Gandhi’s ideas.
202
are informal, flexible, participatory forums which have as their purpose the
encouragement of settlements, compromises and the avoidance of litigation.”
203
been brought out most cogently by Sarojini Naidu, his famous co-worker and India’s
outstanding poetess, in a passage written a few months before his assassination.
Ambedkar
Concept of Dalit:
The term ‘Scheduled Caste’ was used for the first time by the
British in Government of India Act, 1935. Prior to this, the untouchable castes were
204
known as depressed classes in public discourse. Mahatma Gandhi gave them the name
Harijan – man of God. Gandhi himself did not coin the name. He borrowed the name
from a Bhakti saint of the 17th century – Narsimh Mehta.
With the advent of Ambedkar into the Indian political arena during
1920s, the issue of social reforms achieved a new dimension. He was of the opinion
that until and unless the downtrodden themselves came forward to fight their battle,
no one else could alleviate their grievances. No one else could know better than them
about their own state of affairs.
Methodology:
205
thesis centred on a characteristic feature in a determinate group, existing solely in that
group and universally shared by it.
The ideas and ideals of John Dewey, Edwin R.A. Seligman, the
Fabians and the British Idealists had a deep impact on Ambedkar. He described
himself as a ‘progressive radical’ and occasionally as a ‘progressive conservative, the
qualification, ‘progressive’, being generally present, distinguishing himself from the
liberals and the communists depending on the case.
206
He found that on all these four issues Buddha is in agreement
with Marx. He, however, rejected the inevitability of socialism, the economic
interpretation of history, the thesis on the pauperization of the proletariat, dictatorship
of the proletariat, withering away of the state and the strategy of violence as a means
of seize power.
Religion:
It condemned the varna system and gave hope to the poor, the
exploited and the women. It rallied against sacrifices, priestcraft and superstition. The
Buddhist Sangha became the platform for the movement towards empowering and
ennobling the common man.
207
Caste:
Although a few reformers may have denounced it, for the vast
majority of Hindus breaking the codes of caste in a clear violation of deeply held
religious beliefs. He found Gandhi subscribing to caste initially and later opposing it
but upholding varna instead. Gandhi’s conception of varna is the same as that of caste,
that is, assigning social agents on the basis of birth, rather than worth.
Untouchability:
Identity:
208
Naga identity ascribing to it the signal achievements of Indian civilization. He also
proposed to write on the clash of the Aryans and the Nagas much more elaborately
than he was to do. However, his explo-ration of the Naga identity remained quite thin.
Economy:
209
Constitutional Democracy:
Governance:
210
His second contribution was to develop a system of safeguards
for the disadvantaged in general and the untouchables in particular, which could be
enforceable, quantifiable and accountable – a system that he evolved from early on
but found its shape at the time of his deputation before the Simon Commission.
Concept of Exploitation:
211
Privileging Buddhism:
Medha Padkar
212
Medha Khanolkar earned an MA in Social Work from Tata Institute of Social
Sciences.
Career as activist
213
successfully established and managed two micro hydral projects which got submerged
due to SS dam. It has been working in many sectors over last 30 years including
health, employment guarantee, Right to Food and PDS, rehabilitation and
environment protection.
214
Nandigram. At the height of the agitation, Ratan Tata had made remarks questioning
the source of funds of the agitators. In October 2008 Tata announced that the factory
would not be completed and that the production of the Nano will be set up in Sanand,
Gujarat.
Lavasa
Golibar Demolition
215
Save Sugar-Cooperatives Mission
216
Career in politics
Patkar also contested 2014 Lok Sabha election from the North
East Mumbai constituency as an Aam Aadmi Party candidate.[24] She lost, receiving
8.9%[25] of the vote cast in North East Mumbai constituency, trailing at third position
behind Kirit Somaiya (BJP candidate, winner) and Sanjay Patil (NCP
candidate).[26] She resigned from Aam Admi Party's primary membership on 28
March 2015.[27]
217
Here is a list of top forty seven development programmes or schemes
adopted in India.
218
years of age, she can withdraw 50% of the amount for marriage or higher study
purposes.
After the girl completes 21 years of age, the maturity amount can be
withdrawn including the interest at rates decided by Government every investments
and returns are exempt from section 80C of Indian income tax act. The maximum
investment of Rs. 1.5 Lakh per year can be made while minimum deposit is Rs.
1000/- per year. In case of more than one girl child, parents can open another account
on the different name but only for two girl child. Only exception is that the parents
have twins and another girl child.
219
The scheme is open and available to all Indian citizens between
the ages of 18 to 70 years. Under the scheme, the policy holder can get a life
insurance cover of Rs. 2 Lakh with an annual premium of just Rs. 12 excluding
service tax. All the Indian citizens between 18-70 years of age with a saving bank
account are eligible to avail the scheme.
220
7. Sansad Adarsh Gram Yojana (SAGY):
Funding:
i. Funds from existing schemes, such as the Indira Awas Yojana, Pradhan Mantri
Gram Sadak Yojana, Mahatma Gandhi National Rural Employment Guarantee
Scheme, and Backward Regions Grant Fund, etc.,
221
In order to make crop insurance simpler and cheaper for the
farmers and to provide them with better insurance services, a Central Sector Scheme
of Pradhan Mantri Fasal Bima Yojana (PMFSY) was launched by the Government of
India replacing NAIS and MNAIS.
222
Under the scheme, over 500 medicines will be sold through Jan
Aushadhi stores at price less than the market price. Private hospitals, NGO’s, and
other social groups are eligible to open the Jan Aushadhi stores with a onetime
assistance of Rs. 2.5 Lakh from the central Government.
223
15. Soil Health Card Scheme:
The soil health card studies and reviews the health of soil or rather we
can say a complete evaluation of the quality of soil right from its functional
characteristics, to water and nutrients content and other biological properties. It will
also contain corrective measures that a farmer should adopt to obtain a better yield.
Train over 40 crore people in India in different skills by 2022 is the main
objective. The main goal of Skill India Program is to create opportunities, space and
scope for the development of talents of the Indian youth. The scheme also targeted to
identify new sectors for skill development and develop more of those sectors.
224
intervention and multi-section action in almost 100 districts with low Child Sex Ratio
(CSR).
DDUGKY aims to train rural youth who are poor and provide them
with jobs is having regular monthly wages. It is one of the cluster initiatives of the
225
Ministry of Rural Development that seeks to promote rural livelihoods. It is a part of
the National Rural Livelihood Mission (NRLM) – the Mission for poverty reduction
called Aajeevika.
(i) ensure that every household has access to a tap with assured supply of water and a
sewerage connection;
(ii) increase the amenity value of cities by developing greenery and well maintained
open spaces (e.g. parks); and
226
(iii) reduce pollution by switching to public transport or constructing facilities for
non-motorized transport (e.g. walking and cycling).
227
27. Udaan Scheme:
The main objective is to provide same pension, for same rank, for
same length of service, irrespective of the date of retirement.
228
Under the mission, the NDA Government aims to develop
smart cities equipped with basic infrastructure and offer a good quality of life through
smart solutions. Assured water and power supply, sanitation and solid waste
management, efficient urban mobility and public transport, robust IT connectivity, e-
governance and citizen participation along with safety of its citizens are some of the
likely attributes of these smart cities.
229
It is a part of Digital India programme, Digital Locker has been
designed to reduce the administrative overhead of government departments and
agencies created due to paper work. It will also make it easy for the residents to
receive services by saving time and effort as their documents will now be available
anytime, anywhere and can be shared electronically.
The main objective is to create 300 rural clusters across the country
and strengthen financial, job, and life style facilities in rural areas.
Urban Mission is a solution for both villages and cities in the country-
that would promote growth of villages and its residents at the place where they are.
Under the mission, the government will identify and develop 300 rural clusters with
urban like facilities in the next 3 years.
The main objective is to transform the existing ports into modern world
class ports. The prime objective of the Sagarmala project is to promote port-led direct
and indirect development and to provide infrastructure to transport goods to and from
ports quickly, efficiently and cost effectively. The Sagarmala Project, aimed at port-
led development in coastal areas, is bound to boost the country’s economy and the
government has lined up about Rs 70,000 crore for its 12 major ports only
230
36. ‘Prakash Path’ – ‘Way to Light’ – The National LED Programme:
The main objective is to distribute LED bulbs and decrease the power
consumption. This is one of the many schemes launched by Narendra Modi
government India. The programme has been launched to distribute and encourage the
use of LED light bulbs to save both cost and consumption.
Vikalp scheme is available only for the tickets booked through internet
for six months and option will be limited to mail and express trains running on Delhi-
Lucknow and Delhi-Jammu sectors.
231
40. Rashtriya Gokul Mission:
Under the scheme, the LPG consumer can now receive subsidy in
his bank account by two methods. Such a consumer will be called CTC (Cash
Transfer Compliant) once he joins the scheme and is ready to receive subsidy in the
bank account.
232
43. Pradhan Mantri Khanij Kshetra Kalyan Yojana (PMKKKY):
The main objective is to integrates the efforts to clean and protect the
Ganga River in a comprehensive manner.
233
According the estimates, about 1.50 Crore BPL families will be
benefitted under the scheme in the year 2016-17. The scheme will cover 3.5 Crore
more BPL families in the next two years. The scheme provides a financial support of
Rs 1600 for each LPG connection to the BPL households. This is the first ever
welfare scheme by the Ministry of Petroleum and Natural Gas which would benefit
crores of women belonging to the poorest households.
234